PUBLISHER: Grand View Research | PRODUCT CODE: 1574848
PUBLISHER: Grand View Research | PRODUCT CODE: 1574848
The global connected toys market size was estimated at USD 10.04 billion in 2023 and is expected to expand at a CAGR of 21.1% from 2024 to 2030. Increased demand for interactive and educational toys, rising adoption of smart devices, technological advancements, and growing consumer awareness are primarily contributing to the growth of the connected toys market. Moreover, the integration of connected toys with digital platforms, such as apps and online content, enhances entertainment value and drives market growth. Furthermore, ongoing advancements in technology and product design, such as augmented reality (AR) and virtual reality (VR), offer unique experiences that drive consumer demand.
The increasing emphasis on STEM (Science, Technology, Engineering, Mathematics) education encourages the development and adoption of connected toys that support these educational goals. The widespread use of smart devices facilitates the connectivity and control of connected toys, broadening their appeal and accessibility. Furthermore, the expansion of connected toys into emerging markets and developing regions presents new growth opportunities and increases global market potential. Partnerships between toy manufacturers, technology companies, and content creators are driving the development of innovative and engaging connected toys.
The proliferation of Internet of Things (IoT) and artificial intelligence (AI) technologies enhances interactivity and personalization in connected toys, driving consumer interest and market growth. Parents and educators are increasingly seeking toys that offer interactive and educational value, leading to a growing preference for connected toys that provide engaging and educational content. Features that allow parents to monitor and control their children's play enhance the adoption of the connected toys.
Global Connected Toys Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global connected toys market report based on the age group, interfacing device, technology, distribution channel, type, application, and region.