Global Account-based Marketing Market Size, Share & Trends Analysis Report By Organization Size (Small and Medium-sized Enterprises (SMEs) and Large Enterprises), By Account Type, By End-use, By Regional Outlook and Forecast, 2025

List of Tables

The Global Account-based Marketing Market size is expected to reach $4.53 billion by 2032, rising at a market growth of 17.3% CAGR during the forecast period.

The North America segment recorded 38% revenue share in the market in 2024. The region's dominance is driven by the high adoption of advanced marketing technologies, strong presence of key market players, and increasing demand for personalized B2B marketing strategies. Enterprises in the United States and Canada are leveraging AI, big data analytics, and machine learning to enhance their ABM efforts, ensuring better targeting and engagement of high-value clients.

The shift from traditional mass marketing to highly personalized and targeted engagement has become a key driver for the growth of the market. Businesses today recognize that generic marketing approaches fail to resonate with high-value clients, leading to wasted resources and lower conversion rates. ABM offers a solution by enabling companies to tailor their marketing efforts to specific accounts, ensuring that every message, campaign, and touchpoint is relevant to the prospect's needs and pain points. In conclusion, the rising demand for personalized marketing strategies to enhance customer engagement drives the market's growth.

Additionally, In today's competitive landscape, businesses recognize that customer retention is just as critical-if not more-than customer acquisition. Acquiring new customers is significantly more expensive than retaining existing ones, leading organizations to prioritize strategies that maximize customer lifetime value (CLV). ABM plays a crucial role by fostering deeper, long-term relationships with key accounts rather than focusing on high-volume, short-term sales. Thus, growing emphasis on customer retention and lifetime value maximization propels the market's growth.

However, One of the biggest challenges hindering ABM adoption, particularly for SMEs, is the high cost of implementation. Unlike traditional marketing strategies that allow businesses to reach a broad audience with minimal investment, ABM requires advanced technologies, specialized personnel, and a dedicated budget for personalized engagement. Implementing ABM involves investing in AI-powered analytics, marketing automation tools, CRM software, and content personalization platforms, all requiring substantial financial resources. In conclusion, high implementation costs and budget constraints for small and medium enterprises (SMEs) impede the market's growth.

Organization Size Outlook

On the basis of organization size, the market is classified into small and medium enterprises (SMEs) and large enterprises. The large enterprises segment acquired 41% revenue share in the market in 2024. Large enterprises, particularly in industries such as IT & telecom, BFSI, and healthcare, are heavily investing in strategic ABM to enhance customer retention, drive high-value deals, and strengthen relationships with key accounts.

Account Type Outlook

Based on account type, the market is characterized into strategic account-based marketing, account-based marketing lite, and programmatic account-based marketing. The account-based marketing lite segment attained 24% revenue share in the market in 2024. This segment is designed for businesses looking to target a broader set of accounts with a slightly less customized approach compared to strategic ABM. It combines elements of personalization with scalable outreach strategies, making it a popular choice among mid-sized enterprises.

End-use Outlook

By end-use, the market is divided into media, telecommunications, & IT, BFSI, healthcare & life sciences, retail & e-commerce, automotive and manufacturing, government & public sector, and others. The media, telecommunications, and IT segment garnered 23% revenue share in the market in 2024. Businesses in these industries rely on ABM strategies to target enterprise clients, improve customer engagement, and enhance digital transformation initiatives. The widespread adoption of cloud computing, 5G, and software-as-a-service (SaaS) platforms has increased the need for personalized marketing campaigns to attract high-value customers and drive B2B sales.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific segment witnessed 26% revenue share in the market in 2024. The rapid expansion of digital marketing, rising number of SMEs, and growing penetration of AI-driven marketing automation tools have contributed to the increasing adoption of ABM in the region. Countries such as China, India, Japan, and South Korea are experiencing a surge in B2B digital marketing investments, with businesses focusing on targeted account-based strategies to improve lead conversion rates and client retention.

List of Key Companies Profiled

Adobe, Inc.
Demandbase, Inc.
HubSpot, Inc.
Oracle Corporation
SAP SE
Salesforce, Inc.
6sense
Headley Media Ltd.
Terminus Software, Inc.
Fypion

Global Account-based Marketing Market Report Segmentation

By Organization Size

Small and Medium-sized Enterprises (SMEs)
Large Enterprises

By Account Type

Strategic account-based Marketing
Programmatic Account-based Marketing
Account-based Marketing Lite

By End-use

BFSI
Media, Telecommunications, & IT
Healthcare & Life Sciences
Retail & E-commerce
Government & Public Sector
Automotive & Manufacturing
Other End-use

By Geography

North America
- US
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA

Chapter 1. Market Scope & Methodology

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
- 1.4.1 Global Account-based Marketing Market, by Organization Size
- 1.4.2 Global Account-based Marketing Market, by Account Type
- 1.4.3 Global Account-based Marketing Market, by End-use
- 1.4.4 Global Account-based Marketing Market, by Geography
1.5 Methodology for the research

Chapter 2. Market at a Glance

2.1 Key Highlights

Chapter 3. Market Overview

3.1 Introduction
- 3.1.1 Overview
  - 3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

4.1 Market Share Analysis, 2024
4.2 Porter Five Forces Analysis

Chapter 5. Global Account-based Marketing Market by Organization Size

5.1 Global Small and Medium-sized Enterprises (SMEs) Market by Region
5.2 Global Large Enterprises Market by Region

Chapter 6. Global Account-based Marketing Market by Account Type

6.1 Global Strategic account-based Marketing Market by Region
6.2 Global Programmatic Account-based Marketing Market by Region
6.3 Global Account-based Marketing Lite Market by Region

