Laser TV Market - Global Industry Size, Share, Trends, Opportunity and Forecast, Segmented By Type, By Size, By End Use, By Region & Competition, 2019-2029F

Description

The Global Laser TV Market was valued at USD 3.53 billion in 2023 and is to grow USD 33.24 billion by 2029 with a CAGR of 45.38% during the forecast period. The significant growth in the market due to various factors such as the increasing demand for high-quality display technology and the move towards energy-efficient, eco-friendly products. This market is distinguished by Laser TV technology which boasts superior picture quality with vivid colors, excellent contrast ratios, and larger screen sizes at competitive prices as compared to traditional TVs. Consumers are increasingly seeking enhanced viewing experiences, particularly during global events like the FIFA World Cup and the Olympics. For instance, the 2018 FIFA World Cup in Russia alone attracted a viewership of 3.572 billion, more than half the global population, illustrating the enormous potential for Laser TV market growth.

Market Overview
Forecast Period	2025-2029
Market Size 2023	USD 3.53 Billion
Market Size 2029	USD 33.24 Billion
CAGR 2024-2029	45.38%
Fastest Growing Segment	Residential
Largest Market	North America

Further catalyzing this market is the growth of the consumer electronics industry. Take for example the India Appliances and Consumer Electronics market, which was valued at USD 10.93 billion in 2019. Additionally, there has been a surge in video gaming participation, with approximately 2.6 billion gamers around the world as reported by UN Environment. Org in August 2020, intensifying the demand for Laser TVs. This rise in electronics and gaming culture highlights the critical role Laser TVs play in satisfying the entertainment demands of contemporary consumers.

Another significant driver is the environmentally-friendly and energy-efficient nature of Laser TVs, which aligns well with the increasing consumer awareness regarding sustainability. However, strong competition from existing substitutes like LED, LCD, and OLED TVs presents a challenge to the market. Nevertheless, the large consumer base and versatile applications of Laser TVs, from residential to commercial settings, underscore a promising market outlook.

Key Market Drivers

High-Quality Display and Growing Viewership of Global Events

The global laser TV market is significantly influenced by the high-quality display technology offered by Laser TVs. These TVs provide unparalleled color accuracy, superior contrast ratios, and sharp imagery, thereby enriching viewers' experience. This technological superiority becomes particularly appealing during major worldwide events like the FIFA World Cup, Miss World, and the Olympics. For instance, the 2018 FIFA World Cup in Russia drew an enormous audience of 3.572 billion people. The exceptional display quality of Laser TVs enhances the viewing experience, making them a preferred choice for home entertainment during these events.

Expansion of Consumer Electronics Industry and Video Gaming Culture

An additional major factor driving the Global Laser TV Market is the rapid expansion of the consumer electronics sector alongside the booming video gaming culture. According to the Indian Brand Equity Foundation, the India Appliances and Consumer Electronics market reached a value of USD 10.93 billion in 2019, highlighting the substantial demand for electronic appliances, including Laser TVs. Moreover, the rise in the number of global gamers around 2.6 billion as reported by UN Environment. Org in August 2020 has fueled the demand for high-quality display technology. Laser TVs offer an immersive experience ideal for both movie watching and video gaming.

Key Market Challenges

Strong Market Presence of Substitute Products

The Global Laser TV Market faces significant challenges from established alternatives such as LED, LCD, and OLED TVs, which already enjoy strong market presence. These alternative products have developed extensive consumer bases due to their wide availability, varied pricing strategies, and satisfactory performance levels. The continuous technological advancements and innovations in LED and OLED TV sectors further attract consumers, posing stiff competition to Laser TVs.

Price Sensitivity and Cost Concerns

Additionally, the Global Laser TV Market must contend with price sensitivity and cost-related concerns. While Laser TVs offer superior display quality and energy efficiency, the initial investment can be relatively high compared to other types of televisions. This cost factor can be a major deterrent for price-sensitive buyers who might opt for more budget-friendly options like LED or LCD TVs. The higher costs associated with Laser TVs could restrict their adoption among certain consumer segments, thereby impacting market growth.

Key Market Trends

Increasing Adoption of Laser TVs in Households

There's a growing trend of adopting Laser TVs in domestic settings. Families are showing a marked preference for larger screen sizes that provide a cinema-like viewing experience at home. With sizes exceeding 40 inches available at competitive prices, Laser TVs are becoming increasingly attractive for households prioritizing immersive entertainment. Furthermore, Laser TVs are known for their long lifespan and minimal maintenance compared to traditional TVs, enhancing their appeal for home use.

Emphasis on Eco-friendly and Energy-efficient Products

As awareness about sustainability and environmental preservation grows, consumers are increasingly favoring eco-friendly and energy-efficient products. Laser TVs align well with this trend, as they consume less power and do not contain harmful chemicals like mercury, common in other display technologies. The environmental advantages, coupled with lower energy bills, make Laser TVs an appealing option for eco-conscious consumers.

