PUBLISHER: Grand View Research | PRODUCT CODE: 1588464
PUBLISHER: Grand View Research | PRODUCT CODE: 1588464
The global non-alcoholic spirits market size is estimated to reach USD 681.5 million in 2030 and is anticipated to expand at a CAGR of 8.7% from 2024 to 2030, according to a new report by Grand View Research, Inc. The demand and consumption of non-alcoholic spirits are on the rise, driven by several key factors and trends. One of the most significant influences is the growing focus on health and wellness, particularly among younger generations. Consumers are increasingly becoming mindful of their alcohol intake and are seeking lower-alcohol or alcohol-free alternatives. Non-alcoholic spirits allow individuals to enjoy social experiences without the negative effects of alcohol, aligning perfectly with the trend of prioritizing healthier beverage options.
Another important factor contributing to expanding the market is the desire for social inclusion. As non-alcoholic drinks become more socially acceptable, bars and restaurants are expanding their menus to include dedicated non-alcoholic cocktail offerings. This shift reflects a growing demand for sophisticated, flavorful options that cater to those who wish to moderate their alcohol consumption while still enjoying vibrant social interactions. Non-alcoholic spirits provide an opportunity for individuals who cannot or choose not to consume alcohol-due to reasons such as religious beliefs, pregnancy, or medication-to partake in social gatherings and enjoy the experience of a well-crafted drink.
Continuous product innovation also plays a crucial role in the market's growth. The non-alcoholic beverage sector has witnessed significant advancements, resulting in a wider range of flavors and higher-quality products. Improved production techniques enable brands to create non-alcoholic spirits that closely mimic the taste of their alcoholic counterparts. Distillers are now crafting complex and nuanced flavors using a variety of botanicals and spices, enhancing consumer appeal and encouraging trial and adoption of these products.
For instance, in July 2024, Ben Lomond Gin launched the Ben Lomond Non-Alcoholic Botanical Spirit, inspired by the citrus and juniper notes of the brand's flagship full-strength gin. The new offering contains less than 0.5% ABV. This non-alcoholic spirit blends Scottish rowan berries, blackcurrants, juniper, orange peel, and red peppercorns to enhance the brand's signature flavors.