PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388069
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388069
The global premium bottled water market size is expected to reach USD 37.23 billion by 2032, according to a new study by Polaris market research. The report "Premium Bottled Water Market Share, Size, Trends, Industry Analysis Report, By Product (Spring Water, Mineral Water, Sparkling Water); By Distribution Channel (Supermarket & Hypermarkets, Specialty Store, Online); By Region, And Segment Forecasts, 2023 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Increasing consumer aversion towards high sugar content and artificial sweeteners in carbonated beverages has significantly contributed to the growing preference for premium bottled water options in recent years. As individuals become more conscious of the significance of maintaining a healthy lifestyle, there has been a notable shift from regular water to premium bottled water. The inclusion of various minerals such as sodium, magnesium, and calcium in premium bottled water makes it a preferred choice among consumers seeking additional health benefits.
Companies in the market are focusing new product launches, collaborations, and partnerships to sustain their position in the industry.
For instance, in May 2023, KYIQ MOUNTAIN is excited to introduce its exceptional range of 100% Natural Spring Water, sourced directly from the awe-inspiring Yukon Mountains. It is committed to delivering a truly exceptional mineral water experience by harnessing the natural purity and exquisite taste of our mineral spring.
Moreover, in February 2023, Bisleri International partnered with the Lootah Group, a UAE based company. Bisleri, known for its high-quality mineral water, and Vedica, sourced from the Himalayas, will be conveniently available in 500ml & 1.5 ltrs sizes. Renowned brands are available at various mass-premium general & modern trade stores, as well as through HoReCa & e-commerce platforms.
Europe is widely recognized as a sought-after tourist destination, and many tourists prefer to consume premium bottled water during their visits. These premium products are known for their high mineral content and appealing packaging, which attracts discerning travelers. In addition to their aesthetic appeal, premium bottled water offers various health benefits such as aiding digestion, preventing dehydration, and providing a delightful frothy and fizzy taste. This popularity extends across several European countries, including Germany, France, & Spain.
Sparkling water segment expected to grow at the fastest rate, owing it several health advantages such as weight loss, body hydration, and improvement in digestion
Online segment expected to grow at the fastest rate, owing to the emergence of several online channels, heavy discounts, offers, and cash back offers
Asia Pacific grown at the steady rate, due to rapidly growing high net worth individuals with high discretionary incomes, coupled with high spending power
Europe garnered the largest share, primarily due to presence of innovative companies, consumer awareness, availability of pure water resources, and robust distribution network
The global key market players include: Bling H2O, Uisge Source, Roiwater, NEVAS, Lofoten Arctic Water, MINUS 181, Beverly Hills Drink, Berg Water, and VEEN
Polaris market research has segmented the premium bottled water market report based on product, distribution channel, and region: