Consumer Appliances in France

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Consumer appliances in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Retailing developments
• What next for consumer appliances?

MARKET INDICATORS

• Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
• Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025

MARKET DATA

• Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024
• Table 4 Sales of Consumer Appliances by Category: Value 2019-2024
• Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
• Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
• Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
• Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
• Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
• Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
• Table 11 Sales of Small Appliances by Category: Volume 2019-2024
• Table 12 Sales of Small Appliances by Category: Value 2019-2024
• Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024
• Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024
• Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024
• Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024
• Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024
• Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024
• Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024
• Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024
• Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
• Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
• Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
• Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
• Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
• Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
• Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
• Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
• Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029
• Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029
• Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
• Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

• Summary 1 Research Sources

REFRIGERATION APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Economic pressures continue to inform the growth and development of refrigeration appliances in France in 2024
• Performances vary within refrigeration appliances as consumers focus on their essential needs
• Consumers have differing demands but space, energy efficiency and price remain key influences on demand

PROSPECTS AND OPPORTUNITIES

• Forecasted sales fuelled by a coming recovery period
• Bright outlook for electric wine coolers/chillers
• Retailers adopting an omnichannel approach to meet the needs of consumers

CATEGORY DATA

• Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024
• Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024
• Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
• Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024
• Table 37 Sales of Freezers by Format: % Volume 2019-2024
• Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024
• Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024
• Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024
• Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024
• Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024
• Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024
• Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024
• Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024
• Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024
• Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024
• Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024
• Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024
• Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024
• Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029
• Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029
• Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029
• Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029

HOME LAUNDRY APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Home laundry appliances sees a more stable performance as price discounting boosts volume sales
• Sales of automatic dryers benefit from the poor weather in 2024
• Players focus on smart innovations, space saving options and energy efficiency to boost sales

PROSPECTS AND OPPORTUNITIES

• Home laundry appliances expected to face challenges and opportunities over the forecast period
• Built-in home laundry appliances expected to receive more attention over the forecast period
• Urbanisation expected to influence purchasing decisions

CATEGORY DATA

• Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024
• Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024
• Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
• Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
• Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
• Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
• Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
• Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
• Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
• Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
• Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
• Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024
• Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
• Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
• Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
• Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029

DISHWASHERS IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sales of dishwashers decline in 2024 as real estate market stalls
• Consumers look for energy efficient and durable dishwashers
• Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of value

PROSPECTS AND OPPORTUNITIES

• Brighter outlook for dishwashers with an anticipated improvement in the housing market
• BSH France expected to remain on top
• Smart solutions and energy efficiency likely to be a focus of new product development while second-hand market could present competition

CATEGORY DATA

• Table 71 Sales of Dishwashers by Category: Volume 2019-2024
• Table 72 Sales of Dishwashers by Category: Value 2019-2024
• Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024
• Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024
• Table 75 Sales of Dishwashers by Format: % Volume 2019-2024
• Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024
• Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024
• Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024
• Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024
• Table 80 Production of Dishwashers: Total Volume 2019-2024
• Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029
• Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029
• Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029
• Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029

LARGE COOKING APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sales slump in 2024 due to economic pressures and France's struggling housing market
• Appliances and electronics specialists remain on top thanks to their wide offer and competitive prices
• Premiumisation provides opportunities for value growth

PROSPECTS AND OPPORTUNITIES

• Anticipated recovery in the housing market spells good news for large cooking appliances with the focus on built-in formats
• Minimalist and smart options expected to draw interest while Made in France claims still offer potential
• Home products specialists expected to see improved footfall as the housing market recovers

CATEGORY DATA

• Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024
• Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024
• Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
• Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024
• Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024
• Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024
• Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024
• Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024
• Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024
• Table 94 NBO Company Shares of Ovens: % Volume 2020-2024
• Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024
• Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024
• Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024
• Table 98 NBO Company Shares of Cookers: % Volume 2020-2024
• Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024
• Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024
• Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024
• Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029
• Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029
• Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029
• Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029

MICROWAVES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Sales of microwaves decline in 2024 as the category suffers from signs of maturity and a deflated housing market
• Microwaves still seen as a convenient appliance to keep in the home but a lack of innovation is limiting the category's progress
• Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of the best value options

