Craft Soda Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025

Description

Persistence Market Research has recently released a comprehensive report on the global Craft Soda Market, providing an in-depth analysis of key market dynamics, including driving forces, emerging trends, opportunities, and challenges. This report delivers valuable insights into the market landscape, enabling stakeholders to make informed strategic decisions.

Key Insights:

Craft Soda Market Size (2025E): USD 8,301.7 Mn
Projected Market Value (2032F): USD 11,887.0 Mn
Global Market Growth Rate (CAGR 2025 to 2032): 5.3%

Craft Soda Market - Report Scope:

The Craft Soda market consists of small-batch, premium soft drinks made with high-quality ingredients, natural flavors, and innovative formulations. Unlike mass-produced sodas, craft sodas emphasize artisanal production, unique flavor profiles, and reduced artificial additives. The market is driven by increasing consumer preference for healthier and more authentic beverage options, growing demand for organic and natural products, and the rising popularity of non-alcoholic alternatives in social settings.

Market Growth Drivers:

Several key factors are fueling the growth of the global Craft Soda market. The shift toward health-conscious consumption has led to a decline in conventional soda sales while boosting demand for natural and lower-sugar alternatives. Millennials and Gen Z consumers, in particular, are favoring craft sodas due to their unique flavors, premium ingredients, and artisanal appeal. Additionally, the expansion of craft beverage brands into mainstream retail, restaurants, and online platforms has improved accessibility, further accelerating market growth.

Market Restraints:

Despite its promising trajectory, the Craft Soda market faces challenges such as higher production costs compared to mainstream carbonated soft drinks. The use of natural and organic ingredients, small-scale production, and premium packaging contribute to elevated prices, which may limit mass adoption. Additionally, competition from other functional and health-focused beverages, such as kombucha and flavored sparkling water, presents a challenge to the growth of craft sodas.

Market Opportunities:

The Craft Soda market presents significant opportunities for growth through innovation in flavors, sustainable packaging, and strategic collaborations with foodservice providers. The increasing trend of premiumization in the beverage industry encourages craft soda brands to experiment with exotic and botanical flavors, catering to diverse consumer preferences. Additionally, the expansion of direct-to-consumer (DTC) sales and e-commerce platforms creates new channels for market penetration. Partnerships with restaurants, bars, and cafes looking for unique non-alcoholic drink offerings also present lucrative opportunities for craft soda brands.

Key Questions Answered in the Report:

What are the primary factors driving the growth of the global Craft Soda market?
Which flavors and packaging formats are most popular in different regions?
How are advancements in natural ingredients and sustainable packaging influencing the market?
Who are the key players in the Craft Soda market, and what strategies are they employing to remain competitive?
What are the emerging trends and future prospects in the global Craft Soda market?

Competitive Intelligence and Business Strategy:

Leading companies in the global Craft Soda market, such as Jones Soda Co., Appalachian Brewing Co., and Reed's Inc., are focusing on product innovation, sustainable practices, and direct-to-consumer strategies to strengthen their market presence. These companies are expanding their flavor portfolios, leveraging organic and natural ingredients, and exploring alternative sweeteners to appeal to health-conscious consumers. Collaborations with restaurants, cafes, and specialty retail stores help boost brand visibility and market reach. Furthermore, premium packaging and storytelling around brand heritage play a crucial role in differentiating craft soda brands in an increasingly competitive market.

