Smart Water Purifier Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Connectivity, By Sales Channel, By Region & Competition, 2020-2030F

Description

The Global Smart Water Purifier Market was valued at USD 17.42 billion in 2024 and is projected to reach USD 30.53 billion by 2030, expanding at a CAGR of 9.8% during the forecast period. This growth is driven by increasing consumer awareness of water quality, health concerns related to waterborne diseases, and the growing adoption of IoT-enabled home appliances. Urbanization and the shift toward technologically advanced home solutions have further accelerated demand. Smart water purifiers offer real-time monitoring, automated filter alerts, and remote control via mobile apps, Bluetooth, or Wi-Fi, enabling consumers to ensure safe drinking water with greater convenience. As global water quality issues persist and households seek integrated, user-friendly purification solutions, the market is poised for strong, sustained growth.

Market Overview
Forecast Period	2026-2030
Market Size 2024	USD 17.42 Billion
Market Size 2030	USD 30.53 Billion
CAGR 2025-2030	9.8%
Fastest Growing Segment	Online
Largest Market	Asia Pacific

Key Market Drivers

Rising Consumer Awareness About Waterborne Diseases and Health Concerns

Growing concerns over the safety of drinking water have significantly contributed to the rise in demand for smart water purifiers. Contaminants like heavy metals, industrial pollutants, pesticides, and microbes in drinking water have heightened the risk of waterborne illnesses. In India, for example, 98.1% of rural and 78.9% of urban households already use some form of water purification. This shift toward safe water practices reflects a global trend, as consumers prioritize health and hygiene. Government campaigns and non-profit awareness programs are further educating the public about the importance of clean water, encouraging adoption of smart solutions. These devices, equipped with advanced features like TDS monitoring, auto filter alerts, and connectivity via apps, offer both real-time safety assurance and user convenience-making them increasingly preferred over traditional purification systems.

Key Market Challenges

High Initial Cost and Maintenance Expenses

Despite their advantages, smart water purifiers face a major hurdle in affordability. The integration of advanced technologies such as IoT, AI, and real-time quality sensors elevates production costs, resulting in premium retail prices. For many price-sensitive consumers, especially in developing regions, the high upfront cost compared to standard models poses a barrier. Additionally, ongoing expenses related to replacement filters, software updates, and specialized maintenance add to the total cost of ownership. This can deter broader adoption, particularly among middle-income and rural populations. To address these concerns, manufacturers are exploring financing options such as EMI plans and subscription models that reduce financial strain and encourage greater market penetration.

Key Market Trends

Integration of AI and Machine Learning for Predictive Maintenance

A key trend reshaping the smart water purifier industry is the use of AI and machine learning for predictive analytics and system optimization. These technologies enable devices to analyze consumption patterns, predict filter wear, and notify users about upcoming maintenance, ensuring uninterrupted access to clean water. Advanced models are also capable of dynamically adjusting purification processes based on detected water quality anomalies. This trend supports user convenience and system longevity while minimizing manual intervention. Furthermore, integration with voice-activated smart home systems like Amazon Alexa and Google Assistant enhances usability. These innovations are gaining popularity among tech-forward consumers, especially in urban settings, and are expected to drive the next wave of product innovation in the market.

Key Market Players

A. O. Smith Corporation
Brita GmbH
Xiaomi Corporation
Culligan International Company
Livpure Smart Homes Pvt Ltd
Hydration Labs, Inc. (Bevi)
LG Corporation
Pelican Water Systems, Inc.
Somany Home Innovation Limited
AquaTru LLC

Report Scope:

In this report, the Global Smart Water Purifier Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Smart Water Purifier Market, By Type:

Activated Carbon Filters
Ultraviolet (UV) Water Purifier
Ultrafiltration (UF) Water Purifier
Reverse Osmosis (RO) Water Purifier
Others

Smart Water Purifier Market, By Connectivity:

Mobile Application
Bluetooth
Wi-Fi Network

Smart Water Purifier Market, By Sales Channel:

Online
Supermarkets
Multi-Branded Stores
Brand Stores
Others

Smart Water Purifier Market, By Region:

North America
- United States
- Canada
- Mexico
Europe
- France
- Germany
- Spain
- Italy
- United Kingdom
Asia-Pacific
- China
- Japan
- India
- Vietnam
- South Korea
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
- Kuwait
- Egypt
South America
- Brazil
- Argentina
- Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the global smart water purifier market.

Available Customizations:

Global Smart Water Purifier Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Introduction

1.1. Product Overview
1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Overview of the Market
3.2. Overview of Key Market Segmentations
3.3. Overview of Key Market Players
3.4. Overview of Key Regions/Countries
3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Smart Water Purifier Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Type Market Share Analysis (Activated Carbon Filters, Ultraviolet(UV) Water Purifier, Ultrafiltration (UF) Water Purifier, Reverse Osmosis (RO) Water Purifier, Others)
- 5.2.2. By Connectivity Market Share Analysis (Mobile Application, Bluetooth, Wi-Fi Network)
- 5.2.3. By Sales Channel Market Share Analysis (Online, Supermarkets, Multi-Branded Stores, Brand Stores, Others)
- 5.2.4. By Regional Market Share Analysis
  - 5.2.4.1. North America Market Share Analysis
  - 5.2.4.2. Europe Market Share Analysis
  - 5.2.4.3. Asia-Pacific Market Share Analysis
  - 5.2.4.4. Middle East & Africa Market Share Analysis
  - 5.2.4.5. South America Market Share Analysis
- 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
5.3. Global Smart Water Purifier Market Mapping & Opportunity Assessment
- 5.3.1. By Type Market Mapping & Opportunity Assessment
- 5.3.2. By Connectivity Market Mapping & Opportunity Assessment
- 5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
- 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Smart Water Purifier Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Type Market Share Analysis
- 6.2.2. By Connectivity Market Share Analysis
- 6.2.3. By Sales Channel Market Share Analysis
- 6.2.4. By Country Market Share Analysis
  - 6.2.4.1. United States Smart Water Purifier Market Outlook
    - 6.2.4.1.1. Market Size & Forecast
    - 6.2.4.1.1.1. By Value
    - 6.2.4.1.2. Market Share & Forecast
    - 6.2.4.1.2.1. By Type Market Share Analysis
    - 6.2.4.1.2.2. By Connectivity Market Share Analysis
    - 6.2.4.1.2.3. By Sales Channel Market Share Analysis
  - 6.2.4.2. Canada Smart Water Purifier Market Outlook
    - 6.2.4.2.1. Market Size & Forecast
    - 6.2.4.2.1.1. By Value
    - 6.2.4.2.2. Market Share & Forecast
    - 6.2.4.2.2.1. By Type Market Share Analysis
    - 6.2.4.2.2.2. By Connectivity Market Share Analysis
    - 6.2.4.2.2.3. By Sales Channel Market Share Analysis
  - 6.2.4.3. Mexico Smart Water Purifier Market Outlook
    - 6.2.4.3.1. Market Size & Forecast
    - 6.2.4.3.1.1. By Value
    - 6.2.4.3.2. Market Share & Forecast
    - 6.2.4.3.2.1. By Type Market Share Analysis
    - 6.2.4.3.2.2. By Connectivity Market Share Analysis
    - 6.2.4.3.2.3. By Sales Channel Market Share Analysis

7. Europe Smart Water Purifier Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Type Market Share Analysis
- 7.2.2. By Connectivity Market Share Analysis
- 7.2.3. By Sales Channel Market Share Analysis
- 7.2.4. By Country Market Share Analysis
  - 7.2.4.1. France Smart Water Purifier Market Outlook
    - 7.2.4.1.1. Market Size & Forecast
    - 7.2.4.1.1.1. By Value
    - 7.2.4.1.2. Market Share & Forecast
    - 7.2.4.1.2.1. By Type Market Share Analysis
    - 7.2.4.1.2.2. By Connectivity Market Share Analysis
    - 7.2.4.1.2.3. By Sales Channel Market Share Analysis
  - 7.2.4.2. Germany Smart Water Purifier Market Outlook
    - 7.2.4.2.1. Market Size & Forecast
    - 7.2.4.2.1.1. By Value
    - 7.2.4.2.2. Market Share & Forecast
    - 7.2.4.2.2.1. By Type Market Share Analysis
    - 7.2.4.2.2.2. By Connectivity Market Share Analysis
    - 7.2.4.2.2.3. By Sales Channel Market Share Analysis
  - 7.2.4.3. Spain Smart Water Purifier Market Outlook
    - 7.2.4.3.1. Market Size & Forecast
    - 7.2.4.3.1.1. By Value
    - 7.2.4.3.2. Market Share & Forecast
    - 7.2.4.3.2.1. By Type Market Share Analysis
    - 7.2.4.3.2.2. By Connectivity Market Share Analysis
    - 7.2.4.3.2.3. By Sales Channel Market Share Analysis
  - 7.2.4.4. Italy Smart Water Purifier Market Outlook
    - 7.2.4.4.1. Market Size & Forecast
    - 7.2.4.4.1.1. By Value
    - 7.2.4.4.2. Market Share & Forecast
    - 7.2.4.4.2.1. By Type Market Share Analysis
    - 7.2.4.4.2.2. By Connectivity Market Share Analysis
    - 7.2.4.4.2.3. By Sales Channel Market Share Analysis
  - 7.2.4.5. United Kingdom Smart Water Purifier Market Outlook
    - 7.2.4.5.1. Market Size & Forecast
    - 7.2.4.5.1.1. By Value
    - 7.2.4.5.2. Market Share & Forecast
    - 7.2.4.5.2.1. By Type Market Share Analysis
    - 7.2.4.5.2.2. By Connectivity Market Share Analysis
    - 7.2.4.5.2.3. By Sales Channel Market Share Analysis

