PUBLISHER: Euromonitor International | PRODUCT CODE: 1501571
PUBLISHER: Euromonitor International | PRODUCT CODE: 1501571
Consumer Lifestyles in the USA
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
Euromonitor's Consumer Lifestyles in the USA report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Overview market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
Scope
Consumer landscape in the US 2024
Personal traits and values
Americans concerned about the rising unit prices of essential goods
26% of millennials prioritise time with extended family
Americans feel comfortable expressing their own identity among family and friends
American consumers like to try new products and services
Voice of the consumer (1)
Millennials believe they will be the happiest generation in the future
Personal traits and values survey highlights
Home life and leisure time
Keeping a tidy and clean house the most frequent home activity for older generations
Millennials most active in their leisure time spent online
Voice of the consumer (2)
Older generations have biggest desire for energy efficient homes
Older generations highlight safe location as a home priority
Consumers in the US desire value for money when travelling
Home life and leisure time survey highlights
Eating and dietary habits
Americans frequently take vitamins or supplements to manage their health
Ordering food for delivery remains popular owing to its convenience
Voice of the consumer (3)
American households typically cook and prepares meals on a weekly basis
Younger generations more typically vegan or vegetarian
Americans are ready to pay more for products with health and nutritional properties
Eating and dietary habits survey highlights
Working life
Employee health and safety is number one work priority for all generations
US consumers want jobs that enable a divide between work and personal life
Younger generations want to be promoted quickly
Americans would like to work from home
Working life survey highlights
Health and wellness
Consumers in the US engage in walking or hiking most frequently on a weekly basis
Meditation remains a popular stress-reduction activity among all generations
Respondents think health and nutritional properties is the most influential product feature
Voice of the consumer (4)
Younger generations actively using tech to track and manage their health and fitness
Health and wellness survey highlights
Shopping and spending
American consumers always on the lookout for the best deals
Voice of the consumer (5)
Gen X loves browsing without making a purchase
Millennials pick their travel destinations based on the quality of shopping there
Americans eager to extend product lifecycles by buying pre-owned goods
Consumers in the US often sell used or second-hand items
Millennials most actively engaging and interacting with brands online
Recommendations from friends and family the most trusted information source
Voice of the consumer (6)
American consumers foresee an increase in spending on groceries
Gen X feeling under pressure with their current financial situation
Shopping and spending survey highlights
