Biscuits Market by Product, Source, Packaging, Distribution Channel

List of Tables

The Biscuits Market was valued at USD 93.58 billion in 2023, expected to reach USD 97.73 billion in 2024, and is projected to grow at a CAGR of 4.56%, to USD 127.89 billion by 2030.

The scope and definition of the biscuit market encompass a range of baked, flour-based goods that can be sweet or savory, and often include various ingredients such as sugar, chocolate, and nuts to enhance taste. The application and end-use scope are vast, catering to retail consumers, foodservice providers, and industries such as catering and hospitality, with a growing emphasis on premium and health-conscious varieties. Market necessity is fueled by consumer demand for convenient, tasty snacking options, alongside a growing inclination towards healthier, organic, and gluten-free options due to rising health awareness. Key influencing growth factors include urbanization, changing lifestyles, increasing disposable incomes, and a burgeoning middle class in emerging economies, driving consumption.

KEY MARKET STATISTICS
Base Year [2023]	USD 93.58 billion
Estimated Year [2024]	USD 97.73 billion
Forecast Year [2030]	USD 127.89 billion
CAGR (%)	4.56%

Potential opportunities arise from integrating innovative flavors, functional ingredients like added fiber or protein, and sustainable packaging to appeal to environmentally conscious consumers. Additionally, online retail and direct-to-consumer models present expanding avenues to reach a broader audience efficiently. However, limitations exist, such as stringent government regulations concerning food safety and labeling, rising costs of raw materials, and intense competition from local and global players, which challenge market growth.

Challenging factors also include the shadow of looming economic uncertainties impacting spending behaviors and the pressure of evolving consumer preferences. Nonetheless, areas ripe for innovation include developing biscuits with enhanced nutritional profiles, like those targeting specific dietary requirements (e.g., keto, vegan), as well as leveraging technology for operational efficiencies and personalized marketing strategies. The nature of the biscuit market is competitive yet dynamic, with success hinging on a strategic blend of product differentiation, cost management, and adaptive supply chain practices to meet fluctuating consumer demands. Businesses are recommended to invest in research and development focused on healthier, sustainable products while adopting digital transformation to enhance customer engagement and expand market penetration.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Biscuits Market

The Biscuits Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

Market Drivers
- Rising consumer preference for convenient snacking options
- Emerging popularity of gluten-free and vegan biscuits
- Wide availability of biscuit products through online channels
Market Restraints
- Adverse incidents of biscuit product recalls
Market Opportunities
- Advancements in biscuit production and flavors
- Improvements in biscuit packaging and marketing activities
Market Challenges
- Complexity in biscuit manufacturing and quality maintenance

Porter's Five Forces: A Strategic Tool for Navigating the Biscuits Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Biscuits Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Biscuits Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Biscuits Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Biscuits Market

A detailed market share analysis in the Biscuits Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Biscuits Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Biscuits Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Biscuits Market

A strategic analysis of the Biscuits Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Biscuits Market, highlighting leading vendors and their innovative profiles. These include Arnott's Biscuits Holdings Pty Limited, Barilla G. e R. Fratelli S.p.A, Britannia Industries Limited, Burton's Biscuit Company, Crown Confectionery Co., Ltd., Ezaki Glico Co., Ltd., Ferrero SpA, General Mills, Inc., Grupo Bimbo, S.A.B. de C.V., Kambly SA, Kellogg Company, Kraft Heinz Company, Lotte Corporation, Lotus Bakeries NV, Mondelez International, Inc., Nestle SA, Orion Corporation, Parle Products Pvt. Ltd., PepsiCo, Inc., Sanitarium Health and Wellbeing Company, Unibic Foods India Pvt. Ltd., Unilever PLC, United Biscuits UK PLC, Walkers Shortbread Ltd., and YIldIz Holding.

Market Segmentation & Coverage

This research report categorizes the Biscuits Market to forecast the revenues and analyze trends in each of the following sub-markets:

Based on Product, market is studied across Dietary Biscuits, Functional Biscuits, Savory Biscuits, and Sweet Biscuits. The Dietary Biscuits is further studied across Gluten-Free Biscuits, Low-Sugar/No-Sugar Biscuits, and Organic Biscuits.
Based on Source, market is studied across Millets, Oats, and Wheat.
Based on Packaging, market is studied across Cardboard Boxes, Containers, Jars, and Pouches/Packets.
Based on Distribution Channel, market is studied across Convenience Store, Online Retail, Specialty Store, and Supermarket/Hypermarket.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Product Code: MRR-A6034CDEA95B

