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PUBLISHER: Persistence Market Research | PRODUCT CODE: 1537053

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PUBLISHER: Persistence Market Research | PRODUCT CODE: 1537053

Roasted Grain Ingredients Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2033

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Persistence Market Research has recently published an in-depth report on the global roasted grain ingredients market, providing detailed insights into market dynamics, including drivers, trends, opportunities, and challenges, to offer a comprehensive understanding of the market structure and future outlook.

Key Insights: Global Roasted Grain Ingredients Market

  • Global Market Size (2024): USD 24239.3 Million
  • Projected Market Value (2033): USD 35406.1 Million
  • Global Market Growth Rate (CAGR 2043 to 2033): 4.30%

Roasted Grain Ingredients Market - Report Scope

The roasted grain ingredients market encompasses the development, production, and distribution of roasted grains used in various applications across the food and beverage industry, particularly in craft brewing and animal feed.

Market Growth Drivers

High Popularity of Roasted Grain-Based Drinks

The high demand from craft brewers is expected to significantly contribute to the growth of the global roasted grain ingredients market. Roasted malt provides various tastes, textures, and flavors to beer, enhancing its appeal to craft brewers. Craft brewing has gained immense popularity among consumers due to its diverse qualities and competitive pricing. Brewers favor roasted barley and wheat malt for the unique colors and flavor profiles they impart to the final product.

Example: Proximity Malt, a leading malt producer in the United Kingdom, offers various roasted malt products for both craft and home brewing.

Rising Demand for Roasted Soybean from Feed Producers

Roasted soybean is a highly nutritious and energy-dense feed product for animals, particularly noted for its higher bypass protein and energy content. The roasting process enhances the protein's stability and availability, making it more beneficial for animal nutrition.

Example: McGeary Organics, a U.S.-based feed ingredient producer, offers roasted soybean to feed producers.

Organic and Non-GMO Trend

The trend towards organic and non-GMO food products is driving the growth of the roasted grain ingredients market. The production of organic grains has created a favorable market environment for organic roasted grain offerings. The increasing consumer disapproval of genetically modified foods is pushing manufacturers to add organic and non-GMO products to their portfolios, further boosting demand.

Example: In 2019, Malteurop Group launched its organic malt line to meet the growing demand for organic food and beverage products.

Market Challenges

Soy and Wheat Intolerance

Consumers with soy and gluten intolerance avoid products containing these ingredients due to adverse health effects such as nausea, vomiting, diarrhea, and abdominal pain. This aversion can limit the market growth of products containing roasted soy or wheat grain ingredients.

The global roasted grain ingredients market is poised for significant growth, driven by the increasing demand in the craft brewing and animal feed sectors, the rise of organic and non-GMO trends, and the continuous innovation in product offerings. However, challenges such as soy and gluten intolerance among consumers may impact market dynamics. Addressing these challenges while capitalizing on emerging opportunities will be crucial for sustained market growth.

Key Companies Profiled:

  • SunOpta Inc.
  • Muntons Malted Ingredients Inc.
  • Palatia Malz GmbH
  • Boortmalt
  • Rahr Malting Company
  • Malteurop Group
  • Interquell
  • Castle Malting
  • Bairds Malt
  • Simpsons Malt
  • Proximity Malt
  • AIT Ingredients
  • IREKS GmbH
  • KLC Farms Roasting
  • Natural Products, Inc.
  • The Swaen
  • Thomas Fawcett & Sons Ltd
  • McGeary Organics, Inc.
  • Mouterij Dingemans
  • Muller Albert Malzfabrik GmbH & Co.

Roasted Grain Ingredients Industry Research by Category

By Nature:

  • Organic
  • Conventional

By Form:

  • Whole
  • Splits
  • Flour

By Type:

  • Barley
  • Soybean
  • Wheat
  • Corn
  • Others

By End Use:

  • Beverages
  • Bakery
  • Snacks & Convenience Food
  • Animal Feed
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia & Pacific
  • East Asia
  • Middle East & Africa
Product Code: PMRREP27910

Table of Contents

1. Executive Summary

  • 1.1. Global Market Outlook
  • 1.2. Demand Side Trends
  • 1.3. Supply Side Trends
  • 1.4. Analysis and Recommendations

2. Market Overview

  • 2.1. Market Coverage / Taxonomy
  • 2.2. Market Definition / Scope / Limitations

3. Key Market Trends

  • 3.1. Key Trends Impacting the Market
  • 3.2. Product Innovation / Development Trends

4. Key Success Factors

  • 4.1. Product Adoption / Usage Analysis
  • 4.2. Product USPs / Features
    • 4.2.1. Key Product Launches
    • 4.2.2. Product Description
  • 4.3. Strategic Promotional Strategies

5. Global Market Demand Analysis 2019-2023 and Forecast, 2024-2033

  • 5.1. Historical Market Volume (Tons) and Value (US$ Mn) Analysis, 2019-2023
  • 5.2. Current and Future Market Volume (Tons) and Value (US$ Mn) Projections, 2024-2033
  • 5.3. Y-o-Y Growth Trend Analysis

6. Global Market - Pricing Analysis

  • 6.1. Regional Pricing Analysis By Form
  • 6.2. Pricing Break-up
    • 6.2.1. Manufacturer Level Pricing
    • 6.2.2. Distributor Level Pricing
  • 6.3. Global Average Pricing Analysis Benchmark

7. Market Background

  • 7.1. Macro-Economic Factors
    • 7.1.1. Global GDP Growth Outlook
    • 7.1.2. Global Industry Value Added
    • 7.1.3. Global Urbanization Growth Outlook
    • 7.1.4. Global Food Security Index
  • 7.2. Global Food and Beverage Industry Overview
    • 7.2.1. Food & Beverage Industry Key Indicators
  • 7.3. Global Processed Food & Beverage Industry Outlook
  • 7.4. Global Snacks Industry Outlook
  • 7.5. Global Beverage Industry Outlook
  • 7.6. Global Agriculture Industry Outlook
    • 7.6.1. Global Organic Agriculture Land Outlook
    • 7.6.2. Agriculture Value Chain
    • 7.6.3. Agriculture - Transforming into High-Tech Agriculture Industry
    • 7.6.4. Opportunity Matrix for Agriculture Industry
  • 7.7. Market Overview by Grains
    • 7.7.1. Barley
    • 7.7.2. Soybean
    • 7.7.3. Wheat
    • 7.7.4. Corn
    • 7.7.5. Rice
    • 7.7.6. Sorghum
    • 7.7.7. Rye
    • 7.7.8. Oats
  • 7.8. Export/Import Trade Analysis of Grains by Country
    • 7.8.1. List of Key Exporters
    • 7.8.2. List of Key Importers
  • 7.9. Production Process of Roasted grains
  • 7.10. Roasted Technology: Scope of Improvements
  • 7.11. Key Labelling & Certifications/ Agencies & Certification involved in Grain Ingredients
  • 7.12. Value-Chain Analysis
  • 7.13. Key Regulation
  • 7.14. Market Dynamics
    • 7.14.1. Drivers
    • 7.14.2. Restraints
    • 7.14.3. Opportunity Analysis
  • 7.15. Forecast Factors - Relevance & Impact

8. Global Market Analysis 2019-2023 and Forecast 2024-2033, By Nature

  • 8.1. Introduction / Key Findings
  • 8.2. Historical Market Size (US$ Mn) and Volume Analysis By Nature, 2019-2023
  • 8.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Nature, 2024-2033
    • 8.3.1. Organic
    • 8.3.2. Conventional
  • 8.4. Market Attractiveness Analysis By Nature

9. Global Market Analysis 2019-2023 and Forecast 2024-2033, By Form

  • 9.1. Introduction / Key Findings
  • 9.2. Historical Market Size (US$ Mn) and Volume Analysis By Form, 2019-2023
  • 9.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Form, 2024-2033
    • 9.3.1. Whole
    • 9.3.2. Splits
    • 9.3.3. Flour
  • 9.4. Market Attractiveness Analysis By Form

