PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1603769
PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1603769
In-App Purchase Market Forecasts to 2030 - Global Analysis By Type (Consumable, Non-consumable, Auto Renewable Subscription, Non-Renewing Subscriptions and Other Types), Operating System, Application and By Geography
According to Stratistics MRC, the Global In-App Purchase Market is accounted for $220.27 billion in 2024 and is expected to reach $506.85 billion by 2030 growing at a CAGR of 14.9% during the forecast period. In-App Purchase (IAP) is a transaction made within a mobile application or digital service, where users buy additional features, content, or services. IAPs can include virtual goods, premium features, subscriptions, or unlock-able content, enhancing the user experience. These purchases are typically processed through app stores like Apple's App Store or Google Play. IAPs are a common revenue model for free-to-play games, mobile apps, and services, allowing developers to monetize their apps without upfront costs for users.
Market Dynamics:
Driver:
Growth of mobile and gaming apps
The growth of mobile and gaming apps became more popular, developers use IAPs as a primary revenue model, offering users the ability to buy virtual goods, subscriptions, or enhanced features. This shift toward premium models allows users to download apps for free but spend money on in-app content, which boosts the overall market. The gaming industry's continuous innovation, with new levels, skins, characters, and power-ups, creates ongoing demand for in-app purchases. Additionally, the rise of social and multiplayer mobile games encourages more spending, as users seek to improve their in-game experience or status.
Restraint:
Consumer resistance to micro-transactions
Many users view micro-transactions as exploitative or frustrating, especially when they feel pressured to make purchases to progress in a game or app. This resistance can result in negative reviews, decreased app ratings, and reduced user retention, ultimately limiting the potential customer base. Furthermore, a lack of transparency or misleading pricing models can lead to a loss of consumer trust. Some consumers prefer to avoid apps with frequent IAPs due to concerns about hidden costs or overspending. As a result, developers may need to rethink their monetization strategies to maintain user satisfaction and drive long-term growth, thereby hampering the growth of the market.
Opportunity:
Increasing adoption in non-gaming apps
The increasing adoption of in-app purchases (IAPs), such as social media, fitness, and productivity apps, are integrating IAPs to offer premium features, subscriptions, or exclusive content. This trend allows app developers to tap into new revenue streams and enhance user experience by offering customization options or enhanced functionality. The rise in subscription-based models, particularly in entertainment, news, and streaming services, is a significant factor contributing to this growth. Moreover, IAPs enable non-gaming apps to engage users for longer periods, improving customer retention and monetization. As consumers increasingly prefer paying for incremental benefits rather than upfront costs, this shift is further fuelling the market's expansion.
Threat:
User fatigue and burnout
User fatigue and burnout had become overwhelmed by constant push notifications or aggressive in-app purchase prompts, they may disengage from apps entirely. This leads to lower user retention rates, which directly impacts revenue generation for developers. Over time, the repetition of purchase requests can cause frustration, prompting users to abandon apps for alternatives that offer a less intrusive experience. Additionally, users experiencing burnout may avoid apps that require constant monetary investment, diminishing the potential market size.
Covid-19 Impact
The COVID-19 pandemic significantly impacted the In-App Purchase (IAP) market, driving a surge in mobile app usage as people turned to digital entertainment, learning, and services during lockdowns. This led to increased in-app spending, particularly in gaming, fitness, and entertainment apps. The shift to online services and virtual experiences boosted subscriptions, premium features, and virtual goods sales. However, the economic uncertainty also affected discretionary spending, leading to varying IAP trends across different consumer segments and regions.
The android segment is expected to be the largest during the forecast period
Over the estimation period, the android segment is likely to capture the largest market share, due to its large user base across diverse global markets. With Android's open-source nature, it supports a wide range of applications, many of which rely on IAPs for monetization, including games, social apps, and utility tools. The Google Play Store offers easy integration of IAP systems, making it accessible for developers to implement revenue-generating features. Furthermore, Android's growing adoption in emerging economies increases the availability and usage of mobile apps, further boosts IAP growth. The ability to target a broad audience through Android devices, coupled with seamless payment integration, contributes significantly to the market's expansion.