8. Asia-Pacific Smart Water Purifier Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Type Market Share Analysis
- 8.2.2. By Connectivity Market Share Analysis
- 8.2.3. By Sales Channel Market Share Analysis
- 8.2.4. By Country Market Share Analysis
  - 8.2.4.1. China Smart Water Purifier Market Outlook
    - 8.2.4.1.1. Market Size & Forecast
    - 8.2.4.1.1.1. By Value
    - 8.2.4.1.2. Market Share & Forecast
    - 8.2.4.1.2.1. By Type Market Share Analysis
    - 8.2.4.1.2.2. By Connectivity Market Share Analysis
    - 8.2.4.1.2.3. By Sales Channel Market Share Analysis
  - 8.2.4.2. Japan Smart Water Purifier Market Outlook
    - 8.2.4.2.1. Market Size & Forecast
    - 8.2.4.2.1.1. By Value
    - 8.2.4.2.2. Market Share & Forecast
    - 8.2.4.2.2.1. By Type Market Share Analysis
    - 8.2.4.2.2.2. By Connectivity Market Share Analysis
    - 8.2.4.2.2.3. By Sales Channel Market Share Analysis
  - 8.2.4.3. India Smart Water Purifier Market Outlook
    - 8.2.4.3.1. Market Size & Forecast
    - 8.2.4.3.1.1. By Value
    - 8.2.4.3.2. Market Share & Forecast
    - 8.2.4.3.2.1. By Type Market Share Analysis
    - 8.2.4.3.2.2. By Connectivity Market Share Analysis
    - 8.2.4.3.2.3. By Sales Channel Market Share Analysis
  - 8.2.4.4. Vietnam Smart Water Purifier Market Outlook
    - 8.2.4.4.1. Market Size & Forecast
    - 8.2.4.4.1.1. By Value
    - 8.2.4.4.2. Market Share & Forecast
    - 8.2.4.4.2.1. By Type Market Share Analysis
    - 8.2.4.4.2.2. By Connectivity Market Share Analysis
    - 8.2.4.4.2.3. By Sales Channel Market Share Analysis
  - 8.2.4.5. South Korea Smart Water Purifier Market Outlook
    - 8.2.4.5.1. Market Size & Forecast
    - 8.2.4.5.1.1. By Value
    - 8.2.4.5.2. Market Share & Forecast
    - 8.2.4.5.2.1. By Type Market Share Analysis
    - 8.2.4.5.2.2. By Connectivity Market Share Analysis
    - 8.2.4.5.2.3. By Sales Channel Market Share Analysis

