PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1515484
PUBLISHER: AnalystView Market Insights | PRODUCT CODE: 1515484
Asia Pacific Surface Computing Market, By Component, By Display Type, By Vertical, By Country - Industry Analysis, Market Size, Market Share & Forecast from 2024-2032
REPORT HIGHLIGHT
Asia Pacific Surface Computing Market was valued at USD 13,377.24 million in 2023, expanding at a CAGR of 35.5% from 2024 to 2032.
Surface computing refers to a computer that engages with the user by utilizing the surface of a regular object, rather than relying on a monitor and keyboard. It employs a specialized computer graphical user interface (GUI) that replaces conventional GUI elements with familiar and instinctive everyday objects. The objective of surface computing is to effortlessly identify touch and objects on the screen's surface and seamlessly interact with them. This innovative approach to computer usage transcends the conventional mouse-and-keyboard experience, offering a fresh perspective on working with computers.
Asia Pacific Surface Computing Market- Market Dynamics
The surge in demand for cloud services and the rise of digitalization are expected to propel market demand
The demand for computing interfaces that are easy to use and allow for interaction is increasing as businesses and consumers embrace cloud-based solutions and digital technologies. Surface computing, which combines physical and digital elements through touch-sensitive screens, is becoming popular in sectors such as retail, healthcare, and education in the Asia Pacific region. In 2022, China's cloud computing market volume grew by 40.91 percent compared to the previous year, reaching 455 billion yuan (approximately 63.37 billion U.S. dollars). This growth rate exceeded the global average of 19 percent and is expected to surpass one trillion yuan by 2025, according to the China Academy of Information and Communications Technology. Additionally, the ongoing digitalization efforts in various industries present numerous opportunities for market expansion. However, the high implementation costs can be a significant barrier to the adoption of surface computing in the Asia Pacific market.
Asia Pacific Surface Computing Market- Key Insights
As per the analysis shared by our research analyst, the global market is estimated to grow annually at a CAGR of around 35.5% over the forecast period (2024-2032)
Based on Component segmentation, the hardware sector was the leading type in 2023
Based on Vertical segmentation, the retail sector was the leading type in 2023
Based on countries, China was the leading revenue generator in 2023
Asia Pacific Surface Computing Market- Segmentation Analysis:
The Asia Pacific Surface Computing Market is segmented based on Component, Display Type, Vertical, and Country.
The Asia Pacific Surface Computing market is primarily led by hardware. Surface computing hardware in the Asia Pacific region is essential for facilitating interactive and engaging user experiences in different industries.
The market is segmented into two groups according to the type of display: Flat Display and Curved Display. Flat displays are commonly used in enterprise collaboration and retail settings, whereas curved displays are designed to provide immersive experiences in entertainment and specialized visualization applications within the Asia Pacific Surface Computing market.
The market is segmented into five verticals: Healthcare, BFSI, Hospitality, Retail, Automotive, and Others. The dominant sector in the market is Retail. Within the retail sector, surface computing technologies are being increasingly adopted in the Asia Pacific region to enhance customer engagement, streamline operations, and improve the overall shopping experience.
Asia Pacific Surface Computing Market- Geographical Insights
The Asia Pacific Surface Computing market analysis encompasses various countries such as India, China, South Korea, Japan, Australia, Thailand, Indonesia, and the Philippines, as well as the rest of the Asia Pacific (APAC) region. China, in particular, dominates the Surface Computing market with the largest market share. This is primarily attributed to the growing demand for surface computing solutions to enhance business operations. In China, surface computing solutions are extensively utilized in sectors like retail, hospitality, education, and healthcare to enhance customer interaction, service delivery, and operational efficiency.
Asia Pacific Surface Computing Market- Competitive Landscape:
The Asia Pacific Surface Computing market is characterized by fierce competition, with companies striving to stand out through innovation, unique product offerings, strategic alliances, and customer-centric strategies. Those who can adapt to the changing landscape and align with market trends are well-positioned to meet the increasing need for interactive and immersive computing solutions in various industries. Manufacturers are anticipated to expand into new territories within the Asia Pacific region, utilizing local partnerships and distribution channels to broaden their market presence and enhance competitiveness.
Recent Developments:
On November 15, 2022, Microsoft made an official announcement regarding the commencement of pre-orders for their latest Surface products, namely the Surface Laptop 5 and Surface Pro 9, in India. Microsoft's recent unveiling showcased its vision for the future of Windows PC, emphasizing the integration of cloud technology and AI advancements to unlock innovative experiences. With the launch of these new Surface devices, Microsoft aims to provide users with a unified platform that encourages active participation, visibility, and the freedom to express their creativity.
On May 20, 2024, Dell Technologies unveiled the Dell AI Factory, providing customers with the most extensive AI portfolio in the industry, spanning from devices to data centers to the cloud. Additionally, customers can leverage an open ecosystem of technology partners to develop AI applications tailored to their specific requirements, either through a standard purchase or via a Dell APEX subscription.
SCOPE OF THE REPORT
The scope of this report covers the market by its major segments, which include as follows:
ASIA PACIFIC SURFACE COMPUTING MARKET KEY PLAYERS- DETAILED COMPETITIVE INSIGHT
Microsoft Corporation
Sony Corporation
Dell Technologies, Inc.
Samsung Electronics Co., Ltd. (Samsung Group)
Apple Inc.
LG Electronics Inc.
Leyard Optoelectronic Co. (Planar Systems, Inc.)
Lenovo Group Limited
HP Inc.
Fujitsu Limited
Others
ASIA PACIFIC SURFACE COMPUTING MARKET, BY COMPONENT - MARKET ANALYSIS, 2019 - 2032
Hardware
Software
ASIA PACIFIC SURFACE COMPUTING MARKET, BY DISPLAY TYPE- MARKET ANALYSIS, 2019 - 2032
Flat Display
Curved Display
ASIA PACIFIC SURFACE COMPUTING MARKET, BY VERTICAL - MARKET ANALYSIS, 2019 - 2032
Healthcare
BFSI
Hospitality
Retail
Automotive
Others
ASIA PACIFIC SURFACE COMPUTING MARKET, BY COUNTRY- MARKET ANALYSIS, 2019 - 2032
India
China
South Korea
Japan
Australia
Thailand
Indonesia
Philippines
Rest of APAC
Table of Contents
1. Asia Pacific Surface Computing Market Overview
- 1.1. Study Scope
- 1.2. Market Estimation Years
2. Executive Summary
- 2.1. Market Snippet
- 2.1.1. Asia Pacific Surface Computing Market Snippet by Component
- 2.1.2. Asia Pacific Surface Computing Market Snippet by Display Type
- 2.1.3. Asia Pacific Surface Computing Market Snippet by Vertical
- 2.1.4. Asia Pacific Surface Computing Market Snippet by Country
- 2.2. Competitive Insights
3. Asia Pacific Surface Computing Key Market Trends
- 3.1. Asia Pacific Surface Computing Market Drivers
- 3.1.1. Impact Analysis of Market Drivers
- 3.2. Asia Pacific Surface Computing Market Restraints
- 3.2.1. Impact Analysis of Market Restraints
- 3.3. Asia Pacific Surface Computing Market Opportunities
- 3.4. Asia Pacific Surface Computing Market Future Trends
4. Asia Pacific Surface Computing Industry Study
- 4.1. PEST Analysis
- 4.2. Porter's Five Forces Analysis
- 4.3. Growth Prospect Mapping
- 4.4. Regulatory Framework Analysis
5. Asia Pacific Surface Computing Market: COVID-19 Impact Analysis
- 5.1. Pre-COVID-19 Impact Analysis
- 5.2. Post-COVID-19 Impact Analysis
- 5.2.1. Top Performing Segments
- 5.2.2. Marginal Growth Segments
- 5.2.3. Top Looser Segments
- 5.2.4. Marginal Loss Segments
6. Asia Pacific Surface Computing Market Landscape
- 6.1. Asia Pacific Surface Computing Market Share Analysis, 2023
- 6.2. Breakdown Data, by Key Manufacturer
- 6.2.1. Established Players' Analysis
- 6.2.2. Emerging Players' Analysis
7. Asia Pacific Surface Computing Market - By Component
- 7.1. Overview
- 7.1.1. Segment Share Analysis, By Component, 2023 & 2032 (%)
- 7.1.2. Hardware
- 7.1.3. Software
8. Asia Pacific Surface Computing Market - By Display Type
- 8.1. Overview
- 8.1.1. Segment Share Analysis, By Display Type, 2023 & 2032 (%)
- 8.1.2. Flat Display
- 8.1.3. Curved Display
9. Asia Pacific Surface Computing Market - By Vertical
- 9.1. Overview
- 9.1.1. Segment Share Analysis, By Vertical, 2023 & 2032 (%)
- 9.1.2. Healthcare
- 9.1.3. BFSI
- 9.1.4. Hospitality
- 9.1.5. Retail
- 9.1.6. Automotive
- 9.1.7. Others
10. Asia Pacific Surface Computing Market- By Geography
- 10.1. Introduction
- 10.1.1. Segment Share Analysis, By Geography, 2023 & 2032 (%)
- 10.2. Asia Pacific (APAC)
- 10.2.1. Overview
- 10.2.2. Asia Pacific Surface Computing Key Manufacturers in Asia Pacific
- 10.2.3. Asia Pacific Market Size and Forecast, By Country, 2019 - 2032 (US$ Million)
- 10.2.4. Asia Pacific Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.5. Asia Pacific Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.6. Asia Pacific Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.7. India
- 10.2.7.1. Overview
- 10.2.7.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.7.3. India Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.7.4. India Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.7.5. India Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.8. China
- 10.2.8.1. Overview
- 10.2.8.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.8.3. China Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.8.4. China Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.8.5. China Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.9. Japan
- 10.2.9.1. Overview
- 10.2.9.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.9.3. Japan Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.9.4. Japan Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.9.5. Japan Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.10. South Korea
- 10.2.10.1. Overview
- 10.2.10.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.10.3. South Korea Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.10.4. South Korea Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.10.5. South Korea Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.11. Australia
- 10.2.11.1. Overview
- 10.2.11.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.11.3. Australia Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.11.4. Australia Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.11.5. Australia Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.12. Thailand
- 10.2.12.1. Overview
- 10.2.12.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.12.3. Thailand Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.12.4. Thailand Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.12.5. Thailand Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.13. Indonesia
- 10.2.13.1. Overview
- 10.2.13.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.13.3. Indonesia Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.13.4. Indonesia Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.13.5. Indonesia Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.14. Philippines
- 10.2.14.1. Overview
- 10.2.14.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.14.3. Philippines Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.14.4. Philippines Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.14.5. Philippines Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
- 10.2.15. Rest of APAC
- 10.2.15.1. Overview
- 10.2.15.2. Market Analysis, Forecast, and Y-O-Y Growth Rate, 2019 - 2032, (US$ Million)
- 10.2.15.3. Rest of APAC Market Size and Forecast, By Component, 2019 - 2032 (US$ Million)
- 10.2.15.4. Rest of APAC Market Size and Forecast, By Display Type, 2019 - 2032 (US$ Million)
- 10.2.15.5. Rest of APAC Market Size and Forecast, By Vertical, 2019 - 2032 (US$ Million)
11. Key Vendor Analysis- Asia Pacific Surface Computing Industry
- 11.1. Competitive Dashboard
- 11.2. Company Profiles
- 11.2.1. Microsoft Corporation
- 11.2.2. Sony Corporation
- 11.2.3. Dell Technologies, Inc.
- 11.2.4. Samsung Electronics Co., Ltd. (Samsung Group)
- 11.2.5. Apple Inc.
- 11.2.6. LG Electronics Inc.
- 11.2.7. Leyard Optoelectronic Co. (Planar Systems, Inc.)
- 11.2.8. Lenovo Group Limited
- 11.2.9. HP Inc.
- 11.2.10. Fujitsu Limited
- 11.2.11. Others
12. 360 Degree Analyst View
13. Appendix
- 13.1. Research Methodology
- 13.2. References
- 13.3. Abbreviations
- 13.4. Disclaimer
- 13.5. Contact Us
List of Tables
- TABLE List of data sources
- TABLE Market drivers; Impact Analysis
- TABLE Market restraints; Impact Analysis
- TABLE Asia Pacific Surface Computing Market: Component Snapshot (2023)
- TABLE Segment Dashboard; Definition and Scope, by Component
- TABLE Asia Pacific Surface Computing Market, by Component 2019-2032 (USD Million)
- TABLE Asia Pacific Surface Computing Market: Display Type Snapshot (2023)
- TABLE Segment Dashboard; Definition and Scope, by Display Type
- TABLE Asia Pacific Surface Computing Market, by Display Type 2019-2032 (USD Million)
- TABLE Asia Pacific Surface Computing Market: Vertical Snapshot (2023)
- TABLE Segment Dashboard; Definition and Scope, by Vertical
- TABLE Asia Pacific Surface Computing Market, by Vertical 2019-2032 (USD Million)
- TABLE Asia Pacific Asia Pacific Surface Computing Market, by Country, 2019-2032 (USD Million)
List of Figures
- FIGURE Asia Pacific Surface Computing Market Segmentation
- FIGURE Market research methodology
- FIGURE Value chain analysis
- FIGURE Porter's Five Forces Analysis
- FIGURE Market Attractiveness Analysis
- FIGURE COVID-19 Impact Analysis
- FIGURE Pre & Post COVID-19 Impact Comparision Study
- FIGURE Competitive Landscape; Key company market share analysis, 2023
- FIGURE Component segment market share analysis, 2023 & 2032
- FIGURE Component segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Display Type segment market share analysis, 2023 & 2032
- FIGURE Display Type segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Vertical segment market share analysis, 2023 & 2032
- FIGURE Vertical segment market size forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Asia Pacific Asia Pacific Surface Computing Market share and leading players, 2023
- FIGURE Asia Pacific Asia Pacific Surface Computing Market share analysis by country, 2023
- FIGURE India Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE China Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Japan Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE South Korea Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Australia Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Thailand Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Indonesia Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Philippines Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
- FIGURE Rest of APAC Asia Pacific Surface Computing Market size, forecast and trend analysis, 2019 to 2032 (USD Million)
