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PUBLISHER: KBV Research | PRODUCT CODE: 1649314
PUBLISHER: KBV Research | PRODUCT CODE: 1649314
Asia Pacific Augmented Reality Navigation Market Size, Share & Trends Analysis Report By Type (Outdoor Navigation and Indoor Navigation), By Component (Hardware, Software, and Services), By End Use, By Country and Growth Forecast, 2024 - 2031
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The Asia Pacific Augmented Reality Navigation Market would witness market growth of 39.2% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Augmented Reality Navigation Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,218.5 million by 2031. The Japan market is expected to witness a CAGR of 38.4% during (2024 - 2031). Additionally, The India market would register a CAGR of 40.1% during (2024 - 2031).
AR navigation transforms how tourists explore new destinations in the tourism and travel industry. Applications can directly overlay historical information, interesting facts, or cultural context about landmarks onto the user's view. Using mobile devices or AR glasses, tourists can enjoy interactive experiences at monuments, museums, or cities, where they can view contextual data about nearby points of interest or heritage sites.
The adoption of augmented reality navigation technology is rapidly increasing across various industries. Initially, AR was limited to gaming and entertainment, but over time, it has evolved to serve more practical applications. The development of AR hardware, such as AR glasses, HUDs, and smartphones with advanced sensors, has been one of the primary enablers of the market. Companies like Microsoft, Apple, and Google have made significant strides in building devices supporting AR experiences. The emergence of lightweight and affordable AR glasses like Magic Leap and HoloLens is helping to bring this technology to mainstream use.
India's gaming industry is projected to grow at a 33% compound annual growth rate (CAGR), reaching INR 25,300 Cr by FY27. Furthermore, online gaming is expected to expand from $1.6 billion in 2022 to $2.8 billion by 2025, reflecting a 34% growth. This rapid expansion is fueled by increased smartphone penetration, affordable internet, and a growing population of tech-savvy users. AR navigation is becoming a critical component of India's gaming ecosystem, enabling players to engage with interactive virtual worlds and enhancing the overall gaming experience. For instance, AR navigation tools allow gamers to explore real-world environments as part of gameplay, seamlessly merging virtual and physical spaces. This not only attracts a broader audience but also fosters the development of innovative gaming formats, including location-based AR games and multiplayer AR experiences, further driving market growth. Therefore, the rising EdTech sector in China and the burgeoning gaming industry in India are significantly contributing to the growth of the market.
Based on Type, the market is segmented into Outdoor Navigation and Indoor Navigation. Based on Component, the market is segmented into Hardware, Software, and Services. Based on End Use, the market is segmented into Industrial & Manufacturing, E-Commerce & Retail, Gaming & Entertainment, Healthcare, Aerospace & Defense, Education, Military & Defense, and Other End Use. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Google LLC (Alphabet Inc.)
- Apple, Inc.
- Microsoft Corporation
- WayRay AG
- Fujitsu Limited
- IndoorAtlas Ltd.
- Niantic, Inc.
- Mapbox, Inc.
- HERE Global B.V.
- Sygic a.s.
Asia Pacific Augmented Reality Navigation Market Report Segmentation
By Type
- Outdoor Navigation
- Indoor Navigation
By Component
- Hardware
- Software
- Services
By End Use
- Industrial & Manufacturing
- E-Commerce & Retail
- Gaming & Entertainment
- Healthcare
- Aerospace & Defense
- Education
- Military & Defense
- Other End Use
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Table of Contents
Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 Asia Pacific Augmented Reality Navigation Market, by Type
- 1.4.2 Asia Pacific Augmented Reality Navigation Market, by Component
- 1.4.3 Asia Pacific Augmented Reality Navigation Market, by End Use
