Minimally Invasive Cosmetic Procedures Market: Current Analysis and Forecast (2024-2032)

Minimally invasive cosmetic procedures are non-surgical treatments aimed at enhancing one's appearance with minimal downtime and discomfort. These procedures typically involve injections, laser therapy, or other non-invasive techniques to address concerns such as wrinkles, fine lines, volume loss, and skin texture irregularities. They offer a less invasive alternative to traditional surgical procedures while still achieving noticeable improvements in appearance. The increasing adoption of minimally invasive procedures has led to the market's growth. Several other factors, such as minimal downtime, reduced risk, rising technological advancements, and a surge in company collaborations & partnerships, are driving the minimally invasive cosmetic procedures market globally.

The Minimally Invasive Cosmetic Procedures Market is expected to grow at a steady rate of around 9.5% owing to the rising number of product launches. For instance, in February 2024, Aesthetic Management Partners (AMP) launched Plasmage - the first fractional plasma non-invasive aesthetic device providing precise control to the provider to safely address crepey skin, wrinkles, and delicate skin on the face and body as well as a variety of dermatological issues such as Xanthelasma, skin tags, and fibromas. Several factors, including the expanding application areas of minimally invasive cosmetic procedures, are driving the market's growth during the forecast period. Apart from this, improving affordability and accessibility of minimally invasive cosmetic procedures are also driving this market at a steady rate.

Based on the product, the market is segmented into botulinum toxins, soft tissue fillers, chemical peel, laser hair removal, microdermabrasion, and others. The botulinum toxins segment is expected to grow with a significant CAGR in the forecast period. Botulinum toxins, commonly called Botox, Dysport, or Xeomin are among the most widely used minimally invasive cosmetic treatments globally. Botulinum toxins temporarily block nerve signals to the muscles, preventing them from contracting. By inhibiting muscle movement, wrinkles and lines are softened, leading to a smoother and more youthful appearance. The popularity of botulinum toxin is rising owing to their effectiveness, minimal downtime, and natural-looking results. For instance, according to a cross-sectional study in two Iranian dermatology centers published in Pubmed Central in July 2021, 61.3% of participants asked for botulinum toxin injections. Thus, among the products, the botulinum toxins are expected to grow with a significant CAGR in the forecast period.

Based on the application, the market is segmented into acne, trauma scars, hyperpigmentation, adipose tissue regeneration, and others. The acne segment dominated the market in the year 2023. The acne segment within the market addresses the growing demand for non-surgical treatments to manage acne and improve skin appearance. These treatments typically include a variety of treatments aimed at reducing acne lesions, improving skin texture, and minimizing acne-related scarring. The acne segment within the market offers a range of effective treatments for managing acne and improving skin appearance, catering to the needs of the rising number of individuals seeking non-surgical solutions for acne-related concerns. For instance, according to the American Academy of Dermatology, acne is the most common skin condition in the U.S., affecting up to 50 million Americans annually. Thus, among the applications, the acne segment held a significant market share in 2023.

Based on the end user, the market is segmented into hospitals, dermatology clinics, and others. The dermatology clinics segment is expected to grow with a significant CAGR in the forecast period owing to the growing demand for aesthetic care. For instance, in March 2024, Israel-based Super-Pharm's 'Beauty Clinic' chain launched its 6th Branch, a new branch in Bat Yam's Sea Park, joining five existing clinics spanning 140 square meters. Many dermatology clinics offer a comprehensive range of aesthetic procedures, including minimally invasive cosmetic procedures, alongside medical dermatology services. Dermatologists develop customized treatment plans tailored to each patient's unique skin condition, aesthetic goals, and preferences. Dermatologists and clinic staff educate patients about the benefits, expectations, and potential risks of the treatments, empowering them to make informed decisions about their care. Thus, the dermatology clinics category is expected to grow with a significant CAGR in the forecast period.

For a better understanding of the market adoption of minimally invasive cosmetic procedures, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is dominating the market in the current scenario of 2023 due to the advancements in technology, rising product launches, and rising company collaborations. For instance, in September 2023, Sera Labs, Inc. a subsidiary of Avenir Wellness Solutions, Inc. a proprietary broad platform technology and wellness company, collaborated with renowned plastic surgeon Dr. Michael A. Persky, who will help support marketing for the brand's latest launches and advise on new product innovation. Other factors such as the rising adoption of non-invasive procedures and improving affordability and accessibility are propelling the growth of the market in the region. Thus, amongst regions, North America held a significant share of the market in 2023.

Some of the major players operating in the market include AbbVie Inc., DiamondTome Pro.; SILHOUET-TONE, DermMedica, Venus Concept, Quanta System, Lynton Lasers Ltd, Sciton, Sisram Medical Ltd, Lumenis Be Ltd.