South & Central America Frozen Waffles Market Forecast to 2030 - Regional Analysis - by Type, Category, and Distribution Channel

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The South & Central America frozen waffles market is expected to grow from US$ 118.18 million in 2023 to US$ 163.76 million by 2030. It is estimated to grow at a CAGR of 4.8% from 2023 to 2030.

Surging demand for frozen and convenience food worldwide and rising trend of in-home consumption fuel South & Central America frozen waffles market

The COVID-19 pandemic influenced the consumption habits of consumers. Due to lockdowns and work-from-home mandates, people stayed home, prompting in-home consumption. Moreover, due to the closure of food service outlets such as cafes, restaurants, and fast-food outlets, the demand for ready-to-cook products, instant meals, and frozen food products increased significantly.

The COVID-19 pandemic significantly raised hygiene concerns among consumers, leading to changes in consumer buying behavior. Consumers increasingly prefer hygienically packaged food and beverages to prevent themselves from various infections and food-borne diseases. Although the number of COVID-19 cases has decreased significantly and the government restrictions are relaxed, many people are still concerned about hygiene conditions at foodservice outlets. Therefore, many people prefer in-home consumption over food service consumption. This factor positively impacts the sales of frozen breakfast products such as waffles and pancakes as they are highly suitable for in-home consumption. Frozen waffles are increasing in popularity among consumers as they are quick, easy to prepare, and conveniently consumed at home. Thus, the rising trend of in-home consumption, especially post-COVID-19 outbreak, is significantly boosting the demand for frozen waffles.

South & Central America Frozen Waffles Market Overview

The frozen waffles market in South and Central America comprises Brazil, Argentina, and the Rest of South and Central America. The shift in consumer lifestyle and dietary patterns significantly boost the frozen waffles market growth in South and Central America, especially in Brazil. A large consumer base in Brazil prefers frozen waffles for morning breakfast as it contains healthy ingredients such as wheat flour. These factors mentioned above drive the growth of the frozen waffles market in the region.

South & Central America Frozen Waffles Market Revenue and Forecast to 2030 (US$ Million)

South & Central America Frozen Waffles Market Segmentation

The South & Central America frozen waffles market is segmented into type, category, and distribution channel, and country.

Based on type, the South & Central America frozen waffles market is segmented into flavored and unflavored/plain. The flavored segment held a larger share of the South & Central America frozen waffle market in 2023.

Based on end category, the South & Central America frozen waffles market is segmented into gluten-free and conventional. The conventional segment held the largest share of the South & Central America frozen waffles market in 2023.

Based on distribution channel, the South & Central America frozen waffles market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the South & Central America frozen waffles market in 2023.

Based on country, the South & Central America frozen waffles market is segmented into the Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the South & Central America frozen waffles market in 2023.

AVIETA S.A., Dr Schar AG, Dely Wafels srl, and Kellogg's Company are some of the leading companies operating in the South & Central America frozen waffles market.

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Product Code: BMIRE00028836

1. Introduction

1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Scope of the Study
3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis Formulation:
- 3.2.4 Macro-economic Factor Analysis:
- 3.2.5 Developing Base Number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country Level Data:

4. South & Central America Frozen Waffles Market Landscape

4.1 Market Overview
4.2 Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 The threat of New Entrants
- 4.2.4 Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Expert Opinion
4.4 Value Chain Analysis
- 4.4.1 Raw Material
- 4.4.2 Manufacturing/Processing
- 4.4.3 Packaging

5. South & Central America Frozen Waffles Market - Key Market Dynamics

5.1 Market Drivers
- 5.1.1 Surging Demand for Frozen and Convenience Food Worldwide
- 5.1.2 Rising Trend of In-Home Consumption
5.2 Market Restraints
- 5.2.1 Growing Awareness and Preference for Healthy Food
5.3 Market Opportunities
- 5.3.1 Product Innovation
5.4 Future Trends
- 5.4.1 Rising Growth of E-commerce
5.5 Impact Analysis of Drivers and Restraints

