Asia Pacific Mezcal Market Size, Share & Trends Analysis Report By Age (Mezcal Jovan, Mezcal Anejo, and Mezcal Reposado), By Distribution Channel (On-Premise, and Off-Premise), By Country and Growth Forecast, 2024

Description

List of Tables

The Asia Pacific Mezcal Market would witness market growth of 11.2% CAGR during the forecast period (2024-2031). In the year 2022, the Asia Pacific market's volume surged to 3,279.6 thousand units (Bottle of 750 ml), showcasing a growth of 20.0% (2020-2023).

In the mezcal market, Mezcal Anejo holds a prestigious position as a premium and aged variety of mezcal. Aged for an extended period, usually between one to three years, in oak barrels, Mezcal Anejo develops a rich and complex flavor profile characterized by notes of oak, caramel, and spice. Therefore, the China market consumed 170.45 thousand units (Bottle of 750 ml) by Mezcal Anejo in the market in 2023.

The China market dominated the Asia Pacific Mezcal Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $124.1 Million by 2031. The Japan market is registering a CAGR of 10.5% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 11.9% during (2024 - 2031).

Mezcal, a quintessential Mexican spirit with deep-rooted cultural significance, has recently captured the attention of spirits enthusiasts worldwide. Born from centuries-old traditions and crafted with meticulous attention to detail, mezcal embodies the essence of Mexico's rich heritage and artisanal craftsmanship. As the mezcal market continues to expand and evolve, it intersects tradition with innovation, offering diverse flavors, experiences, and opportunities for producers and consumers alike.

Moreover, the adoption of mezcal on the global stage can be attributed to several factors, including its distinctive flavor profile, artisanal production methods, and authentic cultural heritage. Mezcal's complex yet alluring taste, characterized by smoky, earthy, and fruity notes, sets it apart from other spirits and appeals to discerning consumers seeking unique and immersive drinking experiences. Moreover, the emphasis on traditional production techniques, such as pit-roasting agave hearts and small-batch distillation, resonates with consumers seeking authenticity, craftsmanship, and sustainability in their beverage choices.

The rising alcoholic beverages sector in China presents a significant opportunity for the expansion of mezcal, offering a vast and increasingly affluent consumer base eager to explore new and exotic spirits. China's growing middle class, urbanization trends, and changing consumer preferences have fueled demand for premium and imported alcoholic beverages, creating a fertile market environment for mezcal producers. As per the data released in 2021 by the State Council of China, in the January-July period, the major alcohol-makers raked in a total of 120.29 billion yuan (about $18.63 billion) in profits, jumping 28.4 percent year-on-year. Hence, owing to the growing alcoholic beverages sector in Asia Pacific, there will be increased demand in the regional mezcal market.

Based on Age, the market is segmented into Mezcal Jovan, Mezcal Anejo, and Mezcal Reposado. Based on Distribution Channel, the market is segmented into On-Premise, and Off-Premise. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

List of Key Companies Profiled

Diageo plc
SU CASA MEZCAL
Mezcal Amaras
Pernod Ricard S.A.
Xiaman Spirits GmbH
Casa Cortes
Wahaka Mezcal
Rey Campero
Bacardi Limited (Ilegal Mezcal)
Mezcal Vago (Heaven Hill Sales Co.)

Asia Pacific Mezcal Market Report Segmentation

By Age (Volume, Thousand Units (Bottle of 750 ml), USD Billion, 2020-2031)

Mezcal Jovan
Mezcal Anejo
Mezcal Reposado

By Distribution Channel (Volume, Thousand Units (Bottle of 750 ml), USD Billion, 2020-2031)

On-Premise
Off-Premise

By Country (Volume, Thousand Units (Bottle of 750 ml), USD Billion, 2020-2031)

China
Japan
India
South Korea
Singapore
Malaysia
Rest of Asia Pacific

Chapter 1.Market Scope & Methodology

1.1Market Definition
1.2Objectives
1.3Market Scope
1.4Segmentation
- 1.4.1Asia Pacific Mezcal Market, by Age
- 1.4.2Asia Pacific Mezcal Market, by Distribution Channel
- 1.4.3Asia Pacific Mezcal Market, by Country
1.5Methodology for the research

Chapter 2.Market at a Glance

2.1Key Highlights

Chapter 3.Market Overview

3.1Introduction
- 3.1.1Overview
  - 3.1.1.1Market Composition and Scenario
3.2Key Factors Impacting the Market
- 3.2.1Market Drivers
- 3.2.2Market Restraints
- 3.2.3Market Opportunities
- 3.2.4Market Challenges
3.3Porter's Five Forces Analysis

