PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1209859
PUBLISHER: Stratistics Market Research Consulting | PRODUCT CODE: 1209859
According to Stratistics MRC, the Global Telecom API Market is accounted for $270 billion in 2022 and is expected to reach $899 billion by 2028 growing at a CAGR of 22.1% during the forecast period. Application Programming Interface (API) is an ancient term that describes a set of standard software functions that an application can use. The API forms the interface between the resources and the application in the device. It can also be called middleware. IT is used to develop applications and services independently of the underlying device it will run on. Often such APIs were highly complicated and not used for broad consumption.
According to Global System for Mobile Communications Association (GSMA), 5G connections are expected to reach 1.8 billion. According to GSMA data, 5.2 billion people enrolled in mobile services by the end of 2021, with 5.7 billion expected by 2025, creating additional prospects for telecom API in mobile-based services.
Market Dynamics:
Driver:
Increasing network access to the 4G LTE network
4G LTE offers high-bandwidth internet connectivity for uninterrupted audio and video streaming. Furthermore, it provides voice over LTE (VoLTE) based on IP multimedia systems thereby allowing high-clarity voice. It eliminates the need for separate networks for voice and data for a given telecom tower. VoLTE can be deployed with RCS and video calls over LTE, facilitating MMS, chat, file sharing, and video transfer. Thus, these factors are expected to impel the market growth.
Restraint:
The penetration of over-the-top (OTT) services
Over the top service refers to services like audio, video, and other data through the internet independent of telecom carriers. OTT service providers can generate additional revenues depending upon the service provided. Introduction of Voice over Internet Protocol is decreasing the demand for voice-based services provided by telecom carriers. The amount of revenue generated from telecom carrier services is declining, owing to the presence of OTT services. Hence, these factors are expected to restrain growth of the market during the forecast period.
Opportunity:
Rising propagation of mobile internet
Rising adoption of mobile internet and cloud technologies is expected to boost the use of the mobile application in the near future. Because of their single point of interaction between multiple nodes in the network, telecom APIs can enable IoT solutions that are end-to-end. The third-party service provider is no longer required to integrate systems. IoT penetration will drive an explosion in demand for telecom APIs. Hence, these factors are expected to drive growth of the market during the forecast period.
Threat:
Implementing open telecom API
A large number of telecom carriers are increasing including telecom API services in their portfolio. However, very few telecom carriers are opening up their telecom platform to external developers. Most telecom carriers consider application developers as value-added resellers and provide a business model that exposes less of the platform to the developer. This restricts the possibilities for innovation in platforms and developers are not able to create applications using this. Hence, these factors are expected to hamper the global telecom API market growth over the forecast period.
COVID-19 Impact
The telecom API is used to create compatible applications for multiple devices under a particular network. The telecom API's offers Customer Service Point (CSPs) to integrate features like real-time communications, messaging, payment options and many more. There are several countries who have imposed lockdown due to the COVID-19 pandemic. Owing to this, companies are conducting meetings on online platforms and also increased spending on IT infrastructure due to government rules and regulations. The increasing spending on IT infrastructure is expected to drive the growth of the given market during the forecast period.
The messaging APIs segment is expected to be the largest during the forecast period
The messaging APIs segment is estimated to have a lucrative growth, due to increasing number of companies are utilizing SMS services for personalized marketing efforts and enhancing customer engagement and experience. It helps in sending trigger transaction updates, bulk SMS offers, and OTPs. Also, helps in receiving inbound SMS and managing contacts. Rich Communication Services improves messaging functionality which includes text messages along with pictures, group chat, location sharing, and video calls. Thus, these are propelling the demand for the segment.
The enterprise developers segment is expected to have the highest CAGR during the forecast period
The enterprise developers segment is anticipated to witness the fastest CAGR growth during the forecast period, due to the increasing usage of A2P messaging tools in large-scale firms to introduce sales, offers, promotional activities, and other change in policies. The partner APIs help in building the data-sharing platforms among the telecommunication service suppliers and the other developers to enhance their payment and streaming services.
Region with highest share:
Asia Pacific is projected to hold the largest market share during the forecast period owing to the increasing number of mobile subscribers in the region and the increasing adoption of 5G technologies in the near future. With the rising penetration of internet services and mobile applications, the market here is expected to expand substantially. Thus, these are the factors improving the growth of the region.
Region with highest CAGR:
North America is projected to have the highest CAGR over the forecast period, owing to the presence of several key global companies. The integration of 4G and 5G technology with APIs enables communication services like video and also voice calls, as well as speech & video integration services, to be delivered efficiently, increasing business productivity. Factors such as high adoption of 4G technology and rising number of smartphones users in this region is majorly contributing to the regional market growth.
Key players in the market
Some of the key players profiled in the Telecom API Market include Vodafone, Google, LLC, Nokia Corporation, Orange S.A, Tropo, Inc, AT&T Inc., LocationSmart, Xura, Infobip Ltd, Verizon Communication, Alcatel-Lucent Enterprise, Nexmo, Aspect Software, Twilio Inc., Telefonica SA, Apigee, Huawei Technologies Co., Ltd, Ribbon Communications, Bharati Airtel Limited and MessageBird BV.
Key Developments:
In March 2020, Google, LLC collaborated with AT&T Inc. to develop 5G edge computing solutions. The company recently invested in launching Anthos for telecom to deliver an open platform that spans multi-cloud and edge.
In February 2019, Twilio, Inc. acquired SendGrid, Inc., an email API platform company for US$ 2 Bn, to increase its customer base and product offering. Through this acquisition, Twillo, Inc. is now able to use SendGrid's communication platforms such as voice, messaging, video, and email.
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What our report offers:
Free Customization Offerings:
All the customers of this report will be entitled to receive one of the following free customization options:
Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances