Canned Tuna Market Size and Forecast, Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type, Category, Distribution Channel, and Geography

List of Tables

The canned tuna market was valued at US$ 12.98 billion in 2023 and is expected to reach US$ 17.20 million by 2031; it is estimated to record a CAGR of 3.6% during 2023-2031.

Canned tuna is a processed tuna that can be directly used in various recipes from salads to sandwiches, cutlets to spring rolls, and noodles to pasta. The upsurging number of health-conscious consumers seeking convenient protein sources and rising dependency on ready-to-cook and ready-to-eat food products has propelled the growth of the canned tuna market. In addition, changing dietary preferences owing to the rising awareness regarding nutritious health benefits of tuna drives the market growth. Further, strategic initiatives such as product launch and development, mergers, acquisitions, and collaborations by key market players have contributed to the canned tuna market growth. In March 2021, Thai Union's SEALECT Tuna brand announced the launch of a limited-edition series of canned tuna with a packaging design featuring Doraemon. The launch was aimed to attract consumers with the release of The Movie - Standby Me Doraemon 2.

Major factors contributing to the growing canned tuna market size are health benefits associated with canned tuna and convenience and shelf stability. Canned tuna is an excellent source of high protein for building and repairing tissues, muscles, and organs. Protein content helps maintain a feeling of fullness, making canned tuna a satisfying and filling option for consumers seeking to manage their weight or build muscle mass.

Based on type, the market is segmented into albacore, yellowfin, skipjack, and others. The albacore segment holds the largest market share. Albacore tuna/longfin tuna is found in tropical waters across the world. The canned albacore tuna is mostly labeled as "white meat tuna" due to its mild flavor and white flesh. Consumers, especially in France, the US, and Spain prefer albacore canned tuna due to its low-fat and high protein content with a mild flavor. Albacore meat is a versatile ingredient used in various dishes such as pastas and salads; it is also used as a substitute for chicken. Albacore tuna species is rich in omega-3 acids, proteins, minerals, and essential vitamins. This species is low in fat and mercury. Thus, the preference for canned albacore tuna is high among price-sensitive and health-conscious consumers. These factors drive the canned tuna market growth for the albacore segment.

In 2023, North America held a significant share in the canned tuna market. The demand for canned tuna is significant in North America due to several growth drivers related to market dynamics and consumer preferences. The convenience factor significantly drives the demand for canned tuna in the region. With busy lifestyles and increasing time constraints, consumers in the region seek convenient and easy-to-prepare meal options that require minimal effort. Canned tuna fits this need perfectly, offering a quick and versatile protein source for various recipes such as sandwiches, salads, and pastas. A four-ounce serving of white tuna contains 26.77 grams of protein, 145 calories, and 3.37 grams of fat. It does not contain fiber, carbohydrates, and sugar. Also, its long shelf life and portability make it an ideal pantry staple for households looking for convenient meal solutions, contributing to the canned tuna market forecast growth in North America.

StarKist Co; Bumble Bee Foods, LLC.; Chicken of the Sea; Wild Planet Foods; Genova; Conservas Ortiz S.A.; Century Pacific Food Inc; American Tuna Inc; Sustainable Seas and Pastene Co. are among the prominent players profiled in the canned tuna market report. In addition, several other players have been studied and analyzed during the study to get a holistic view of the market and its ecosystem. The canned tuna market study also includes company positioning and concentration to evaluate the performance of competitors/players operating in the market.

The overall global canned tuna market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. Participants in this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the canned tuna market.

Product Code: TIPRE00014389

1. Introduction

1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation

2. Executive Summary

2.1 Key Market Insights
2.2 Market Attractiveness

3. Research Methodology

3.1 Coverage
3.2 Secondary Research
3.3 Primary Research

4. Canned Tuna Market Landscape

4.1 Market Overview
4.2 Porter's Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Threat of New Entrants
- 4.2.4 Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
- 4.3.1 List of Vendors in the Value Chain

5. Canned Tuna Market - Key Market Dynamics

5.1 Canned Tuna Market - Key Market Dynamics
5.2 Market Drivers
- 5.2.1 Health Benefits Associated with Canned Tuna
- 5.2.2 Convenience and Shelf Stability
5.3 Market Restraints
- 5.3.1 Increased Inclination Toward Plant-Based Food
5.4 Market Opportunities
- 5.4.1 Expansion of E-Commerce and Direct to Consumer Sales
5.5 Future Trends
- 5.5.1 Rising Demand for Tuna with Flavors
5.6 Impact of Drivers and Restraints:

