PUBLISHER: Polaris Market Research | PRODUCT CODE: 1449406
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1449406
The Asia Pacific organic cereals market size is expected to reach USD 21.02 Billion by 2032, according to a new study by Polaris Market Research. The report "Asia Pacific Organic Cereals Market Share, Size, Trends, & Industry Analysis Report By Source (Wheat, Rice, Oat, Corn, Barley, Others); By Type; By Distribution Channel; By Country; Segment Forecast, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
The demand for healthy and sustainable food options has resulted in the Asia-Pacific organic cereals market becoming the dominant global market. This market comprises a broad range of cereals, such as rice, wheat, corn, barley, and oats that are grown without the use of synthetic fertilizers, pesticides, or genetically modified organisms (GMOs). Increased health consciousness among consumers has led to a growing market because of the health benefits that are associated with organic food consumption. Consumers are demanding chemical-free food products, leading to a rise in demand for organic cereals. Moreover, the middle-class population in countries like China, India, and Indonesia has grown, increasing disposable income, and consumers are now able to spend more on premium and healthier food products, including organic cereals.
However, some factors are holding back the growth of the market, such as the higher costs associated with organic cereals. Compared to conventionally grown cereals, organic cereals are generally more expensive, making them less accessible to price-sensitive consumers. The higher cost of production, linked with the lack of economies of scale, contributes to the higher prices for organic cereals.
The market is witnessing a significant rise in demand, driven mainly by the increasing awareness about the importance of consuming residue-free foods. Consumers are becoming more health-conscious and are informed about the potentially harmful effects of synthetic pesticides, herbicides, and fertilizers used in conventional farming practices, leading them to seek out organic alternatives that are free from such residues. Several key market players are competing for market share in the highly competitive Asia Pacific organic cereals market. To gain a competitive edge, companies are employing various strategies such as product innovation, expansion of distribution channels, and investment in sustainable and eco-friendly practices.
In 2023, the Asia Pacific market held the largest revenue share coming from the oats segment. This was due to the increased consumption of cereals in the region. In recent years, their popularity has been increasing because of their high nutritional importance and health benefits.
The offline stores distribution channel was the dominant channel in the Asia Pacific market in 2023, accounting for a significant share of the overall market revenue. This was due to a number of factors, including the extensive reach and convenience that physical retail stores offer, allowing consumers to inspect products before making a purchase.
China largely dominates the Asia Pacific organic cereals market due to its massive population in the region. The Chinese population has a strong emphasis on organic food consumption, resulting in a significant demand for organic cereals.
The key market players include DANA Dairy Group, General Mills, Good Morning Cereals, H. & J. Bruggen KG, Hain Celestial Group Inc., Kellogg Co., Kundig Group, Organic India Pvt. Ltd., Rapid Organic Pvt. Ltd., The Jordans & Ryvita Company, The Kroger Co., etc.
Polaris Market Research has segmented the Asia Pacific organic cereals market report based on source, type, distribution channel, and country: