PUBLISHER: Grand View Research | PRODUCT CODE: 1679422
PUBLISHER: Grand View Research | PRODUCT CODE: 1679422
UK & Germany Diet And Nutrition Apps Market Size, Share & Trends Analysis Report By Type (Weight Loss/Gain Tracking Apps, Calorie Counting Apps), By Device, By Platform, By Service, And Segment Forecasts, 2025 - 2030
UK & Germany Diet And Nutrition Apps Market Growth & Trends:
The UK & Germany diet and nutrition apps market size is estimated to reach USD 97.9 million by 2030, expanding at a CAGR of 18.7% from 2025 to 2030, according to a new report by Grand View Research, Inc. Increase in the number of sports & fitness enthusiasts, and rise in spending by people on health & fitness are some of the factors driving the market growth.
Moreover, a shift in the target consumer base from core fitness users to lifestyle users in the market represents growth opportunities for developers of diet and nutrition apps. This is expected to boost the market growth in the coming years. The penetration of smartphones is significantly rising. The increasing adoption of smartphones by consumers is driving the growth of various diet and nutrition apps at regional as well as country levels.
Favorable government policies & initiatives about the development of healthcare and fitness-related apps are positively impacting the market. For instance, in July 2021, the U.K. government announced the launch of an app for combating obesity. It is a surveillance app and will help in scrutinizing the daily routine of locals for curbing the prevalence of obesity.
Moreover, regional governments are increasing their focus on mHealth platforms to enhance accessibility & affordability of fitness/health apps and improve health outcomes. Digitalization also reduces costs associated with fitness, as it reduces the number of subscriptions to gyms and fitness studios, thereby supporting the growth of the diet and nutrition apps market.
In 2021, the calorie counting apps segment held the largest revenue share of 55.1%. High consumer awareness regarding health and well-being is one of the key factors supporting the larger share of the segment. In addition, the presence of a large obese population is providing significant opportunities for the growth of these apps. Moreover, growing awareness about the benefits among target consumers is projected to improve the adoption of these apps over the forecast period.
Based on the platform, Android dominated the market with a share of 46.0% in 2021. Rising consumer adoption of Android-based devices and the growing popularity of this platform in the U.K., as well as Germany, are the key factors supporting the market growth. In addition, the iOS platform is anticipated to grow at the fastest CAGR during the forecast period owing to user-friendly and technologically advanced products with iOS compatibility.
However, factors such as the high cost of premium memberships, lack of reimbursement for diet and nutrition apps, and data privacy are expected to hamper the market growth in the forecast period.
UK & Germany Diet And Nutrition Apps Market Report Highlights:
- In 2021, the calorie counting segment held the largest revenue share of 49.7%. This can be attributed to the large proportion of companies focusing on introducing innovative technologies to monitor calorie intake that will help maintain a healthy lifestyle
- The android segment held the largest revenue share of 46.4% in 2024. An increase in the adoption of android by consumers is a major factor contributing to segment growth
- The smartphones segment held the largest revenue share of 66.5% in 2024. This can be attributed to the high usage of smartphones and app compatibility
- Based on service, the paid (In App Purchase) segment led the market with the largest revenue share of 51.6% in 2024.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.1.1. Segment scope
- 1.1.2. Regional scope
- 1.1.3. Estimates and forecast timeline
- 1.2. Research Methodology
- 1.3. Information Procurement
- 1.3.1. Purchased database
- 1.3.2. GVR's internal database
- 1.3.3. Secondary sources
- 1.3.4. Primary research
- 1.3.5. Details of primary research
- 1.4. Information or Data Analysis
- 1.4.1. Data analysis models
- 1.5. Market Formulation & Validation
- 1.6. Model Details
- 1.6.1. Commodity flow analysis (Model 1)
- 1.6.1.1. Approach 1: Commodity flow approach
- 1.6.1. Commodity flow analysis (Model 1)
- 1.7. Research Assumptions
- 1.8. List of Secondary Sources
- 1.9. List of Primary Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.2.1. Type outlook