Chapter 4.Asia Pacific Mezcal Market by Age

4.1Asia Pacific Mezcal Jovan Market by Country
4.2Asia Pacific Mezcal Anejo Market by Country
4.3Asia Pacific Mezcal Reposado Market by Country

Chapter 5.Asia Pacific Mezcal Market by Distribution Channel

5.1Asia Pacific On-Premise Market by Country
5.2Asia Pacific Off-Premise Market by Country

Chapter 6.Asia Pacific Mezcal Market by Country

6.1China Mezcal Market
- 6.1.1China Mezcal Market by Age
- 6.1.2China Mezcal Market by Distribution Channel
6.2Japan Mezcal Market
- 6.2.1Japan Mezcal Market by Age
- 6.2.2Japan Mezcal Market by Distribution Channel
6.3India Mezcal Market
- 6.3.1India Mezcal Market by Age
- 6.3.2India Mezcal Market by Distribution Channel
6.4South Korea Mezcal Market
- 6.4.1South Korea Mezcal Market by Age
- 6.4.2South Korea Mezcal Market by Distribution Channel
6.5Singapore Mezcal Market
- 6.5.1Singapore Mezcal Market by Age
- 6.5.2Singapore Mezcal Market by Distribution Channel
6.6Malaysia Mezcal Market
- 6.6.1Malaysia Mezcal Market by Age
- 6.6.2Malaysia Mezcal Market by Distribution Channel
6.7Rest of Asia Pacific Mezcal Market
- 6.7.1Rest of Asia Pacific Mezcal Market by Age
- 6.7.2Rest of Asia Pacific Mezcal Market by Distribution Channel

Chapter 7.Company Profiles

7.1Diageo plc
- 7.1.1Company Overview
- 7.1.2Financial Analysis
- 7.1.3Segmental and Regional Analysis
- 7.1.4Research & Development Expenses
- 7.1.5Recent strategies and developments:
  - 7.1.5.1Acquisition and Mergers:
- 7.1.6SWOT Analysis
7.2SU CASA MEZCAL
- 7.2.1Company Overview
- 7.2.2Recent strategies and developments:
  - 7.2.2.1Product Launches and Product Expansions:
  - 7.2.2.2Acquisition and Mergers:
7.3Mezcal Amaras
- 7.3.1Company Overview
- 7.3.2Recent strategies and developments:
  - 7.3.2.1Product Launches and Product Expansions:
- 7.3.3SWOT Analysis
7.4Pernod Ricard S.A.
- 7.4.1Company Overview
- 7.4.2Financial Analysis
- 7.4.3Regional Analysis
- 7.4.4Recent strategies and developments:
  - 7.4.4.1Partnerships, Collaborations, and Agreements:
- 7.4.5SWOT Analysis
7.5Xiaman Spirits GmbH
- 7.5.1Company Overview
7.6Casa Cortes
- 7.6.1Company Overview
- 7.6.2SWOT Analysis
7.7Wahaka Mezcal
- 7.7.1Company Overview
- 7.7.2SWOT Analysis
7.8Rey Campero
- 7.8.1Company Overview
- 7.8.2SWOT Analysis
7.9Bacardi Limited (Ilegal Mezcal)
- 7.9.1Company Overview
- 7.9.2Recent strategies and developments:
  - 7.9.2.1Acquisition and Mergers:
- 7.9.3SWOT Analysis
7.10.Mezcal Vago (Heaven Hill Sales Co.)
- 7.10.1Company Overview
- 7.10.2SWOT Analysis