The health & fitness apps segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the health & fitness apps segment is predicted to witness the highest growth rate, by offering premium features such as personalized workout plans, nutrition tracking, and access to expert advice. These apps often provide subscription-based services, creating a steady stream of revenue through recurring IAPs. With the growing consumer focus on health and wellness, users are increasingly willing to invest in these apps for enhanced functionality and better outcomes. Additionally, gamification elements, such as rewards and achievements, encourage users to make in-app purchases for added motivation. The widespread adoption of smart devices and wearable tech also supports the continued demand for health and fitness apps, further fuelling market growth.
Region with largest share:
Over the forecast period, the Asia Pacific region is anticipated to hold the largest market share due to the increased smartphone penetration and high mobile internet usage across countries like China, India, and Japan. With a large, tech-savvy population, consumers in the region are rapidly adopting mobile apps in sectors like gaming, entertainment, health, and education, driving significant revenue through IAPs. Additionally, a growing middle class with disposable income and changing consumer behaviours are contributing to the market's expansion.
Region with highest CAGR:
During the forecast period, the North America region is anticipated to register the highest CAGR, owing to pay for premium digital experiences. North American users are particularly active in spending on mobile games, entertainment, and lifestyle apps, which make up a significant portion of IAP revenue. The market is further supported by the strong presence of major tech companies like Apple, Google, and Amazon, providing seamless platforms for in-app transactions. The region's advanced infrastructure and access to cutting-edge mobile technologies make it a key market for developers and businesses seeking to monetize apps through IAPs. Additionally, the increasing popularity of subscription-based services in entertainment, fitness, and productivity apps has expanded the scope for in-app purchases in the North American market.
Key players in the market
Some of the key players profiled in the In-App Purchase Market include Apple Inc., Google LLC, Amazon.com, Inc., Tencent Holdings Ltd., Epic Games, Inc., Microsoft Corporation, Electronic Arts Inc., Activision Blizzard, Inc., Roblox Corporation, Zynga Inc., Unity Technologies, Niantic, Inc., Baidu, Inc., Supercell Oy, ByteDance Ltd., Snap Inc., Glu Mobile Inc., Square Enix Holdings Co., Ltd. and BIGO Technology.
Key Developments:
In October 2024, Google LLC has been actively expanding its involvement in the in-app purchase market through strategic partnerships and product developments with Vodafone, where they extended their partnership to include AI-powered services and enhanced TV experiences. This collaboration leverages Google's Gemini models and Google Cloud to improve Vodafone's services, offering new AI-based features.
In April 2024, Microsoft announced a $1.5 billion investment in G42, an AI technology firm based in Abu Dhabi. The partnership will focus on advancing AI technologies in key regions such as the UAE, Central Asia, and Africa, with a strong emphasis on cloud services and secure AI deployment.
In January 2024, Microsoft entered into a decade-long partnership with Vodafone, valued at $1.5 billion, to enhance digital services and customer experiences across Europe and Africa. This collaboration also includes leveraging Microsoft's AI and cloud platforms, which could boost in-app purchase capabilities through enhanced customer personalization and transaction services.