Chapter 7. Global Account-based Marketing Market by End-use

7.1 Global BFSI Market by Region
7.2 Global Media, Telecommunications, & IT Market by Region
7.3 Global Healthcare & Life Sciences Market by Region
7.4 Global Retail & E-commerce Market by Region
7.5 Global Government & Public Sector Market by Region
7.6 Global Automotive & Manufacturing Market by Region
7.7 Global Other End-use Market by Region

Chapter 8. Global Account-based Marketing Market by Region

8.1 North America Account-based Marketing Market
- 8.1.1 North America Account-based Marketing Market by Organization Size
  - 8.1.1.1 North America Small and Medium-sized Enterprises (SMEs) Market by Region
  - 8.1.1.2 North America Large Enterprises Market by Region
- 8.1.2 North America Account-based Marketing Market by Account Type
  - 8.1.2.1 North America Strategic account-based Marketing Market by Country
  - 8.1.2.2 North America Programmatic Account-based Marketing Market by Country
  - 8.1.2.3 North America Account-based Marketing Lite Market by Country
- 8.1.3 North America Account-based Marketing Market by End-use
  - 8.1.3.1 North America BFSI Market by Country
  - 8.1.3.2 North America Media, Telecommunications, & IT Market by Country
  - 8.1.3.3 North America Healthcare & Life Sciences Market by Country
  - 8.1.3.4 North America Retail & E-commerce Market by Country
  - 8.1.3.5 North America Government & Public Sector Market by Country
  - 8.1.3.6 North America Automotive & Manufacturing Market by Country
  - 8.1.3.7 North America Other End-use Market by Country
- 8.1.4 North America Account-based Marketing Market by Country
  - 8.1.4.1 US Account-based Marketing Market
    - 8.1.4.1.1 US Account-based Marketing Market by Organization Size
    - 8.1.4.1.2 US Account-based Marketing Market by Account Type
    - 8.1.4.1.3 US Account-based Marketing Market by End-use
  - 8.1.4.2 Canada Account-based Marketing Market
    - 8.1.4.2.1 Canada Account-based Marketing Market by Organization Size
    - 8.1.4.2.2 Canada Account-based Marketing Market by Account Type
    - 8.1.4.2.3 Canada Account-based Marketing Market by End-use
  - 8.1.4.3 Mexico Account-based Marketing Market
    - 8.1.4.3.1 Mexico Account-based Marketing Market by Organization Size
    - 8.1.4.3.2 Mexico Account-based Marketing Market by Account Type
    - 8.1.4.3.3 Mexico Account-based Marketing Market by End-use
  - 8.1.4.4 Rest of North America Account-based Marketing Market
    - 8.1.4.4.1 Rest of North America Account-based Marketing Market by Organization Size
    - 8.1.4.4.2 Rest of North America Account-based Marketing Market by Account Type
    - 8.1.4.4.3 Rest of North America Account-based Marketing Market by End-use
8.2 Europe Account-based Marketing Market
- 8.2.1 Europe Account-based Marketing Market by Organization Size
  - 8.2.1.1 Europe Small and Medium-sized Enterprises (SMEs) Market by Country
  - 8.2.1.2 Europe Large Enterprises Market by Country
- 8.2.2 Europe Account-based Marketing Market by Account Type
  - 8.2.2.1 Europe Strategic account-based Marketing Market by Country
  - 8.2.2.2 Europe Programmatic Account-based Marketing Market by Country
  - 8.2.2.3 Europe Account-based Marketing Lite Market by Country
- 8.2.3 Europe Account-based Marketing Market by End-use
  - 8.2.3.1 Europe BFSI Market by Country
  - 8.2.3.2 Europe Media, Telecommunications, & IT Market by Country
  - 8.2.3.3 Europe Healthcare & Life Sciences Market by Country
  - 8.2.3.4 Europe Retail & E-commerce Market by Country
  - 8.2.3.5 Europe Government & Public Sector Market by Country
  - 8.2.3.6 Europe Automotive & Manufacturing Market by Country
  - 8.2.3.7 Europe Other End-use Market by Country
- 8.2.4 Europe Account-based Marketing Market by Country
  - 8.2.4.1 Germany Account-based Marketing Market
    - 8.2.4.1.1 Germany Account-based Marketing Market by Organization Size
    - 8.2.4.1.2 Germany Account-based Marketing Market by Account Type
    - 8.2.4.1.3 Germany Account-based Marketing Market by End-use
  - 8.2.4.2 UK Account-based Marketing Market
    - 8.2.4.2.1 UK Account-based Marketing Market by Organization Size
    - 8.2.4.2.2 UK Account-based Marketing Market by Account Type
    - 8.2.4.2.3 UK Account-based Marketing Market by End-use
  - 8.2.4.3 France Account-based Marketing Market
    - 8.2.4.3.1 France Account-based Marketing Market by Organization Size
    - 8.2.4.3.2 France Account-based Marketing Market by Account Type
    - 8.2.4.3.3 France Account-based Marketing Market by End-use
  - 8.2.4.4 Russia Account-based Marketing Market
    - 8.2.4.4.1 Russia Account-based Marketing Market by Organization Size
    - 8.2.4.4.2 Russia Account-based Marketing Market by Account Type
    - 8.2.4.4.3 Russia Account-based Marketing Market by End-use
  - 8.2.4.5 Spain Account-based Marketing Market
    - 8.2.4.5.1 Spain Account-based Marketing Market by Organization Size
    - 8.2.4.5.2 Spain Account-based Marketing Market by Account Type
    - 8.2.4.5.3 Spain Account-based Marketing Market by End-use
  - 8.2.4.6 Italy Account-based Marketing Market
    - 8.2.4.6.1 Italy Account-based Marketing Market by Organization Size
    - 8.2.4.6.2 Italy Account-based Marketing Market by Account Type
    - 8.2.4.6.3 Italy Account-based Marketing Market by End-use
  - 8.2.4.7 Rest of Europe Account-based Marketing Market
    - 8.2.4.7.1 Rest of Europe Account-based Marketing Market by Organization Size
    - 8.2.4.7.2 Rest of Europe Account-based Marketing Market by Account Type
    - 8.2.4.7.3 Rest of Europe Account-based Marketing Market by End-use
8.3 Asia Pacific Account-based Marketing Market
- 8.3.1 Asia Pacific Account-based Marketing Market by Organization Size
  - 8.3.1.1 Asia Pacific Small and Medium-sized Enterprises (SMEs) Market by Country
  - 8.3.1.2 Asia Pacific Large Enterprises Market by Country
- 8.3.2 Asia Pacific Account-based Marketing Market by Account Type
  - 8.3.2.1 Asia Pacific Strategic account-based Marketing Market by Country
  - 8.3.2.2 Asia Pacific Programmatic Account-based Marketing Market by Country
  - 8.3.2.3 Asia Pacific Account-based Marketing Lite Market by Country
- 8.3.3 Asia Pacific Account-based Marketing Market by End-use
  - 8.3.3.1 Asia Pacific BFSI Market by Country
  - 8.3.3.2 Asia Pacific Media, Telecommunications, & IT Market by Country
  - 8.3.3.3 Asia Pacific Healthcare & Life Sciences Market by Country
  - 8.3.3.4 Asia Pacific Retail & E-commerce Market by Country
  - 8.3.3.5 Asia Pacific Government & Public Sector Market by Country
  - 8.3.3.6 Asia Pacific Automotive & Manufacturing Market by Country
  - 8.3.3.7 Asia Pacific Other End-use Market by Country
- 8.3.4 Asia Pacific Account-based Marketing Market by Country
  - 8.3.4.1 China Account-based Marketing Market
    - 8.3.4.1.1 China Account-based Marketing Market by Organization Size
    - 8.3.4.1.2 China Account-based Marketing Market by Account Type
    - 8.3.4.1.3 China Account-based Marketing Market by End-use
  - 8.3.4.2 Japan Account-based Marketing Market
    - 8.3.4.2.1 Japan Account-based Marketing Market by Organization Size
    - 8.3.4.2.2 Japan Account-based Marketing Market by Account Type
    - 8.3.4.2.3 Japan Account-based Marketing Market by End-use
  - 8.3.4.3 India Account-based Marketing Market
    - 8.3.4.3.1 India Account-based Marketing Market by Organization Size
    - 8.3.4.3.2 India Account-based Marketing Market by Account Type
    - 8.3.4.3.3 India Account-based Marketing Market by End-use
  - 8.3.4.4 South Korea Account-based Marketing Market
    - 8.3.4.4.1 South Korea Account-based Marketing Market by Organization Size
    - 8.3.4.4.2 South Korea Account-based Marketing Market by Account Type
    - 8.3.4.4.3 South Korea Account-based Marketing Market by End-use
  - 8.3.4.5 Singapore Account-based Marketing Market
    - 8.3.4.5.1 Singapore Account-based Marketing Market by Organization Size
    - 8.3.4.5.2 Singapore Account-based Marketing Market by Account Type
    - 8.3.4.5.3 Singapore Account-based Marketing Market by End-use
  - 8.3.4.6 Malaysia Account-based Marketing Market
    - 8.3.4.6.1 Malaysia Account-based Marketing Market by Organization Size
    - 8.3.4.6.2 Malaysia Account-based Marketing Market by Account Type
    - 8.3.4.6.3 Malaysia Account-based Marketing Market by End-use
  - 8.3.4.7 Rest of Asia Pacific Account-based Marketing Market
    - 8.3.4.7.1 Rest of Asia Pacific Account-based Marketing Market by Organization Size
    - 8.3.4.7.2 Rest of Asia Pacific Account-based Marketing Market by Account Type
    - 8.3.4.7.3 Rest of Asia Pacific Account-based Marketing Market by End-use
8.4 LAMEA Account-based Marketing Market
- 8.4.1 LAMEA Account-based Marketing Market by Organization Size
  - 8.4.1.1 LAMEA Small and Medium-sized Enterprises (SMEs) Market by Country
  - 8.4.1.2 LAMEA Large Enterprises Market by Country
- 8.4.2 LAMEA Account-based Marketing Market by Account Type
  - 8.4.2.1 LAMEA Strategic account-based Marketing Market by Country
  - 8.4.2.2 LAMEA Programmatic Account-based Marketing Market by Country
  - 8.4.2.3 LAMEA Account-based Marketing Lite Market by Country
- 8.4.3 LAMEA Account-based Marketing Market by End-use
  - 8.4.3.1 LAMEA BFSI Market by Country
  - 8.4.3.2 LAMEA Media, Telecommunications, & IT Market by Country
  - 8.4.3.3 LAMEA Healthcare & Life Sciences Market by Country
  - 8.4.3.4 LAMEA Retail & E-commerce Market by Country
  - 8.4.3.5 LAMEA Government & Public Sector Market by Country
  - 8.4.3.6 LAMEA Automotive & Manufacturing Market by Country
  - 8.4.3.7 LAMEA Other End-use Market by Country
- 8.4.4 LAMEA Account-based Marketing Market by Country
  - 8.4.4.1 Brazil Account-based Marketing Market
    - 8.4.4.1.1 Brazil Account-based Marketing Market by Organization Size
    - 8.4.4.1.2 Brazil Account-based Marketing Market by Account Type
    - 8.4.4.1.3 Brazil Account-based Marketing Market by End-use
  - 8.4.4.2 Argentina Account-based Marketing Market
    - 8.4.4.2.1 Argentina Account-based Marketing Market by Organization Size
    - 8.4.4.2.2 Argentina Account-based Marketing Market by Account Type
    - 8.4.4.2.3 Argentina Account-based Marketing Market by End-use
  - 8.4.4.3 UAE Account-based Marketing Market
    - 8.4.4.3.1 UAE Account-based Marketing Market by Organization Size
    - 8.4.4.3.2 UAE Account-based Marketing Market by Account Type
    - 8.4.4.3.3 UAE Account-based Marketing Market by End-use
  - 8.4.4.4 Saudi Arabia Account-based Marketing Market
    - 8.4.4.4.1 Saudi Arabia Account-based Marketing Market by Organization Size
    - 8.4.4.4.2 Saudi Arabia Account-based Marketing Market by Account Type
    - 8.4.4.4.3 Saudi Arabia Account-based Marketing Market by End-use
  - 8.4.4.5 South Africa Account-based Marketing Market
    - 8.4.4.5.1 South Africa Account-based Marketing Market by Organization Size
    - 8.4.4.5.2 South Africa Account-based Marketing Market by Account Type
    - 8.4.4.5.3 South Africa Account-based Marketing Market by End-use
  - 8.4.4.6 Nigeria Account-based Marketing Market
    - 8.4.4.6.1 Nigeria Account-based Marketing Market by Organization Size
    - 8.4.4.6.2 Nigeria Account-based Marketing Market by Account Type
    - 8.4.4.6.3 Nigeria Account-based Marketing Market by End-use
  - 8.4.4.7 Rest of LAMEA Account-based Marketing Market
    - 8.4.4.7.1 Rest of LAMEA Account-based Marketing Market by Organization Size
    - 8.4.4.7.2 Rest of LAMEA Account-based Marketing Market by Account Type
    - 8.4.4.7.3 Rest of LAMEA Account-based Marketing Market by End-use