6. Canned Tuna Market - Global Market Analysis

6.1 Canned Tuna Market Revenue (US$ Million), 2020-2031
6.2 Canned Tuna Market Forecast Analysis

7. Canned Tuna Market Analysis - by Type

7.1 Albacore
- 7.1.1 Overview
- 7.1.2 Albacore: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
7.2 Yellowfin
- 7.2.1 Overview
- 7.2.2 Yellowfin: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
7.3 Skipjack
- 7.3.1 Overview
- 7.3.2 Skipjack: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
7.4 Others
- 7.4.1 Overview
- 7.4.2 Others: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)

8. Canned Tuna Market Analysis - by Category

8.1 Tuna in Water
- 8.1.1 Overview
- 8.1.2 Tuna in Water: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
8.2 Tuna in Oil
- 8.2.1 Overview
- 8.2.2 Tuna in Oil: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
8.3 Others
- 8.3.1 Overview
- 8.3.2 Others: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)

9. Canned Tuna Market Analysis - by Distribution Channel

9.1 Supermarkets and Hypermarkets
- 9.1.1 Overview
- 9.1.2 Supermarkets and Hypermarkets: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
9.2 Convenience Stores
- 9.2.1 Overview
- 9.2.2 Convenience Stores: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
9.3 Online Retail
- 9.3.1 Overview
- 9.3.2 Online Retail: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
9.4 Others
- 9.4.1 Overview
- 9.4.2 Others: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)

