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PUBLISHER: IMARC | PRODUCT CODE: 1702208
PUBLISHER: IMARC | PRODUCT CODE: 1702208
Augmented Analytics Market Size, Share, Trends and Forecast by Component, Deployment Mode, Organization Size, Industry Vertical, and Region, 2025-2033
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The global augmented analytics market size was valued at USD 15.5 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 80.4 Billion by 2033, exhibiting a CAGR of 19.87% during 2025-2033. North America currently dominates the market, holding a significant market share of over 42% in 2024, driven by advanced AI adoption, strong digital infrastructure, and major industry players accelerating growth in augmented analytics solutions.
Augmented analytics refers to the integration of enabling technologies, such as machine learning (ML) and artificial intelligence (AI), to assist with data preparation and insight generation and explanation. It helps understand the way people explore and analyze data in analytics and business intelligence (BI) platforms. It also supports expert and citizen data scientists by automating different aspects of data science, ML, and AI model development, management, and deployment. Nowadays, business users and executives are relying on augmented analytics to obtain value from their datasets quickly without the requirement of deep technical skills or expertise in working with the data.
Augmented Analytics Market Trends:
Due to the global expansion of businesses, organizations are focusing on adopting advanced technologies to digitally transform their processes. As this leads to the generation of modern data, which is complex and difficult to understand and interpret, there is a rise in the demand for augmented analytics to easily find relevant data and quickly uncover insights. Moreover, marketing and communications agencies are using the analytics to explore the effectiveness of ad campaigns and discover variables hidden in the data. Additionally, travel and hospitality organizations rely on augmented analytics for finding the optimal, personalized offers to upsell or cross-sell customers. This, in confluence with growth in the hospitality sector driven by the efforts undertaken by governments of numerous countries to promote travel and tourism in their countries, is contributing to the growth of the market. Besides this, augmented analytics is gaining traction in areas like patient care, training, operations, and drug research of the healthcare industry. Furthermore, the increasing focus on enhancing staff coordination for improving patient care quality is anticipated to drive the market.
Key Market Segmentation:
Breakup by Component:
- Software
- Services
Breakup by Deployment Mode:
- On-premises
- Cloud-based
Breakup by Organization Size:
- Small and Medium-sized Enterprises (SMEs)
- Large Enterprises
Breakup by Industry Vertical:
- BFSI
- Retail
- Healthcare and Life Sciences
- Telecom and IT
- Manufacturing
- Government
- Transportation and Logistics
- Others
Breakup by Region:
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Domo Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, QlikTech International AB, Salesforce Inc., SAP SE, Sisense Inc., ThoughtSpot Inc., TIBCO Software Inc. and Yellowfin International Pty Ltd (Idera Inc.).
Key Questions Answered in This Report
- 1.How big is the augmented analytics market?
- 2.What is the future outlook of the augmented analytics market?
- 3.What are the key factors driving the augmented analytics market?
- 4.Which region accounts for the largest augmented analytics market share?
- 5.Which are the leading companies in the global augmented analytics market?
Product Code: SR112025A6011
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Augmented Analytics Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Component
- 6.1 Software
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Services
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Deployment Mode
- 7.1 On-premises
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Cloud-based
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
8 Market Breakup by Organization Size
- 8.1 Small and Medium-sized Enterprises (SMEs)
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Large Enterprises
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Industry Vertical
- 9.1 BFSI
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Retail
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Healthcare and Life Sciences
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
- 9.4 Telecom and IT
- 9.4.1 Market Trends
- 9.4.2 Market Forecast
- 9.5 Manufacturing
- 9.5.1 Market Trends
- 9.5.2 Market Forecast
- 9.6 Government
- 9.6.1 Market Trends
- 9.6.2 Market Forecast
- 9.7 Transportation and Logistics
- 9.7.1 Market Trends
- 9.7.2 Market Forecast
- 9.8 Others
- 9.8.1 Market Trends
- 9.8.2 Market Forecast
10 Market Breakup by Region
- 10.1 North America
- 10.1.1 United States
- 10.1.1.1 Market Trends
- 10.1.1.2 Market Forecast
- 10.1.2 Canada
- 10.1.2.1 Market Trends
- 10.1.2.2 Market Forecast
- 10.1.1 United States
- 10.2 Asia-Pacific
- 10.2.1 China
- 10.2.1.1 Market Trends
- 10.2.1.2 Market Forecast
- 10.2.2 Japan
- 10.2.2.1 Market Trends
- 10.2.2.2 Market Forecast
- 10.2.3 India
- 10.2.3.1 Market Trends
- 10.2.3.2 Market Forecast
- 10.2.4 South Korea
- 10.2.4.1 Market Trends
- 10.2.4.2 Market Forecast
- 10.2.5 Australia
- 10.2.5.1 Market Trends
- 10.2.5.2 Market Forecast
- 10.2.6 Indonesia
- 10.2.6.1 Market Trends
- 10.2.6.2 Market Forecast
- 10.2.7 Others
- 10.2.7.1 Market Trends
- 10.2.7.2 Market Forecast
- 10.2.1 China
- 10.3 Europe
- 10.3.1 Germany
- 10.3.1.1 Market Trends
- 10.3.1.2 Market Forecast
- 10.3.2 France
- 10.3.2.1 Market Trends
- 10.3.2.2 Market Forecast
- 10.3.3 United Kingdom
- 10.3.3.1 Market Trends
- 10.3.3.2 Market Forecast
- 10.3.4 Italy
- 10.3.4.1 Market Trends
- 10.3.4.2 Market Forecast
- 10.3.5 Spain
- 10.3.5.1 Market Trends
- 10.3.5.2 Market Forecast
- 10.3.6 Russia
- 10.3.6.1 Market Trends
- 10.3.6.2 Market Forecast
- 10.3.7 Others
- 10.3.7.1 Market Trends
- 10.3.7.2 Market Forecast
- 10.3.1 Germany
- 10.4 Latin America
- 10.4.1 Brazil
- 10.4.1.1 Market Trends
- 10.4.1.2 Market Forecast
- 10.4.2 Mexico
- 10.4.2.1 Market Trends
- 10.4.2.2 Market Forecast
- 10.4.3 Others
- 10.4.3.1 Market Trends
- 10.4.3.2 Market Forecast
- 10.4.1 Brazil
- 10.5 Middle East and Africa
- 10.5.1 Market Trends
- 10.5.2 Market Breakup by Country
- 10.5.3 Market Forecast
11 SWOT Analysis
- 11.1 Overview
- 11.2 Strengths
- 11.3 Weaknesses
- 11.4 Opportunities
- 11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
- 13.1 Overview
- 13.2 Bargaining Power of Buyers
- 13.3 Bargaining Power of Suppliers
- 13.4 Degree of Competition
- 13.5 Threat of New Entrants
- 13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
- 15.1 Market Structure
- 15.2 Key Players
- 15.3 Profiles of Key Players
- 15.3.1 Domo Inc.
- 15.3.1.1 Company Overview
- 15.3.1.2 Product Portfolio
- 15.3.1.3 Financials
- 15.3.2 International Business Machines Corporation
- 15.3.2.1 Company Overview
- 15.3.2.2 Product Portfolio
- 15.3.2.3 Financials
- 15.3.2.4 SWOT Analysis
- 15.3.3 Microsoft Corporation
- 15.3.3.1 Company Overview
- 15.3.3.2 Product Portfolio
- 15.3.3.3 Financials
- 15.3.3.4 SWOT Analysis
- 15.3.4 Oracle Corporation
- 15.3.4.1 Company Overview
- 15.3.4.2 Product Portfolio
- 15.3.4.3 Financials
- 15.3.4.4 SWOT Analysis
- 15.3.5 QlikTech International AB
- 15.3.5.1 Company Overview
- 15.3.5.2 Product Portfolio
- 15.3.6 Salesforce Inc.
- 15.3.6.1 Company Overview
- 15.3.6.2 Product Portfolio
- 15.3.6.3 Financials
- 15.3.6.4 SWOT Analysis
- 15.3.7 SAP SE
- 15.3.7.1 Company Overview
- 15.3.7.2 Product Portfolio
- 15.3.7.3 Financials
- 15.3.7.4 SWOT Analysis
- 15.3.8 Sisense Inc.
- 15.3.8.1 Company Overview
- 15.3.8.2 Product Portfolio
- 15.3.9 ThoughtSpot Inc.
- 15.3.9.1 Company Overview
- 15.3.9.2 Product Portfolio
- 15.3.10 TIBCO Software Inc.
- 15.3.10.1 Company Overview
- 15.3.10.2 Product Portfolio
- 15.3.11 Yellowfin International Pty Ltd (Idera Inc.)
- 15.3.11.1 Company Overview
- 15.3.11.2 Product Portfolio
- 15.3.1 Domo Inc.
