Home Networking Products: Mesh, Wi-Fi 7, and the Competitive Landscape

Description

SYNOPSIS:

The home networking landscape continues to evolve, with networking products incorporating new technology and features including Wi-Fi 7, mesh networking, 5G mobility and fallback, and router-enabled services.

INFOGRAPHICS

This research investigates the changing home networking space. It examines consumer awareness of and demand for home networking products and services, including consumer awareness of home networking features and willingness to subscribe to premium services such as professional technical support, whole-home cybersecurity, and advanced parental controls.

ANALYST INSIGHT:

"Router/gateway makers are seeing strong demand for enterprise and campus networking solutions as the consumer market slows. For consumer solutions, both D2C and via the ISP channel, services and premium Wi-Fi 7 products are leading the way. As ISPs clear excess inventory, and consumer devices start to include Wi-Fi 7 chipsets, demand will improve." - Kristen Hanich , Research Director, Parks Associates.

Connected Home Landscape

Average Number of Connected Devices per HH by Category
Average Number of Connected CE Devices Owned by Device Type - Trending
Average Number of Smart Home Devices Owned - Trending
Distribution of Smart Home Adopters by Number of Devices

Market Trends

ISP Deployments
New Router Functionality
Leading Player Assessment
2024 US Product Releases and Announcements

Home Network Router Forecast - United States

Home Network Router Sales and Leases to Consumers - Retail and ISP Channel
Adoption of 5G/LTE Routers

Router Adoption by Model

Router Adoption Channel - ISP vs. Retail
Adoption of Routers by Source
Home Networking Product Ownership Among US Internet Households
Brand of Home Network Router/Wi-Fi Mesh Network - Trending
Wi-Fi Router/Gateway Brand by Acquisition Channel (ISP vs. Retail)
Adoption of Gateway-Enabled Services - Trending
Adoption of Gateway-Enabled Services - Free vs. Paid
Familiarity with Home Networking Technologies - Trending

Mesh Networking and Extenders

Whole Home Wi-Fi Mesh Networking System Adoption Among Router Owners
Most Recent Wi-Fi Extender/Mesh Networking Unit Acquisition Channel
Home Internet Net Promotor Score by Network Router/Gateway Brand
Most Recent Wi-Fi Network Router Acquisition Channel - Trending
Most Recent Wi-Fi Extender/Mesh Networking Unit Acquisition Channel - Trending
Home Internet Service Issues Experienced in Past 90 Days - Trending
Impact of Compounded Service Issues on Home Internet Provider Net Promoter Score
Net Promoter Score of Home Internet Provider by Service Issues Experienced
Number of Home Internet Service Issues by Home Size
Home Internet Service Issues Experienced by Home Size

Router/Gateway Applications

Use of Router/Gateway Apps
Router/Gateway App Feature Usage
Use of Router/Gateway App by Router Brand
Router/Gateway App Feature Usage by Router Brand
Impact of Router App Usage on Internet Provider NPS

Router-Enabled Services

Interest in New Router-Enabled Services from Home Internet Provider
Interest in New Service from Internet Service Provider by Current Access Method
Interest in Tested Service Concepts by Parental Status and Age of Householder
Demographic Profile of Interested Buyers - Age, Parental Status, Second Home

Product Purchasing

Home Networking Product Purchasing (2018-2024)
Top Brands of Home Network Products Purchased or Received in Past 6 Months
Home Networking Devices Purchase Intention
Router/Gateway Purchase Intentions Among Current Product Owners by Acquisition Channel
Mesh Networking Unit Purchase Intentions Among Current Product Owners by Acquisition Channel