10. Global Market Analysis 2019-2023 and Forecast 2024-2033, By Type

  • 10.1. Introduction / Key Findings
  • 10.2. Historical Market Size (US$ Mn) and Volume Analysis By Type, 2019-2023
  • 10.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By Type, 2024-2033
    • 10.3.1. Barley
    • 10.3.2. Soybean
    • 10.3.3. Wheat
    • 10.3.4. Corn
    • 10.3.5. Others
  • 10.4. Market Attractiveness Analysis By Type

11. Global Market Analysis 2019-2023 and Forecast 2024-2033, By End Use

  • 11.1. Introduction / Key Findings
  • 11.2. Historical Market Size (US$ Mn) and Volume Analysis By End Use, 2019-2023
  • 11.3. Current and Future Market Size (US$ Mn) and Volume Analysis and Forecast By End Use, 2024-2033
    • 11.3.1. Beverages
    • 11.3.2. Bakery
    • 11.3.3. Snacks & Convenience Food
    • 11.3.4. Animal Feed
    • 11.3.5. Others
  • 11.4. Market Attractiveness Analysis By End Use

12. Global Market Analysis 2019-2023 and Forecast 2024-2033, By Region

  • 12.1. Introduction
  • 12.2. Historical Market Size (US$ Mn) and Volume Analysis By Region, 2019-2023
  • 12.3. Current Market Size (US$ Mn) and Volume Analysis and Forecast By Region, 2024-2033
    • 12.3.1. North America
    • 12.3.2. Latin America
    • 12.3.3. Europe
    • 12.3.4. South Asia & Pacific
    • 12.3.5. East Asia
    • 12.3.6. Middle East and Africa (MEA)
  • 12.4. Market Attractiveness Analysis By Region

13. North America Market Analysis 2019-2023 and Forecast 2024-2033

  • 13.1. Introduction
  • 13.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 13.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 13.3.1. By Country
      • 13.3.1.1. U.S.
      • 13.3.1.2. Canada
    • 13.3.2. By Nature
    • 13.3.3. By Form
    • 13.3.4. By Type
    • 13.3.5. By End Use
  • 13.4. Market Attractiveness Analysis
    • 13.4.1. By Country
    • 13.4.2. By Nature
    • 13.4.3. By Form
    • 13.4.4. By Type
    • 13.4.5. By End Use
  • 13.5. Drivers and Restraints - Impact Analysis

14. Latin America Market Analysis 2019-2023 and Forecast 2024-2033

  • 14.1. Introduction
  • 14.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 14.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 14.3.1. By Country
      • 14.3.1.1. Brazil
      • 14.3.1.2. Mexico
      • 14.3.1.3. Rest of Latin America
    • 14.3.2. By Nature
    • 14.3.3. By Form
    • 14.3.4. By Type
    • 14.3.5. By End Use
  • 14.4. Market Attractiveness Analysis
    • 14.4.1. By Country
    • 14.4.2. By Nature
    • 14.4.3. By Form
    • 14.4.4. By Type
    • 14.4.5. By End Use
  • 14.5. Drivers and Restraints - Impact Analysis

15. Europe Market Analysis 2019-2023 and Forecast 2024-2033

  • 15.1. Introduction
  • 15.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 15.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 15.3.1. By Country
      • 15.3.1.1. Germany
      • 15.3.1.2. Italy
      • 15.3.1.3. France
      • 15.3.1.4. U.K.
      • 15.3.1.5. Spain
      • 15.3.1.6. BENELUX
      • 15.3.1.7. Nordic
      • 15.3.1.8. Russia
      • 15.3.1.9. Poland
      • 15.3.1.10. Rest of Europe
    • 15.3.2. By Nature
    • 15.3.3. By Form
    • 15.3.4. By Type
    • 15.3.5. By End Use
  • 15.4. Market Attractiveness Analysis
    • 15.4.1. By Country
    • 15.4.2. By Nature
    • 15.4.3. By Form
    • 15.4.4. By Type
    • 15.4.5. By End Use
  • 15.5. Drivers and Restraints - Impact Analysis

16. South Asia & Pacific Market Analysis 2019-2023 and Forecast 2024-2033

  • 16.1. Introduction
  • 16.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 16.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 16.3.1. By Country
      • 16.3.1.1. India
      • 16.3.1.2. ASEAN
      • 16.3.1.3. Oceania
      • 16.3.1.4. Rest of South Asia & Pacific
    • 16.3.2. By Nature
    • 16.3.3. By Form
    • 16.3.4. By Type
    • 16.3.5. By End Use
  • 16.4. Market Attractiveness Analysis
    • 16.4.1. By Country
    • 16.4.2. By Nature
    • 16.4.3. By Form
    • 16.4.4. By Type
    • 16.4.5. By End Use
  • 16.5. Drivers and Restraints - Impact Analysis

17. East Asia Market Analysis 2019-2023 and Forecast 2024-2033

  • 17.1. Introduction
  • 17.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 17.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 17.3.1. By Country
      • 17.3.1.1. China
      • 17.3.1.2. Japan
      • 17.3.1.3. South Korea
    • 17.3.2. By Nature
    • 17.3.3. By Form
    • 17.3.4. By Type
    • 17.3.5. By End Use
  • 17.4. Market Attractiveness Analysis
    • 17.4.1. By Country
    • 17.4.2. By Nature
    • 17.4.3. By Form
    • 17.4.4. By Type
    • 17.4.5. By End Use
  • 17.5. Drivers and Restraints - Impact Analysis

18. Middle East and Africa Market Analysis 2019-2023 and Forecast 2024-2033

  • 18.1. Introduction
  • 18.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2023
  • 18.3. Market Size (US$ Mn) and Volume Forecast By Market Taxonomy, 2024-2033
    • 18.3.1. By Country
      • 18.3.1.1. GCC Countries
      • 18.3.1.2. Egypt
      • 18.3.1.3. South Africa
      • 18.3.1.4. Rest of Middle East and Africa
    • 18.3.2. By Nature
    • 18.3.3. By Form
    • 18.3.4. By Type
    • 18.3.5. By End Use
  • 18.4. Market Attractiveness Analysis
    • 18.4.1. By Country
    • 18.4.2. By Nature
    • 18.4.3. By Form
    • 18.4.4. By Type
    • 18.4.5. By End Use
  • 18.5. Drivers and Restraints - Impact Analysis

