Mouth Freshener Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

Description

The Global Mouth Freshener Market size is set to record a 6.7% CAGR from 2024 to 2032 driven by the launch of new products and an expanding array of flavors. This evolution not only broadens consumer choices but also heightens satisfaction by catering to varied taste preferences. Continuous innovations are crafting unique flavor blends and integrating natural ingredients, aligning with the rising demand for refreshing and delightful oral care. For instance, in March 2022, Tic Tac unveiled its 'Tic Tac Seeds' mouth freshener line, featuring a unique flip-top box and a pillow pack, emphasizing innovative packaging and consumer convenience.

The mouth freshener market is classified into product, category, ingredients, price range, distribution channel, and region.

The market share from the gums product segment will record a considerable growth rate between 2024 and 2032, led by rising consumer demand for enhanced breath freshness. Innovations in gum products, such as advanced flavor-release technology and long-lasting ingredients, are elevating the user experience. Moreover, these advancements are aligning with modern consumer needs, offering effective breath freshening solutions that adapt to evolving tastes.

In terms of distribution channel, the mouth freshener market value from the online segment is anticipated to witness substantial growth from 2024-2032, driven by a rising appetite for accessible and varied mouth freshener choices. E-commerce platforms are streamlining convenience, granting consumers easy access to a diverse range of mouth fresheners from home. Enhancements in e-commerce, like detailed product insights, customer feedback, and tailored recommendations, are enriching user experience and aiding informed purchasing decisions.

Europe mouth freshener industry size will record strong demand through 2032 due to rising disposable income. As purchasing power grows, consumers are gravitating towards premium and varied mouth freshener choices, investing more in products that elevate their lifestyle. Trends are leaning towards innovative flavors and superior ingredients, responding to this burgeoning demand. With disposable incomes on the rise, this momentum is anticipated to persist, further diversifying mouth freshener offerings in the region.

Product Code: 10424

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Base estimates and calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Technological overview
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Rising awareness for oral hygiene
  - 3.6.1.2 Rising tobacco and alcohol consumption
  - 3.6.1.3 Increasing need for convenient oral care products
  - 3.6.1.4 Product innovation
- 3.6.2 Industry pitfalls and challenges
  - 3.6.2.1 Navigating rules and regulations
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product, 2021-2032 (USD Billion) (Billion Units)

5.1 Key trends
5.2 Gums
5.3 Spray
5.4 Strips
5.5 Capsule
5.6 Others

Chapter 6 Market Estimates and Forecast, By Category, 2021-2032 (USD Billion) (Thousand Units)

6.1 Key trends
6.2 Flavored
6.3 Non-Flavored

Chapter 7 Market Estimates and Forecast, By Ingredient, 2021-2032 (USD Billion) (Thousand Units)

7.1 Key trends
7.2 Sugar-free
7.3 Conventional

Chapter 8 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Billion) (Thousand Units)

8.1 Key trends
8.2 Low
8.3 Medium
8.4 High

Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Billion) (Thousand Units)

9.1 Key trends
9.2 Online
9.3 Offline

Chapter 10 Market Estimates and Forecast, By Region, 2021-2032 (USD Billion) (Thousand Units)

10.1 Key trends
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Russia
- 10.3.7 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 Australia
- 10.4.6 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Rest of Latin America
10.6 MEA
- 10.6.1 South Africa
- 10.6.2 Saudi Arabia
- 10.6.3 UAE
- 10.6.4 Rest of MEA

Chapter 11 Company Profiles

11.1 Ferndale Confectionery Pty Ltd
11.2 Ferrero
11.3 Hager Worldwide
11.4 HARIBO GmbH and Co. KG
11.5 Leaf Holland BV
11.6 Mars Incorporated
11.7 Mondelez
11.8 Mondelez International
11.9 Perfetti Van Melle
11.10 The Hershey Company
11.11 The Kraft Heinz Company
11.12 Wrigley Jr. Company