Global Kids Digital Advertising Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

Description

List of Tables

The global demand for Kids Digital Advertising Market is presumed to reach the market size of nearly USD 32.01 Billion by 2032 from USD 5.21 Billion in 2023 with a CAGR of 22.36% under the study period 2024-2032.

Kids digital advertising refers to targeted marketing efforts designed to engage and appeal to a younger audience through digital channels. This form of advertising leverages social media, mobile apps, and websites to deliver content and promotions tailored to children and adolescents. Due to strict regulations and ethical considerations, these advertisements are carefully crafted to ensure age-appropriateness and compliance with guidelines governing the protection of young audiences. The goal is to capture attention with interactive, entertaining, and educational content while fostering brand awareness and loyalty among younger consumers.

MARKET DYNAMICS

The increasing use of mobile internet is one of the main reasons for the rapid growth in the number of mobile applications, which is expected to fuel the kids digital advertising market during the forecast period. Also, the global kids digital advertising market is likely to grow due to the use of the internet by kids. Moreover, the rise in the use of smartphones by kids is expected to propel the kids digital advertising market. Furthermore, increasing investment by businesses to promote their products through mobile search engines will likely drive the kids digital advertising market. Additionally, the growing number of social media users and the amount of time spent on social media platforms fuel the growth of the global kids digital advertising market. However, the high initial investment in digital advertising is expected to hamper the kids digital advertising market growth.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Kids Digital Advertising. The growth and trends of Kids Digital Advertising industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Kids Digital Advertising market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Component

TV
Digital

By Ad Format (Digital)

Display Ads
Social Media
Native Advertising
Search Ads
Video Ads
Others

By Platform

Mobile
Desktop & Laptops
DOOH

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Kids Digital Advertising market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Kids Digital Advertising market include Adobe Inc., Alioze, Amazon.Com Inc., Applovin Corporation, Baidu Inc., Blue Wheel Media Inc., Chartboost Inc., Google LLC, KIDOZ Inc., Meta Platform Inc. (Facebook), Microsoft Corporation, Stryde, SuperAwesome Trading Limited. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

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Product Code: VMR11218752

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. KIDS DIGITAL ADVERTISING - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Component
- 3.7.2 Market Attractiveness Analysis By Ad Format (Digital)
- 3.7.3 Market Attractiveness Analysis By Platform
- 3.7.4 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY COMPONENT

5.1. Overview By Component
5.2. Historical and Forecast Data Analysis By Component
5.3. TV Historic and Forecast Sales By Regions
5.4. Digital Historic and Forecast Sales By Regions

6. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY AD FORMAT (DIGITAL)

6.1. Overview By Ad Format (Digital)
6.2. Historical and Forecast Data Analysis By Ad Format (Digital)
6.3. Display Ads Historic and Forecast Sales By Regions
6.4. Social Media Historic and Forecast Sales By Regions
6.5. Native Advertising Historic and Forecast Sales By Regions
6.6. Search Ads Historic and Forecast Sales By Regions
6.7. Video Ads Historic and Forecast Sales By Regions
6.8. Others Historic and Forecast Sales By Regions

7. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY PLATFORM

7.1. Overview By Platform
7.2. Historical and Forecast Data Analysis By Platform
7.3. Mobile Historic and Forecast Sales By Regions
7.4. Desktop & Laptops Historic and Forecast Sales By Regions
7.5. DOOH Historic and Forecast Sales By Regions

8. GLOBAL KIDS DIGITAL ADVERTISING MARKET ANALYSIS BY GEOGRAPHY

8.1. Regional Outlook
8.2. Introduction
8.3. North America Sales Analysis
- 8.3.1 Overview, Historic and Forecast Data Sales Analysis
- 8.3.2 North America By Segment Sales Analysis
- 8.3.3 North America By Country Sales Analysis
- 8.3.4 United States Sales Analysis
- 8.3.5 Canada Sales Analysis
- 8.3.6 Mexico Sales Analysis
8.4. Europe Sales Analysis
- 8.4.1 Overview, Historic and Forecast Data Sales Analysis
- 8.4.2 Europe By Segment Sales Analysis
- 8.4.3 Europe By Country Sales Analysis
- 8.4.4 United Kingdom Sales Analysis
- 8.4.5 France Sales Analysis
- 8.4.6 Germany Sales Analysis
- 8.4.7 Italy Sales Analysis
- 8.4.8 Russia Sales Analysis
- 8.4.9 Rest Of Europe Sales Analysis
8.5. Asia Pacific Sales Analysis
- 8.5.1 Overview, Historic and Forecast Data Sales Analysis
- 8.5.2 Asia Pacific By Segment Sales Analysis
- 8.5.3 Asia Pacific By Country Sales Analysis
- 8.5.4 China Sales Analysis
- 8.5.5 India Sales Analysis
- 8.5.6 Japan Sales Analysis
- 8.5.7 South Korea Sales Analysis
- 8.5.8 Australia Sales Analysis
- 8.5.9 South East Asia Sales Analysis
- 8.5.10 Rest Of Asia Pacific Sales Analysis
8.6. Latin America Sales Analysis
- 8.6.1 Overview, Historic and Forecast Data Sales Analysis
- 8.6.2 Latin America By Segment Sales Analysis
- 8.6.3 Latin America By Country Sales Analysis
- 8.6.4 Brazil Sales Analysis
- 8.6.5 Argentina Sales Analysis
- 8.6.6 Peru Sales Analysis
- 8.6.7 Chile Sales Analysis
- 8.6.8 Rest of Latin America Sales Analysis
8.7. Middle East & Africa Sales Analysis
- 8.7.1 Overview, Historic and Forecast Data Sales Analysis
- 8.7.2 Middle East & Africa By Segment Sales Analysis
- 8.7.3 Middle East & Africa By Country Sales Analysis
- 8.7.4 Saudi Arabia Sales Analysis
- 8.7.5 UAE Sales Analysis
- 8.7.6 Israel Sales Analysis
- 8.7.7 South Africa Sales Analysis
- 8.7.8 Rest Of Middle East And Africa Sales Analysis

9. COMPETITIVE LANDSCAPE OF THE KIDS DIGITAL ADVERTISING COMPANIES

9.1. Kids Digital Advertising Market Competition
9.2. Partnership/Collaboration/Agreement
9.3. Merger And Acquisitions
9.4. New Product Launch
9.5. Other Developments

10. COMPANY PROFILES OF KIDS DIGITAL ADVERTISING INDUSTRY

10.1. Top Companies Market Share Analysis
10.2. Market Concentration Rate
10.3. Adobe Inc.
- 10.3.1 Company Overview
- 10.3.2 Company Revenue
- 10.3.3 Products
- 10.3.4 Recent Developments
10.4. Alioze
- 10.4.1 Company Overview
- 10.4.2 Company Revenue
- 10.4.3 Products
- 10.4.4 Recent Developments
10.5. Amazon.Com Inc.
- 10.5.1 Company Overview
- 10.5.2 Company Revenue
- 10.5.3 Products
- 10.5.4 Recent Developments
10.6. Applovin Corporation
- 10.6.1 Company Overview
- 10.6.2 Company Revenue
- 10.6.3 Products
- 10.6.4 Recent Developments
10.7. Baidu Inc.
- 10.7.1 Company Overview
- 10.7.2 Company Revenue
- 10.7.3 Products
- 10.7.4 Recent Developments
10.8. Blue Wheel Media Inc.
- 10.8.1 Company Overview
- 10.8.2 Company Revenue
- 10.8.3 Products
- 10.8.4 Recent Developments
10.9. Chartboost Inc.
- 10.9.1 Company Overview
- 10.9.2 Company Revenue
- 10.9.3 Products
- 10.9.4 Recent Developments
10.10. Google LLC
- 10.10.1 Company Overview
- 10.10.2 Company Revenue
- 10.10.3 Products
- 10.10.4 Recent Developments
10.11. KIDOZ Inc.
- 10.11.1 Company Overview
- 10.11.2 Company Revenue
- 10.11.3 Products
- 10.11.4 Recent Developments
10.12. Meta Platform Inc. (Facebook)
- 10.12.1 Company Overview
- 10.12.2 Company Revenue
- 10.12.3 Products
- 10.12.4 Recent Developments
10.13. Microsoft Corporation
- 10.13.1 Company Overview
- 10.13.2 Company Revenue
- 10.13.3 Products
- 10.13.4 Recent Developments
10.14. Stryde
- 10.14.1 Company Overview
- 10.14.2 Company Revenue
- 10.14.3 Products
- 10.14.4 Recent Developments
10.15. SuperAwesome Trading Limited
- 10.15.1 Company Overview
- 10.15.2 Company Revenue
- 10.15.3 Products
- 10.15.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies