Affective Computing Global Market Report 2025

Description

Affective computing refers to the field of study and development of systems and devices capable of recognizing, interpreting, and responding to human emotions. The primary objective of affective computing is to create machines with the ability to understand and appropriately respond to the emotional states of individuals.

The key technologies in affective computing include touch-based and touchless approaches. Touch-based technology involves the use of touchscreens and other tactile interfaces to analyze and interpret human emotions and affective states. Various components are involved in this technology, including hardware, analytics software, cameras, and other relevant components. Affective computing finds applications across different sectors, including media and entertainment, healthcare and life sciences, government and defense, banking, financial services and insurance (BFSI), and others.

The affective computing market research report is one of a series of new reports from The Business Research Company that provides affective computing market statistics, including affective computing industry global market size, regional shares, competitors with affective computing market share, detailed affective computing market segments, market trends, and opportunities, and any further data you may need to thrive in the affective computing industry. This affective computing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The affective computing market size has grown exponentially in recent years. It will grow from $80.41 billion in 2024 to $103.46 billion in 2025 at a compound annual growth rate (CAGR) of 28.7%. The growth in the historic period can be attributed to growing adoption of electronic devices, proliferation of gesture-enabled IoT devices in smart home automation, growing demand for voice-driven workstations and navigation systems, integration of in-car infotainment systems, rising adoption of advanced electronic devices.

The affective computing market size is expected to see exponential growth in the next few years. It will grow to $280.09 billion in 2029 at a compound annual growth rate (CAGR) of 28.3%. The growth in the forecast period can be attributed to rising internet penetration, adaption of smart wearable device, adoption of gesture enabled IoT devices for smart home automation, increasing use of wearable technology, huge adoption of the cloud based services. Major trends in the forecast period include introduction of new products and technologies, innovation to fulfill consumer demand, need for affective computing research, address communication and emotion regulation challenges.

The increasing adoption of Internet of Things (IoT) devices is poised to propel the growth of the affective computing market in the foreseeable future. IoT devices, which are nonstandard computing hardware connecting wirelessly to networks and transmitting data, play a crucial role in affective computing by enabling the understanding and processing of human emotions through technology. Data from DataProt, a Republic of Serbia-based cybersecurity information company, projects a substantial growth in the use of IoT devices, with an anticipated 25.4 billion devices in use by 2030. Furthermore, the rate of IoT devices connecting to the internet is expected to reach 152,200 per minute by 2025. This robust adoption of IoT devices serves as a key driver behind the expansion of the affective computing market.

Prominent companies in the affective computing market are actively innovating solutions, including advanced AI facial recognition and emotion detection technologies, to maintain their competitive positions. AI facial recognition and emotion detection solutions leverage a combination of artificial intelligence (AI) and computer vision to analyze facial expressions and identify emotions exhibited by individuals. For example, in August 2022, Intetics Inc., a US-based software development company, introduced a new AI facial recognition and emotion detection solution. This solution harnesses machine learning and AI to automatically evaluate sentiment and emotions by analyzing facial expressions, body language, and other non-verbal cues. Beyond facial recognition, emotion detection solutions encompass a broader scope, including the analysis of body language, voice patterns, and additional non-verbal signals, providing a comprehensive insight into an individual's emotional state. This innovation in affective computing solutions aligns with the industry's evolving demands and technological advancements.

In April 2022, Alphabet Inc., a US-based multinational conglomerate, acquired Vicarious for an undisclosed sum. This acquisition is intended to strengthen Alphabet Inc.'s robotics capabilities and expedite innovation in intelligent automation solutions across various sectors. Vicarious is a US-based artificial intelligence firm that specializes in software designed to automate tasks that are too complex for conventional automation methods.

Major companies operating in the affective computing market report are Amazon.com Inc., Apple Inc., Alphabet Inc., Microsoft Corporation, Sony Group Corporation, Panasonic Corporation, Intel Corporation, International Business Machines Corporation, Qualcomm Technologies Inc., NEC Corporation, Tobii Technology AB, Gorilla Technology Group, Noldus Information Technology, Entropic Technologies, Affectiva Inc., Beyond Verbal Communication Ltd., iMotions A/S, Sentiance NV, audEERING GmbH, Gesturetek Inc., NuraLogix Corporation, NVISO Inc., Numenta Inc., Kairos AR Inc., Cipia Vision Ltd.