LIST OF TABLES

TABLE 1Asia Pacific Mezcal Market, 2020 - 2023, USD Million
TABLE 2Asia Pacific Mezcal Market, 2024 - 2031, USD Million
TABLE 3Asia Pacific Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 4Asia Pacific Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 5Asia Pacific Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 6Asia Pacific Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 7Asia Pacific Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 8Asia Pacific Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 9Asia Pacific Mezcal Jovan Market by Country, 2020 - 2023, USD Million
TABLE 10Asia Pacific Mezcal Jovan Market by Country, 2024 - 2031, USD Million
TABLE 11Asia Pacific Mezcal Jovan Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 12Asia Pacific Mezcal Jovan Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 13Asia Pacific Mezcal Anejo Market by Country, 2020 - 2023, USD Million
TABLE 14Asia Pacific Mezcal Anejo Market by Country, 2024 - 2031, USD Million
TABLE 15Asia Pacific Mezcal Anejo Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 16Asia Pacific Mezcal Anejo Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 17Asia Pacific Mezcal Reposado Market by Country, 2020 - 2023, USD Million
TABLE 18Asia Pacific Mezcal Reposado Market by Country, 2024 - 2031, USD Million
TABLE 19Asia Pacific Mezcal Reposado Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 20Asia Pacific Mezcal Reposado Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 21Asia Pacific Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 22Asia Pacific Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 23Asia Pacific Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 24Asia Pacific Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 25Asia Pacific On-Premise Market by Country, 2020 - 2023, USD Million
TABLE 26Asia Pacific On-Premise Market by Country, 2024 - 2031, USD Million
TABLE 27Asia Pacific On-Premise Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 28Asia Pacific On-Premise Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 29Asia Pacific Off-Premise Market by Country, 2020 - 2023, USD Million
TABLE 30Asia Pacific Off-Premise Market by Country, 2024 - 2031, USD Million
TABLE 31Asia Pacific Off-Premise Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 32Asia Pacific Off-Premise Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 33Asia Pacific Mezcal Market by Country, 2020 - 2023, USD Million
TABLE 34Asia Pacific Mezcal Market by Country, 2024 - 2031, USD Million
TABLE 35Asia Pacific Mezcal Market by Country, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 36Asia Pacific Mezcal Market by Country, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 37China Mezcal Market, 2020 - 2023, USD Million
TABLE 38China Mezcal Market, 2024 - 2031, USD Million
TABLE 39China Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 40China Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 41China Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 42China Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 43China Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 44China Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 45China Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 46China Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 47China Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 48China Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 49Japan Mezcal Market, 2020 - 2023, USD Million
TABLE 50Japan Mezcal Market, 2024 - 2031, USD Million
TABLE 51Japan Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 52Japan Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 53Japan Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 54Japan Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 55Japan Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 56Japan Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 57Japan Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 58Japan Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 59Japan Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 60Japan Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 61India Mezcal Market, 2020 - 2023, USD Million
TABLE 62India Mezcal Market, 2024 - 2031, USD Million
TABLE 63India Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 64India Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 65India Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 66India Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 67India Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 68India Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 69India Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 70India Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 71India Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 72India Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 73South Korea Mezcal Market, 2020 - 2023, USD Million
TABLE 74South Korea Mezcal Market, 2024 - 2031, USD Million
TABLE 75South Korea Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 76South Korea Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 77South Korea Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 78South Korea Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 79South Korea Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 80South Korea Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 81South Korea Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 82South Korea Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 83South Korea Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 84South Korea Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 85Singapore Mezcal Market, 2020 - 2023, USD Million
TABLE 86Singapore Mezcal Market, 2024 - 2031, USD Million
TABLE 87Singapore Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 88Singapore Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 89Singapore Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 90Singapore Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 91Singapore Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 92Singapore Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 93Singapore Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 94Singapore Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 95Singapore Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 96Singapore Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 97Malaysia Mezcal Market, 2020 - 2023, USD Million
TABLE 98Malaysia Mezcal Market, 2024 - 2031, USD Million
TABLE 99Malaysia Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 100Malaysia Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 101Malaysia Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 102Malaysia Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 103Malaysia Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 104Malaysia Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 105Malaysia Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 106Malaysia Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 107Malaysia Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 108Malaysia Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 109Rest of Asia Pacific Mezcal Market, 2020 - 2023, USD Million
TABLE 110Rest of Asia Pacific Mezcal Market, 2024 - 2031, USD Million
TABLE 111Rest of Asia Pacific Mezcal Market, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 112Rest of Asia Pacific Mezcal Market, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 113Rest of Asia Pacific Mezcal Market by Age, 2020 - 2023, USD Million
TABLE 114Rest of Asia Pacific Mezcal Market by Age, 2024 - 2031, USD Million
TABLE 115Rest of Asia Pacific Mezcal Market by Age, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 116Rest of Asia Pacific Mezcal Market by Age, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 117Rest of Asia Pacific Mezcal Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 118Rest of Asia Pacific Mezcal Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 119Rest of Asia Pacific Mezcal Market by Distribution Channel, 2020 - 2023, Thousand Units (Bottle of 750 ml)
TABLE 120Rest of Asia Pacific Mezcal Market by Distribution Channel, 2024 - 2031, Thousand Units (Bottle of 750 ml)
TABLE 121Key Information - Diageo plc
TABLE 122Key Information - SU CASA MEZCAL
TABLE 123Key Information - Mezcal Amaras
TABLE 124Key Information - Pernod Ricard S.A.
TABLE 125Key Information - Xiaman Spirits GmbH
TABLE 126Key Information - Casa Cortes
TABLE 127Key Information - Wahaka Mezcal
TABLE 128Key Information - Rey Campero
TABLE 129Key Information - Bacardi Limited
TABLE 130Key Information - Mezcal Vago

Asia Pacific Mezcal Market Size, Share & Trends Analysis Report By Age (Mezcal Jovan, Mezcal Anejo, and Mezcal Reposado), By Distribution Channel (On-Premise, and Off-Premise), By Country and Growth Forecast, 2024 - 2031