6. Frozen Waffles -South & Central America Market Analysis

6.1 South & Central America Frozen Waffles Market -Revenue and Forecast to 2030 (US$ Million)

7. South & Central America Frozen Waffles Market Analysis - By Type

7.1 Overview
7.2 South & Central America Frozen Waffles Market, By Type (2022 and 2030)
7.3 Flavored
- 7.3.1 Overview
- 7.3.2 Flavored: South & Central America Frozen Waffles Market - Revenue and Forecast to 2030 (US$ Million)
7.4 Unflavored/Plain
- 7.4.1 Overview
- 7.4.2 Unflavored/Plain: South & Central America Frozen Waffles Market - Revenue and Forecast to 2030 (US$ Million)

8. South & Central America Frozen Waffles Market Analysis - By Category

8.1 Overview
8.2 South & Central America Frozen Waffles Market, By Category (2022 and 2030)
8.3 Gluten-free
- 8.3.1 Overview
- 8.3.2 Gluten-free: South & Central America Frozen Waffles Market - Revenue and Forecast to 2030 (US$ Million)
8.4 Conventional
- 8.4.1 Overview
- 8.4.2 Conventional: South & Central America Frozen Waffles Market - Revenue and Forecast to 2030 (US$ Million)

9. Frozen Waffles Market Analysis - By Distribution Channel

9.1 Overview
9.2 South & Central America Frozen Waffles Market, By Distribution Channel (2022 and 2030)
9.3 Supermarkets and Hypermarkets
- 9.3.1 Overview
- 9.3.2 Supermarkets and Hypermarkets: South & Central America Frozen Waffles Market- Revenue and Forecast to 2030 (US$ Million)
9.4 Convenience Stores
- 9.4.1 Overview
- 9.4.2 Convenience Stores: South & Central America Frozen Waffles Market- Revenue and Forecast to 2030 (US$ Million)
9.5 Online Retail
- 9.5.1 Overview
- 9.5.2 Online Retail: South & Central America Frozen Waffles Market- Revenue and Forecast to 2030 (US$ Million)
9.6 Others
- 9.6.1 Overview
- 9.6.2 Others: South & Central America Frozen Waffles Market- Revenue and Forecast to 2030 (US$ Million)

10. Frozen Waffles Market - Country Analysis

10.1 Overview: South and Central America Frozen Waffles Market
- 10.1.1 South and Central America Frozen Waffles Market, by Key Countries - Revenue (2022) (US$ Million)
- 10.1.2 South and Central America Frozen Waffles Market Breakdown by Key Countries
  - 10.1.2.1 Brazil: Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
    - 10.1.2.1.1 Brazil: Frozen Waffles Market Breakdown by Type
    - 10.1.2.1.2 Brazil: Frozen Waffles Market Breakdown by Category
    - 10.1.2.1.3 Brazil: Frozen Waffles Market Breakdown by Distribution Channel
  - 10.1.2.2 Argentina: Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
    - 10.1.2.2.1 Argentina: Frozen Waffles Market Breakdown by Type
    - 10.1.2.2.2 Argentina: Frozen Waffles Market Breakdown by Category
    - 10.1.2.2.3 Argentina: Frozen Waffles Market Breakdown by Distribution Channel
  - 10.1.2.3 Rest of South and Central America Frozen Waffles Market Revenue Forecasts to 2030 (US$ Million)
    - 10.1.2.3.1 Rest of South and Central America Frozen Waffles Market Breakdown by Type
    - 10.1.2.3.2 Rest of South and Central America Frozen Waffles Market Breakdown by Category
    - 10.1.2.3.3 Rest of South and Central America Frozen Waffles Market Breakdown by Distribution Channel

11. Industry Landscape

11.1 Overview
11.2 New Product Development

12. Company Profiles

12.1 DELY Wafels SRL
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
12.2 Avieta SA
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
12.3 Kellogg Co
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
12.4 Dr Schar AG
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments

13. Appendix

13.1 About The Insight Partners
13.2 Word Index