PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388068
PUBLISHER: Polaris Market Research | PRODUCT CODE: 1388068
The global bran market size is expected to reach USD 151.02 billion by 2032, according to a new study by Polaris market research. The report "Bran Market Share, Size, Trends, Industry Analysis Report, By Source (Wheat, Rice, Corn, Barley); By Application (Food, Animal Feed, Health & Wellness); By Distribution Channel (B2B, B2C); By Region, And Segment Forecasts, 2023 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.
Market is experiencing growth due to factors such as increasing consumer awareness regarding the importance of naturally sourced ingredients & rising demand for the fiber-rich products. Consumers are becoming more conscious of the need for a balanced diet and are actively seeking nutritious foods to support concerned health goals. Its derivatives have gained popularity in this context, as they offer a high nutrient content comprising fiber, vitamins, & antioxidants, all of which are associated with various health benefits. Notably, bran derivatives are rich in dietary fiber, which supports digestive health and helps lower blood cholesterol levels.
Furthermore, there is a growing global demand for bran in the animal feed industry, which is driving the market. Bran is a cost-effective feed ingredient as compared to other sources, making it a popular choice among manufacturers & livestock producers. This affordability makes it particularly appealing in regions where it is abundantly produced. Moreover, the increasing consumer awareness regarding sustainability, animal welfare, and product quality has further boosted the demand for feed ingredients derived from bran.
Increasing popularity of gluten-free products is driving the utilization of bran in bakery and food applications. Many manufacturers are exploring the use of gluten-free grains, such as millet and sorghum bran, to enhance the nutritional profile of packaged foods. This trend is aligned with the growing consumer demand for gluten-free options and the desire for healthier and more inclusive food choices.
The abundance of rice bran resulting from rice milling in various Asian countries presents a valuable resource for multiple applications. Rice bran derivatives offer a cost-effective and easily accessible source of nutrition and functional components for use in feed, food, and various industrial sectors. Furthermore, the rapidly growing food and beverage industry is actively seeking innovative ingredients to enhance the nutritional value and functional characteristics of their products.
Wheat bran segment held the largest share, primarily due to ease of availability, and its applicability in bakery industry
Food segment held the majority share, owing to high demand in breakfast & cereal and strong interest from companies
Asia Pacific grown at the steady rate, owing huge demand in the region, and untapped regions to cater
The global key market players include: Astra Alliance, Ardent Mills, Riceland Foods, Wilmar International, Siemer Milling Company, and Grain Millers
Polaris market research has segmented the bran market report based on source, application, distribution channel, and region: