PUBLISHER: IMARC | PRODUCT CODE: 1702141
PUBLISHER: IMARC | PRODUCT CODE: 1702141
The global alternative sweeteners market size reached USD 5.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 7.2 Billion by 2033, exhibiting a growth rate (CAGR) of 3.89% during 2025-2033.
Alternative sweeteners refer to low-calorie additives that are extensively employed to sweeten and enhance the flavor of various food and beverages. They can be prepared naturally or synthetically from multiple ingredients, including sucralose, aspartame, and acesulfame-k. Unlike sugar, alternative sweeteners are utilized in reduced concentrations since they possess a higher level of sweetness. Apart from this, they exhibit a low glycemic index, which helps maintain insulin levels post-intake of several consumer goods. Alternative sweeteners also aid in mitigating the risk of cavities and tooth decay and ensuring a healthy weight. Consequently, they find extensive applications in confectionery, dairy, pharmaceutical, animal feed, bakery, and beverages to improve their shelf life and taste. Currently, alternative sweeteners are mainly available in high- and low-intensity types.
The considerable expansion in the food and beverage (F&B) sector and the increasing need for sugar-free ready-to-eat (RTE) and ready-to-drink (RTD) beverages are majorly driving the market growth. This is further supported by the growing disposable incomes, hectic lifestyle schedules, and evolving consumer preferences. Furthermore, the rising health concerns and the escalating incidences of diabetes and obesity are augmenting the demand for low-calorie sweeteners to mitigate health-related issues, which is acting as another growth-inducing factor. In line with this, the growing consumer awareness regarding the availability of both naturally and synthetically produced alternative sweeteners across diverse online and offline distribution channels is contributing to the market growth. Other factors, such as the employment of advanced manufacturing solutions to facilitate mass production with reduced time and expenditure and the frequent mergers and acquisitions (M&A) amongst key players to launch organic alternative sweeteners, are creating a positive outlook for the market.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Ajinomoto Co. Inc., Archer-Daniels-Midland Company, BENEO (Sudzucker AG), Cargill Incorporated, Celanese Corporation, DuPont de Nemours Inc., Heartland Food Products Group, Ingredion Inc., Roquette Freres and Tate & Lyle PLC.