Types Covered:
- Consumable
- Non-consumable
- Auto Renewable Subscription
- Non-Renewing Subscriptions
- Other Types
Operating Systems Covered:
- iOS
- Android
- Other Operating Systems
Applications Covered:
- Gaming
- Entertainment & Media Apps
- Health & Fitness Apps
- Education & Learning Apps
- Productivity Apps
- E-Commerce Apps
- Travel & Navigation Apps
- Other Applications
Regions Covered:
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- UK
- Italy
- France
- Spain
- Rest of Europe
- Asia Pacific
- Japan
- China
- India
- Australia
- New Zealand
- South Korea
- Rest of Asia Pacific
- South America
- Argentina
- Brazil
- Chile
- Rest of South America
- Middle East & Africa
- Saudi Arabia
- UAE
- Qatar
- South Africa
- Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
- Company Profiling
- Comprehensive profiling of additional market players (up to 3)
- SWOT Analysis of key players (up to 3)
- Regional Segmentation
- Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
- Competitive Benchmarking
- Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
Table of Contents
1 Executive Summary
2 Preface
- 2.1 Abstract
- 2.2 Stake Holders
- 2.3 Research Scope
- 2.4 Research Methodology
- 2.4.1 Data Mining
- 2.4.2 Data Analysis
- 2.4.3 Data Validation
- 2.4.4 Research Approach
- 2.5 Research Sources
- 2.5.1 Primary Research Sources
- 2.5.2 Secondary Research Sources
- 2.5.3 Assumptions
3 Market Trend Analysis
- 3.1 Introduction
- 3.2 Drivers
- 3.3 Restraints
- 3.4 Opportunities
- 3.5 Threats
- 3.6 Application Analysis
- 3.7 Emerging Markets
- 3.8 Impact of Covid-19
4 Porters Five Force Analysis
- 4.1 Bargaining power of suppliers
- 4.2 Bargaining power of buyers
- 4.3 Threat of substitutes
- 4.4 Threat of new entrants
- 4.5 Competitive rivalry
5 Global In-App Purchase Market, By Type
- 5.1 Introduction
- 5.2 Consumable
- 5.3 Non-consumable
- 5.4 Auto Renewable Subscription
- 5.5 Non-Renewing Subscriptions
- 5.6 Other Types
6 Global In-App Purchase Market, By Operating System
- 6.1 Introduction
- 6.2 iOS
- 6.3 Android
- 6.4 Other Operating Systems
7 Global In-App Purchase Market, By Application
- 7.1 Introduction
- 7.2 Gaming
- 7.3 Entertainment & Media Apps
- 7.4 Health & Fitness Apps
- 7.5 Education & Learning Apps
- 7.6 Productivity Apps
- 7.7 E-Commerce Apps
- 7.8 Travel & Navigation Apps
- 7.9 Other Applications
8 Global In-App Purchase Market, By Geography
- 8.1 Introduction
- 8.2 North America
- 8.2.1 US
- 8.2.2 Canada
- 8.2.3 Mexico
- 8.3 Europe
- 8.3.1 Germany
- 8.3.2 UK
- 8.3.3 Italy
- 8.3.4 France
- 8.3.5 Spain
- 8.3.6 Rest of Europe
- 8.4 Asia Pacific
- 8.4.1 Japan
- 8.4.2 China
- 8.4.3 India
- 8.4.4 Australia
- 8.4.5 New Zealand
- 8.4.6 South Korea
- 8.4.7 Rest of Asia Pacific
- 8.5 South America
- 8.5.1 Argentina
- 8.5.2 Brazil
- 8.5.3 Chile
- 8.5.4 Rest of South America
- 8.6 Middle East & Africa
- 8.6.1 Saudi Arabia
- 8.6.2 UAE
- 8.6.3 Qatar
- 8.6.4 South Africa
- 8.6.5 Rest of Middle East & Africa
9 Key Developments
- 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
- 9.2 Acquisitions & Mergers
- 9.3 New Product Launch
- 9.4 Expansions
- 9.5 Other Key Strategies
10 Company Profiling
- 10.1 Apple Inc.
- 10.2 Google LLC
- 10.3 Amazon.com, Inc.
- 10.4 Tencent Holdings Ltd.
- 10.5 Epic Games, Inc.
- 10.6 Microsoft Corporation
- 10.7 Electronic Arts Inc.
- 10.8 Activision Blizzard, Inc.
- 10.9 Roblox Corporation
- 10.10 Zynga Inc.
- 10.11 Unity Technologies
- 10.12 Niantic, Inc.
- 10.13 Baidu, Inc.
- 10.14 Supercell Oy
- 10.15 ByteDance Ltd.
- 10.16 Snap Inc.
- 10.17 Glu Mobile Inc.
- 10.18 Square Enix Holdings Co., Ltd.
