Activewear Market Size, Share & Trends Analysis Report By End User (Men, Women), By Distribution Channel (In-Store, Online), By Region, And Segment Forecasts, 2024

The global activewear market size is estimated to reach USD 677.26 billion in 2030 and is projected to grow at a CAGR of 8.9% from 2024 to 2030, according to a new report by Grand View Research, Inc. The rise in the popularity of contemporary apparel in the gym and for everyday activities is propelling the worldwide industry forward. Consumers are increasingly adopting sports and fitness activities into their daily routines owing to their increased health awareness and desire to keep themselves healthy. Market dynamics have lately evolved as a consequence of greater involvement, resulting in higher demand for activewear clothes and sports gear.

Increased participation of women in domestic and professional sports and fitness activities is expected to boost the market growth over the forecast period. The increasing convergence of sports and fashion has resulted in an increase in the availability of stylish sports gear, which is expected to increase women's interest and, hence, contribute to market growth. Activewear that is fashionable is in great demand since it is versatile, useful, trendy, and can be worn for a variety of occasions.

To address this need, key enterprises in the market have introduced fresh, technologically complex items that are both pleasant and useful, resulting in increased profitability. Growing awareness among the younger generation and millennials, who are becoming more health-conscious and are engaged in activities such as yoga, sports, and gymming, is driving the worldwide industry ahead. In addition, the partnerships and collaborations between celebrities and DTC and designer sportswear companies are moving this industry forward.

North America held a market share of 38.85% of global revenues in 2023. There has been a significant increase in health and fitness awareness among consumers in North America, particularly in the U.S., leading to a higher participation rate in physical activities and a corresponding demand for activewear. Furthermore, the presence of fitness influencers and celebrities who endorse activewear brands on social media platforms significantly impacts consumer preferences and purchasing behavior in the U.S.

The market is characterized by intense competition, driven by both established brands and emerging players striving for market share. Some of the key players operating in this market are Adidas AG, PUMA SE, Nike Inc., Columbia Sportswear Company, PVH Corp., VF Corporation, Skechers USA, Inc., ASICS Corporation, and Under Armour, Inc. Numerous new entrants and niche brands are disrupting the market by offering unique value propositions, such as specialized performance gear, sustainable materials, and direct-to-consumer sales models. Furthermore, companies are expanding their reach into emerging markets to capitalize on the growing demand for activewear. Tailoring products to meet local preferences and leveraging regional marketing strategies are key for market penetration.

Activewear Market Report Highlights:

Asia Pacific market is expected to grow at a CAGR of 10.8% over the forecast period from 2024 to 2030.
Women's activewear is expected to grow at a CAGR of 9.5% from 2024 to 2030. The rising focus on fitness and wellness among women, supported by a surge in gym memberships and participation in fitness classes, is fueling the demand for activewear.
Sales through in-store channels are expected to grow at a CAGR of 9.7% from 2024 to 2030. Physical stores provide consumers with the opportunity to try on activewear, ensuring proper fit and comfort, which is crucial for performance-based apparel. Physical stores often engage with the local community through events, workshops, and fitness classes, fostering a sense of community and brand loyalty that translates into sales growth.

Product Code: GVR-4-68039-925-9

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. End User Outlook
2.3. Distribution Channel Outlook
2.4. Competitive Landscape Outlook

Chapter 3. Activewear Market Variables, Trends & Scope

3.1. Market Lineage Outlook
- 3.1.1. Apparel Market Size, 2018 - 2030 (USD Million)
- 3.1.2. Activewear Market Size, 2018 - 2030 (USD Million)
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
- 3.3.1. Raw Material Trends Outlooks
- 3.3.2. Manufacturing and Technology Trends
- 3.3.3. Sales/ Retail Channel Analysis
- 3.3.4. Profit Margin Analysis
3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Market Opportunities
- 3.4.4. Market Challenges
3.5. Industry Analysis - Porter's Five Forces Analysis
3.6. Market Entry Strategies

Chapter 4. Activewear Market: Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Behavior
4.4. Consumer Service Adoption Trends
4.5. Key Observations & Findings

Chapter 5. Activewear Market: End User Estimates & Trend Analysis

5.1. Activewear Market, by End User: Key Takeaways
5.2. End User Movement Analysis & Market Share, 2023 & 2030
5.3. Market Estimates & Forecasts, by End User, 2018 - 2030 (USD Million)
- 5.3.1. Men
  - 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Women
  - 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Kids
  - 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Activewear Market: Distribution Channel Estimates & Trend Analysis

6.1. Activewear Market, by Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
- 6.3.1. In-Store
  - 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Online
  - 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Activewear Market: Regional Estimates & Trend Analysis

7.1. Activewear Market: Regional Outlook
7.2. Regional Movement Analysis & Market Share, 2023 & 2030
7.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million)
- 7.3.1. North America
  - 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.2. U.S.
    - 7.3.1.2.1. Key country dynamics
    - 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.3. Canada
    - 7.3.1.3.1. Key country dynamics
    - 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.1.4. Mexico
    - 7.3.1.4.1. Key country dynamics
    - 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
  - 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.2. Germany
    - 7.3.2.2.1. Key country dynamics
    - 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.3. UK
    - 7.3.2.3.1. Key country dynamics
    - 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.4. France
    - 7.3.2.4.1. Key country dynamics
    - 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.5. Italy
    - 7.3.2.5.1. Key country dynamics
    - 7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.2.6. Spain
    - 7.3.2.6.1. Key country dynamics
    - 7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
  - 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.2. China
    - 7.3.3.2.1. Key country dynamics
    - 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.3. Japan
    - 7.3.3.3.1. Key country dynamics
    - 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.4. India
    - 7.3.3.4.1. Key country dynamics
    - 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.5. Australia & New Zealand
    - 7.3.3.5.1. Key country dynamics
    - 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.3.6. South Korea
    - 7.3.3.6.1. Key country dynamics
    - 7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Central & South America
  - 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.4.2. Brazil
    - 7.3.4.2.1. Key country dynamics
    - 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.4.3. Argentina
    - 7.3.4.3.1. Key country dynamics
    - 7.3.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East & Africa
  - 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  - 7.3.5.2. South Africa
    - 7.3.5.2.1. Key country dynamics

Chapter 8. Competitive Analysis

8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant's Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2023 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
- 8.9.1. Adidas AG
  - 8.9.1.1. Company Overview
  - 8.9.1.2. Financial Performance
  - 8.9.1.3. Product Portfolios
  - 8.9.1.4. Strategic Initiatives
- 8.9.2. Nike Inc.
  - 8.9.2.1. Company Overview
  - 8.9.2.2. Financial Performance
  - 8.9.2.3. Product Portfolios
  - 8.9.2.4. Strategic Initiatives
- 8.9.3. PUMA SE
  - 8.9.3.1. Company Overview
  - 8.9.3.2. Financial Performance
  - 8.9.3.3. Product Portfolios
  - 8.9.3.4. Strategic Initiatives
- 8.9.4. The Columbia Sportswear Company
  - 8.9.4.1. Company Overview
  - 8.9.4.2. Financial Performance
  - 8.9.4.3. Product Portfolios
  - 8.9.4.4. Strategic Initiatives
- 8.9.5. VF Corporation
  - 8.9.5.1. Company Overview
  - 8.9.5.2. Financial Performance
  - 8.9.5.3. Product Portfolios
  - 8.9.5.4. Strategic Initiatives
- 8.9.6. PVH Corp.
  - 8.9.6.1. Company Overview
  - 8.9.6.2. Financial Performance
  - 8.9.6.3. Product Portfolios
  - 8.9.6.4. Strategic Initiatives
- 8.9.7. ASICS Corporation
  - 8.9.7.1. Company Overview
  - 8.9.7.2. Financial Performance
  - 8.9.7.3. Product Portfolios
  - 8.9.7.4. Strategic Initiatives
- 8.9.8. Skechers U.S.A., Inc.
  - 8.9.8.1. Company Overview
  - 8.9.8.2. Financial Performance
  - 8.9.8.3. Product Portfolios
  - 8.9.8.4. Strategic Initiatives
- 8.9.9. Under Armour, Inc.
  - 8.9.9.1. Company Overview
  - 8.9.9.2. Financial Performance
  - 8.9.9.3. Product Portfolios
  - 8.9.9.4. Strategic Initiatives
- 8.9.10. Hanesbrands Inc.
  - 8.9.10.1. Company Overview
  - 8.9.10.2. Financial Performance
  - 8.9.10.3. Product Portfolios
  - 8.9.10.4. Strategic Initiatives