19. Country Wise Market Analysis, 2024

  • 19.1. Introduction
    • 19.1.1. Market Value Proportion Analysis, By Key Countries
    • 19.1.2. Global Vs. Country Growth Comparison
  • 19.2. U.S. Market Analysis
    • 19.2.1. By Nature
    • 19.2.2. By Form
    • 19.2.3. By Type
    • 19.2.4. By End Use
  • 19.3. Canada Market Analysis
    • 19.3.1. By Nature
    • 19.3.2. By Form
    • 19.3.3. By Type
    • 19.3.4. By End Use
  • 19.4. Mexico Market Analysis
    • 19.4.1. By Nature
    • 19.4.2. By Form
    • 19.4.3. By Type
    • 19.4.4. By End Use
  • 19.5. Brazil Market Analysis
    • 19.5.1. By Nature
    • 19.5.2. By Form
    • 19.5.3. By Type
    • 19.5.4. By End Use
  • 19.6. Argentina Market Analysis
    • 19.6.1. By Nature
    • 19.6.2. By Form
    • 19.6.3. By Type
    • 19.6.4. By End Use
  • 19.7. Germany Market Analysis
    • 19.7.1. By Nature
    • 19.7.2. By Form
    • 19.7.3. By Type
    • 19.7.4. By End Use
  • 19.8. Italy Market Analysis
    • 19.8.1. By Nature
    • 19.8.2. By Form
    • 19.8.3. By Type
    • 19.8.4. By End Use
  • 19.9. France Market Analysis
    • 19.9.1. By Nature
    • 19.9.2. By Form
    • 19.9.3. By Type
    • 19.9.4. By End Use
  • 19.10. U.K. Market Analysis
    • 19.10.1. By Nature
    • 19.10.2. By Form
    • 19.10.3. By Type
    • 19.10.4. By End Use
  • 19.11. Spain Market Analysis
    • 19.11.1. By Nature
    • 19.11.2. By Form
    • 19.11.3. By Type
    • 19.11.4. By End Use
  • 19.12. Poland Market Analysis
    • 19.12.1. By Nature
    • 19.12.2. By Form
    • 19.12.3. By Type
    • 19.12.4. By End Use
  • 19.13. Russia Market Analysis
    • 19.13.1. By Nature
    • 19.13.2. By Form
    • 19.13.3. By Type
    • 19.13.4. By End Use
  • 19.14. China Market Analysis
    • 19.14.1. By Nature
    • 19.14.2. By Form
    • 19.14.3. By Type
    • 19.14.4. By End Use
  • 19.15. Japan Market Analysis
    • 19.15.1. By Nature
    • 19.15.2. By Form
    • 19.15.3. By Type
    • 19.15.4. By End Use
  • 19.16. S. Korea Market Analysis
    • 19.16.1. By Nature
    • 19.16.2. By Form
    • 19.16.3. By Type
    • 19.16.4. By End Use
  • 19.17. India Market Analysis
    • 19.17.1. By Nature
    • 19.17.2. By Form
    • 19.17.3. By Type
    • 19.17.4. By End Use
  • 19.18. Turkey Market Analysis
    • 19.18.1. By Nature
    • 19.18.2. By Form
    • 19.18.3. By Type
    • 19.18.4. By End Use
  • 19.19. South Africa Market Analysis
    • 19.19.1. By Nature
    • 19.19.2. By Form
    • 19.19.3. By Type
    • 19.19.4. By End Use

20. Market Structure Analysis

  • 20.1. Market Analysis By Tier of Companies
  • 20.2. Market Concentration
  • 20.3. Market Presence Analysis