PROSPECTS AND OPPORTUNITIES

• Category maturity likely to remain an obstacle to growth
• Built-in microwaves seen to have stronger growth potential but freestanding models will remain on top
• Microwaves expected to face increasing competition from substitutes

CATEGORY DATA

• Table 106 Sales of Microwaves by Category: Volume 2019-2024
• Table 107 Sales of Microwaves by Category: Value 2019-2024
• Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024
• Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024
• Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024
• Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024
• Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024
• Table 113 Distribution of Microwaves by Format: % Volume 2019-2024
• Table 114 Production of Microwaves: Total Volume 2019-2024
• Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029
• Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029
• Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029
• Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029

FOOD PREPARATION APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Saes of cooking robots coming under pressure as consumers have other priorities
• Food preparation market suffers arbitrages
• Shark-Ninja takes France by storm with new and innovative products

PROSPECTS AND OPPORTUNITIES

• Robots will come back to growth mid-forecast period
• Appliances that accompany more health developments
• Retailers likely to focus on omnichannel strategies to deliver the strongest results

CATEGORY DATA

• Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024
• Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024
• Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
• Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
• Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
• Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
• Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
• Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
• Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
• Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
• Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029

SMALL COOKING APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Air fryers and pod coffee machines key to growth in 2024
• Other appliances of the category have mixed performances
• Competition remains strong in 2024 with a focus on partnerships, price promotions, marketing and innovation

PROSPECTS AND OPPORTUNITIES

• Air fryers likely to remain the main source of growth
• Focus on healthy cooking should drive more sales in some categories
• Distribution and sustainability likely to be a focus of younger consumers when shopping for small cooking appliances

CATEGORY DATA

• Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024
• Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024
• Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
• Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024
• Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024
• Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024
• Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024
• Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024
• Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029
• Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029
• Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029
• Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029

VACUUM CLEANERS IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Steady sales of traditional models
• Rise of the robots
• Dyson and Rowenta lead, with Shark making waves

PROSPECTS AND OPPORTUNITIES

• Wet and dry models expected to benefit from further growth while right-to-repair legislation should present challenges and opportunities
• Premiumisation could be key to growth
• Distribution landscape likely to remain stable albeit with a growing focus on e-commerce

CATEGORY DATA

• Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024
• Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024
• Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
• Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
• Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
• Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024
• Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024
• Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024
• Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029
• Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029
• Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029
• Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029

PERSONAL CARE APPLIANCES IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• Oral care appliances props up sales of personal care appliances as consumers economise
• Competition heats up in hair care appliances as Dyson Airstrait hits retailers' shelves in 2024
• E-commerce on the up as consumers look for value and convenience

PROSPECTS AND OPPORTUNITIES

• Focus on dental health set to continue fuelling strong demand for oral care appliances
• Body shavers with lower growth potential, hair styling still with some potential
• Online marketplaces expected to be fertile ground for sales of personal care appliances

CATEGORY DATA

• Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024
• Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024
• Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
• Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024
• Table 158 Sales of Body Shavers by Format: % Volume 2019-2024
• Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024
• Table 160 NBO Company Shares of Personal Care Appliances 2020-2024
• Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024
• Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024
• Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029
• Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029
• Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029
• Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029

AIR TREATMENT PRODUCTS IN FRANCE

KEY DATA FINDINGS

2024 DEVELOPMENTS

• The poor weather in 2024 impacts demand for cooling fans but focus on health and wellbeing boosts demand for air purifiers
• Air conditioners continues to grow despite obstacles
• Distribution landscape influenced by the product type and the search for value

PROSPECTS AND OPPORTUNITIES

• Online marketplaces expected to influence the future of air treatment products
• Cooling driven by ACs, in competition with heat pumps
• Air purifiers still full of potential as pollution concerns rise

CATEGORY DATA

• Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024
• Table 168 Sales of Air Treatment Products by Category: Value 2019-2024
• Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
• Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024
• Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024
• Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024
• Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024
• Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024
• Table 175 Production of Air Conditioners: Total Volume 2019-2024
• Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029
• Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029
• Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029
• Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029