Key Companies Profiled:

Jones Soda Co.
Appalachian Brewing Co.
Reed's Inc.
PepsiCo, Inc.
The Original Craft Soda Company
The Coca-Cola Company
Crooked Beverage Co.
SIPP eco beverage co. Inc.
Boylan Bottling Co.
Wild Poppy Company
Others

Craft Soda Industry Research by Category:

By Flavor:

Cola
Tropical Fruits
Berries
Others

By Packaging:

Glass
Cans
Plastic
Others

By Distribution Channel:

On-Trade
Off-Trade
B2C

By Region:

North America
Europe
East Asia
South Asia & Oceania
Latin America
Middle East & Africa

Product Code: PMRREP33773

1. Executive Summary

1.1. Global Craft Soda Market Snapshot, 2025 - 2032
1.2. Market Opportunity Assessment, 2025 - 2032, US$ Mn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations

2. Market Overview

2.1. Market Scope and Definition
2.2. Market Dynamics
- 2.2.1. Drivers
- 2.2.2. Restraints
- 2.2.3. Opportunity
- 2.2.4. Challenges
- 2.2.5. Key Trends
2.3. Application Lifecycle Analysis
2.4. Craft Soda Market: Value Chain
- 2.4.1. List of Raw Material Supplier
- 2.4.2. List of Manufacturers
- 2.4.3. List of Distributors
- 2.4.4. List of Applications
- 2.4.5. Profitability Analysis
2.5. Porter Five Force's Analysis
2.6. Geopolitical Tensions: Market Impact
2.7. Macro-Economic Factors
- 2.7.1. Global Sectorial Outlook
- 2.7.2. Global GDP Growth Outlook
- 2.7.3. Global Parent Market Overview
2.8. Forecast Factors - Relevance and Impact
2.9. Regulatory and Technology Landscape

3. Global Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

3.1. Key Highlights
- 3.1.1. Market Volume (Units) Projections
- 3.1.2. Market Size and Y-o-Y Growth
- 3.1.3. Absolute $ Opportunity
3.2. Market Size (US$ Mn) Analysis and Forecast
- 3.2.1. Historical Market Size Analysis, 2019 - 2023
- 3.2.2. Current Market Size Forecast, 2025 - 2032
3.3. Global Craft Soda Market Outlook: Flavor
- 3.3.1. Introduction / Key Findings
- 3.3.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Flavor, 2019 - 2023
- 3.3.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
  - 3.3.3.1. Cola
  - 3.3.3.2. Tropical Fruits
  - 3.3.3.3. Berries
  - 3.3.3.4. Others
3.4. Market Attractiveness Analysis: Flavor
3.5. Global Craft Soda Market Outlook: Packaging
- 3.5.1. Introduction / Key Findings
- 3.5.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Packaging, 2019 - 2023
- 3.5.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
  - 3.5.3.1. Glass
  - 3.5.3.2. Cans
  - 3.5.3.3. Plastic
  - 3.5.3.4. Others
3.6. Market Attractiveness Analysis: Packaging
3.7. Global Craft Soda Market Outlook: Distribution Channel
- 3.7.1. Introduction / Key Findings
- 3.7.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Distribution Channel, 2019 - 2023
- 3.7.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
  - 3.7.3.1. On-Trade
  - 3.7.3.2. Off-Trade
  - 3.7.3.3. B2C
3.8. Market Attractiveness Analysis: Distribution Channel

4. Global Craft Soda Market Outlook: Region

4.1. Key Highlights
4.2. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Region, 2019 - 2023
4.3. Current Market Size (US$ Mn) and Volume (Units) Forecast By Region, 2025 - 2032
- 4.3.1. North America
- 4.3.2. Europe
- 4.3.3. East Asia
- 4.3.4. South Asia and Oceania
- 4.3.5. Latin America
- 4.3.6. Middle East & Africa (MEA)
4.4. Market Attractiveness Analysis: Region

5. North America Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

5.1. Key Highlights
5.2. Pricing Analysis
5.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 5.3.1. By Country
- 5.3.2. By Flavor
- 5.3.3. By Packaging
- 5.3.4. By Distribution Channel
5.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 5.4.1. U.S.
- 5.4.2. Canada
5.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 5.5.1. Cola
- 5.5.2. Tropical Fruits
- 5.5.3. Berries
- 5.5.4. Others
5.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 5.6.1. Glass
- 5.6.2. Cans
- 5.6.3. Plastic
- 5.6.4. Others
5.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 5.7.1. On-Trade
- 5.7.2. Off-Trade
- 5.7.3. B2C
5.8. Market Attractiveness Analysis

6. Europe Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

6.1. Key Highlights
6.2. Pricing Analysis
6.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 6.3.1. By Country
- 6.3.2. By Flavor
- 6.3.3. By Packaging
- 6.3.4. By Distribution Channel
6.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 6.4.1. Germany
- 6.4.2. France
- 6.4.3. U.K.
- 6.4.4. Italy
- 6.4.5. Spain
- 6.4.6. Russia
- 6.4.7. Turkey
- 6.4.8. Rest of Europe
6.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 6.5.1. Cola
- 6.5.2. Tropical Fruits
- 6.5.3. Berries
- 6.5.4. Others
6.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 6.6.1. Glass
- 6.6.2. Cans
- 6.6.3. Plastic
- 6.6.4. Others
6.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 6.7.1. On-Trade
- 6.7.2. Off-Trade
- 6.7.3. B2C
6.8. Market Attractiveness Analysis

7. East Asia Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

7.1. Key Highlights
7.2. Pricing Analysis
7.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 7.3.1. By Country
- 7.3.2. By Flavor
- 7.3.3. By Packaging
- 7.3.4. By Distribution Channel
7.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 7.4.1. China
- 7.4.2. Japan
- 7.4.3. South Korea
7.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 7.5.1. Cola
- 7.5.2. Tropical Fruits
- 7.5.3. Berries
- 7.5.4. Others
7.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 7.6.1. Glass
- 7.6.2. Cans
- 7.6.3. Plastic
- 7.6.4. Others
7.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 7.7.1. On-Trade
- 7.7.2. Off-Trade
- 7.7.3. B2C
7.8. Market Attractiveness Analysis

8. South Asia & Oceania Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

8.1. Key Highlights
8.2. Pricing Analysis
8.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 8.3.1. By Country
- 8.3.2. By Flavor
- 8.3.3. By Packaging
- 8.3.4. By Distribution Channel
8.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 8.4.1. India
- 8.4.2. Southeast Asia
- 8.4.3. ANZ
- 8.4.4. Rest of South Asia & Oceania
8.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 8.5.1. Cola
- 8.5.2. Tropical Fruits
- 8.5.3. Berries
- 8.5.4. Others
8.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 8.6.1. Glass
- 8.6.2. Cans
- 8.6.3. Plastic
- 8.6.4. Others
8.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 8.7.1. On-Trade
- 8.7.2. Off-Trade
- 8.7.3. B2C
8.8. Market Attractiveness Analysis

9. Latin America Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

9.1. Key Highlights
9.2. Pricing Analysis
9.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 9.3.1. By Country
- 9.3.2. By Flavor
- 9.3.3. By Packaging
- 9.3.4. By Distribution Channel
9.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 9.4.1. Brazil
- 9.4.2. Mexico
- 9.4.3. Rest of Latin America
9.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 9.5.1. Cola
- 9.5.2. Tropical Fruits
- 9.5.3. Berries
- 9.5.4. Others
9.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 9.6.1. Glass
- 9.6.2. Cans
- 9.6.3. Plastic
- 9.6.4. Others
9.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 9.7.1. On-Trade
- 9.7.2. Off-Trade
- 9.7.3. B2C
9.8. Market Attractiveness Analysis

10. Middle East & Africa Craft Soda Market Outlook: Historical (2019 - 2023) and Forecast (2025 - 2032)

10.1. Key Highlights
10.2. Pricing Analysis
10.3. Historical Market Size (US$ Mn) and Volume (Units) Analysis By Market, 2019 - 2023
- 10.3.1. By Country
- 10.3.2. By Flavor
- 10.3.3. By Packaging
- 10.3.4. By Distribution Channel
10.4. Current Market Size (US$ Mn) and Volume (Units) Forecast By Country, 2025 - 2032
- 10.4.1. GCC
- 10.4.2. Egypt
- 10.4.3. South Africa
- 10.4.4. Northern Africa
- 10.4.5. Rest of Middle East & Africa
10.5. Current Market Size (US$ Mn) and Volume (Units) Forecast By Flavor, 2025 - 2032
- 10.5.1. Cola
- 10.5.2. Tropical Fruits
- 10.5.3. Berries
- 10.5.4. Others
10.6. Current Market Size (US$ Mn) and Volume (Units) Forecast By Packaging, 2025 - 2032
- 10.6.1. Glass
- 10.6.2. Cans
- 10.6.3. Plastic
- 10.6.4. Others
10.7. Current Market Size (US$ Mn) and Volume (Units) Forecast By Distribution Channel, 2025 - 2032
- 10.7.1. On-Trade
- 10.7.2. Off-Trade
- 10.7.3. B2C
10.8. Market Attractiveness Analysis

11. Competition Landscape

11.1. Market Share Analysis, 2024
11.2. Market Structure
- 11.2.1. Competition Intensity Mapping By Market
- 11.2.2. Competition Analog IC
- 11.2.3. Apparent Application Capacity
11.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
- 11.3.1. Jones Soda Co.
  - 11.3.1.1. Overview
  - 11.3.1.2. Segments and Application
  - 11.3.1.3. Key Financials
  - 11.3.1.4. Market Developments
  - 11.3.1.5. Market Strategy
- 11.3.2. Appalachian Brewing Co.
  - 11.3.2.1. Overview
  - 11.3.2.2. Segments and Application
  - 11.3.2.3. Key Financials
  - 11.3.2.4. Market Developments
  - 11.3.2.5. Market Strategy
- 11.3.3. Reed's Inc.
  - 11.3.3.1. Overview
  - 11.3.3.2. Segments and Application
  - 11.3.3.3. Key Financials
  - 11.3.3.4. Market Developments
  - 11.3.3.5. Market Strategy
- 11.3.4. PepsiCo, Inc.
  - 11.3.4.1. Overview
  - 11.3.4.2. Segments and Application
  - 11.3.4.3. Key Financials
  - 11.3.4.4. Market Developments
  - 11.3.4.5. Market Strategy
- 11.3.5. The Original Craft Soda Company
  - 11.3.5.1. Overview
  - 11.3.5.2. Segments and Application
  - 11.3.5.3. Key Financials
  - 11.3.5.4. Market Developments
  - 11.3.5.5. Market Strategy
- 11.3.6. The Coca-Cola Company
  - 11.3.6.1. Overview
  - 11.3.6.2. Segments and Application
  - 11.3.6.3. Key Financials
  - 11.3.6.4. Market Developments
  - 11.3.6.5. Market Strategy
- 11.3.7. Crooked Beverage Co.
  - 11.3.7.1. Overview
  - 11.3.7.2. Segments and Application
  - 11.3.7.3. Key Financials
  - 11.3.7.4. Market Developments
  - 11.3.7.5. Market Strategy
- 11.3.8. SIPP eco beverage co. Inc.
  - 11.3.8.1. Overview
  - 11.3.8.2. Segments and Application
  - 11.3.8.3. Key Financials
  - 11.3.8.4. Market Developments
  - 11.3.8.5. Market Strategy
- 11.3.9. Boylan Bottling Co.
  - 11.3.9.1. Overview
  - 11.3.9.2. Segments and Application
  - 11.3.9.3. Key Financials
  - 11.3.9.4. Market Developments
  - 11.3.9.5. Market Strategy
- 11.3.10. Wild Poppy Company
  - 11.3.10.1. Overview
  - 11.3.10.2. Segments and Application
  - 11.3.10.3. Key Financials
  - 11.3.10.4. Market Developments
  - 11.3.10.5. Market Strategy
- 11.3.11. Others

12. Appendix

12.1. Research Methodology
12.2. Research Assumptions
12.3. Acronyms and Abbreviations

Craft Soda Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032