Product Code: GVR-4-68039-925-9

List of Tables

Table 1 Activewear market - Key market driver analysis
Table 2 Activewear market - Key market restraint analysis
Table 3 Activewear market estimates & forecast, by end user (USD Million)
Table 4 Activewear market estimates & forecast, by distribution channel (USD Million)
Table 5 North America activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 6 North America activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 7 North America activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 8 U.S. macro-economic outlay
Table 9 U.S. activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 10 U.S. activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 11 U.S. activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 12 Canada macro-economic outlay
Table 13 Canada activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 14 Canada activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 15 Canada activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 16 Mexico macro-economic outlay
Table 17 Mexico activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 18 Mexico activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 19 Mexico activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 20 Europe activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 21 Europe activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 22 Europe activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 23 Germany macro-economic outlay
Table 24 Germany activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 25 Germany activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 26 Germany activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 27 UK macro-economic outlay
Table 28 UK activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 29 UK activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 30 UK activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 31 France macro-economic outlay
Table 32 France activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 33 France activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 34 France activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 35 Italy macro-economic outlay
Table 36 Italy activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 37 Italy activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 38 Italy activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 39 Spain macro-economic outlay
Table 40 Spain activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 41 Spain activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 42 Spain activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 43 Asia Pacific activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 44 Asia Pacific activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 45 Asia Pacific activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 46 China macro-economic outlay
Table 47 China activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 48 China activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 49 China activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 50 Japan macro-economic outlay
Table 51 Japan activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 52 Japan activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 53 Japan activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 54 India macro-economic outlay
Table 55 India activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 56 India activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 57 India activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 58 Australia macro-economic outlay
Table 59 New Zealand macro-economic outlay
Table 60 Australia & New Zealand activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 61 Australia & New Zealand activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 62 Australia & New Zealand activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 63 South Korea macro-economic outlay
Table 64 South Korea activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 65 South Korea activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 66 South Korea activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 67 Central & South America activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 68 Central & South America activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 69 Central & South America activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 70 Brazil macro-economic outlay
Table 71 Brazil activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 72 Brazil activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 73 Brazil activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 74 Argentina macro-economic outlay
Table 75 Argentina activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 76 Argentina activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 77 Argentina activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 78 Middle East & Africa activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 79 Middle East & Africa activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 80 Middle East & Africa activewear market revenue estimates and forecast by form, 2018 - 2030 (USD Million)
Table 81 Middle East & Africa activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 82 South Africa macro-economic outlay
Table 83 South Africa activewear market estimates and forecast, 2018 - 2030 (USD Million)
Table 84 South Africa activewear market revenue estimates and forecast by end user, 2018 - 2030 (USD Million)
Table 85 South Africa activewear market revenue estimates and forecast by form, 2018 - 2030 (USD Million)
Table 86 South Africa activewear market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Million)
Table 87 Recent developments & impact analysis, by key market participants
Table 88 Company market share, 2023
Table 89 Company heat map analysis
Table 90 Companies undergoing key strategies

List of Figures

Fig. 1 Activewear market segmentation
Fig. 2 Information procurement
Fig. 3 Primary research pattern
Fig. 4 Primary research approaches
Fig. 5 Primary research process
Fig. 6 Market snapshot
Fig. 7 Product snapshot
Fig. 8 Form snapshot
Fig. 9 Distribution channel snapshot
Fig. 10 Regional snapshot
Fig. 11 Competitive landscape snapshot
Fig. 12 Global apparel market size (USD Million)
Fig. 13 Activewear market size, 2018 to 2030 (USD Million)
Fig. 14 Activewear market: Penetration & growth prospect mapping
Fig. 15 Activewear market: Value chain analysis
Fig. 16 Activewear market: Profit margin analysis
Fig. 17 Activewear market: Market dynamics
Fig. 18 Activewear market: Porter's five forces analysis
Fig. 19 Factors influencing buying decisions for activewear
Fig. 20 Activewear market, by end user: Key Takeaways
Fig. 21 Activewear market: End user movement analysis, 2023 & 2030 (%)
Fig. 22 Men activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 23 Women activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 24 Kids activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 25 Activewear market, by distribution channel: Key Takeaways
Fig. 26 Activewear market: Distribution channel movement analysis, 2023 & 2030 (%)
Fig. 27 Activewear market estimates and forecast through in-store, 2018 - 2030 (USD Million)
Fig. 28 Activewear market estimates and forecast through online, 2018 - 2030 (USD Million)
Fig. 29 Activewear market: Regional outlook, 2023 & 2030, (USD Million)
Fig. 30 Regional marketplace: Key takeaways
Fig. 31 North America activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 32 US activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 33 Canada activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 34 Mexico activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 35 Europe activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 36 UK activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 37 Germany activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 38 France activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 39 Italy activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 40 Spain activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 41 Asia Pacific activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 42 China activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 43 Japan activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 44 India activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 45 Australia & New Zealand activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 46 South Korea activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 47 Central & South America activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 48 Brazil activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 49 Argentina activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 50 Middle East & Africa activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 51 South Africa activewear market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 52 Key company categorization
Fig. 53 Company market share analysis, 2023
Fig. 54 Strategic framework of activewear market

Activewear Market Size, Share & Trends Analysis Report By End User (Men, Women), By Distribution Channel (In-Store, Online), By Region, And Segment Forecasts, 2024 - 2030

Description

Table of Contents

List of Tables

Activewear Market Growth & Trends:

Activewear Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Activewear Market Variables, Trends & Scope

Chapter 4. Activewear Market: Consumer Behavior Analysis

Chapter 5. Activewear Market: End User Estimates & Trend Analysis

Chapter 6. Activewear Market: Distribution Channel Estimates & Trend Analysis

Chapter 7. Activewear Market: Regional Estimates & Trend Analysis

Chapter 8. Competitive Analysis

List of Tables

List of Figures