PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1584631
PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1584631
United States Household Cleaning Products Market, By Product Type; By Price Range; By Distribution Channel, Trend Analysis, Competitive Landscape & Forecast, 2019-2030
United States Household Cleaning Products Market to Surpass USD 9 Billion by 2030
United States Household Cleaning Products Market is flourishing due to growing consumer awareness about hygiene, rapid urbanization, changing lifestyles, and rising disposable income.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated United States Household Cleaning Products Market size by value at USD 7.2 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects United States Household Cleaning Products Market size to expand at a CAGR of 3.2% reaching a value of USD 9.06 billion by 2030. The Household Cleaning Products Market in United States is propelled by increased consumer awareness of hygiene, the COVID-19 pandemic, and innovation in product formulations. The availability of a diverse range of cleaning products, including organic and chemical-free options, caters to evolving consumer preferences. Growing disposable incomes, urbanization, and a shift towards sustainability are creating new opportunities for market players. While concerns about the potential side effects of chemical-based cleaners may pose challenges, the market is poised for continued growth, fueled by ongoing innovation, increasing online sales, and a growing emphasis on eco-friendly solutions.
Impact of Escalating Geopolitical Tensions on United States Household Cleaning Products Market
United States Household Cleaning Products Market may face significant challenges from intensifying geopolitical tensions across the world. The potential disruption of supply chains, coupled with increased production costs due to trade barriers, poses significant challenges to manufacturers. Moreover, heightened uncertainty may lead to a shift in consumer spending patterns, as individuals prioritize essential goods over discretionary purchases, impacting the overall demand for cleaning products. To mitigate these risks, manufacturers may need to diversify their supply chains, explore alternative sourcing options, and implement strategies to enhance supply chain resilience.
Surface Cleaners Segment Holds Largest Market Share
The surface cleaners segment accounts for the largest share of United States Household Cleaning Products Market by product type. Surface cleaners play a vital role in maintaining clean and hygienic environments by removing stains, dust, clutter, and unpleasant odors from various surfaces. The market for surface cleaning products is poised for growth, driven by the availability of specialized cleaners designed for specific materials, such as wood and tile. The increasing threat of bacterial infections and illnesses associated with unclean surfaces has significantly boosted global demand for surface cleaners. In response to this surge in consumer interest, manufacturers are investing in research and development to introduce innovative products, leveraging technological advancements, and expanding their production capacities to meet the growing market needs.
Competitive Landscape
United States Household Cleaning Products Market is fragmented, with numerous players serving the market. The key players dominating United States Household Cleaning Products Market include Procter & Gamble (P&G), The Clorox Company, SC Johnson & Son, Church & Dwight Co., Inc, Reckitt Benckiser, Henkel AG & Co. KGaA, Seventh Generation, Mrs. Meyer's Clean Day, and Rubbermaid. The key marketing strategies adopted by the players are facility expansion, product diversification, alliances, collaborations, partnerships, and acquisitions to expand their customer reach and gain a competitive edge in the overall market.
The report's in-depth analysis provides information about growth potential, upcoming trends, and United States Household Cleaning Products Market statistics. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in United States Household Cleaning Products Market along with industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyses the growth drivers, challenges, and competitive dynamics of the market.