Product Code: SR112025A6011
List of Figures
- Figure 1: Global: Augmented Analytics Market: Major Drivers and Challenges
- Figure 2: Global: Augmented Analytics Market: Sales Value (in Billion USD), 2019-2024
- Figure 3: Global: Augmented Analytics Market Forecast: Sales Value (in Billion USD), 2025-2033
- Figure 4: Global: Augmented Analytics Market: Breakup by Component (in %), 2024
- Figure 5: Global: Augmented Analytics Market: Breakup by Deployment Mode (in %), 2024
- Figure 6: Global: Augmented Analytics Market: Breakup by Organization Size (in %), 2024
- Figure 7: Global: Augmented Analytics Market: Breakup by Industry Vertical (in %), 2024
- Figure 8: Global: Augmented Analytics Market: Breakup by Region (in %), 2024
- Figure 9: Global: Augmented Analytics (Software) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 10: Global: Augmented Analytics (Software) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 11: Global: Augmented Analytics (Services) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 12: Global: Augmented Analytics (Services) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 13: Global: Augmented Analytics (On-premises) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 14: Global: Augmented Analytics (On-premises) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 15: Global: Augmented Analytics (Cloud-based) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 16: Global: Augmented Analytics (Cloud-based) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 17: Global: Augmented Analytics (Small and Medium-sized Enterprises (SMEs)) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 18: Global: Augmented Analytics (Small and Medium-sized Enterprises (SMEs)) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 19: Global: Augmented Analytics (Large Enterprises) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 20: Global: Augmented Analytics (Large Enterprises) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 21: Global: Augmented Analytics (BFSI) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 22: Global: Augmented Analytics (BFSI) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 23: Global: Augmented Analytics (Retail) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 24: Global: Augmented Analytics (Retail) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 25: Global: Augmented Analytics (Healthcare and Life Sciences) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 26: Global: Augmented Analytics (Healthcare and Life Sciences) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 27: Global: Augmented Analytics (Telecom and IT) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 28: Global: Augmented Analytics (Telecom and IT) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 29: Global: Augmented Analytics (Manufacturing) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 30: Global: Augmented Analytics (Manufacturing) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 31: Global: Augmented Analytics (Government) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 32: Global: Augmented Analytics (Government) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 33: Global: Augmented Analytics (Transportation and Logistics) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 34: Global: Augmented Analytics (Transportation and Logistics) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 35: Global: Augmented Analytics (Other Industry Verticals) Market: Sales Value (in Million USD), 2019 & 2024
- Figure 36: Global: Augmented Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 37: North America: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 38: North America: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 39: United States: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 40: United States: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 41: Canada: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 42: Canada: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 43: Asia-Pacific: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 44: Asia-Pacific: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 45: China: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 46: China: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 47: Japan: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 48: Japan: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 49: India: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 50: India: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 51: South Korea: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 52: South Korea: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 53: Australia: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 54: Australia: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 55: Indonesia: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 56: Indonesia: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 57: Others: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 58: Others: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 59: Europe: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 60: Europe: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 61: Germany: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 62: Germany: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 63: France: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 64: France: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 65: United Kingdom: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 66: United Kingdom: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 67: Italy: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 68: Italy: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 69: Spain: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 70: Spain: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 71: Russia: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 72: Russia: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 73: Others: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 74: Others: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 75: Latin America: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 76: Latin America: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 77: Brazil: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 78: Brazil: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 79: Mexico: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 80: Mexico: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 81: Others: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 82: Others: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 83: Middle East and Africa: Augmented Analytics Market: Sales Value (in Million USD), 2019 & 2024
- Figure 84: Middle East and Africa: Augmented Analytics Market: Breakup by Country (in %), 2024
- Figure 85: Middle East and Africa: Augmented Analytics Market Forecast: Sales Value (in Million USD), 2025-2033
- Figure 86: Global: Augmented Analytics Industry: SWOT Analysis
- Figure 87: Global: Augmented Analytics Industry: Value Chain Analysis
- Figure 88: Global: Augmented Analytics Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Augmented Analytics Market: Key Industry Highlights, 2024 and 2033
- Table 2: Global: Augmented Analytics Market Forecast: Breakup by Component (in Million USD), 2025-2033
- Table 3: Global: Augmented Analytics Market Forecast: Breakup by Deployment Mode (in Million USD), 2025-2033
- Table 4: Global: Augmented Analytics Market Forecast: Breakup by Organization Size (in Million USD), 2025-2033
- Table 5: Global: Augmented Analytics Market Forecast: Breakup by Industry Vertical (in Million USD), 2025-2033
- Table 6: Global: Augmented Analytics Market Forecast: Breakup by Region (in Million USD), 2025-2033
- Table 7: Global: Augmented Analytics Market: Competitive Structure
- Table 8: Global: Augmented Analytics Market: Key Players
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