PUBLISHER: SkyQuest | PRODUCT CODE: 1478156
PUBLISHER: SkyQuest | PRODUCT CODE: 1478156
Global Premium Lager Market Size, Share, Growth Analysis, By Product Type(Conventional, Craft), By Distribution Channel(On-trade, Off-trade) - Industry Forecast 2024-2031
Global Premium Lager Market size was valued at USD 183.85 billion in 2022 and is poised to grow from USD 192.12 billion in 2023 to USD 273.22 billion by 2031, growing at a CAGR of 4.50% during the forecast period (2024-2031).
The premium lager segment within the expansive beer industry caters to discerning consumers seeking higher quality and often more flavorful beer offerings. Distinguished by their superior ingredients, craftsmanship, and often exceptional taste profiles, premium lagers typically command higher price points compared to mass-produced counterparts. Emphasizing quality and tradition, many premium lager brands adhere to time-honored brewing techniques, using carefully selected ingredients to craft well-balanced and intricate flavors, attracting a clientele appreciative of authenticity and artisanal craftsmanship. Recent years have witnessed a surge in craft and microbreweries within the premium lager market, producing unique and innovative varieties through small-batch production and experimentation with diverse ingredients and brewing methods. Consumer trends also heavily influence this market, with an increasing demand for specialty brews driving innovation and competition, ensuring continued evolution and expansion within the premium lager sector.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Premium Lager Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Premium Lager Market Segmental Analysis
The Premium Lager Market is segmented by Product, Distribution Channel, and Regional. Based on Product the marketplace is segmented as, Conventional, Craft. Based on Distribution Channel the market is segmented as, On-exchange, Off-change. Regional the marketplace is segmented as, North America, Europe, Asia-Pacific, and Latin America.
Drivers of the Global Premium Lager Market
Consumers increasingly seek out superior-quality beverages, such as premium lagers, driven by a preference for enhanced flavor, quality ingredients, and meticulous craftsmanship. Premium lagers are frequently linked with heightened satisfaction and genuineness, drawing in a discerning consumer demographic.
Restraints in the Global Premium Lager Market
The high-end lager market has grown increasingly competitive as more breweries join the fray, leading to market saturation and presenting challenges for newcomers who must find ways to stand out amidst the crowded landscape.
Market Trends of the Global Premium Lager Market
The emergence of craft beer has significantly influenced the premium lager industry, as consumers increasingly favor artisanal brews from small-scale breweries known for their unique flavor profiles. Craft premium lagers are celebrated for their quality, innovation, and frequent utilization of locally-sourced ingredients.
Table of Contents
Executive Summary
- Market Overview
- Wheel of Fortune
Research Methodology
- Information Procurement
- Secondary & Primary Data Sources
- Market Size Estimation
- Market Assumptions & Limitations
Parent Market Analysis
- Market Overview
- Market Size
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Key Market Insights
- Technology Analysis
- Pricing Analysis
- Supply Chain Analysis
- Value Chain Analysis
- Ecosystem of the Market
- IP Analysis
- Trade Analysis
- Startup Analysis
- Raw Material Analysis
- Innovation Matrix
- Pipeline Product Analysis
- Macroeconomic Indicators
- Top Investment Analysis
- Key Success Factor
- Degree of Competition
Market Dynamics & Outlook
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Regulatory Landscape
- Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
- Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Global Premium Lager Market by Product Type
- Market Overview
- Conventional
- Craft
Global Premium Lager Market by Distribution Channel
- Market Overview
- On-trade
- Off-trade
Global Premium Lager Market Size by Region
- Market Overview
- North America
- USA
- Canada
- Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America
- Brazil
- Rest of Latin America
- Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA
Competitive Landscape
- Top 5 Player Comparison
- Market Positioning of Key Players, 2023
- Strategies Adopted by Key Market Players
- Top Winning Strategies
- By Development
- By Company
- By Year
- Recent Activities in the Market
- Key Companies Market Share (%), 2023
Key Company Profiles
- Anheuser-Busch InBev
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Heineken N.V.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Carlsberg Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Molson Coors Beverage Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- SABMiller (Now part of Anheuser-Busch InBev)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Asahi Group Holdings
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Diageo (Guinness)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Constellation Brands
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Pabst Brewing Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Tsingtao Brewery Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Modelo Grupo (Constellation Brands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Kirin Holdings Company, Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Grupo Mahou-San Miguel
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Brooklyn Brewery
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- New Belgium Brewing Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Sierra Nevada Brewing Co.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Founders Brewing Co.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Lagunitas Brewing Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- BrewDog
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Stone Brewing
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