- 2.2.2. Platform outlook
- 2.2.3. Device outlook
- 2.2.4. End Use outlook
- 2.2.5. Regional outlook
- 2.3. Competitive Insights
Chapter 3. UK And Germany Diet And Nutrition Apps Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent market outlook
- 3.1.2. Ancillary market outlook
- 3.2. Market Dynamics
- 3.2.1. Market driver analysis
- 3.2.2. Market restraint analysis
- 3.3. UK And Germany Diet And Nutrition Apps: Market Analysis Tools
- 3.3.1. Industry Analysis - Porter's
- 3.3.2. PESTLE Analysis
- 3.4. Key Evaluation Metrics for Diet and Nutrition Apps Market
- 3.4.1. Metrics for the key companies in the market (Retention Rate, Churn Rate, and Conversion Rate)
- 3.4.2. Metrics for the key companies in the market (Active Users and Premium Active Users)
- 3.5. Consumer Behavior Analysis
- 3.5.1. Demographic Analysis
- 3.5.2. Consumer Trends & Preferences
- 3.5.3. Observations & Recommendations
- 3.6. Parameters Considered in Designing Nutrition Apps
- 3.7. Futuristic Trends in Diet and Nutrition Apps Industry
- 3.8. Adoption Rates of Diet and Nutrition Apps
Chapter 4. UK And Germany Diet And Nutrition Apps Market Segment Analysis, By Type, 2018-2030 (USD Million)
- 4.1. Definition and Scope
- 4.2. Type Market Share Analysis, 2024 & 2030
- 4.3. Segment Dashboard
- 4.4. UK And Germany Diet And Nutrition Apps Market, by Type, 2018 to 2030
- 4.5. Weight Loss/Gain Tracking Apps
- 4.5.1. Weight Loss/Gain Tracking Apps Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.6. Calorie Counting Apps
- 4.6.1. Calorie Counting Apps Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.7. Meal Planning Apps
- 4.7.1. Meal Planning Apps Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.8. Others
- 4.8.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. UK And Germany Diet And Nutrition Apps Market Segment Analysis, By Platform, 2018-2030 (USD Million)
- 5.1. Definition and Scope
- 5.2. Platform Market Share Analysis, 2024 & 2030
- 5.3. Segment Dashboard
- 5.4. UK And Germany Diet And Nutrition Apps Market, by Platform, 2018 to 2030
- 5.5. Android
- 5.5.1. Android Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.6. iOS
- 5.6.1. iOS Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.7. Others
- 5.7.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. UK And Germany Diet And Nutrition Apps Market Segment Analysis, By Device, 2018-2030 (USD Million)
- 6.1. Definition and Scope
- 6.2. Device Market Share Analysis, 2024 & 2030
- 6.3. Segment Dashboard
- 6.4. UK And Germany Diet And Nutrition Apps Market, by Device, 2018 to 2030
- 6.5. Smartphone
- 6.5.1. Smartphone Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.6. Tablet
- 6.6.1. Tablet Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.7. Wearable Devices
- 6.7.1. Wearable Devices Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 7. UK And Germany Diet And Nutrition Apps Market Segment Analysis, By Service, 2018-2030 (USD Million)
- 7.1. Definition and Scope
- 7.2. Service Market Share Analysis, 2024 & 2030
- 7.3. Segment Dashboard
- 7.4. UK And Germany Diet And Nutrition Apps Market, by Service, 2018 to 2030
- 7.5. Paid (In App Purchase)
- 7.5.1. Paid (In App Purchase) Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6. Free
- 7.6.1. Free Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 8. Competitive Landscape
- 8.1. Recent Developments & Impact Analysis, By Key Market Participants
- 8.2. Company Categorization
- 8.3. Company Profiles
- 8.3.1. MyNetDiary Inc.
- 8.3.1.1. Company overview
- 8.3.1.2. Financial performance
- 8.3.1.3. Platform benchmarking
- 8.3.1.4. Strategic initiatives
- 8.3.2. fatsecret
- 8.3.2.1. Company overview
- 8.3.2.2. Financial performance
- 8.3.2.3. Platform benchmarking
- 8.3.2.4. Strategic initiatives
- 8.3.3. Adidas
- 8.3.3.1. Company overview
- 8.3.3.2. Financial performance
- 8.3.3.3. Platform benchmarking
- 8.3.3.4. Strategic initiatives
- 8.3.4. FitNow, Inc.
- 8.3.4.1. Company overview
- 8.3.4.2. Financial performance
- 8.3.4.3. Platform benchmarking
- 8.3.4.4. Strategic initiatives
- 8.3.5. Eat This Much Inc.
- 8.3.5.1. Company overview
- 8.3.5.2. Financial performance
- 8.3.5.3. Platform benchmarking
- 8.3.5.4. Strategic initiatives
- 8.3.6. Under Armour, Inc.
- 8.3.6.1. Company overview
- 8.3.6.2. Financial performance
- 8.3.6.3. Platform benchmarking
- 8.3.6.4. Strategic initiatives
- 8.3.7. MyFitnessPal, Inc.
- 8.3.7.1. Company overview
- 8.3.7.2. Financial performance
- 8.3.7.3. Platform benchmarking
- 8.3.7.4. Strategic initiatives
- 8.3.8. Noom, Inc.