- 10.19 BIGO Technology
List of Tables
- Table 1 Global In-App Purchase Market Outlook, By Region (2022-2030) ($MN)
- Table 2 Global In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 3 Global In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 4 Global In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 5 Global In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 6 Global In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 7 Global In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 8 Global In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 9 Global In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 10 Global In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 11 Global In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 12 Global In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 13 Global In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 14 Global In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 15 Global In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 16 Global In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 17 Global In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 18 Global In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 19 Global In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 20 Global In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
- Table 21 North America In-App Purchase Market Outlook, By Country (2022-2030) ($MN)
- Table 22 North America In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 23 North America In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 24 North America In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 25 North America In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 26 North America In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 27 North America In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 28 North America In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 29 North America In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 30 North America In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 31 North America In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 32 North America In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 33 North America In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 34 North America In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 35 North America In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 36 North America In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 37 North America In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 38 North America In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 39 North America In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 40 North America In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
- Table 41 Europe In-App Purchase Market Outlook, By Country (2022-2030) ($MN)
- Table 42 Europe In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 43 Europe In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 44 Europe In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 45 Europe In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 46 Europe In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 47 Europe In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 48 Europe In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 49 Europe In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 50 Europe In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 51 Europe In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 52 Europe In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 53 Europe In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 54 Europe In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 55 Europe In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 56 Europe In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 57 Europe In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 58 Europe In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 59 Europe In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 60 Europe In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
- Table 61 Asia Pacific In-App Purchase Market Outlook, By Country (2022-2030) ($MN)
- Table 62 Asia Pacific In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 63 Asia Pacific In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 64 Asia Pacific In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 65 Asia Pacific In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 66 Asia Pacific In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 67 Asia Pacific In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 68 Asia Pacific In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 69 Asia Pacific In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 70 Asia Pacific In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 71 Asia Pacific In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 72 Asia Pacific In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 73 Asia Pacific In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 74 Asia Pacific In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 75 Asia Pacific In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 76 Asia Pacific In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 77 Asia Pacific In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 78 Asia Pacific In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 79 Asia Pacific In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 80 Asia Pacific In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
- Table 81 South America In-App Purchase Market Outlook, By Country (2022-2030) ($MN)
- Table 82 South America In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 83 South America In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 84 South America In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 85 South America In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 86 South America In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 87 South America In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 88 South America In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 89 South America In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 90 South America In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 91 South America In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 92 South America In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 93 South America In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 94 South America In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 95 South America In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 96 South America In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 97 South America In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 98 South America In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 99 South America In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 100 South America In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
- Table 101 Middle East & Africa In-App Purchase Market Outlook, By Country (2022-2030) ($MN)
- Table 102 Middle East & Africa In-App Purchase Market Outlook, By Type (2022-2030) ($MN)
- Table 103 Middle East & Africa In-App Purchase Market Outlook, By Consumable (2022-2030) ($MN)
- Table 104 Middle East & Africa In-App Purchase Market Outlook, By Non-consumable (2022-2030) ($MN)
- Table 105 Middle East & Africa In-App Purchase Market Outlook, By Auto Renewable Subscription (2022-2030) ($MN)
- Table 106 Middle East & Africa In-App Purchase Market Outlook, By Non-Renewing Subscriptions (2022-2030) ($MN)
- Table 107 Middle East & Africa In-App Purchase Market Outlook, By Other Types (2022-2030) ($MN)
- Table 108 Middle East & Africa In-App Purchase Market Outlook, By Operating System (2022-2030) ($MN)
- Table 109 Middle East & Africa In-App Purchase Market Outlook, By iOS (2022-2030) ($MN)
- Table 110 Middle East & Africa In-App Purchase Market Outlook, By Android (2022-2030) ($MN)
- Table 111 Middle East & Africa In-App Purchase Market Outlook, By Other Operating Systems (2022-2030) ($MN)
- Table 112 Middle East & Africa In-App Purchase Market Outlook, By Application (2022-2030) ($MN)
- Table 113 Middle East & Africa In-App Purchase Market Outlook, By Gaming (2022-2030) ($MN)
- Table 114 Middle East & Africa In-App Purchase Market Outlook, By Entertainment & Media Apps (2022-2030) ($MN)
- Table 115 Middle East & Africa In-App Purchase Market Outlook, By Health & Fitness Apps (2022-2030) ($MN)
- Table 116 Middle East & Africa In-App Purchase Market Outlook, By Education & Learning Apps (2022-2030) ($MN)
- Table 117 Middle East & Africa In-App Purchase Market Outlook, By Productivity Apps (2022-2030) ($MN)
- Table 118 Middle East & Africa In-App Purchase Market Outlook, By E-Commerce Apps (2022-2030) ($MN)
- Table 119 Middle East & Africa In-App Purchase Market Outlook, By Travel & Navigation Apps (2022-2030) ($MN)
- Table 120 Middle East & Africa In-App Purchase Market Outlook, By Other Applications (2022-2030) ($MN)