10. Canned Tuna Market - Geographical Analysis

10.1 Overview
10.2 North America
- 10.2.1 North America Canned Tuna Market Overview
- 10.2.2 North America: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
- 10.2.3 North America: Canned Tuna Market Breakdown, by Type
  - 10.2.3.1 North America: Canned Tuna Market - Revenue and Forecast Analysis - by Type
- 10.2.4 North America: Canned Tuna Market Breakdown, by Category
  - 10.2.4.1 North America: Canned Tuna Market - Revenue and Forecast Analysis - by Category
- 10.2.5 North America: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.2.5.1 North America: Canned Tuna Market - Revenue and Forecast Analysis - by Distribution Channel
- 10.2.6 North America: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.2.6.1 North America: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.2.6.2 United States: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.2.6.2.1 United States: Canned Tuna Market Breakdown, by Type
    - 10.2.6.2.2 United States: Canned Tuna Market Breakdown, by Category
    - 10.2.6.2.3 United States: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.2.6.3 Canada: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.2.6.3.1 Canada: Canned Tuna Market Breakdown, by Type
    - 10.2.6.3.2 Canada: Canned Tuna Market Breakdown, by Category
    - 10.2.6.3.3 Canada: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.2.6.4 Mexico: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.2.6.4.1 Mexico: Canned Tuna Market Breakdown, by Type
    - 10.2.6.4.2 Mexico: Canned Tuna Market Breakdown, by Category
    - 10.2.6.4.3 Mexico: Canned Tuna Market Breakdown, by Distribution Channel
10.3 Europe
- 10.3.1 Europe Canned Tuna Market Overview
- 10.3.2 Europe: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
- 10.3.3 Europe: Canned Tuna Market Breakdown, by Type
  - 10.3.3.1 Europe: Canned Tuna Market - Revenue and Forecast Analysis - by Type
- 10.3.4 Europe: Canned Tuna Market Breakdown, by Category
  - 10.3.4.1 Europe: Canned Tuna Market - Revenue and Forecast Analysis - by Category
- 10.3.5 Europe: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.5.1 Europe: Canned Tuna Market - Revenue and Forecast Analysis - by Distribution Channel
- 10.3.6 Europe: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.3.6.1 Europe: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.3.6.2 Germany: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.2.1 Germany: Canned Tuna Market Breakdown, by Type
    - 10.3.6.2.2 Germany: Canned Tuna Market Breakdown, by Category
    - 10.3.6.2.3 Germany: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.6.3 France: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.3.1 France: Canned Tuna Market Breakdown, by Type
    - 10.3.6.3.2 France: Canned Tuna Market Breakdown, by Category
    - 10.3.6.3.3 France: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.6.4 Italy: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.4.1 Italy: Canned Tuna Market Breakdown, by Type
    - 10.3.6.4.2 Italy: Canned Tuna Market Breakdown, by Category
    - 10.3.6.4.3 Italy: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.6.5 United Kingdom: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.5.1 United Kingdom: Canned Tuna Market Breakdown, by Type
    - 10.3.6.5.2 United Kingdom: Canned Tuna Market Breakdown, by Category
    - 10.3.6.5.3 United Kingdom: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.6.6 Spain: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.6.1 Spain: Canned Tuna Market Breakdown, by Type
    - 10.3.6.6.2 Spain: Canned Tuna Market Breakdown, by Category
    - 10.3.6.6.3 Spain: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.3.6.7 Rest of Europe: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.3.6.7.1 Rest of Europe: Canned Tuna Market Breakdown, by Type
    - 10.3.6.7.2 Rest of Europe: Canned Tuna Market Breakdown, by Category
    - 10.3.6.7.3 Rest of Europe: Canned Tuna Market Breakdown, by Distribution Channel
10.4 Asia Pacific
- 10.4.1 Asia Pacific Canned Tuna Market Overview
- 10.4.2 Asia Pacific: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
- 10.4.3 Asia Pacific: Canned Tuna Market Breakdown, by Type
  - 10.4.3.1 Asia Pacific: Canned Tuna Market - Revenue and Forecast Analysis - by Type
- 10.4.4 Asia Pacific: Canned Tuna Market Breakdown, by Category
  - 10.4.4.1 Asia Pacific: Canned Tuna Market - Revenue and Forecast Analysis - by Category
- 10.4.5 Asia Pacific: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.5.1 Asia Pacific: Canned Tuna Market - Revenue and Forecast Analysis - by Distribution Channel
- 10.4.6 Asia Pacific: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.4.6.1 Asia Pacific: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.4.6.2 China: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.2.1 China: Canned Tuna Market Breakdown, by Type
    - 10.4.6.2.2 China: Canned Tuna Market Breakdown, by Category
    - 10.4.6.2.3 China: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.6.3 Japan: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.3.1 Japan: Canned Tuna Market Breakdown, by Type
    - 10.4.6.3.2 Japan: Canned Tuna Market Breakdown, by Category
    - 10.4.6.3.3 Japan: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.6.4 India: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.4.1 India: Canned Tuna Market Breakdown, by Type
    - 10.4.6.4.2 India: Canned Tuna Market Breakdown, by Category
    - 10.4.6.4.3 India: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.6.5 Australia: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.5.1 Australia: Canned Tuna Market Breakdown, by Type
    - 10.4.6.5.2 Australia: Canned Tuna Market Breakdown, by Category
    - 10.4.6.5.3 Australia: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.6.6 South Korea: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.6.1 South Korea: Canned Tuna Market Breakdown, by Type
    - 10.4.6.6.2 South Korea: Canned Tuna Market Breakdown, by Category
    - 10.4.6.6.3 South Korea: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.4.6.7 Rest of Asia Pacific: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.4.6.7.1 Rest of Asia Pacific: Canned Tuna Market Breakdown, by Type
    - 10.4.6.7.2 Rest of Asia Pacific: Canned Tuna Market Breakdown, by Category
    - 10.4.6.7.3 Rest of Asia Pacific: Canned Tuna Market Breakdown, by Distribution Channel
10.5 Middle East and Africa
- 10.5.1 Middle East and Africa Canned Tuna Market Overview
- 10.5.2 Middle East and Africa: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
- 10.5.3 Middle East and Africa: Canned Tuna Market Breakdown, by Type
  - 10.5.3.1 Middle East and Africa: Canned Tuna Market - Revenue and Forecast Analysis - by Type
- 10.5.4 Middle East and Africa: Canned Tuna Market Breakdown, by Category
  - 10.5.4.1 Middle East and Africa: Canned Tuna Market - Revenue and Forecast Analysis - by Category
- 10.5.5 Middle East and Africa: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.5.5.1 Middle East and Africa: Canned Tuna Market - Revenue and Forecast Analysis - by Distribution Channel
- 10.5.6 Middle East and Africa: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.5.6.1 Middle East and Africa: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.5.6.2 South Africa: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.5.6.2.1 South Africa: Canned Tuna Market Breakdown, by Type
    - 10.5.6.2.2 South Africa: Canned Tuna Market Breakdown, by Category
    - 10.5.6.2.3 South Africa: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.5.6.3 Saudi Arabia: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.5.6.3.1 Saudi Arabia: Canned Tuna Market Breakdown, by Type
    - 10.5.6.3.2 Saudi Arabia: Canned Tuna Market Breakdown, by Category
    - 10.5.6.3.3 Saudi Arabia: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.5.6.4 United Arab Emirates: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.5.6.4.1 United Arab Emirates: Canned Tuna Market Breakdown, by Type
    - 10.5.6.4.2 United Arab Emirates: Canned Tuna Market Breakdown, by Category
    - 10.5.6.4.3 United Arab Emirates: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.5.6.5 Rest of Middle East and Africa: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.5.6.5.1 Rest of Middle East and Africa: Canned Tuna Market Breakdown, by Type
    - 10.5.6.5.2 Rest of Middle East and Africa: Canned Tuna Market Breakdown, by Category
    - 10.5.6.5.3 Rest of Middle East and Africa: Canned Tuna Market Breakdown, by Distribution Channel
10.6 South and Central America
- 10.6.1 South and Central America Canned Tuna Market Overview
- 10.6.2 South and Central America: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
- 10.6.3 South and Central America: Canned Tuna Market Breakdown, by Type
  - 10.6.3.1 South and Central America: Canned Tuna Market - Revenue and Forecast Analysis - by Type
- 10.6.4 South and Central America: Canned Tuna Market Breakdown, by Category
  - 10.6.4.1 South and Central America: Canned Tuna Market - Revenue and Forecast Analysis - by Category
- 10.6.5 South and Central America: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.6.5.1 South and Central America: Canned Tuna Market - Revenue and Forecast Analysis - by Distribution Channel
- 10.6.6 South and Central America: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.6.6.1 South and Central America: Canned Tuna Market - Revenue and Forecast Analysis - by Country
  - 10.6.6.2 Brazil: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.6.6.2.1 Brazil: Canned Tuna Market Breakdown, by Type
    - 10.6.6.2.2 Brazil: Canned Tuna Market Breakdown, by Category
    - 10.6.6.2.3 Brazil: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.6.6.3 Argentina: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.6.6.3.1 Argentina: Canned Tuna Market Breakdown, by Type
    - 10.6.6.3.2 Argentina: Canned Tuna Market Breakdown, by Category
    - 10.6.6.3.3 Argentina: Canned Tuna Market Breakdown, by Distribution Channel
  - 10.6.6.4 Rest of South and Central America: Canned Tuna Market - Revenue and Forecast to 2031 (US$ Million)
    - 10.6.6.4.1 Rest of South and Central America: Canned Tuna Market Breakdown, by Type
    - 10.6.6.4.2 Rest of South and Central America: Canned Tuna Market Breakdown, by Category
    - 10.6.6.4.3 Rest of South and Central America: Canned Tuna Market Breakdown, by Distribution Channel

11. Competitive Landscape

11.1 Heat Map Analysis
11.2 Company Positioning & Concentration

12. Company Profiles

12.1 StarKist Co
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Bumble Bee Foods, LLC.
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 Chicken of the Sea
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 Wild Planet Foods
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
12.5 Genova
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
12.6 Conservas Ortiz S.A.
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
12.7 Century Pacific Food Inc
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
12.8 American Tuna Inc
- 12.8.1 Key Facts
- 12.8.2 Business Description
- 12.8.3 Products and Services
- 12.8.4 Financial Overview
- 12.8.5 SWOT Analysis
- 12.8.6 Key Developments
12.9 Sustainable Seas
- 12.9.1 Key Facts
- 12.9.2 Business Description
- 12.9.3 Products and Services
- 12.9.4 Financial Overview
- 12.9.5 SWOT Analysis
- 12.9.6 Key Developments
12.10 Pastene Co.
- 12.10.1 Key Facts
- 12.10.2 Business Description
- 12.10.3 Products and Services
- 12.10.4 Financial Overview
- 12.10.5 SWOT Analysis
- 12.10.6 Key Developments

13. Appendix

13.1 About The Insight Partners