Table of Contents
1. Research Framework
- 1.1. Research Objective
- 1.2. Product Overview
- 1.3. Market Segmentation
2. Executive Summary
3. United States Household Cleaning Products Market Insights
- 3.1. Industry Value Chain Analysis
- 3.2. DROC Analysis
- 3.2.1. Growth Drivers
- 3.2.1.1. Rising Consumer Awareness of Hygiene
- 3.2.1.2. Urbanization and Changing Lifestyles
- 3.2.1.3. Growing Disposable Income
- 3.2.2. Restraints
- 3.2.2.1. Health Concerns and Allergies
- 3.2.2.2. Competition from Unbranded or Counterfeit Products
- 3.2.3. Opportunities
- 3.2.3.1. Increasing Focus on Sustainability
- 3.2.3.2. Advancement in Technology
- 3.2.4. Challenges
- 3.2.4.1. Consumer Preference for DIY Cleaning
- 3.2.4.2. Environmental Concerns
- 3.2.1. Growth Drivers
- 3.3. Technological Advancements/Recent Developments
- 3.4. Regulatory Framework
- 3.5. Porter's Five Forces Analysis
- 3.5.1. Bargaining Power of Suppliers
- 3.5.2. Bargaining Power of Buyers
- 3.5.3. Threat of New Entrants
- 3.5.4. Threat of Substitutes
- 3.5.5. Intensity of Rivalry
4. United States Household Cleaning Products Market Marketing Strategies
5. United States Household Cleaning Products Market: Pricing Analysis
6. United States Household Cleaning Products Market Overview
- 6.1. Market Size & Forecast, 2019-2030
- 6.1.1. By Value (USD Million)
- 6.2. Market Share & Forecast
- 6.2.1. By Product Type
- 6.2.1.1. Laundry Detergents
- 6.2.1.2. Surface Cleaners
- 6.2.1.3. Dishwashing Products
- 6.2.1.4. Toilet Cleaners
- 6.2.1.5. Others
- 6.2.2. By Price Range
- 6.2.2.1. Low
- 6.2.2.2. Medium
- 6.2.2.3. High
- 6.2.3. By Distribution Channel
- 6.2.3.1. Online
- 6.2.3.2. Offline
- 6.2.1. By Product Type
7. Competitive Landscape
- 7.1. List of Key Players and Their Offerings
- 7.2. United States Household Cleaning Products Company Market Share Analysis, 2023
- 7.3. Competitive Benchmarking, By Operating Parameters
- 7.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
8. Impact of Escalating Geopolitical Tensions on United States Household Cleaning Products Market
9. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)
- 9.1. Procter & Gamble (P&G)
- 9.2. The Clorox Company
- 9.3. SC Johnson & Son
- 9.4. Church & Dwight Co., Inc
- 9.5. Reckitt Benckiser
- 9.6. Henkel AG & Co. KGaA
- 9.7. Seventh Generation
- 9.8. Mrs. Meyer's Clean Day
- 9.9. Rubbermaid
- 9.10. Other Prominent Players
10. Key Strategic Recommendations
11. Research Methodology
- 11.1. Qualitative Research
- 11.1.1. Primary & Secondary Research
- 11.2. Quantitative Research
- 11.3. Market Breakdown & Data Triangulation
- 11.3.1. Secondary Research
- 11.3.2. Primary Research
- 11.4. Breakdown of Primary Research Respondents, By Country
- 11.5. Assumptions & Limitations
*Financial information of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable
List of Figures
- Figure 1 United States Household Cleaning Products Segmentation
- Figure 2 United States Household Cleaning Products Market Value Chain Analysis
- Figure 3 Company Market Share Analysis, 2023
- Figure 4 United States Household Cleaning Products Market Size, By Value (USD Million), 2019-2030
- Figure 5 United States Household Cleaning Products Market Share, By Product Type, By Value, 2019-2030
- Figure 6 United States Household Cleaning Products Market Share, By Price Range, By Value, 2019-2030
- Figure 7 United States Household Cleaning Products Market Share, By Distribution Channel, By Value, 2019-2030
List of Tables
- Table 1 United States Household Cleaning Products Market Size, By Value (USD Million), 2019-2030
- Table 2 United States Household Cleaning Products Market Size, By Product Type, By Value, 2019-2030
- Table 3 United States Household Cleaning Products Market Size, By Price Range, By Value, 2019-2030
- Table 4 United States Household Cleaning Products Market Size, By Distribution Channel, By Value, 2019-2030
- Table 5 Procter & Gamble (P&G) Company Overview
- Table 6 Procter & Gamble (P&G) Financial Overview
- Table 7 The Clorox Company Overview
- Table 8 The Clorox Company Financial Overview
- Table 9 SC Johnson & Son Company Overview
- Table 10 SC Johnson & Son Financial Overview
- Table 11 Church & Dwight Co., Inc Company Overview
- Table 12 Church & Dwight Co., Inc Financial Overview
- Table 13 Reckitt Benckiser Company Overview
- Table 14 Reckitt Benckiser Financial Overview
- Table 15 Henkel AG & Co. KGaA Company Overview
- Table 16 Henkel AG & Co. KGaA Financial Overview
- Table 17 Seventh Generation Company Overview
- Table 18 Seventh Generation Financial Overview
- Table 19 Mrs. Meyer's Clean Day Company Overview
- Table 20 Mrs. Meyer's Clean Day Financial Overview
- Table 21 Rubbermaid Company Overview
- Table 22 Rubbermaid Financial Overview