North America was the largest region in the affective computing market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the affective computing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the affective computing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The affective computing market consists of revenues earned by entities by customized solutions, analytics services, and consulting services. The market value includes the value of related goods sold by the service provider or included within the service offering. The affective computing market also includes sales of emotion-sensing cameras, wearables and system of emotion monitoring which are used in providing services. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Affective Computing Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on affective computing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for affective computing ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The affective computing market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Technology: Touch-Based; Touchless
2) By Component: Hardware; Analytics Software; Cameras; Other Components;
3) By Vertical: Media And Entertainment; Healthcare And Life Sciences; Government And Defense; Banking, Financial Services And Insurance (BFSI); Other Verticals
Subsegments:
1) By Touch-Based: Gesture Recognition; Facial Recognition; Biometric Sensors
2) By Touchless: Voice Recognition; Emotion Detection via Video Analysis; Environmental Sensors
Companies Mentioned: Amazon.com Inc.; Apple Inc.; Alphabet Inc.; Microsoft Corporation; Sony Group Corporation
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r27261

1. Executive Summary

2. Affective Computing Market Characteristics

3. Affective Computing Market Trends And Strategies

4. Affective Computing Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Affective Computing Growth Analysis And Strategic Analysis Framework

5.1. Global Affective Computing PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Affective Computing Market Growth Rate Analysis
5.4. Global Affective Computing Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Affective Computing Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Affective Computing Total Addressable Market (TAM)

6. Affective Computing Market Segmentation

6.1. Global Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Touch-Based
Touchless
6.2. Global Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Hardware
Analytics Software
Cameras
Other Components
6.3. Global Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Media And Entertainment
Healthcare And Life Sciences
Government And Defense
Banking, Financial Services And Insurance (BFSI)
Other Verticals
6.4. Global Affective Computing Market, Sub-Segmentation Of Touch-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Gesture Recognition
Facial Recognition
Biometric Sensors
6.5. Global Affective Computing Market, Sub-Segmentation Of Touchless, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Voice Recognition
Emotion Detection via Video Analysis
Environmental Sensors

7. Affective Computing Market Regional And Country Analysis

7.1. Global Affective Computing Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Affective Computing Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Affective Computing Market

8.1. Asia-Pacific Affective Computing Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Affective Computing Market

9.1. China Affective Computing Market Overview
9.2. China Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Affective Computing Market

10.1. India Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Affective Computing Market

11.1. Japan Affective Computing Market Overview
11.2. Japan Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Affective Computing Market

12.1. Australia Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Affective Computing Market

13.1. Indonesia Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Affective Computing Market

14.1. South Korea Affective Computing Market Overview
14.2. South Korea Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Affective Computing Market

15.1. Western Europe Affective Computing Market Overview
15.2. Western Europe Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Affective Computing Market

16.1. UK Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Affective Computing Market

17.1. Germany Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Affective Computing Market

18.1. France Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Affective Computing Market

19.1. Italy Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Affective Computing Market

20.1. Spain Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Affective Computing Market

21.1. Eastern Europe Affective Computing Market Overview
21.2. Eastern Europe Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Affective Computing Market

22.1. Russia Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Affective Computing Market

23.1. North America Affective Computing Market Overview
23.2. North America Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Affective Computing Market

24.1. USA Affective Computing Market Overview
24.2. USA Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Affective Computing Market

25.1. Canada Affective Computing Market Overview
25.2. Canada Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Affective Computing Market

26.1. South America Affective Computing Market Overview
26.2. South America Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Affective Computing Market

27.1. Brazil Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Affective Computing Market

28.1. Middle East Affective Computing Market Overview
28.2. Middle East Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Affective Computing Market

29.1. Africa Affective Computing Market Overview
29.2. Africa Affective Computing Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Affective Computing Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Affective Computing Market, Segmentation By Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Affective Computing Market Competitive Landscape And Company Profiles

30.1. Affective Computing Market Competitive Landscape
30.2. Affective Computing Market Company Profiles
- 30.2.1. Amazon.com Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Apple Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Sony Group Corporation Overview, Products and Services, Strategy and Financial Analysis

31. Affective Computing Market Other Major And Innovative Companies

31.1. Panasonic Corporation
31.2. Intel Corporation
31.3. International Business Machines Corporation
31.4. Qualcomm Technologies Inc.
31.5. NEC Corporation
31.6. Tobii Technology AB
31.7. Gorilla Technology Group
31.8. Noldus Information Technology
31.9. Entropic Technologies
31.10. Affectiva Inc.
31.11. Beyond Verbal Communication Ltd.
31.12. iMotions A/S
31.13. Sentiance NV
31.14. audEERING GmbH
31.15. Gesturetek Inc.

32. Global Affective Computing Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Affective Computing Market

34. Recent Developments In The Affective Computing Market

35. Affective Computing Market High Potential Countries, Segments and Strategies

35.1 Affective Computing Market In 2029 - Countries Offering Most New Opportunities
35.2 Affective Computing Market In 2029 - Segments Offering Most New Opportunities
35.3 Affective Computing Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer