PUBLISHER: Euromonitor International | PRODUCT CODE: 1497502
PUBLISHER: Euromonitor International | PRODUCT CODE: 1497502
Consumer Lifestyles in the Philippines
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
Euromonitor's Consumer Lifestyles in the Philippines report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
Scope
Consumer landscape in the Philippines 2024
Personal traits and values
Filipino consumers remain concerned about rising unit prices of essential goods
Older generations love spending and prioritizing time with their children
Gen Z most actively involved in political and social issues
Filipino consumers enjoy trying new products and services
Millennials are the most optimistic generation in the Philippines
Personal traits and values survey highlights
Home life and leisure time
Older generations more likely to spend time at home exercising
Gen Z less frequently on social media compared to other generations
Minimalist design highly desirable feature for Gen Z consumers
Older generations prefer living closer to public transport
Filipinos seek relaxation and consider safety when deciding where to travel
Home life and leisure time survey highlights
Eating and dietary habits
Filipinos look for healthy ingredients in food and beverages
Millennials more highly value the convenience that food delivery affords
Filipino consumers usually cook and prepare their own meals
Older generations least likely to be vegetarian or vegan
Baby boomers most willing to pay more for eco-friendly products
Eating and dietary habits survey highlights
Working life
Filipinos expect the companies they work for to prioritise their health and safety
Filipino consumers value a strong work-life balance
Baby boomers less concerned about earning potential than other generations are
Consumers in the Philippines expect to work from home in future
Working life survey highlights
Health and wellness
Filipinos prefer running or jogging, at least once a week
Older generations prefer to go for a massage when stressed
Respondents consider health and nutritional properties the most influential product feature
Baby boomers are the most frequent visitors to health-related or medical sites
Health and wellness survey highlights
Shopping and spending
Filipinos strive to simplify their way of living
Gen Z least interested in visiting shopping malls
Gen X favour unambiguous product labels
Older generations more likely to fix, not replace, broken items
Baby boomers leading by example in their ethical shopping habits
Millennials most likely to follow companies on social media
Gen Z most likely to shop online
Consumers in the Philippines expect to spend more on health and wellness
Older generations more concerned with their current finances
Shopping and spending survey highlights
