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PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1539205

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PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1539205

India Lipstick Market, By Type; By Color; By Applicator; By Age Group; By Gender; By Distribution Channel; By Region, Trend Analysis, Competitive Landscape & Forecast, 2019-2030

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India Lipstick Market Size Zooming 2.3X at Attractive CAGR of 12.9% to Touch Stellar Value of 143.75 Billion

India Lipstick Market is flourishing due to the rising disposable income, increasing urbanization, western culture influences, and a growing interest in wearing makeup.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated India Lipstick Market size by value at USD 62.08 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects India Lipstick Market size to expand at a CAGR of 12.9% reaching a value of USD 143.75 billion by 2030. The Lipstick Market in India is propelled by growing awareness about personal grooming among young women and growing female purchasing power due to an expanding female workforce. The dynamic fashion and beauty sector, influenced by beauty trends and celebrity endorsements, shifts consumer preferences towards various lipstick colors, textures, and types. As disposable incomes rise, especially in emerging markets, demand for luxury and premium lipsticks grows. Additionally, digital marketing and social media enhance brand visibility and consumer engagement, further boosting the growth of India Lipstick Market during the period in analysis.

Opportunity - Growing popularity of premium lipsticks

The growth in the premium lipstick segment is being significantly driven by advancements in packaging and formulation. Innovations such as sustainable, user-friendly packaging and enhanced formulation techniques are elevating product quality and appeal. Advanced packaging maintains product integrity while enhancing visual attractiveness, appealing to the growing segment of eco-conscious consumers. Improved formulations now include beneficial ingredients that cater to evolving beauty preferences. This trend is evident in recent market developments, such as the introduction of new luxury products by high end brands. The surge in demand for premium lipsticks is part of a broader shift towards luxury cosmetics, reflecting global consumer desires for high quality, status symbol products. The trend is further supported by social media and influencer marketing, which influence consumer choices and boost demand for premium lipstick options. The focus on luxury and sustainability is driving significant growth in the premium lipstick segment, aligning with contemporary consumer expectations and preferences.

Lipstick Tube/Stick Applicator Segment Holds Largest Share in India

Consumers favor lipstick tube/stick segment for its straightforward application and precision, making it ideal for both everyday wear and detailed touch-ups. The solid structure of lipstick sticks minimizes mess and ensures effective application, accommodating a range of preferences and requirements. Moreover, innovations in packaging technology have further improved the functionality and attractiveness of lipstick tubes. The lipstick tube/stick segment's significant market presence underscores its lasting popularity and practicality among Indian consumers.

Impact of Escalating Geopolitical Tensions on India Lipstick Market

India Lipstick Market may face significant challenges from intensifying geopolitical tensions across the world. Conflicts among countries may disrupt supply chains, hinder international technology transfers, and increase costs through tariffs or trade restrictions. Additionally, geopolitical instability can affect consumer confidence, leading to reduced discretionary spending on non-essential beauty products. Brands may also face challenges in sourcing and logistics, which can impact product availability. Despite these challenges, the market's growth potential remains, driven by increasing demand for natural and organic products that may offer resilience against geopolitical fluctuations.

Competitive Landscape

India Lipstick Market is fragmented, with numerous players serving the market. The key players dominating India Lipstick Market include L'Oreal India Pvt Ltd, Revlon India, MAC Cosmetics India (Estee Lauder), Nykaa Cosmetics, Colorbar Cosmetics Pvt Ltd, Faces Cosmetics India Pvt Ltd, Lotus Herbals Pvt Ltd, Hindustan Unilever Limited (HUL), Chambor Geneva, Sugar Cosmetics, and Avon Beauty Products India Pvt Ltd. The key marketing strategies adopted by the players are facility expansion, product diversification, alliances, collaborations, partnerships, and acquisitions to expand their customer reach and gain a competitive edge in the overall market.

The report's in-depth analysis provides information about growth potential, upcoming trends, and India Lipstick Market statistics. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in India Lipstick Market along with industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyses the growth drivers, challenges, and competitive dynamics of the market.

Product Code: BWC24584

Table of Contents

1. Research Framework

  • 1.1. Research Objective
  • 1.2. Product Overview
  • 1.3. Market Segmentation

2. Executive Summary

3. India Lipstick Market Insights

  • 3.1. Industry Value Chain Analysis
  • 3.2. DROC Analysis
    • 3.2.1. Growth Drivers
      • 3.2.1.1. Rising disposable income
      • 3.2.1.2. Increasing urbanization and westernization
      • 3.2.1.3. Growing awareness and interest in makeup
      • 3.2.1.4. Focus on natural and organic ingredients
    • 3.2.2. Restraints
      • 3.2.2.1. Competition from local and international brands
      • 3.2.2.2. Price sensitivity of consumers
      • 3.2.2.3. Changing consumer preferences
    • 3.2.3. Opportunities
      • 3.2.3.1. Expansion of online sales channels
      • 3.2.3.2. Growth in the premium lipstick segment
      • 3.2.3.3. Focus on regional preferences and customization
    • 3.2.4. Challenges
      • 3.2.4.1. Economic fluctuations
      • 3.2.4.2. Counterfeit products
      • 3.2.4.3. Cultural and religious considerations
  • 3.3. Technological Advancements/Recent Developments
  • 3.4. Regulatory Framework
  • 3.5. Porter's Five Forces Analysis
    • 3.5.1. Bargaining Power of Suppliers
    • 3.5.2. Bargaining Power of Buyers
    • 3.5.3. Threat of New Entrants
    • 3.5.4. Threat of Substitutes
    • 3.5.5. Intensity of Rivalry