21. Competition Analysis

  • 21.1. Competition Dashboard
  • 21.2. Competition Benchmarking
  • 21.3. Competition Deep Dive
    • 21.3.1. SunOpta Inc.
      • 21.3.1.1. Overview
      • 21.3.1.2. Product Portfolio
      • 21.3.1.3. Sales Footprint
      • 21.3.1.4. Strategy Overview
      • 21.3.1.5. Key Developments/Key Takeaways
    • 21.3.2. Muntons Malted Ingredients Inc.
      • 21.3.2.1. Overview
      • 21.3.2.2. Product Portfolio
      • 21.3.2.3. Sales Footprint
      • 21.3.2.4. Strategy Overview
      • 21.3.2.5. Key Developments/Key Takeaways
    • 21.3.3. Palatia Malz GmbH
      • 21.3.3.1. Overview
      • 21.3.3.2. Product Portfolio
      • 21.3.3.3. Sales Footprint
      • 21.3.3.4. Strategy Overview
      • 21.3.3.5. Key Developments/Key Takeaways
    • 21.3.4. Boortmalt
      • 21.3.4.1. Overview
      • 21.3.4.2. Product Portfolio
      • 21.3.4.3. Sales Footprint
      • 21.3.4.4. Strategy Overview
      • 21.3.4.5. Key Developments/Key Takeaways
    • 21.3.5. Rahr Malting Company
      • 21.3.5.1. Overview
      • 21.3.5.2. Product Portfolio
      • 21.3.5.3. Sales Footprint
      • 21.3.5.4. Strategy Overview
      • 21.3.5.5. Key Developments/Key Takeaways
    • 21.3.6. Malteurop Group
      • 21.3.6.1. Overview
      • 21.3.6.2. Product Portfolio
      • 21.3.6.3. Sales Footprint
      • 21.3.6.4. Strategy Overview
      • 21.3.6.5. Key Developments/Key Takeaways
    • 21.3.7. Interquell
      • 21.3.7.1. Overview
      • 21.3.7.2. Product Portfolio
      • 21.3.7.3. Sales Footprint
      • 21.3.7.4. Strategy Overview
      • 21.3.7.5. Key Developments/Key Takeaways
    • 21.3.8. Castle Malting
      • 21.3.8.1. Overview
      • 21.3.8.2. Product Portfolio
      • 21.3.8.3. Sales Footprint
      • 21.3.8.4. Strategy Overview
      • 21.3.8.5. Key Developments/Key Takeaways
    • 21.3.9. Bairds Malt
      • 21.3.9.1. Overview
      • 21.3.9.2. Product Portfolio
      • 21.3.9.3. Sales Footprint
      • 21.3.9.4. Strategy Overview
      • 21.3.9.5. Key Developments/Key Takeaways
    • 21.3.10. Simpsons Malt
      • 21.3.10.1. Overview
      • 21.3.10.2. Product Portfolio
      • 21.3.10.3. Sales Footprint
      • 21.3.10.4. Strategy Overview
      • 21.3.10.5. Key Developments/Key Takeaways
    • 21.3.11. Proximity Malt
      • 21.3.11.1. Overview
      • 21.3.11.2. Product Portfolio
      • 21.3.11.3. Sales Footprint
      • 21.3.11.4. Strategy Overview
      • 21.3.11.5. Key Developments/Key Takeaways
    • 21.3.12. AIT Ingredients
      • 21.3.12.1. Overview
      • 21.3.12.2. Product Portfolio
      • 21.3.12.3. Sales Footprint
      • 21.3.12.4. Strategy Overview
      • 21.3.12.5. Key Developments/Key Takeaways
    • 21.3.13. IREKS GmbH
      • 21.3.13.1. Overview
      • 21.3.13.2. Product Portfolio
      • 21.3.13.3. Sales Footprint
      • 21.3.13.4. Strategy Overview
      • 21.3.13.5. Key Developments/Key Takeaways
    • 21.3.14. KLC Farms Roasting
      • 21.3.14.1. Overview
      • 21.3.14.2. Product Portfolio
      • 21.3.14.3. Sales Footprint
      • 21.3.14.4. Strategy Overview
      • 21.3.14.5. Key Developments/Key Takeaways
    • 21.3.15. Natural Products, Inc.
      • 21.3.15.1. Overview
      • 21.3.15.2. Product Portfolio
      • 21.3.15.3. Sales Footprint
      • 21.3.15.4. Strategy Overview
      • 21.3.15.5. Key Developments/Key Takeaways
    • 21.3.16. The Swaen
      • 21.3.16.1. Overview
      • 21.3.16.2. Product Portfolio
      • 21.3.16.3. Sales Footprint
      • 21.3.16.4. Strategy Overview
      • 21.3.16.5. Key Developments/Key Takeaways
    • 21.3.17. Thomas Fawcett & Sons Ltd
      • 21.3.17.1. Overview
      • 21.3.17.2. Product Portfolio
      • 21.3.17.3. Sales Footprint
      • 21.3.17.4. Strategy Overview
      • 21.3.17.5. Key Developments/Key Takeaways
    • 21.3.18. McGeary Organics, Inc.
      • 21.3.18.1. Overview
      • 21.3.18.2. Product Portfolio
      • 21.3.18.3. Sales Footprint
      • 21.3.18.4. Strategy Overview
      • 21.3.18.5. Key Developments/Key Takeaways
    • 21.3.19. Mouterij Dingemans
      • 21.3.19.1. Overview
      • 21.3.19.2. Product Portfolio
      • 21.3.19.3. Sales Footprint
      • 21.3.19.4. Strategy Overview
      • 21.3.19.5. Key Developments/Key Takeaways
    • 21.3.20. Muller Albert Malzfabrik GmbH & Co.
      • 21.3.20.1. Overview
      • 21.3.20.2. Product Portfolio
      • 21.3.20.3. Sales Footprint
      • 21.3.20.4. Strategy Overview
      • 21.3.20.5. Key Developments/Key Takeaways

22. Assumptions & Acronyms Used

23. Research Methodology

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