Global mezcal market 2024-2028

Description

List of Tables

The mezcal market is forecasted to grow by USD 649.5 mn during 2023-2028, accelerating at a CAGR of 16.57% during the forecast period. The report on the mezcal market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising demand for premium spirit products, increasing investment by international players, and increase in mezcal exports.

Technavio's mezcal market is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	13.84%
CAGR	16.57%
Incremental Value	$649.5mn

By Product

Mezcal joven
Mezcal reposado
Mezcal anejo

By Distribution Channel

Offline stores
Online stores

By Geography

North America
Europe
APAC
South America
Middle East and Africa

This study identifies the popularity of handcrafted, artisanal mezcal as one of the prime reasons driving the mezcal market growth during the next few years. Also, increasing use of alternative packaging and growing demand from millennials will lead to sizable demand in the market.

The report on the mezcal market covers the following areas:

Mezcal market sizing
Mezcal market forecast
Mezcal market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading mezcal market vendors that include BACK BAR PROJECT, BANHEZ SPIRITS COMPANY LLC, Becle SAB de CV, Campari Group, Craft Distillers, Destileria Tlacolula, Diageo Plc, DONA VEGA LLC, Dos Hombres Inc., El Silencio Holdings LLC, Ilegal Mezcal, Kimo Sabe Mezcal, Lagrimas de Dolores SPR de RL, Las Joyas del Agave SA de CV, Mezcal de Amor SAPI de CV, Mezcal Vago, Pernod Ricard SA, Rey Campero, and Scorpion Mezcal. Also, the mezcal market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR40568

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market by Geography
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Market Landscape

2.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
2.2 Market characteristics
- Market characteristics analysis
2.3 Value chain analysis
- Value Chain Analysis

3 Market Sizing

3.1 Market definition
- Offerings of companies included in the market definition
3.2 Market segment analysis
- Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
- Chart on Global - Market size and forecast 2023-2028 ($ million)
- Data Table on Global - Market size and forecast 2023-2028 ($ million)
- Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global Mezcal Market 2018 - 2022
- Historic Market Size - Data Table on Global Mezcal Market 2018 - 2022 ($ million)
4.2 Product segment analysis 2018 - 2022
- Historic Market Size - Product Segment 2018 - 2022 ($ million)
4.3 Distribution Channel segment analysis 2018 - 2022
- Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
4.4 Geography segment analysis 2018 - 2022
- Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.5 Country segment analysis 2018 - 2022
- Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
- Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
- Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Product

6.1 Market segments
- Chart on Product - Market share 2023-2028 (%)
- Data Table on Product - Market share 2023-2028 (%)
6.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
6.3 Mezcal joven - Market size and forecast 2023-2028
- Chart on Mezcal joven - Market size and forecast 2023-2028 ($ million)
- Data Table on Mezcal joven - Market size and forecast 2023-2028 ($ million)
- Chart on Mezcal joven - Year-over-year growth 2023-2028 (%)
- Data Table on Mezcal joven - Year-over-year growth 2023-2028 (%)
6.4 Mezcal reposado - Market size and forecast 2023-2028
- Chart on Mezcal reposado - Market size and forecast 2023-2028 ($ million)
- Data Table on Mezcal reposado - Market size and forecast 2023-2028 ($ million)
- Chart on Mezcal reposado - Year-over-year growth 2023-2028 (%)
- Data Table on Mezcal reposado - Year-over-year growth 2023-2028 (%)
6.5 Mezcal anejo - Market size and forecast 2023-2028
- Chart on Mezcal anejo - Market size and forecast 2023-2028 ($ million)
- Data Table on Mezcal anejo - Market size and forecast 2023-2028 ($ million)
- Chart on Mezcal anejo - Year-over-year growth 2023-2028 (%)
- Data Table on Mezcal anejo - Year-over-year growth 2023-2028 (%)
6.6 Market opportunity by Product
- Market opportunity by Product ($ million)
- Data Table on Market opportunity by Product ($ million)