4. India Lipstick Market: Marketing Strategies

5. India Lipstick Market Overview

  • 5.1. Market Size & Forecast, 2019-2030
    • 5.1.1. By Value (USD Billion)
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type
      • 5.2.1.1. Satin/Sheer
      • 5.2.1.2. Matte
      • 5.2.1.3. Creme
      • 5.2.1.4. Gloss
      • 5.2.1.5. Metallic
      • 5.2.1.6. Shimmer
      • 5.2.1.7. Others
    • 5.2.2. By Color
      • 5.2.2.1. Red
      • 5.2.2.2. Pink
      • 5.2.2.3. Nude
      • 5.2.2.4. Maroon
      • 5.2.2.5. Others
    • 5.2.3. By Applicator
      • 5.2.3.1. Lipstick Cream
      • 5.2.3.2. Lipstick Palette
      • 5.2.3.3. Lipstick Pencil
      • 5.2.3.4. Lipstick Tube/Stick
      • 5.2.3.5. Liquid Lipstick
    • 5.2.4. By Age Group
      • 5.2.4.1. Under 18
      • 5.2.4.2. 18-30
      • 5.2.4.3. 30-40
      • 5.2.4.4. 40-50
      • 5.2.4.5. Above 50
    • 5.2.5. By Gender
      • 5.2.5.1. Female
      • 5.2.5.2. Unisex
    • 5.2.6. By Distribution Channel
      • 5.2.6.1. Departmental/Grocery Stores
      • 5.2.6.2. Multi Branded Retail Stores
      • 5.2.6.3. Supermarkets & Hypermarkets
      • 5.2.6.4. Exclusive Retail Stores
      • 5.2.6.5. Online Channels
    • 5.2.7. By Region
      • 5.2.7.1. North India
      • 5.2.7.2. South India
      • 5.2.7.3. East India
      • 5.2.7.4. West India

6. North India Lipstick Market

  • 6.1. Market Size & Forecast, 2019-2030
    • 6.1.1. By Value (USD Billion)
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Color
    • 6.2.3. By Applicator
    • 6.2.4. By Age Group
    • 6.2.5. By Gender
    • 6.2.6. By Distribution Channel

7. South India Lipstick Market

  • 7.1. Market Size & Forecast, 2019-2030
    • 7.1.1. By Value (USD Billion)
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Color
    • 7.2.3. By Applicator
    • 7.2.4. By Age Group
    • 7.2.5. By Gender
    • 7.2.6. By Distribution Channel

8. East India Lipstick Market

  • 8.1. Market Size & Forecast, 2019-2030
    • 8.1.1. By Value (USD Billion)
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Color
    • 8.2.3. By Applicator
    • 8.2.4. By Age Group
    • 8.2.5. By Gender
    • 8.2.6. By Distribution Channel

9. West India Lipstick Market

  • 9.1. Market Size & Forecast, 2019-2030
    • 9.1.1. By Value (USD Billion)
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Color
    • 9.2.3. By Applicator
    • 9.2.4. By Age Group
    • 9.2.5. By Gender
    • 9.2.6. By Distribution Channel

10. Competitive Landscape

  • 10.1. List of Key Players and Their Offerings
  • 10.2. India Lipstick Company Market Share Analysis, 2023
  • 10.3. Competitive Benchmarking, By Operating Parameters
  • 10.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)

11. Impact of Escalating Geopolitical Tensions on India Lipstick Market

12. Company Profiles (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, and SWOT Analysis)

  • 12.1. L'Oreal India Pvt Ltd
  • 12.2. Revlon India
  • 12.3. MAC Cosmetics India (Estee Lauder)
  • 12.4. Nykaa Cosmetics
  • 12.5. Colorbar Cosmetics Pvt Ltd
  • 12.6. Faces Cosmetics India Pvt Ltd
  • 12.7. Lotus Herbals Pvt Ltd
  • 12.8. Hindustan Unilever Limited (HUL)
  • 12.9. Chambor Geneva
  • 12.10. Sugar Cosmetics
  • 12.11. Avon Beauty Products India Pvt Ltd
  • 12.12. Other Prominent Players

13. Key Strategic Recommendations

14. Research Methodology

  • 14.1. Qualitative Research
    • 14.1.1. Primary & Secondary Research
  • 14.2. Quantitative Research
  • 14.3. Market Breakdown & Data Triangulation
    • 14.3.1. Secondary Research
    • 14.3.2. Primary Research
  • 14.4. Breakdown of Primary Research Respondents, By Region
  • 14.5. Assumptions & Limitations

*Financial information of non-listed companies can be provided as per availability.