Segmental Insights

By Size Insights

The Laser TV Market is categorized by size into 40 inch and below, 40-100 inch, and 100 inch and above. The 40-100 inch segment is anticipated to dominate the market because of its ideal dimensions for most households. Many consumers find this size range to be perfectly suited for their living rooms and entertainment spaces, offering a balanced blend of screen area and cost. The affordability of Laser TVs within this range also bolsters their market popularity.

Regional Insights

North America

North America is expected to continue holding a dominant position in the Global Laser TV Market. Growth in this region is driven by an uptick in luxurious home consumption, including Laser TVs. For instance, homes valued at over USD 1 million in the U.S. increased by 400,702 in 2018, according to USA Today. This region also benefits from higher minimum wages, boosting consumer spending power and facilitating growth in the Laser TV market.

Asia Pacific

The Asia Pacific region is projected to show considerable growth in the Laser TV Market due to an increase in dual-income households and a thriving hospitality industry. For instance, dual-income households in South Korea were estimated to be 5.66 million in 2019, accounting for 46 percent of all households. The rise in transaction volumes within the hospitality sector by 26.6 percent in 2018 further drives the adoption of Laser TVs in hotels and resorts, meeting the demand for high-quality display solutions.

Key Market Players

Xiaomi Corporation
Hisense International Co., Ltd.
Sony Corporation
Appotronics Corporation Ltd.
VAVA
Toshiba Corporation
BenQ Corporation
Bomaker
Optoma Group Ltd
XGIMI Technology Co., Ltd.

Report Scope:

In this report, the Laser TV Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Laser TV Market, By Type:

Projector TV
Regular TV

Laser TV Market, By Size:

40 Inch and Below
40-100 Inch
100 Inch and Above

Laser TV Market, By End Use:

Residential
Commercial

Laser TV Market, By Region:

North America
- United States
- Canada
- Mexico
Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Indonesia
Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
South America
- Argentina
- Colombia
- Brazil
Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Laser TV Market.

Available Customizations:

Global Laser TV Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

1. Introduction

1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered

2. Research Methodology

2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations

3. Executive Summary

3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments

4. Voice of Customer

4.1. Brand Awareness
4.2. Brand Preference
4.3. Factor Influencing Purchase Decision

5. Global Laser TV Market Outlook

5.1. Market Size & Forecast
- 5.1.1. By Value
5.2. Market Share & Forecast
- 5.2.1. By Type Market Share Analysis (Projector TV, Regular TV)
- 5.2.2. By Size Market Share Analysis (40 Inch and Below, 40-100 Inch, 100 Inch and Above)
- 5.2.3. By End Use Market Share Analysis (Residential, Commercial)
- 5.2.4. By Regional Market Share Analysis
  - 5.2.4.1. North America Market Share Analysis
  - 5.2.4.2. Europe Market Share Analysis
  - 5.2.4.3. Asia Pacific Market Share Analysis
  - 5.2.4.4. Middle East & Africa Market Share Analysis
  - 5.2.4.5. South America Market Share Analysis
- 5.2.5. By Top 5 Companies Market Share Analysis, Others (2023)
5.3. Global Laser TV Market Mapping & Opportunity Assessment
- 5.3.1. By Type Market Mapping & Opportunity Assessment
- 5.3.2. By Size Market Mapping & Opportunity Assessment
- 5.3.3. By End Use Market Mapping & Opportunity Assessment
- 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Laser TV Market Outlook

6.1. Market Size & Forecast
- 6.1.1. By Value
6.2. Market Share & Forecast
- 6.2.1. By Type Market Share Analysis
- 6.2.2. By Size Market Share Analysis
- 6.2.3. By End Use Market Share Analysis
- 6.2.4. By Country Market Share Analysis
6.3. North America: Country Analysis
- 6.3.1. United States Laser TV Market Outlook
  - 6.3.1.1. Market Size & Forecast
    - 6.3.1.1.1. By Value
  - 6.3.1.2. Market Share & Forecast
    - 6.3.1.2.1. By Type Market Share Analysis
    - 6.3.1.2.2. By Size Market Share Analysis
    - 6.3.1.2.3. By End Use Market Share Analysis
- 6.3.2. Canada Laser TV Market Outlook
  - 6.3.2.1. Market Size & Forecast
    - 6.3.2.1.1. By Value
  - 6.3.2.2. Market Share & Forecast
    - 6.3.2.2.1. By Type Market Share Analysis
    - 6.3.2.2.2. By Size Market Share Analysis
    - 6.3.2.2.3. By End Use Market Share Analysis
- 6.3.3. Mexico Laser TV Market Outlook
  - 6.3.3.1. Market Size & Forecast
    - 6.3.3.1.1. By Value
  - 6.3.3.2. Market Share & Forecast
    - 6.3.3.2.1. By Type Market Share Analysis
    - 6.3.3.2.2. By Size Market Share Analysis
    - 6.3.3.2.3. By End Use Market Share Analysis

