PUBLISHER: Grand View Research | PRODUCT CODE: 1554078
PUBLISHER: Grand View Research | PRODUCT CODE: 1554078
The global pea protein market size is expected to reach USD 4.71 billion by 2030, expanding at a CAGR of 12.1% from 2024 to 2030, according to a new report by Grand View Research, Inc. The demand for pea protein is anticipated to be driven by several factors such as functional benefits, its suitability for individuals with food allergies and dietary restrictions, and growing preference for plant-based diets due to health and environmental concerns.
Pea protein is naturally free from common allergens such as dairy, soy, and gluten. This factor has contributed to its popularity among people with food allergies, sensitivities, or dietary restrictions. Additionally, pea protein is often non-genetically modified, which appeals to consumers seeking natural and clean-label products.
The increasing prevalence of health issues such as obesity and diabetes, particularly among younger generations, has resulted in a growing preference for vegan diets. Furthermore, animal rearing negatively impacts natural resources and contributes to global warming to some extent. Although this impact has not been precisely measured, it is widely acknowledged, and awareness of this factor has encouraged the adoption of a more plant-based diet, thus boosting the meat substitutes market. As a result, pea protein as a meat substitute is expected to become more prevalent during the forecast period due to its excellent texturing properties, which make it suitable for use in the production of meat products such as chicken, beef, lamb, and mutton.
Pea proteins offer several functional benefits for bakery applications, including water holding capability, gelation, and increased browning, particularly in gluten-free applications. Besides, using pea proteins in bakery goods also replaces potential allergens such as gluten or soy. The increased health consciousness among consumers is prompting bakery manufacturers to introduce products with functional ingredients to increase their health appeal. This changing consumer pattern is anticipated to benefit the market over the forecast period.
Pea protein is fortified as a texturing agent in baked goods, including cakes, dressings, and desserts due to its fibrous content and gluten-free properties. Over the past few years, continuous expansion in retail chains by baked goods manufacturers, including Tesco (U.K.) and Carrefour (France) in the European market, has played a crucial role in promoting the demand for cakes and desserts. This favorable trend will provide an upswing for the pea protein industry as a texturing agent in the baked goods industry over the forecast years.
Pea proteins are rich in all nine essential amino acids and iron and are good for muscle building and heart health. Pea protein is fortified and added in nutritional tablets, syrups, soups, energy powders and cereal bars for providing health benefits such as enhancing muscle and bone growth and regulating blood sugar levels. Rising demand for sports nutrition products due to increasing awareness towards muscle improvement among athletes is expected to fuel pea protein demand in beverages such as energy drink-mix powders in the near future. Pea protein ingredients will be used in fortifying energy drinks, fruit juices, vegetable mix juices, and liquid solutions.
Technological advancements in the pea protein industry, such as improved extraction and processing techniques, enhanced purification, functional property optimization, and innovation in product development, are driving its growth. These advancements enable higher production efficiency, improved product quality, expanded application possibilities, and address sustainability concerns, fueling the increasing demand for pea protein.