PUBLISHER: Grand View Research | PRODUCT CODE: 1630928
PUBLISHER: Grand View Research | PRODUCT CODE: 1630928
The India nutritional supplements market size is anticipated to reach USD 68.43 billion in 2030 and is expected to grow at a CAGR of 8.1% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increasing access to nutritional supplements and their increasing acceptance are some of the major factors driving the market growth. The increasing penetration of market players through various channels has increased consumers' access to nutritional supplements, thereby contributing to market growth. For instance, in April 2021, Fitday Private Limited announced the plans to open 50 brick-and-mortar stores in India by 2023. The company took this step to reach a larger consumer base and increase people's access to nutritional supplements.
The changing lifestyle in the country, such as lack of physical activities and changes in eating habits, has increased the occurrence of lifestyle diseases such as obesity, heart disease, and diabetes in the country. According to the "Accidental Deaths and Suicides in India 2022" report, the number of sudden deaths due to heart attack has increased from 28,413 in 2021 to 32,457 in 2022. This alarming rise in serious health conditions is anticipated to increase the demand for nutritional supplements and drive market growth.
India is witnessing a shift toward health consciousness and fitness, which has increased the demand for nutritional supplements in the country. These growth opportunities offered by the country's market are attracting several international companies and new products, further contributing to the market growth. For instance, in September 2022, Centrum entered India with the launch of its Centrum Multivitamin range. This range meets the new age generation's needs in the country by recognizing the nutritional requirements of different ages and genders. These increasing product alternatives are anticipated to increase the consumption of nutritional supplements and drive market growth.