Tequila Market 2022-2028

Description

List of Tables

Title:Global Tequila Market Size, Share & Trends Analysis Report by Type (Blanco, Reposado, Anejo, and Others), by Grade (Value, Premium, High-End Premium, and Super Premium), and by Distribution Channel (On-Trade And Off-Trade) Forecast Period (2022-2028).

The global tequila market is anticipated to grow at a substantial CAGR of 6 % during the forecast period. During the projected period, the tequila market will be driven by increasing demand for distilled agave-based beverages. According to the Distilled Spirits Council of the U.S., in 2021 agave-based spirits sales increased by 30.1% to USD 5.2 billion. Tequila volumes have grown 180%, an average rate of 6.2% per year. In 2019 alone, 20.1 million 9-liter cases were sold.

The global tequila market is segmented based on type, grade, and distribution channel. Based on type, the market is segmented into Blanco, reposado, anejo, and others. Based on the grade, the market is segmented into value, premium, high-end premium, and super-premium. Based on the distribution channel, the market is segmented into on-trade and off-trade. Among the type, the Blanco segment is anticipated to grow with a significant CAGR in the global tequila market, due to its earthy, semi-sweet, characteristic agave flavor, Blanco variations. Owing to its milder flavor and abundant availability, it is widely consumed. The domination of the market is aided by the widespread usage of Blanco versions in various drinks such as margaritas and Palomas.

Geographically, the global tequila market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. Europe is estimated to hold a significant share during the forecast period owing to rising consumption of tequila in the region. The European Commission has authorized Tequila's inclusion in the European Union's (EU) registry of geographical indications (Gis), which came to effect in March 2019. It is the third spirit to join the EU register of Gis as a third-country product, after pisco from Peru and rum from Guatemala.

The major companies serving the global tequila market Amber Beverage Group Holding S.a r.l., Diageo Plc, El Grado Tequila, Jose Cuervo, Tequila Arette, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in February 2022, Tres Generaciones Tequila, a Suntory Holdings Ltd. Trademark, launched Aejo Cristalino, a new ultra-premium product. Tres Generaciones' master distillers at La Perseverancia Distillery in Jalisco developed the crystal-clear drink, which is smooth yet full of flavor, showcasing the brand's devotion to quality and innovation.

Research Methodology

The market study of the global tequila market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.

Secondary Sources Include:

Financial reports of companies involved in the market.

Whitepapers, research papers, and news blogs.

Company websites and their product catalog.

The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

Global Tequila Market Research and Analysis by Type.
Global Tequila Market Research and Analysis by Grade.
Global Tequila Market Research and Analysis by Distribution Channel.

The Report Covers:

Comprehensive research methodology of the global tequila market.
This report also includes a detailed and extensive market overview with key analyst insights.
An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
Analysis of regional regulations and other government policies impacting the global tequila market.
Insights about market determinants that are stimulating the global tequila market.
Detailed and extensive market segments with the regional distribution of forecasted revenues.
Extensive profiles and recent developments of market players.

Product Code: OMR2026733

1. Report Summary

Current Industry Analysis and Growth Potential Outlook
Impact of COVID-19 on the Global Tequila Market
Recovery Scenario of Global Tequila Market
1.1. Research Methods and Tools
1.2. Market Breakdown
- 1.2.1. By Segments
- 1.2.2. By Region

2. Market Overview and Insights

2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
- 2.2.1. Key Findings
- 2.2.2. Recommendations
- 2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis
3.2. Amber Beverage Group Holding S.a r.l.
- 3.2.1. Overview
- 3.2.2. Financial Analysis
- 3.2.3. SWOT Analysis
- 3.2.4. Recent Developments
3.3. Diageo Plc
- 3.3.1. Overview
- 3.3.2. Financial Analysis
- 3.3.3. SWOT Analysis
- 3.3.4. Recent Developments
3.4. El Grado Tequila
- 3.4.1. Overview
- 3.4.2. Financial Analysis
- 3.4.3. SWOT Analysis
- 3.4.4. Recent Developments
3.5. Jose Cuervo
- 3.5.1. Overview
- 3.5.2. Financial Analysis
- 3.5.3. SWOT Analysis
- 3.5.4. Recent Developments
3.6. Key Strategy Analysis
3.7. Impact of COVID-19 on Key Players

4. Market Segmentation

4.1. Global Tequila Market by Type
- 4.1.1. Blanco
- 4.1.2. Reposado
- 4.1.3. Anejo
- 4.1.4. Others
4.2. Global Tequila Market by Grade
- 4.2.1. Value
- 4.2.2. Premium
- 4.2.3. High-End Premium
- 4.2.4. Super-Premium
4.3. Global Tequila Market by Distribution Channel
- 4.3.1. On-Trade
- 4.3.2. Off-Trade

5. Regional Analysis

5.1. North America
- 5.1.1. US
- 5.1.2. Canada
5.2. Europe
- 5.2.1. UK
- 5.2.2. Germany
- 5.2.3. Italy
- 5.2.4. Spain
- 5.2.5. France
- 5.2.6. Rest of Europe
5.3. Asia-Pacific
- 5.3.1. China
- 5.3.2. India
- 5.3.3. Japan
- 5.3.4. South Korea
- 5.3.5. Rest of Asia-Pacific
5.4. Rest of the World

6. Company Profiles

6.1. Ambhar Tequila
6.2. Bacardi Limited
6.3. Beam Suntory Inc. (Suntory Beverage & Food Ltd.)
6.4. Brown-Forman Corp.
6.5. Campari Group
6.6. Casa Aceves
6.7. Constellation Brands, Inc.
6.8. Diageo Plc
6.9. Dos Lunas
6.10. El Agave Artesanal
6.11. Heaven Hill Distilleries, Inc.
6.12. Pernod Ricard S.A.
6.13. Sazerac Company Inc.
6.14. Tequila Arette