9. Middle East & Africa Smart Water Purifier Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Type Market Share Analysis
- 9.2.2. By Connectivity Market Share Analysis
- 9.2.3. By Sales Channel Market Share Analysis
- 9.2.4. By Country Market Share Analysis
  - 9.2.4.1. South Africa Smart Water Purifier Market Outlook
    - 9.2.4.1.1. Market Size & Forecast
    - 9.2.4.1.1.1. By Value
    - 9.2.4.1.2. Market Share & Forecast
    - 9.2.4.1.2.1. By Type Market Share Analysis
    - 9.2.4.1.2.2. By Connectivity Market Share Analysis
    - 9.2.4.1.2.3. By Sales Channel Market Share Analysis
  - 9.2.4.2. Saudi Arabia Smart Water Purifier Market Outlook
    - 9.2.4.2.1. Market Size & Forecast
    - 9.2.4.2.1.1. By Value
    - 9.2.4.2.2. Market Share & Forecast
    - 9.2.4.2.2.1. By Type Market Share Analysis
    - 9.2.4.2.2.2. By Connectivity Market Share Analysis
    - 9.2.4.2.2.3. By Sales Channel Market Share Analysis
  - 9.2.4.3. UAE Smart Water Purifier Market Outlook
    - 9.2.4.3.1. Market Size & Forecast
    - 9.2.4.3.1.1. By Value
    - 9.2.4.3.2. Market Share & Forecast
    - 9.2.4.3.2.1. By Type Market Share Analysis
    - 9.2.4.3.2.2. By Connectivity Market Share Analysis
    - 9.2.4.3.2.3. By Sales Channel Market Share Analysis
  - 9.2.4.4. Turkey Smart Water Purifier Market Outlook
    - 9.2.4.4.1. Market Size & Forecast
    - 9.2.4.4.1.1. By Value
    - 9.2.4.4.2. Market Share & Forecast
    - 9.2.4.4.2.1. By Type Market Share Analysis
    - 9.2.4.4.2.2. By Connectivity Market Share Analysis
    - 9.2.4.4.2.3. By Sales Channel Market Share Analysis
  - 9.2.4.5. Kuwait Smart Water Purifier Market Outlook
    - 9.2.4.5.1. Market Size & Forecast
    - 9.2.4.5.1.1. By Value
    - 9.2.4.5.2. Market Share & Forecast
    - 9.2.4.5.2.1. By Type Market Share Analysis
    - 9.2.4.5.2.2. By Connectivity Market Share Analysis
    - 9.2.4.5.2.3. By Sales Channel Market Share Analysis
  - 9.2.4.6. Egypt Smart Water Purifier Market Outlook
    - 9.2.4.6.1. Market Size & Forecast
    - 9.2.4.6.1.1. By Value
    - 9.2.4.6.2. Market Share & Forecast
    - 9.2.4.6.2.1. By Type Market Share Analysis
    - 9.2.4.6.2.2. By Connectivity Market Share Analysis
    - 9.2.4.6.2.3. By Sales Channel Market Share Analysis

10. South America Smart Water Purifier Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Type Market Share Analysis
- 10.2.2. By Connectivity Market Share Analysis
- 10.2.3. By Sales Channel Market Share Analysis
- 10.2.4. By Country Market Share Analysis
  - 10.2.4.1. Brazil Smart Water Purifier Market Outlook
    - 10.2.4.1.1. Market Size & Forecast
    - 10.2.4.1.1.1. By Value
    - 10.2.4.1.2. Market Share & Forecast
    - 10.2.4.1.2.1. By Type Market Share Analysis
    - 10.2.4.1.2.2. By Connectivity Market Share Analysis
    - 10.2.4.1.2.3. By Sales Channel Market Share Analysis
  - 10.2.4.2. Argentina Smart Water Purifier Market Outlook
    - 10.2.4.2.1. Market Size & Forecast
    - 10.2.4.2.1.1. By Value
    - 10.2.4.2.2. Market Share & Forecast
    - 10.2.4.2.2.1. By Type Market Share Analysis
    - 10.2.4.2.2.2. By Connectivity Market Share Analysis
    - 10.2.4.2.2.3. By Sales Channel Market Share Analysis
  - 10.2.4.3. Colombia Smart Water Purifier Market Outlook
    - 10.2.4.3.1. Market Size & Forecast
    - 10.2.4.3.1.1. By Value
    - 10.2.4.3.2. Market Share & Forecast
    - 10.2.4.3.2.1. By Type Market Share Analysis
    - 10.2.4.3.2.2. By Connectivity Market Share Analysis
    - 10.2.4.3.2.3. By Sales Channel Market Share Analysis

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Market Trends & Developments

12.1. Merger & Acquisition (If Any)
12.2. Type Launches (If Any)
12.3. Recent Developments

13. SWOT Analysis

13.1. Strength
13.2. Weaknesses
13.3. Opportunity
13.4. Threat

14. Competitive Landscape

14.1. Company Profiles
- 14.1.1. A. O. Smith Corporation.
  - 14.1.1.1. Business Overview
  - 14.1.1.2. Company Snapshot
  - 14.1.1.3. Types & Services
  - 14.1.1.4. Financials (As Reported)
  - 14.1.1.5. Recent Developments
  - 14.1.1.6. Key Personnel Details
- 14.1.2. Brita GmbH
- 14.1.3. Xiaomi Corporation
- 14.1.4. Culligan International Company
- 14.1.5. Livpure Smart Homes Pvt Ltd
- 14.1.6. Hydration Labs, Inc. (Bevi)
- 14.1.7. LG Corporation
- 14.1.8. Pelican Water Systems, Inc.
- 14.1.9. Somany Home Innovation Limited
- 14.1.10.AquaTru LLC.

15. Strategic Recommendations/Action Plan

15.1. Key Focus Areas
- 15.1.1. Target Type
- 15.1.2. Target Connectivity
- 15.1.3. Target Sales Channel