- 8.3.8.1. Company overview
- 8.3.8.2. Financial performance
- 8.3.8.3. Platform benchmarking
- 8.3.8.4. Strategic initiatives
- 8.3.9. Lifesum AB
- 8.3.9.1. Company overview
- 8.3.9.2. Financial performance
- 8.3.9.3. Platform benchmarking
- 8.3.9.4. Strategic initiatives
- 8.3.10. Fitbit, Inc. (Google)
- 8.3.10.1. Company overview
- 8.3.10.2. Financial performance
- 8.3.10.3. Platform benchmarking
- 8.3.10.4. Strategic initiatives
- 8.3.1. MyNetDiary Inc.
List of Tables
- Table 1 List of secondary sources
- Table 2 List of abbreviations
- Table 3 UK And Germany Diet And Nutrition Apps Market, By Type, 2018 - 2030 (USD Million)
- Table 4 UK And Germany Diet And Nutrition Apps Market, By Platform, 2018 - 2030 (USD Million)
- Table 5 UK And Germany Diet And Nutrition Apps Market, By Device, 2018 - 2030 (USD Million)
- Table 6 UK And Germany Diet And Nutrition Apps Market, By Service, 2018 - 2030 (USD Million)
- Table 7 UK Diet And Nutrition Apps Market, by Type, 2018 - 2030 (USD Million)
- Table 8 UK Diet And Nutrition Apps Market, By Platform, 2018 - 2030 (USD Million)
- Table 9 UK Diet And Nutrition Apps Market, By Device, 2018 - 2030 (USD Million)
- Table 10 UK Diet And Nutrition Apps Market, By Service, 2018 - 2030 (USD Million)
- Table 11 Germany Diet And Nutrition Apps Market, by Type, 2018 - 2030 (USD Million)
- Table 12 Germany Diet And Nutrition Apps Market, By Platform, 2018 - 2030 (USD Million)
- Table 13 Germany Diet And Nutrition Apps Market, By Device, 2018 - 2030 (USD Million)
- Table 14 Germany Diet And Nutrition Apps Market, By Service, 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 Market research process
- Fig. 2 Data triangulation techniques
- Fig. 3 Primary research pattern
- Fig. 4 Market research approaches
- Fig. 5 Value-chain-based sizing & forecasting
- Fig. 6 QFD modeling for market share assessment
- Fig. 7 Market formulation & validation
- Fig. 8 UK And Germany Diet And Nutrition Apps market: outlook
- Fig. 9 UK And Germany Diet And Nutrition Apps competitive insights
- Fig. 10 Ancillary market outlook
- Fig. 11 UK And Germany Diet And Nutrition Apps market driver impact
- Fig. 12 UK And Germany Diet And Nutrition Apps market restraint impact
- Fig. 13 Porter's Analysis
- Fig. 14 PESTLE Analysis
- Fig. 15 UK And Germany Diet And Nutrition Apps market: Type movement analysis
- Fig. 16 UK And Germany Diet And Nutrition Apps market: Type outlook and key takeaways
- Fig. 17 Weight Loss/Gain Tracking Apps market estimates and forecast, 2018 - 2030
- Fig. 18 Calorie Counting Apps market estimates and forecast, 2018 - 2030
- Fig. 19 Meal Planning Apps market estimates and forecast, 2018 - 2030
- Fig. 20 Others market estimates and forecast, 2018 - 2030
- Fig. 21 UK And Germany Diet And Nutrition Apps market: Platform movement analysis
- Fig. 22 UK And Germany Diet And Nutrition Apps market: Platform outlook and key takeaways
- Fig. 23 Android market estimates and forecast, 2018 - 2030
- Fig. 24 iOS market estimates and forecast, 2018 - 2030
- Fig. 25 Others market estimates and forecast, 2018 - 2030
- Fig. 26 UK And Germany Diet And Nutrition Apps market: Platform movement analysis
- Fig. 27 UK And Germany Diet And Nutrition Apps market: Platform outlook and key takeaways
- Fig. 28 Smartphone market estimates and forecast, 2018 - 2030
- Fig. 29 Tablet market estimates and forecast, 2018 - 2030
- Fig. 30 Wearable Devices market estimates and forecast, 2018 - 2030
- Fig. 31 UK And Germany Diet And Nutrition Apps market: Service movement analysis
- Fig. 32 UK And Germany Diet And Nutrition Apps market: Service outlook and key takeaways
- Fig. 33 Paid (In App Purchase) market estimates and forecast, 2018 - 2030
- Fig. 34 Free market estimates and forecast, 2018 - 2030
- Fig. 35 UK And Germany Diet And Nutrition Apps market estimates and forecasts, 2018 - 2030 (USD Million)
- Fig. 36 Key country dynamics
- Fig. 37 UK Diet And Nutrition Apps market estimates and forecasts, 2018 - 2030 (USD Million)
- Fig. 38 Key country dynamics
- Fig. 39 Germany Diet And Nutrition Apps market estimates and forecasts, 2018 - 2030 (USD Million)
- Fig. 40 Key company categorization
- Fig. 41 Heat map analysis 2024