7 Market Segmentation by Distribution Channel

7.1 Market segments
- Chart on Distribution Channel - Market share 2023-2028 (%)
- Data Table on Distribution Channel - Market share 2023-2028 (%)
7.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
7.3 Offline stores - Market size and forecast 2023-2028
- Chart on Offline stores - Market size and forecast 2023-2028 ($ million)
- Data Table on Offline stores - Market size and forecast 2023-2028 ($ million)
- Chart on Offline stores - Year-over-year growth 2023-2028 (%)
- Data Table on Offline stores - Year-over-year growth 2023-2028 (%)
7.4 Online stores - Market size and forecast 2023-2028
- Chart on Online stores - Market size and forecast 2023-2028 ($ million)
- Data Table on Online stores - Market size and forecast 2023-2028 ($ million)
- Chart on Online stores - Year-over-year growth 2023-2028 (%)
- Data Table on Online stores - Year-over-year growth 2023-2028 (%)
7.5 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)

8 Customer Landscape

8.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
- Chart on Market share By Geographical Landscape2023-2028 (%)
- Data Table on Market share By Geographical Landscape2023-2028 (%)
9.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
9.3 North America - Market size and forecast 2023-2028
- Chart on North America - Market size and forecast 2023-2028 ($ million)
- Data Table on North America - Market size and forecast 2023-2028 ($ million)
- Chart on North America - Year-over-year growth 2023-2028 (%)
- Data Table on North America - Year-over-year growth 2023-2028 (%)
9.4 Europe - Market size and forecast 2023-2028
- Chart on Europe - Market size and forecast 2023-2028 ($ million)
- Data Table on Europe - Market size and forecast 2023-2028 ($ million)
- Chart on Europe - Year-over-year growth 2023-2028 (%)
- Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.5 APAC - Market size and forecast 2023-2028
- Chart on APAC - Market size and forecast 2023-2028 ($ million)
- Data Table on APAC - Market size and forecast 2023-2028 ($ million)
- Chart on APAC - Year-over-year growth 2023-2028 (%)
- Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.6 South America - Market size and forecast 2023-2028
- Chart on South America - Market size and forecast 2023-2028 ($ million)
- Data Table on South America - Market size and forecast 2023-2028 ($ million)
- Chart on South America - Year-over-year growth 2023-2028 (%)
- Data Table on South America - Year-over-year growth 2023-2028 (%)
9.7 Middle East and Africa - Market size and forecast 2023-2028
- Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.8 Mexico - Market size and forecast 2023-2028
- Chart on Mexico - Market size and forecast 2023-2028 ($ million)
- Data Table on Mexico - Market size and forecast 2023-2028 ($ million)
- Chart on Mexico - Year-over-year growth 2023-2028 (%)
- Data Table on Mexico - Year-over-year growth 2023-2028 (%)
9.9 US - Market size and forecast 2023-2028
- Chart on US - Market size and forecast 2023-2028 ($ million)
- Data Table on US - Market size and forecast 2023-2028 ($ million)
- Chart on US - Year-over-year growth 2023-2028 (%)
- Data Table on US - Year-over-year growth 2023-2028 (%)
9.10 Germany - Market size and forecast 2023-2028
- Chart on Germany - Market size and forecast 2023-2028 ($ million)
- Data Table on Germany - Market size and forecast 2023-2028 ($ million)
- Chart on Germany - Year-over-year growth 2023-2028 (%)
- Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.11 UK - Market size and forecast 2023-2028
- Chart on UK - Market size and forecast 2023-2028 ($ million)
- Data Table on UK - Market size and forecast 2023-2028 ($ million)
- Chart on UK - Year-over-year growth 2023-2028 (%)
- Data Table on UK - Year-over-year growth 2023-2028 (%)
9.12 China - Market size and forecast 2023-2028
- Chart on China - Market size and forecast 2023-2028 ($ million)
- Data Table on China - Market size and forecast 2023-2028 ($ million)
- Chart on China - Year-over-year growth 2023-2028 (%)
- Data Table on China - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity by geography
- Market opportunity By Geographical Landscape($ million)
- Data Tables on Market opportunity By Geographical Landscape($ million)

10 Drivers, Challenges, and Opportunity/Restraints

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints

11 Competitive Landscape

11.1 Overview
11.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
- Overview on factors of disruption
11.4 Industry risks
- Impact of key risks on business

12 Competitive Analysis

12.1 Companies profiled
- Companies covered
12.2 Market positioning of companies
- Matrix on companies position and classification
12.3 BACK BAR PROJECT
- BACK BAR PROJECT - Overview
- BACK BAR PROJECT - Product / Service
- BACK BAR PROJECT - Key offerings
12.4 BANHEZ SPIRITS COMPANY LLC
- BANHEZ SPIRITS COMPANY LLC - Overview
- BANHEZ SPIRITS COMPANY LLC - Product / Service
- BANHEZ SPIRITS COMPANY LLC - Key offerings
12.5 Becle SAB de CV
- Becle SAB de CV - Overview
- Becle SAB de CV - Business segments
- Becle SAB de CV - Key offerings
- Becle SAB de CV - Segment focus
12.6 Campari Group
- Campari Group - Overview
- Campari Group - Business segments
- Campari Group - Key offerings
- Campari Group - Segment focus
12.7 Craft Distillers
- Craft Distillers - Overview
- Craft Distillers - Product / Service
- Craft Distillers - Key offerings
12.8 Destileria Tlacolula
- Destileria Tlacolula - Overview
- Destileria Tlacolula - Product / Service
- Destileria Tlacolula - Key offerings
12.9 Diageo Plc
- Diageo Plc - Overview
- Diageo Plc - Business segments
- Diageo Plc - Key news
- Diageo Plc - Key offerings
- Diageo Plc - Segment focus
12.10 DONA VEGA LLC
- DONA VEGA LLC - Overview
- DONA VEGA LLC - Product / Service
- DONA VEGA LLC - Key offerings
12.11 Dos Hombres Inc.
- Dos Hombres Inc. - Overview
- Dos Hombres Inc. - Product / Service
- Dos Hombres Inc. - Key offerings
12.12 El Silencio Holdings LLC
- El Silencio Holdings LLC - Overview
- El Silencio Holdings LLC - Product / Service
- El Silencio Holdings LLC - Key offerings
12.13 Ilegal Mezcal
- Ilegal Mezcal - Overview
- Ilegal Mezcal - Product / Service
- Ilegal Mezcal - Key offerings
12.14 Kimo Sabe Mezcal
- Kimo Sabe Mezcal - Overview
- Kimo Sabe Mezcal - Product / Service
- Kimo Sabe Mezcal - Key offerings
12.15 Mezcal de Amor SAPI de CV
- Mezcal de Amor SAPI de CV - Overview
- Mezcal de Amor SAPI de CV - Product / Service
- Mezcal de Amor SAPI de CV - Key offerings
12.16 Pernod Ricard SA
- Pernod Ricard SA - Overview
- Pernod Ricard SA - Product / Service
- Pernod Ricard SA - Key offerings
12.17 Scorpion Mezcal
- Scorpion Mezcal - Overview
- Scorpion Mezcal - Product / Service
- Scorpion Mezcal - Key offerings

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
13.3 Currency conversion rates for US$
- Currency conversion rates for US$
13.4 Research methodology
- Research methodology
13.5 Data procurement
- Information sources
13.6 Data validation
- Data validation
13.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
13.8 Data synthesis
- Data synthesis
13.9 360 degree market analysis
- 360 degree market analysis
13.10 List of abbreviations
- List of abbreviations