Strength Training Equipment Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Equipment Type, By End User, By Distribution Channel, By Region & Competition, 2020-2030F

Description

The Global Strength Training Equipment market was valued at USD 16.23 billion in 2024 and is projected to reach USD 27.34 billion by 2030, growing at a CAGR of 5.23% during the forecast period. Market growth is driven by increasing global awareness of health and fitness, with more individuals incorporating strength training into their fitness routines to improve muscle development, metabolic health, and bone density. The surge in home-based fitness, accelerated by the COVID-19 pandemic, has further fueled the demand for strength training products, particularly as consumers seek to replicate gym environments at home. Popular fitness movements such as CrossFit, bodybuilding, and HIIT have contributed to rising equipment sales, particularly in categories like free weights and resistance machines. Additionally, advancements in equipment technology-ranging from smart fitness solutions to compact, multifunctional designs-are broadening appeal across both residential and commercial segments, catering to evolving user preferences and space constraints.

Market Overview
Forecast Period	2026-2030
Market Size 2024	USD 16.23 Billion
Market Size 2030	USD 27.34 Billion
CAGR 2025-2030	5.23%
Fastest Growing Segment	Benches
Largest Market	North America

Key Market Drivers

Rise in Fitness Program

The growing popularity of structured fitness programs is significantly boosting demand in the strength training equipment market. Companies like GYMGUYZ are partnering with diverse institutions-including schools, senior centers, and corporations-to deliver both on-site and virtual fitness sessions. Programs such as CrossFit, HIIT, powerlifting, and bodybuilding have become mainstream, emphasizing physical strength, endurance, and performance. These regimens require the use of specialized strength training tools, including barbells, dumbbells, resistance bands, and weight machines. As more people engage in organized training-whether through gym memberships or home-based solutions-the need for high-quality, durable, and functional equipment continues to rise. This trend underscores the broader shift toward active lifestyles and positions strength training as a core component of modern fitness routines.

Key Market Challenges

Increased Competition from Alternative Fitness Solution

The strength training equipment market faces mounting pressure from alternative, lower-cost fitness options. Consumers are increasingly turning to compact and affordable solutions like resistance bands, bodyweight training, and app-based workout programs. These alternatives offer convenience and cost-effectiveness, particularly for users with limited space or budgets. Moreover, the popularity of multifunctional equipment and virtual personal training platforms is reducing reliance on traditional gym machines. As a result, traditional equipment manufacturers must compete with flexible fitness offerings that cater to the modern consumer's preference for space-saving, mobile, and digitally integrated workouts.

Key Market Trends

Rising Popularity of Fitness Studios

The expanding footprint of boutique fitness studios is a notable trend shaping the strength training equipment market. According to recent industry insights, the fitness services sector-including gyms, CrossFit boxes, and other boutique formats-was expected to reach USD 6.6 billion by 2022, contributing to broader industry growth. These studios offer curated, instructor-led programs tailored to specific strength training goals, often requiring premium equipment for both group and individual sessions. With rising demand for personalized and community-based fitness experiences, studios are investing in advanced strength training gear to differentiate themselves and attract members. This trend reflects a growing focus on quality, variety, and user experience within the fitness industry, helping to drive equipment demand across commercial segments.

Key Market Players

Life Fitness
Technogym S.p.A.
Johnson Health Tech Trading, Inc.
True Fitness Technology, Inc.
Fitness Masters
York Fitness
Hoist Fitness Systems, Inc.
Pro Gym Supply, Inc.
Powerblock, Inc.
Precor Incorporated

Report Scope:

In this report, the Global Strength Training Equipment Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Strength Training Equipment Market, By Equipment Type:

Weights
Benches
Medicine Ball
Rack
Others

Strength Training Equipment Market, By End User:

Residential
Commercial

Strength Training Equipment Market, By Distribution Channel:

Store-Based
Non-Store Based

Strength Training Equipment Market, By Region:

North America
- United States
- Canada
- Mexico
Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
South America
- Argentina
- Colombia
- Brazil
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Strength Training Equipment Market.

Available Customizations:

Global Strength Training Equipment Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Introduction

1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered

2. Research Methodology

2.1. Methodology Landscape
2.2. Objective of the Study
2.3. Baseline Methodology
2.4. Formulation of the Scope
2.5. Assumptions and Limitations
2.6. Sources of Research
2.7. Approach for the Market Study
2.8. Methodology Followed for Calculation of Market Size & Market Shares
2.9. Forecasting Methodology

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions
3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

4.1. Brand Awareness
4.2. Factor Influencing Purchasing Decision

5. Global Strength Training Equipment Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Equipment Type (Weights, Benches, Medicine Ball, Rack, Others)
- 5.2.2. By End User (Residential, Commercial)
- 5.2.3. By Distribution Channel (Store-Based, Non-Store Based)
- 5.2.4. By Region
- 5.2.5. By Company (2024)
5.3. Market Map

6. North America Strength Training Equipment Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Equipment Type
- 6.2.2. By End User
- 6.2.3. By Distribution Channel
- 6.2.4. By Country
6.3. North America: Country Analysis
- 6.3.1. United States Strength Training Equipment Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Equipment Type
    - 6.3.1.2.2. By End User
    - 6.3.1.2.3. By Distribution Channel
- 6.3.2. Canada Strength Training Equipment Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Equipment Type
    - 6.3.2.2.2. By End User
    - 6.3.2.2.3. By Distribution Channel
- 6.3.3. Mexico Strength Training Equipment Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Equipment Type
    - 6.3.3.2.2. By End User
    - 6.3.3.2.3. By Distribution Channel

7. Europe Strength Training Equipment Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Equipment Type
- 7.2.2. By End User
- 7.2.3. By Distribution Channel
- 7.2.4. By Country
7.3. Europe: Country Analysis
- 7.3.1. France Strength Training Equipment Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Equipment Type
    - 7.3.1.2.2. By End User
    - 7.3.1.2.3. By Distribution Channel
- 7.3.2. Germany Strength Training Equipment Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Equipment Type
    - 7.3.2.2.2. By End User
    - 7.3.2.2.3. By Distribution Channel
- 7.3.3. Spain Strength Training Equipment Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Equipment Type
    - 7.3.3.2.2. By End User
    - 7.3.3.2.3. By Distribution Channel
- 7.3.4. Italy Strength Training Equipment Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Equipment Type
    - 7.3.4.2.2. By End User
    - 7.3.4.2.3. By Distribution Channel
- 7.3.5. United Kingdom Strength Training Equipment Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Equipment Type
    - 7.3.5.2.2. By End User
    - 7.3.5.2.3. By Distribution Channel

8. Asia-Pacific Strength Training Equipment Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Equipment Type
- 8.2.2. By End User
- 8.2.3. By Distribution Channel
- 8.2.4. By Country
8.3. Asia-Pacific: Country Analysis
- 8.3.1. China Strength Training Equipment Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Equipment Type
    - 8.3.1.2.2. By End User
    - 8.3.1.2.3. By Distribution Channel
- 8.3.2. Japan Strength Training Equipment Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Equipment Type
    - 8.3.2.2.2. By End User
    - 8.3.2.2.3. By Distribution Channel
- 8.3.3. India Strength Training Equipment Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Equipment Type
    - 8.3.3.2.2. By End User
    - 8.3.3.2.3. By Distribution Channel
- 8.3.4. Australia Strength Training Equipment Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Equipment Type
    - 8.3.4.2.2. By End User
    - 8.3.4.2.3. By Distribution Channel
- 8.3.5. South Korea Strength Training Equipment Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Equipment Type
    - 8.3.5.2.2. By End User
    - 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Strength Training Equipment Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Equipment Type
- 9.2.2. By End User
- 9.2.3. By Distribution Channel
- 9.2.4. By Country
9.3. MEA: Country Analysis
- 9.3.1. South Africa Strength Training Equipment Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Equipment Type
    - 9.3.1.2.2. By End User
    - 9.3.1.2.3. By Distribution Channel
- 9.3.2. Saudi Arabia Strength Training Equipment Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Equipment Type
    - 9.3.2.2.2. By End User
    - 9.3.2.2.3. By Distribution Channel
- 9.3.3. UAE Strength Training Equipment Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Equipment Type
    - 9.3.3.2.2. By End User
    - 9.3.3.2.3. By Distribution Channel
- 9.3.4. Turkey Strength Training Equipment Market Outlook
  - 9.3.4.1. Market Size & Forecast
    - 9.3.4.1.1. By Value
  - 9.3.4.2. Market Share & Forecast
    - 9.3.4.2.1. By Equipment Type
    - 9.3.4.2.2. By End User
    - 9.3.4.2.3. By Distribution Channel

10. South America Strength Training Equipment Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Equipment Type
- 10.2.2. By End User
- 10.2.3. By Distribution Channel
- 10.2.4. By Country
10.3. South America: Country Analysis
- 10.3.1. Brazil Strength Training Equipment Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Equipment Type
    - 10.3.1.2.2. By End User
    - 10.3.1.2.3. By Distribution Channel
- 10.3.2. Argentina Strength Training Equipment Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Equipment Type
    - 10.3.2.2.2. By End User
    - 10.3.2.2.3. By Distribution Channel
- 10.3.3. Colombia Strength Training Equipment Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Equipment Type
    - 10.3.3.2.2. By End User
    - 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Product Launches (If Any)
12.3. Recent Developments

13. Porters Five Forces Analysis

13.1. Competition in the Industry
13.2. Potential of New Entrants
13.3. Power of Suppliers
13.4. Power of Customers
13.5. Threat of Substitute Products

14. Competitive Landscape

14.1. Company Profiles
- 14.1.1. Life Fitness
  - 14.1.1.1. Business Overview
  - 14.1.1.2. Company Snapshot
  - 14.1.1.3. Products & Services
  - 14.1.1.4. Financials (As Per Availability)
  - 14.1.1.5. Key Market Focus & Geographical Presence
  - 14.1.1.6. Recent Developments
  - 14.1.1.7. Key Management Personnel
- 14.1.2. Technogym S.p.A.,
- 14.1.3. Johnson Health Tech Trading, Inc. ,
- 14.1.4. True Fitness Technology, Inc.'s
- 14.1.5. Fitness Masters
- 14.1.6. York Fitness
- 14.1.7. Hoist Fitness Systems, Inc.
- 14.1.8. Pro Gym Supply, Inc.
- 14.1.9. Powerblock, Inc.
- 14.1.10. Precor Incorporated