**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.

Product Code: BWC24584

List of Figures

  • Figure 1 India Lipstick Segmentation
  • Figure 2 India Lipstick Market Value Chain Analysis
  • Figure 3 Company Market Share Analysis, 2023
  • Figure 4 India Lipstick Market Size, By Value (USD Billion), 2019-2030
  • Figure 5 India Lipstick Market Share, By Type, By Value, 2019-2030
  • Figure 6 India Lipstick Market Share, By Color, By Value, 2019-2030
  • Figure 7 India Lipstick Market Share, By Applicator, By Value, 2019-2030
  • Figure 8 India Lipstick Market Share, By Age Group, By Value, 2019-2030
  • Figure 9 India Lipstick Market Share, By Gender, By Value, 2019-2030
  • Figure 10 India Lipstick Market Share, By Distribution Channel, By Value, 2019-2030
  • Figure 11 North India Lipstick Market Share, By Type, By Value, 2019-2030
  • Figure 12 North India Lipstick Market Share, By Color, By Value, 2019-2030
  • Figure 13 North India Lipstick Market Share, By Applicator, By Value, 2019-2030
  • Figure 14 North India Lipstick Market Share, By Age Group, By Value, 2019-2030
  • Figure 15 North India Lipstick Market Share, By Gender, By Value, 2019-2030
  • Figure 16 North India Lipstick Market Share, By Distribution Channel, By Value, 2019-2030
  • Figure 17 South India Lipstick Market Share, By Type, By Value, 2019-2030
  • Figure 18 South India Lipstick Market Share, By Color, By Value, 2019-2030
  • Figure 19 South India Lipstick Market Share, By Applicator, By Value, 2019-2030
  • Figure 20 South India Lipstick Market Share, By Age Group, By Value, 2019-2030
  • Figure 21 South India Lipstick Market Share, By Gender, By Value, 2019-2030
  • Figure 22 South India Lipstick Market Share, By Distribution Channel, By Value, 2019-2030
  • Figure 23 East India Lipstick Market Share, By Type, By Value, 2019-2030
  • Figure 24 East India Lipstick Market Share, By Color, By Value, 2019-2030
  • Figure 25 East India Lipstick Market Share, By Applicator, By Value, 2019-2030
  • Figure 26 East India Lipstick Market Share, By Age Group, By Value, 2019-2030
  • Figure 27 East India Lipstick Market Share, By Gender, By Value, 2019-2030
  • Figure 28 East India Lipstick Market Share, By Distribution Channel, By Value, 2019-2030
  • Figure 29 West India Lipstick Market Share, By Type, By Value, 2019-2030
  • Figure 30 West India Lipstick Market Share, By Color, By Value, 2019-2030
  • Figure 31 West India Lipstick Market Share, By Applicator, By Value, 2019-2030
  • Figure 32 West India Lipstick Market Share, By Age Group, By Value, 2019-2030
  • Figure 33 West India Lipstick Market Share, By Gender, By Value, 2019-2030
  • Figure 34 West India Lipstick Market Share, By Distribution Channel, By Value, 2019-2030

List of Tables

  • Table 32 L'Oreal India Pvt Ltd Company Overview
  • Table 33 L'Oreal India Pvt Ltd Financial Overview
  • Table 34 Revlon India Company Overview
  • Table 35 Revlon India Financial Overview
  • Table 36 MAC Cosmetics India (Estee Lauder) Company Overview
  • Table 37 MAC Cosmetics India (Estee Lauder) Financial Overview
  • Table 38 Nykaa Cosmetics Company Overview
  • Table 39 Nykaa Cosmetics Financial Overview
  • Table 40 Colorbar Cosmetics Pvt Ltd Company Overview
  • Table 41 Colorbar Cosmetics Pvt Ltd Financial Overview
  • Table 42 Faces Cosmetics India Pvt Ltd Company Overview
  • Table 43 Faces Cosmetics India Pvt Ltd Financial Overview
  • Table 44 Lotus Herbals Pvt Ltd Company Overview
  • Table 45 Lotus Herbals Pvt Ltd Financial Overview
  • Table 46 Hindustan Unilever Limited (HUL) Company Overview
  • Table 47 Hindustan Unilever Limited (HUL) Financial Overview
  • Table 48 Chambor Geneva Company Overview
  • Table 49 Chambor Geneva Financial Overview
  • Table 50 Sugar Cosmetics Company Overview
  • Table 51 Sugar Cosmetics Financial Overview
  • Table 52 Avon Beauty Products India Pvt Ltd Company Overview
  • Table 53 Avon Beauty Products India Pvt Ltd Financial Overview
  • Table 54 Other Prominent Players Company Overview
  • Table 55 Other Prominent Players Financial Overview
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