- 1.4.4 Asia Pacific Augmented Reality Navigation Market, by Country
- 1.5 Methodology for the research
Chapter 2. Market at a Glance
- 2.1 Key Highlights
Chapter 3. Market Overview
- 3.1 Introduction
- 3.1.1 Overview
- 3.1.1.1 Market Composition and Scenario
- 3.1.1 Overview
- 3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges
- 3.3 Porter Five Forces Analysis
Chapter 4. Asia Pacific Augmented Reality Navigation Market by Type
- 4.1 Asia Pacific Outdoor Navigation Market by Country
- 4.2 Asia Pacific Indoor Navigation Market by Country
Chapter 5. Asia Pacific Augmented Reality Navigation Market by Component
- 5.1 Asia Pacific Hardware Market by Country
- 5.2 Asia Pacific Software Market by Country
- 5.3 Asia Pacific Services Market by Country
Chapter 6. Asia Pacific Augmented Reality Navigation Market by End Use
- 6.1 Asia Pacific Industrial & Manufacturing Market by Country
- 6.2 Asia Pacific E-Commerce & Retail Market by Country
- 6.3 Asia Pacific Gaming & Entertainment Market by Country
- 6.4 Asia Pacific Healthcare Market by Country
- 6.5 Asia Pacific Aerospace & Defense Market by Country
- 6.6 Asia Pacific Education Market by Country
- 6.7 Asia Pacific Military & Defense Market by Country
- 6.8 Asia Pacific Other End Use Market by Country
Chapter 7. Asia Pacific Augmented Reality Navigation Market by Country
- 7.1 China Augmented Reality Navigation Market
- 7.1.1 China Augmented Reality Navigation Market by Type
- 7.1.2 China Augmented Reality Navigation Market by Component
- 7.1.3 China Augmented Reality Navigation Market by End Use
- 7.2 Japan Augmented Reality Navigation Market
- 7.2.1 Japan Augmented Reality Navigation Market by Type
- 7.2.2 Japan Augmented Reality Navigation Market by Component
- 7.2.3 Japan Augmented Reality Navigation Market by End Use
- 7.3 India Augmented Reality Navigation Market
- 7.3.1 India Augmented Reality Navigation Market by Type
- 7.3.2 India Augmented Reality Navigation Market by Component
- 7.3.3 India Augmented Reality Navigation Market by End Use
- 7.4 South Korea Augmented Reality Navigation Market
- 7.4.1 South Korea Augmented Reality Navigation Market by Type
- 7.4.2 South Korea Augmented Reality Navigation Market by Component
- 7.4.3 South Korea Augmented Reality Navigation Market by End Use
- 7.5 Australia Augmented Reality Navigation Market
- 7.5.1 Australia Augmented Reality Navigation Market by Type
- 7.5.2 Australia Augmented Reality Navigation Market by Component
- 7.5.3 Australia Augmented Reality Navigation Market by End Use
- 7.6 Malaysia Augmented Reality Navigation Market
- 7.6.1 Malaysia Augmented Reality Navigation Market by Type
- 7.6.2 Malaysia Augmented Reality Navigation Market by Component
- 7.6.3 Malaysia Augmented Reality Navigation Market by End Use
- 7.7 Rest of Asia Pacific Augmented Reality Navigation Market
- 7.7.1 Rest of Asia Pacific Augmented Reality Navigation Market by Type
- 7.7.2 Rest of Asia Pacific Augmented Reality Navigation Market by Component
- 7.7.3 Rest of Asia Pacific Augmented Reality Navigation Market by End Use
Chapter 8. Company Profiles
- 8.1 Google LLC (Alphabet Inc.)
- 8.1.1 Company Overview
- 8.1.2 Financial Analysis
- 8.1.3 Segmental and Regional Analysis
- 8.1.4 Research & Development Expense
- 8.1.5 SWOT Analysis
- 8.2 Apple, Inc.
- 8.2.1 Company Overview
- 8.2.2 Financial Analysis
- 8.2.3 Segmental Analysis
- 8.2.4 Research & Development Expense
- 8.2.5 Recent strategies and developments:
- 8.2.5.1 Partnerships, Collaborations, and Agreements:
- 8.2.6 SWOT Analysis
- 8.3 Microsoft Corporation
- 8.3.1 Company Overview
- 8.3.2 Financial Analysis
- 8.3.3 Segmental and Regional Analysis
- 8.3.4 Research & Development Expenses
- 8.3.5 SWOT Analysis
- 8.4 WayRay AG
- 8.4.1 Company Overview
- 8.5 Fujitsu Limited
- 8.5.1 Company Overview
- 8.5.2 Financial Analysis
- 8.5.3 Segmental and Regional Analysis
- 8.5.4 Research & Development Expenses
- 8.5.5 SWOT Analysis
- 8.6 IndoorAtlas Ltd.
- 8.6.1 Company Overview
- 8.6.2 Recent strategies and developments:
- 8.6.2.1 Partnerships, Collaborations, and Agreements:
- 8.7 Niantic, Inc.
- 8.7.1 Company Overview
- 8.8 Mapbox, Inc.
- 8.8.1 Company Overview
- 8.9 HERE Global B.V.
- 8.9.1 Company Overview
- 8.10. Sygic a.s.
- 8.10.1 Company Overview
LIST OF TABLES
- TABLE 1 Asia Pacific Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 2 Asia Pacific Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 3 Asia Pacific Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 4 Asia Pacific Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 5 Asia Pacific Outdoor Navigation Market by Country, 2020 - 2023, USD Million
- TABLE 6 Asia Pacific Outdoor Navigation Market by Country, 2024 - 2031, USD Million
- TABLE 7 Asia Pacific Indoor Navigation Market by Country, 2020 - 2023, USD Million
- TABLE 8 Asia Pacific Indoor Navigation Market by Country, 2024 - 2031, USD Million
- TABLE 9 Asia Pacific Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 10 Asia Pacific Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 11 Asia Pacific Hardware Market by Country, 2020 - 2023, USD Million
- TABLE 12 Asia Pacific Hardware Market by Country, 2024 - 2031, USD Million
- TABLE 13 Asia Pacific Software Market by Country, 2020 - 2023, USD Million
- TABLE 14 Asia Pacific Software Market by Country, 2024 - 2031, USD Million
- TABLE 15 Asia Pacific Services Market by Country, 2020 - 2023, USD Million
- TABLE 16 Asia Pacific Services Market by Country, 2024 - 2031, USD Million
- TABLE 17 Asia Pacific Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 18 Asia Pacific Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 19 Asia Pacific Industrial & Manufacturing Market by Country, 2020 - 2023, USD Million
- TABLE 20 Asia Pacific Industrial & Manufacturing Market by Country, 2024 - 2031, USD Million
- TABLE 21 Asia Pacific E-Commerce & Retail Market by Country, 2020 - 2023, USD Million
- TABLE 22 Asia Pacific E-Commerce & Retail Market by Country, 2024 - 2031, USD Million
- TABLE 23 Asia Pacific Gaming & Entertainment Market by Country, 2020 - 2023, USD Million
- TABLE 24 Asia Pacific Gaming & Entertainment Market by Country, 2024 - 2031, USD Million
- TABLE 25 Asia Pacific Healthcare Market by Country, 2020 - 2023, USD Million
- TABLE 26 Asia Pacific Healthcare Market by Country, 2024 - 2031, USD Million
- TABLE 27 Asia Pacific Aerospace & Defense Market by Country, 2020 - 2023, USD Million
- TABLE 28 Asia Pacific Aerospace & Defense Market by Country, 2024 - 2031, USD Million
- TABLE 29 Asia Pacific Education Market by Country, 2020 - 2023, USD Million
- TABLE 30 Asia Pacific Education Market by Country, 2024 - 2031, USD Million
- TABLE 31 Asia Pacific Military & Defense Market by Country, 2020 - 2023, USD Million
- TABLE 32 Asia Pacific Military & Defense Market by Country, 2024 - 2031, USD Million
- TABLE 33 Asia Pacific Other End Use Market by Country, 2020 - 2023, USD Million
- TABLE 34 Asia Pacific Other End Use Market by Country, 2024 - 2031, USD Million
- TABLE 35 Asia Pacific Augmented Reality Navigation Market by Country, 2020 - 2023, USD Million
- TABLE 36 Asia Pacific Augmented Reality Navigation Market by Country, 2024 - 2031, USD Million
- TABLE 37 China Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 38 China Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 39 China Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 40 China Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 41 China Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 42 China Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 43 China Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 44 China Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 45 Japan Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 46 Japan Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 47 Japan Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 48 Japan Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 49 Japan Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 50 Japan Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 51 Japan Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 52 Japan Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 53 India Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 54 India Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 55 India Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 56 India Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 57 India Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 58 India Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 59 India Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 60 India Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 61 South Korea Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 62 South Korea Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 63 South Korea Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 64 South Korea Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 65 South Korea Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 66 South Korea Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 67 South Korea Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 68 South Korea Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 69 Australia Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 70 Australia Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 71 Australia Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 72 Australia Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 73 Australia Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 74 Australia Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 75 Australia Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 76 Australia Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 77 Malaysia Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 78 Malaysia Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 79 Malaysia Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 80 Malaysia Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 81 Malaysia Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 82 Malaysia Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 83 Malaysia Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 84 Malaysia Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 85 Rest of Asia Pacific Augmented Reality Navigation Market, 2020 - 2023, USD Million
- TABLE 86 Rest of Asia Pacific Augmented Reality Navigation Market, 2024 - 2031, USD Million
- TABLE 87 Rest of Asia Pacific Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
- TABLE 88 Rest of Asia Pacific Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
- TABLE 89 Rest of Asia Pacific Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
- TABLE 90 Rest of Asia Pacific Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
- TABLE 91 Rest of Asia Pacific Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
- TABLE 92 Rest of Asia Pacific Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
- TABLE 93 Key Information - Google LLC
- TABLE 94 Key Information - Apple, Inc.
- TABLE 95 Key Information - Microsoft Corporation
- TABLE 96 Key Information - WayRay AG
- TABLE 97 Key Information - Fujitsu Limited
- TABLE 98 Key Information - IndoorAtlas Ltd.
- TABLE 99 Key Information -Niantic, Inc.
- TABLE 100 Key Information - Mapbox, Inc.
- TABLE 101 Key Information - HERE Global B.V.
- TABLE 102 Key Information - Sygic a.s.
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