PUBLISHER: The Business Research Company | PRODUCT CODE: 1670802
PUBLISHER: The Business Research Company | PRODUCT CODE: 1670802
Orange juice refers to the liquid extracted from oranges through squeezing, pressing, or crushing, containing abundant vitamins, minerals, and antioxidants, offering various health benefits including improved immunity, support for bone formation, gum health, and aiding wound healing.
The primary types of orange juice products include frozen concentrated orange juice, not-from-concentrate juice, canned orange juice, fresh-squeezed orange juice, and dehydrated orange juice. Frozen concentrated orange juice is created by extracting water from mature orange juice and is commonly utilized in various applications such as salad dressings, cocktails, marinades, and baked goods. These products span across categories of both organic and conventional variants, packaged in cartons, polypropylene (PP) bottles, metal cans, and other packaging materials. Distribution of orange juice products occurs through diverse channels including the food and beverage industry, food service providers, supermarkets, hypermarkets, convenience stores, specialty food stores, and online retail platforms.
The orange juice market research report is one of a series of new reports from The Business Research Company that provides orange juice market statistics, including orange juice industry global market size, regional shares, competitors with an orange juice market share, detailed orange juice market segments, market trends and opportunities, and any further data you may need to thrive in the orange juice industry. This orange juice market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The orange juice market size has grown strongly in recent years. It will grow from $5.24 billion in 2024 to $5.58 billion in 2025 at a compound annual growth rate (CAGR) of 6.6%. The growth in the historic period can be attributed to discovery of vitamin C, innovation in packaging technology, rise of breakfast culture, health consciousness and wellness trend, rise of convenience food
The orange juice market size is expected to see strong growth in the next few years. It will grow to $7.29 billion in 2029 at a compound annual growth rate (CAGR) of 6.9%. The growth in the forecast period can be attributed to health and wellness trends, premium and organic segments, innovative blends and flavors, sustainability and eco-friendly packaging, diversification of distribution channels. Major trends in the forecast period include sugar reduction and low-calorie variants, clean label and natural ingredients, focus on immune health, DIY and home juicing culture, regional and exotic fruit blends.
The growing health consciousness among consumers is anticipated to drive the growth of the orange juice market in the future. A health-conscious individual is someone who actively cares about their health and makes intentional choices to enhance and maintain it, focusing on their physical, mental, and emotional well-being. Such individuals often choose beverages rich in vitamins C, antioxidants, potassium citrate, and other minerals that support immune function, promote overall health, and serve as a nutritious option in a balanced diet. For example, in July 2023, the Office for National Statistics, a UK-based government agency, reported that between May and June 2023, 86.5% of adults in Great Britain made lifestyle changes to tackle environmental issues. Thus, the rising health consciousness among consumers is fueling the growth of the orange juice market.
The expansion of international trade is projected to boost the growth of the orange juice market in the future. International trade involves the exchange of goods, services, and capital across national borders, fostering economic interdependence and globalization. Orange juice plays a vital role in international trade, contributing to global agricultural exports and fulfilling consumer demand for a variety of popular beverages. For example, in September 2023, the U.S. Census Bureau, a government agency in the United States, reported that the goods and services deficit rose to $65.0 billion in July 2023, an increase of $1.3 billion from $63.7 billion in June 2023. Thus, the increasing volume of international trade is driving the growth of the orange juice market.
Product innovation takes center stage as a key trend among major industry players. Companies are strategically investing in the development of innovative products to fortify their market positions. A notable example is Louis Dreyfus Company B.V. (LDC), a leading agriculture and food processing company based in France. In November 2022, LDC introduced a groundbreaking product crafted from not-from-concentrate (NFC) orange juice. This innovative offering distinguishes itself with a 30% reduction in natural sugar content, a significant increase in dietary fiber content, all while preserving the original flavor (Brix value) and vitamin C levels. Such innovations align with the evolving preferences of consumers seeking healthier beverage options.
Major players in the orange juice market are strategically expanding their product portfolios to include fruit juice ranges, specifically long-life versions. This strategic move addresses the shifting habits of consumers and serves as a catalyst for revenue growth. Tropicana, a prominent US-based fruit-based beverage company, exemplifies this approach with its new range launched in May 2023. The range comprises Smooth Orange, Original Orange, and Apple flavors, all presented as long-life versions of the popular fruit juice range. The extended shelf-stable nature of these products ensures prolonged storage without compromising on quality or freshness, catering to the convenience preferences of today's consumers. Each 150ml glass in the range contributes to one of the recommended five daily servings of fruits and is free from added sugar, aligning with the growing demand for healthier beverage options. This strategic expansion into long-life variants reflects the adaptability of major companies to changing market dynamics and consumer expectations.
In June 2022, Bolthouse Farms, a vertically integrated farm company based in the United States, successfully acquired Evolution Fresh from Starbucks for a disclosed sum. This acquisition marks an expansion for Bolthouse Farms, allowing the company to broaden its beverage selection from nutrient-dense, plant-powered juices and smoothies to encompass a comprehensive portfolio primarily focused on organic, cold-pressed premium juices. Evolution Fresh, the acquired brand, is recognized for its offerings of organic cold-pressed juices within the United States.
Major companies operating in the orange juice market include Trader Joe's, Dole Plc., J.M. Smucker Company, Whole Foods, Ocean Spray, Minute Maid, Welch Foods Inc., Bolthouse Farms, Tree Top Inc., Odwalla Inc., Sunny Delight Beverages Co., Naked Juice, Langer Juice Company, Vita Coco, Natalie's Orchid Island Juice Company, Martinelli's, Evolution Fresh, Tropicana Products, Santa Cruz Organic, Florida's Natural Growers, Simply Beverages, Lakewood Organic, Biotta, Uncle Matt's Organic, Purity Organic LLC, Hawaiian Punch, Bluebird Orange Juice
North America was the dominate region in the orange juice market in 2024. The regions covered in the orange juice market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the orange juice market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The orange juice market consists of sales of concentrated orange juice, pasteurized orange juice, unpasteurized orange juice, and blended orange juice. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Orange Juice Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on orange juice market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for orange juice ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The orange juice market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.