Chapter 9. Company Profiles

9.1 Adobe, Inc.
- 9.1.1 Company Overview
- 9.1.2 Financial Analysis
- 9.1.3 Segmental and Regional Analysis
- 9.1.4 Research & Development Expense
- 9.1.5 Recent strategies and developments:
  - 9.1.5.1 Partnerships, Collaborations, and Agreements:
  - 9.1.5.2 Product Launches and Product Expansions:
- 9.1.6 SWOT Analysis
9.2 Demandbase, Inc.
- 9.2.1 Company Overview
- 9.2.2 Recent strategies and developments:
  - 9.2.2.1 Partnerships, Collaborations, and Agreements:
- 9.2.3 SWOT Analysis
9.3 HubSpot, Inc.
- 9.3.1 Company Overview
- 9.3.2 Financial Analysis
- 9.3.3 Regional Analysis
- 9.3.4 Research & Development Expenses
9.4 Oracle Corporation
- 9.4.1 Company Overview
- 9.4.2 Financial Analysis
- 9.4.3 Segmental and Regional Analysis
- 9.4.4 Research & Development Expense
- 9.4.5 SWOT Analysis
9.5 SAP SE
- 9.5.1 Company Overview
- 9.5.2 Financial Analysis
- 9.5.3 Regional Analysis
- 9.5.4 Research & Development Expense
- 9.5.5 SWOT Analysis
9.6 Salesforce, Inc.
- 9.6.1 Company Overview
- 9.6.2 Financial Analysis
- 9.6.3 Regional Analysis
- 9.6.4 Research & Development Expenses
- 9.6.5 SWOT Analysis
9.7 6sense
- 9.7.1 Company Overview
- 9.7.2 SWOT Analysis
9.8 Headley Media Ltd.
- 9.8.1 Company Overview
9.9 Terminus Software, Inc.
- 9.9.1 Company Overview
9.10. Fypion
- 9.10.1 Company Overview

Chapter 10. Winning Imperatives of Account-based Marketing Market

LIST OF TABLES

TABLE 1 Global Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 2 Global Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 3 Global Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 4 Global Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 5 Global Small and Medium-sized Enterprises (SMEs) Market by Region, 2021 - 2024, USD Million
TABLE 6 Global Small and Medium-sized Enterprises (SMEs) Market by Region, 2025 - 2032, USD Million
TABLE 7 Global Large Enterprises Market by Region, 2021 - 2024, USD Million
TABLE 8 Global Large Enterprises Market by Region, 2025 - 2032, USD Million
TABLE 9 Global Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 10 Global Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 11 Global Strategic account-based Marketing Market by Region, 2021 - 2024, USD Million
TABLE 12 Global Strategic account-based Marketing Market by Region, 2025 - 2032, USD Million
TABLE 13 Global Programmatic Account-based Marketing Market by Region, 2021 - 2024, USD Million
TABLE 14 Global Programmatic Account-based Marketing Market by Region, 2025 - 2032, USD Million
TABLE 15 Global Account-based Marketing Lite Market by Region, 2021 - 2024, USD Million
TABLE 16 Global Account-based Marketing Lite Market by Region, 2025 - 2032, USD Million
TABLE 17 Global Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 18 Global Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 19 Global BFSI Market by Region, 2021 - 2024, USD Million
TABLE 20 Global BFSI Market by Region, 2025 - 2032, USD Million
TABLE 21 Global Media, Telecommunications, & IT Market by Region, 2021 - 2024, USD Million
TABLE 22 Global Media, Telecommunications, & IT Market by Region, 2025 - 2032, USD Million
TABLE 23 Global Healthcare & Life Sciences Market by Region, 2021 - 2024, USD Million
TABLE 24 Global Healthcare & Life Sciences Market by Region, 2025 - 2032, USD Million
TABLE 25 Global Retail & E-commerce Market by Region, 2021 - 2024, USD Million
TABLE 26 Global Retail & E-commerce Market by Region, 2025 - 2032, USD Million
TABLE 27 Global Government & Public Sector Market by Region, 2021 - 2024, USD Million
TABLE 28 Global Government & Public Sector Market by Region, 2025 - 2032, USD Million
TABLE 29 Global Automotive & Manufacturing Market by Region, 2021 - 2024, USD Million
TABLE 30 Global Automotive & Manufacturing Market by Region, 2025 - 2032, USD Million
TABLE 31 Global Other End-use Market by Region, 2021 - 2024, USD Million
TABLE 32 Global Other End-use Market by Region, 2025 - 2032, USD Million
TABLE 33 Global Account-based Marketing Market by Region, 2021 - 2024, USD Million
TABLE 34 Global Account-based Marketing Market by Region, 2025 - 2032, USD Million
TABLE 35 North America Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 36 North America Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 37 North America Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 38 North America Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 39 North America Small and Medium-sized Enterprises (SMEs) Market by Region, 2021 - 2024, USD Million
TABLE 40 North America Small and Medium-sized Enterprises (SMEs) Market by Region, 2025 - 2032, USD Million
TABLE 41 North America Large Enterprises Market by Region, 2021 - 2024, USD Million
TABLE 42 North America Large Enterprises Market by Region, 2025 - 2032, USD Million
TABLE 43 North America Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 44 North America Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 45 North America Strategic account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 46 North America Strategic account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 47 North America Programmatic Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 48 North America Programmatic Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 49 North America Account-based Marketing Lite Market by Country, 2021 - 2024, USD Million
TABLE 50 North America Account-based Marketing Lite Market by Country, 2025 - 2032, USD Million
TABLE 51 North America Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 52 North America Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 53 North America BFSI Market by Country, 2021 - 2024, USD Million
TABLE 54 North America BFSI Market by Country, 2025 - 2032, USD Million
TABLE 55 North America Media, Telecommunications, & IT Market by Country, 2021 - 2024, USD Million
TABLE 56 North America Media, Telecommunications, & IT Market by Country, 2025 - 2032, USD Million
TABLE 57 North America Healthcare & Life Sciences Market by Country, 2021 - 2024, USD Million
TABLE 58 North America Healthcare & Life Sciences Market by Country, 2025 - 2032, USD Million
TABLE 59 North America Retail & E-commerce Market by Country, 2021 - 2024, USD Million
TABLE 60 North America Retail & E-commerce Market by Country, 2025 - 2032, USD Million
TABLE 61 North America Government & Public Sector Market by Country, 2021 - 2024, USD Million
TABLE 62 North America Government & Public Sector Market by Country, 2025 - 2032, USD Million
TABLE 63 North America Automotive & Manufacturing Market by Country, 2021 - 2024, USD Million
TABLE 64 North America Automotive & Manufacturing Market by Country, 2025 - 2032, USD Million
TABLE 65 North America Other End-use Market by Country, 2021 - 2024, USD Million
TABLE 66 North America Other End-use Market by Country, 2025 - 2032, USD Million
TABLE 67 North America Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 68 North America Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 69 US Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 70 US Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 71 US Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 72 US Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 73 US Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 74 US Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 75 US Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 76 US Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 77 Canada Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 78 Canada Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 79 Canada Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 80 Canada Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 81 Canada Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 82 Canada Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 83 Canada Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 84 Canada Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 85 Mexico Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 86 Mexico Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 87 Mexico Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 88 Mexico Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 89 Mexico Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 90 Mexico Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 91 Mexico Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 92 Mexico Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 93 Rest of North America Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 94 Rest of North America Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 95 Rest of North America Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 96 Rest of North America Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 97 Rest of North America Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 98 Rest of North America Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 99 Rest of North America Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 100 Rest of North America Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 101 Europe Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 102 Europe Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 103 Europe Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 104 Europe Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 105 Europe Small and Medium-sized Enterprises (SMEs) Market by Country, 2021 - 2024, USD Million
TABLE 106 Europe Small and Medium-sized Enterprises (SMEs) Market by Country, 2025 - 2032, USD Million
TABLE 107 Europe Large Enterprises Market by Country, 2021 - 2024, USD Million
TABLE 108 Europe Large Enterprises Market by Country, 2025 - 2032, USD Million
TABLE 109 Europe Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 110 Europe Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 111 Europe Strategic account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 112 Europe Strategic account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 113 Europe Programmatic Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 114 Europe Programmatic Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 115 Europe Account-based Marketing Lite Market by Country, 2021 - 2024, USD Million
TABLE 116 Europe Account-based Marketing Lite Market by Country, 2025 - 2032, USD Million
TABLE 117 Europe Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 118 Europe Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 119 Europe BFSI Market by Country, 2021 - 2024, USD Million
TABLE 120 Europe BFSI Market by Country, 2025 - 2032, USD Million
TABLE 121 Europe Media, Telecommunications, & IT Market by Country, 2021 - 2024, USD Million
TABLE 122 Europe Media, Telecommunications, & IT Market by Country, 2025 - 2032, USD Million
TABLE 123 Europe Healthcare & Life Sciences Market by Country, 2021 - 2024, USD Million
TABLE 124 Europe Healthcare & Life Sciences Market by Country, 2025 - 2032, USD Million
TABLE 125 Europe Retail & E-commerce Market by Country, 2021 - 2024, USD Million
TABLE 126 Europe Retail & E-commerce Market by Country, 2025 - 2032, USD Million
TABLE 127 Europe Government & Public Sector Market by Country, 2021 - 2024, USD Million
TABLE 128 Europe Government & Public Sector Market by Country, 2025 - 2032, USD Million
TABLE 129 Europe Automotive & Manufacturing Market by Country, 2021 - 2024, USD Million
TABLE 130 Europe Automotive & Manufacturing Market by Country, 2025 - 2032, USD Million
TABLE 131 Europe Other End-use Market by Country, 2021 - 2024, USD Million
TABLE 132 Europe Other End-use Market by Country, 2025 - 2032, USD Million
