Bottled Water Market Size, Share, Growth Analysis, By Product, By Distribution, By Packaging, By Region - Industry Forecast 2024-2031

Global Bottled Water Market size was valued at USD 305.5 billion in 2022 and is poised to grow from USD 326.3 billion in 2023 to USD 552.3 billion by 2031, growing at a CAGR of 6.8% during the forecast period (2024-2031).

Increasing health concerns related to gastrointestinal diseases from contaminated water are significantly driving the demand for clean, hygienic packaged water. Simultaneously, water scarcity in various regions amplifies the necessity for safe drinking options, resulting in heightened sales and overall market growth. The International Bottled Water Association (IBWA) reports that in response to this rising demand, companies ramped up production capacities in 2020 by enhancing bottling capabilities and securing adequate materials. Concurrently, the trend for nutrient-fortified water is surging, particularly among health-conscious travelers and working individuals. Popular products include alkaline and electrolyte-rich options, appealing as healthier substitutes for sugary beverages. This trend aligns with a 4.7% increase in bottled water sales in 2020, underscoring a shift towards premium, ultra-purified drinking alternatives.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Bottled Water market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Bottled Water Market Segmental Analysis

Global Bottled Water Market is segmented by Product, Distribution, Packaging and Region. Based on Product, the market is segmented into Spring Water, Purified Water, Mineral Water, Sparkling Water, others. Based on Distribution, the market is segmented into Online, Offline (Supermarkets, Grocery Stores, Convenience Stores). Based on Packaging, the market is segmented into PET, Cans, Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Bottled Water Market

One of the primary drivers fueling the Global Bottled Water market is the growing consumer awareness surrounding health and wellness. This trend encourages individuals to choose healthier beverage alternatives, such as purified and ultra-purified bottled water. Furthermore, there is an increasing demand for nutrient-fortified water, particularly among travelers and professionals, as well as for consumption at home. These evolving preferences are significantly boosting the bottled water market and are anticipated to sustain this growth trajectory in the foreseeable future, as more people prioritize hydration and health-centric choices in their daily lives.

Restraints in the Global Bottled Water Market

One of the primary constraints facing the global bottled water market is the detrimental environmental impact associated with plastic waste. The entire lifecycle of plastic bottles-from production to disposal-generates substantial waste that contributes to pollution and raises ecological concerns. Increasing consumer awareness regarding the harmful effects of plastic on the environment is prompting a shift towards sustainable alternatives. In response, numerous companies are implementing eco-friendly packaging solutions to reduce their environmental footprint. Nevertheless, the challenge of plastic waste persists as a critical issue for the bottled water industry, necessitating ongoing initiatives to tackle this pressing problem effectively.

Market Trends of the Global Bottled Water Market

The Global Bottled Water market is witnessing a significant trend towards functional and premium products as health-conscious consumers seek enhanced hydration options with added nutritional benefits. This shift is coupled with a growing emphasis on sustainability, resulting in a surge in eco-friendly packaging solutions like plant-based materials and recycled plastics. Additionally, the rise of e-commerce platforms is revolutionizing distribution channels, making bottled water more accessible to a broader audience and bolstering market expansion. Together, these factors are shaping a dynamic landscape, driving premium offerings while aligning with consumer values on health and environmental responsibility.