1. Preface

1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders

2. Research Methodology

2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

5.1. Market Dynamics
- 5.1.1. Drivers
  - 5.1.1.1. Rising consumer preference for convenient snacking options
  - 5.1.1.2. Emerging popularity of gluten-free and vegan biscuits
  - 5.1.1.3. Wide availability of biscuit products through online channels
- 5.1.2. Restraints
  - 5.1.2.1. Adverse incidents of biscuit product recalls
- 5.1.3. Opportunities
  - 5.1.3.1. Advancements in biscuit production and flavors
  - 5.1.3.2. Improvements in biscuit packaging and marketing activities
- 5.1.4. Challenges
  - 5.1.4.1. Complexity in biscuit manufacturing and quality maintenance
5.2. Market Segmentation Analysis
- 5.2.1. Product: Rising preference for dietary biscuits among health-conscious customers
- 5.2.2. Distribution Channel: Growing trend of convenience and discovery shopping of biscuits in online channels
5.3. Porter's Five Forces Analysis
- 5.3.1. Threat of New Entrants
- 5.3.2. Threat of Substitutes
- 5.3.3. Bargaining Power of Customers
- 5.3.4. Bargaining Power of Suppliers
- 5.3.5. Industry Rivalry
5.4. PESTLE Analysis
- 5.4.1. Political
- 5.4.2. Economic
- 5.4.3. Social
- 5.4.4. Technological
- 5.4.5. Legal
- 5.4.6. Environmental

6. Biscuits Market, by Product

6.1. Introduction
6.2. Dietary Biscuits
- 6.2.1. Gluten-Free Biscuits
- 6.2.2. Low-Sugar/No-Sugar Biscuits
- 6.2.3. Organic Biscuits
6.3. Functional Biscuits
6.4. Savory Biscuits
6.5. Sweet Biscuits

7. Biscuits Market, by Source

7.1. Introduction
7.2. Millets
7.3. Oats
7.4. Wheat

8. Biscuits Market, by Packaging

8.1. Introduction
8.2. Cardboard Boxes
8.3. Containers
8.4. Jars
8.5. Pouches/Packets

9. Biscuits Market, by Distribution Channel

9.1. Introduction
9.2. Convenience Store
9.3. Online Retail
9.4. Specialty Store
9.5. Supermarket/Hypermarket

10. Americas Biscuits Market

10.1. Introduction
10.2. Argentina
10.3. Brazil
10.4. Canada
10.5. Mexico
10.6. United States

11. Asia-Pacific Biscuits Market

11.1. Introduction
11.2. Australia
11.3. China
11.4. India
11.5. Indonesia
11.6. Japan
11.7. Malaysia
11.8. Philippines
11.9. Singapore
11.10. South Korea
11.11. Taiwan
11.12. Thailand
11.13. Vietnam

12. Europe, Middle East & Africa Biscuits Market

12.1. Introduction
12.2. Denmark
12.3. Egypt
12.4. Finland
12.5. France
12.6. Germany
12.7. Israel
12.8. Italy
12.9. Netherlands
12.10. Nigeria
12.11. Norway
12.12. Poland
12.13. Qatar
12.14. Russia
12.15. Saudi Arabia
12.16. South Africa
12.17. Spain
12.18. Sweden
12.19. Switzerland
12.20. Turkey
12.21. United Arab Emirates
12.22. United Kingdom

13. Competitive Landscape

13.1. Market Share Analysis, 2023
13.2. FPNV Positioning Matrix, 2023
13.3. Competitive Scenario Analysis
- 13.3.1. Golden Gaytime And Griffin's Team Up For Biscuit Launch
- 13.3.2. Biscuiteers Collaborates With Netflix And Bridgerton To Launch An Exclusive New Biscuit Collection
- 13.3.3. Mars Expands Twix Portfolio With Latest Launch
13.4. Strategy Analysis & Recommendation

Companies Mentioned

1. Arnott's Biscuits Holdings Pty Limited
2. Barilla G. e R. Fratelli S.p.A
3. Britannia Industries Limited
4. Burton's Biscuit Company
5. Crown Confectionery Co., Ltd.
6. Ezaki Glico Co., Ltd.
7. Ferrero SpA
8. General Mills, Inc.
9. Grupo Bimbo, S.A.B. de C.V.
10. Kambly SA
11. Kellogg Company
12. Kraft Heinz Company
13. Lotte Corporation
14. Lotus Bakeries NV
15. Mondelez International, Inc.
16. Nestle SA
17. Orion Corporation
18. Parle Products Pvt. Ltd.
19. PepsiCo, Inc.
20. Sanitarium Health and Wellbeing Company
21. Unibic Foods India Pvt. Ltd.
22. Unilever PLC
23. United Biscuits UK PLC
24. Walkers Shortbread Ltd.
25. YIldIz Holding