TABLE 133 Europe Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 134 Europe Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 135 Germany Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 136 Germany Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 137 Germany Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 138 Germany Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 139 Germany Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 140 Germany Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 141 Germany Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 142 Germany Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 143 UK Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 144 UK Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 145 UK Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 146 UK Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 147 UK Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 148 UK Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 149 UK Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 150 UK Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 151 France Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 152 France Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 153 France Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 154 France Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 155 France Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 156 France Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 157 France Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 158 France Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 159 Russia Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 160 Russia Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 161 Russia Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 162 Russia Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 163 Russia Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 164 Russia Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 165 Russia Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 166 Russia Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 167 Spain Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 168 Spain Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 169 Spain Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 170 Spain Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 171 Spain Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 172 Spain Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 173 Spain Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 174 Spain Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 175 Italy Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 176 Italy Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 177 Italy Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 178 Italy Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 179 Italy Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 180 Italy Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 181 Italy Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 182 Italy Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 183 Rest of Europe Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 184 Rest of Europe Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 185 Rest of Europe Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 186 Rest of Europe Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 187 Rest of Europe Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 188 Rest of Europe Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 189 Rest of Europe Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 190 Rest of Europe Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 191 Asia Pacific Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 192 Asia Pacific Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 193 Asia Pacific Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 194 Asia Pacific Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 195 Asia Pacific Small and Medium-sized Enterprises (SMEs) Market by Country, 2021 - 2024, USD Million
TABLE 196 Asia Pacific Small and Medium-sized Enterprises (SMEs) Market by Country, 2025 - 2032, USD Million
TABLE 197 Asia Pacific Large Enterprises Market by Country, 2021 - 2024, USD Million
TABLE 198 Asia Pacific Large Enterprises Market by Country, 2025 - 2032, USD Million
TABLE 199 Asia Pacific Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 200 Asia Pacific Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 201 Asia Pacific Strategic account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 202 Asia Pacific Strategic account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 203 Asia Pacific Programmatic Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 204 Asia Pacific Programmatic Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 205 Asia Pacific Account-based Marketing Lite Market by Country, 2021 - 2024, USD Million
TABLE 206 Asia Pacific Account-based Marketing Lite Market by Country, 2025 - 2032, USD Million
TABLE 207 Asia Pacific Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 208 Asia Pacific Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 209 Asia Pacific BFSI Market by Country, 2021 - 2024, USD Million
TABLE 210 Asia Pacific BFSI Market by Country, 2025 - 2032, USD Million
TABLE 211 Asia Pacific Media, Telecommunications, & IT Market by Country, 2021 - 2024, USD Million
TABLE 212 Asia Pacific Media, Telecommunications, & IT Market by Country, 2025 - 2032, USD Million
TABLE 213 Asia Pacific Healthcare & Life Sciences Market by Country, 2021 - 2024, USD Million
TABLE 214 Asia Pacific Healthcare & Life Sciences Market by Country, 2025 - 2032, USD Million
TABLE 215 Asia Pacific Retail & E-commerce Market by Country, 2021 - 2024, USD Million
TABLE 216 Asia Pacific Retail & E-commerce Market by Country, 2025 - 2032, USD Million
TABLE 217 Asia Pacific Government & Public Sector Market by Country, 2021 - 2024, USD Million
TABLE 218 Asia Pacific Government & Public Sector Market by Country, 2025 - 2032, USD Million
TABLE 219 Asia Pacific Automotive & Manufacturing Market by Country, 2021 - 2024, USD Million
TABLE 220 Asia Pacific Automotive & Manufacturing Market by Country, 2025 - 2032, USD Million
TABLE 221 Asia Pacific Other End-use Market by Country, 2021 - 2024, USD Million
TABLE 222 Asia Pacific Other End-use Market by Country, 2025 - 2032, USD Million
TABLE 223 Asia Pacific Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 224 Asia Pacific Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 225 China Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 226 China Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 227 China Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 228 China Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 229 China Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 230 China Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 231 China Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 232 China Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 233 Japan Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 234 Japan Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 235 Japan Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 236 Japan Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 237 Japan Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 238 Japan Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 239 Japan Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 240 Japan Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 241 India Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 242 India Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 243 India Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 244 India Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 245 India Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 246 India Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 247 India Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 248 India Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 249 South Korea Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 250 South Korea Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 251 South Korea Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 252 South Korea Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 253 South Korea Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 254 South Korea Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 255 South Korea Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 256 South Korea Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 257 Singapore Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 258 Singapore Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 259 Singapore Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 260 Singapore Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 261 Singapore Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 262 Singapore Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 263 Singapore Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 264 Singapore Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 265 Malaysia Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 266 Malaysia Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 267 Malaysia Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 268 Malaysia Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 269 Malaysia Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 270 Malaysia Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 271 Malaysia Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 272 Malaysia Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 273 Rest of Asia Pacific Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 274 Rest of Asia Pacific Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 275 Rest of Asia Pacific Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 276 Rest of Asia Pacific Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 277 Rest of Asia Pacific Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 278 Rest of Asia Pacific Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 279 Rest of Asia Pacific Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 280 Rest of Asia Pacific Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 281 LAMEA Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 282 LAMEA Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 283 LAMEA Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 284 LAMEA Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 285 LAMEA Small and Medium-sized Enterprises (SMEs) Market by Country, 2021 - 2024, USD Million
TABLE 286 LAMEA Small and Medium-sized Enterprises (SMEs) Market by Country, 2025 - 2032, USD Million
TABLE 287 LAMEA Large Enterprises Market by Country, 2021 - 2024, USD Million
TABLE 288 LAMEA Large Enterprises Market by Country, 2025 - 2032, USD Million
TABLE 289 LAMEA Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 290 LAMEA Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 291 LAMEA Strategic account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 292 LAMEA Strategic account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 293 LAMEA Programmatic Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 294 LAMEA Programmatic Account-based Marketing Market by Country, 2025 - 2032, USD Million
TABLE 295 LAMEA Account-based Marketing Lite Market by Country, 2021 - 2024, USD Million
TABLE 296 LAMEA Account-based Marketing Lite Market by Country, 2025 - 2032, USD Million
TABLE 297 LAMEA Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 298 LAMEA Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 299 LAMEA BFSI Market by Country, 2021 - 2024, USD Million
TABLE 300 LAMEA BFSI Market by Country, 2025 - 2032, USD Million
TABLE 301 LAMEA Media, Telecommunications, & IT Market by Country, 2021 - 2024, USD Million
TABLE 302 LAMEA Media, Telecommunications, & IT Market by Country, 2025 - 2032, USD Million
TABLE 303 LAMEA Healthcare & Life Sciences Market by Country, 2021 - 2024, USD Million
TABLE 304 LAMEA Healthcare & Life Sciences Market by Country, 2025 - 2032, USD Million
TABLE 305 LAMEA Retail & E-commerce Market by Country, 2021 - 2024, USD Million
TABLE 306 LAMEA Retail & E-commerce Market by Country, 2025 - 2032, USD Million
TABLE 307 LAMEA Government & Public Sector Market by Country, 2021 - 2024, USD Million
TABLE 308 LAMEA Government & Public Sector Market by Country, 2025 - 2032, USD Million
TABLE 309 LAMEA Automotive & Manufacturing Market by Country, 2021 - 2024, USD Million
TABLE 310 LAMEA Automotive & Manufacturing Market by Country, 2025 - 2032, USD Million
TABLE 311 LAMEA Other End-use Market by Country, 2021 - 2024, USD Million
TABLE 312 LAMEA Other End-use Market by Country, 2025 - 2032, USD Million
TABLE 313 LAMEA Account-based Marketing Market by Country, 2021 - 2024, USD Million
TABLE 314 LAMEA Account-based Marketing Market by Country, 2025 - 2032, USD Million

TABLE 315 Brazil Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 316 Brazil Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 317 Brazil Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 318 Brazil Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 319 Brazil Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 320 Brazil Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 321 Brazil Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 322 Brazil Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 323 Argentina Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 324 Argentina Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 325 Argentina Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 326 Argentina Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 327 Argentina Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 328 Argentina Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 329 Argentina Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 330 Argentina Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 331 UAE Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 332 UAE Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 333 UAE Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 334 UAE Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 335 UAE Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 336 UAE Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 337 UAE Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 338 UAE Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 339 Saudi Arabia Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 340 Saudi Arabia Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 341 Saudi Arabia Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 342 Saudi Arabia Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 343 Saudi Arabia Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 344 Saudi Arabia Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 345 Saudi Arabia Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 346 Saudi Arabia Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 347 South Africa Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 348 South Africa Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 349 South Africa Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 350 South Africa Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 351 South Africa Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 352 South Africa Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 353 South Africa Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 354 South Africa Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 355 Nigeria Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 356 Nigeria Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 357 Nigeria Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 358 Nigeria Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 359 Nigeria Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 360 Nigeria Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 361 Nigeria Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 362 Nigeria Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 363 Rest of LAMEA Account-based Marketing Market, 2021 - 2024, USD Million
TABLE 364 Rest of LAMEA Account-based Marketing Market, 2025 - 2032, USD Million
TABLE 365 Rest of LAMEA Account-based Marketing Market by Organization Size, 2021 - 2024, USD Million
TABLE 366 Rest of LAMEA Account-based Marketing Market by Organization Size, 2025 - 2032, USD Million
TABLE 367 Rest of LAMEA Account-based Marketing Market by Account Type, 2021 - 2024, USD Million
TABLE 368 Rest of LAMEA Account-based Marketing Market by Account Type, 2025 - 2032, USD Million
TABLE 369 Rest of LAMEA Account-based Marketing Market by End-use, 2021 - 2024, USD Million
TABLE 370 Rest of LAMEA Account-based Marketing Market by End-use, 2025 - 2032, USD Million
TABLE 371 Key Information - Adobe, Inc.
TABLE 372 Key Information - Demandbase, Inc.
TABLE 373 Key Information - HubSpot, Inc.
TABLE 374 Key Information - Oracle Corporation
TABLE 375 Key Information - SAP SE
TABLE 376 Key Information - Salesforce, Inc.
TABLE 377 Key Information - 6sense
TABLE 378 Key Information - Headley Media Ltd.
TABLE 379 Key Information - Terminus Software, Inc.
TABLE 380 Key Information - Fypion

LIST OF FIGURES

FIG 1 Methodology for the research
FIG 2 Global Account-based Marketing Market, 2021 - 2032, USD Million
FIG 3 Key Factors Impacting Account-based Marketing Market
FIG 4 Market Share Analysis, 2024
FIG 5 Porter's Five Forces Analysis - Account-based Marketing Market
FIG 6 Global Account-based Marketing Market share by Organization Size, 2024
FIG 7 Global Account-based Marketing Market share by Organization Size, 2032
FIG 8 Global Account-based Marketing Market by Organization Size, 2021 - 2032, USD Million
FIG 9 Global Account-based Marketing Market share by Account Type, 2024
FIG 10 Global Account-based Marketing Market share by Account Type, 2032
FIG 11 Global Account-based Marketing Market by Account Type, 2021 - 2032, USD Million
FIG 12 Global Account-based Marketing Market share by End-use, 2024
FIG 13 Global Account-based Marketing Market share by End-use, 2032
FIG 14 Global Account-based Marketing Market by End-use, 2021 - 2032, USD Million
FIG 15 Global Account-based Marketing Market share by Region, 2024
FIG 16 Global Account-based Marketing Market share by Region, 2032
FIG 17 Global Account-based Marketing Market by Region, 2021 - 2032, USD Million
FIG 18 North America Account-based Marketing Market, 2021 - 2032, USD Million
FIG 19 North America Account-based Marketing Market share by Organization Size, 2024
FIG 20 North America Account-based Marketing Market share by Organization Size, 2032
FIG 21 North America Account-based Marketing Market by Organization Size, 2021 - 2032, USD Million
FIG 22 North America Account-based Marketing Market share by Account Type, 2024
FIG 23 North America Account-based Marketing Market share by Account Type, 2032
FIG 24 North America Account-based Marketing Market by Account Type, 2021 - 2032, USD Million
FIG 25 North America Account-based Marketing Market share by End-use, 2024
FIG 26 North America Account-based Marketing Market share by End-use, 2032
FIG 27 North America Account-based Marketing Market by End-use, 2021 - 2032, USD Million
FIG 28 North America Account-based Marketing Market share by Country, 2024
FIG 29 North America Account-based Marketing Market share by Country, 2032
FIG 30 North America Account-based Marketing Market by Country, 2021 - 2032, USD Million
FIG 31 Europe Account-based Marketing Market, 2021 - 2032, USD Million
FIG 32 Europe Account-based Marketing Market share by Organization Size, 2024
FIG 33 Europe Account-based Marketing Market share by Organization Size, 2032
FIG 34 Europe Account-based Marketing Market by Organization Size, 2021 - 2032, USD Million
FIG 35 Europe Account-based Marketing Market share by Account Type, 2024
FIG 36 Europe Account-based Marketing Market share by Account Type, 2032
FIG 37 Europe Account-based Marketing Market by Account Type, 2021 - 2032, USD Million
FIG 38 Europe Account-based Marketing Market share by End-use, 2024
FIG 39 Europe Account-based Marketing Market share by End-use, 2032
FIG 40 Europe Account-based Marketing Market by End-use, 2021 - 2032, USD Million
FIG 41 Europe Account-based Marketing Market share by Country, 2024
FIG 42 Europe Account-based Marketing Market share by Country, 2032
FIG 43 Europe Account-based Marketing Market by Country, 2021 - 2032, USD Million
FIG 44 Asia Pacific Account-based Marketing Market, 2021 - 2032, USD Million
FIG 45 Asia Pacific Account-based Marketing Market share by Organization Size, 2024
FIG 46 Asia Pacific Account-based Marketing Market share by Organization Size, 2032
FIG 47 Asia Pacific Account-based Marketing Market by Organization Size, 2021 - 2032, USD Million
FIG 48 Asia Pacific Account-based Marketing Market share by Account Type, 2024
FIG 49 Asia Pacific Account-based Marketing Market share by Account Type, 2032
FIG 50 Asia Pacific Account-based Marketing Market by Account Type, 2021 - 2032, USD Million
FIG 51 Asia Pacific Account-based Marketing Market share by End-use, 2024
FIG 52 Asia Pacific Account-based Marketing Market share by End-use, 2032
FIG 53 Asia Pacific Account-based Marketing Market by End-use, 2021 - 2032, USD Million
FIG 54 Asia Pacific Account-based Marketing Market share by Country, 2024
FIG 55 Asia Pacific Account-based Marketing Market share by Country, 2032
FIG 56 Asia Pacific Account-based Marketing Market by Country, 2021 - 2032, USD Million
FIG 57 LAMEA Account-based Marketing Market, 2021 - 2032, USD Million
FIG 58 LAMEA Account-based Marketing Market share by Organization Size, 2024
FIG 59 LAMEA Account-based Marketing Market share by Organization Size, 2032
FIG 60 LAMEA Account-based Marketing Market by Organization Size, 2021 - 2032, USD Million
FIG 61 LAMEA Account-based Marketing Market share by Account Type, 2024
FIG 62 LAMEA Account-based Marketing Market share by Account Type, 2032
FIG 63 LAMEA Account-based Marketing Market by Account Type, 2021 - 2032, USD Million
FIG 64 LAMEA Account-based Marketing Market share by End-use, 2024
FIG 65 LAMEA Account-based Marketing Market share by End-use, 2032
FIG 66 LAMEA Account-based Marketing Market by End-use, 2021 - 2032, USD Million
FIG 67 LAMEA Account-based Marketing Market share by Country, 2024
FIG 68 LAMEA Account-based Marketing Market share by Country, 2032
FIG 69 LAMEA Account-based Marketing Market by Country, 2021 - 2032, USD Million
FIG 70 Recent strategies and developments: Adobe, Inc.
FIG 71 SWOT Analysis: Adobe, Inc.
FIG 72 SWOT Analysis: Demandbase, Inc.
FIG 73 SWOT Analysis: Oracle Corporation
FIG 74 SWOT Analysis: SAP SE
FIG 75 SWOT Analysis: Salesforce, Inc.
FIG 76 SWOT Analysis: 6sense

Global Account-based Marketing Market Size, Share & Trends Analysis Report By Organization Size (Small and Medium-sized Enterprises (SMEs) and Large Enterprises), By Account Type, By End-use, By Regional Outlook and Forecast, 2025 - 2032

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