7. Asia Pacific Laser TV Market Outlook

7.1. Market Size & Forecast
- 7.1.1. By Value
7.2. Market Share & Forecast
- 7.2.1. By Type Market Share Analysis
- 7.2.2. By Size Market Share Analysis
- 7.2.3. By End Use Market Share Analysis
- 7.2.4. By Country Market Share Analysis
7.3. Asia Pacific: Country Analysis
- 7.3.1. China Laser TV Market Outlook
  - 7.3.1.1. Market Size & Forecast
    - 7.3.1.1.1. By Value
  - 7.3.1.2. Market Share & Forecast
    - 7.3.1.2.1. By Type Market Share Analysis
    - 7.3.1.2.2. By Size Market Share Analysis
    - 7.3.1.2.3. By End Use Market Share Analysis
- 7.3.2. Japan Laser TV Market Outlook
  - 7.3.2.1. Market Size & Forecast
    - 7.3.2.1.1. By Value
  - 7.3.2.2. Market Share & Forecast
    - 7.3.2.2.1. By Type Market Share Analysis
    - 7.3.2.2.2. By Size Market Share Analysis
    - 7.3.2.2.3. By End Use Market Share Analysis
- 7.3.3. India Laser TV Market Outlook
  - 7.3.3.1. Market Size & Forecast
    - 7.3.3.1.1. By Value
  - 7.3.3.2. Market Share & Forecast
    - 7.3.3.2.1. By Type Market Share Analysis
    - 7.3.3.2.2. By Size Market Share Analysis
    - 7.3.3.2.3. By End Use Market Share Analysis
- 7.3.4. Australia Laser TV Market Outlook
  - 7.3.4.1. Market Size & Forecast
    - 7.3.4.1.1. By Value
  - 7.3.4.2. Market Share & Forecast
    - 7.3.4.2.1. By Type Market Share Analysis
    - 7.3.4.2.2. By Size Market Share Analysis
    - 7.3.4.2.3. By End Use Market Share Analysis
- 7.3.5. South Korea Laser TV Market Outlook
  - 7.3.5.1. Market Size & Forecast
    - 7.3.5.1.1. By Value
  - 7.3.5.2. Market Share & Forecast
    - 7.3.5.2.1. By Type Market Share Analysis
    - 7.3.5.2.2. By Size Market Share Analysis
    - 7.3.5.2.3. By End Use Market Share Analysis
- 7.3.6. Indonesia Laser TV Market Outlook
  - 7.3.6.1. Market Size & Forecast
    - 7.3.6.1.1. By Value
  - 7.3.6.2. Market Share & Forecast
    - 7.3.6.2.1. By Type Market Share Analysis
    - 7.3.6.2.2. By Size Market Share Analysis
    - 7.3.6.2.3. By End Use Market Share Analysis

8. Europe Laser TV Market Outlook

8.1. Market Size & Forecast
- 8.1.1. By Value
8.2. Market Share & Forecast
- 8.2.1. By Type Market Share Analysis
- 8.2.2. By Size Market Share Analysis
- 8.2.3. By End Use Market Share Analysis
- 8.2.4. By Country Market Share Analysis
8.3. Europe: Country Analysis
- 8.3.1. France Laser TV Market Outlook
  - 8.3.1.1. Market Size & Forecast
    - 8.3.1.1.1. By Value
  - 8.3.1.2. Market Share & Forecast
    - 8.3.1.2.1. By Type Market Share Analysis
    - 8.3.1.2.2. By Size Market Share Analysis
    - 8.3.1.2.3. By End Use Market Share Analysis
- 8.3.2. United Kingdom Laser TV Market Outlook
  - 8.3.2.1. Market Size & Forecast
    - 8.3.2.1.1. By Value
  - 8.3.2.2. Market Share & Forecast
    - 8.3.2.2.1. By Type Market Share Analysis
    - 8.3.2.2.2. By Size Market Share Analysis
    - 8.3.2.2.3. By End Use Market Share Analysis
- 8.3.3. Italy Laser TV Market Outlook
  - 8.3.3.1. Market Size & Forecast
    - 8.3.3.1.1. By Value
  - 8.3.3.2. Market Share & Forecast
    - 8.3.3.2.1. By Type Market Share Analysis
    - 8.3.3.2.2. By Size Market Share Analysis
    - 8.3.3.2.3. By End Use Market Share Analysis
- 8.3.4. Germany Laser TV Market Outlook
  - 8.3.4.1. Market Size & Forecast
    - 8.3.4.1.1. By Value
  - 8.3.4.2. Market Share & Forecast
    - 8.3.4.2.1. By Type Market Share Analysis
    - 8.3.4.2.2. By Size Market Share Analysis
    - 8.3.4.2.3. By End Use Market Share Analysis
- 8.3.5. Spain Laser TV Market Outlook
  - 8.3.5.1. Market Size & Forecast
    - 8.3.5.1.1. By Value
  - 8.3.5.2. Market Share & Forecast
    - 8.3.5.2.1. By Type Market Share Analysis
    - 8.3.5.2.2. By Size Market Share Analysis
    - 8.3.5.2.3. By End Use Market Share Analysis

9. South America Laser TV Market Outlook

9.1. Market Size & Forecast
- 9.1.1. By Value
9.2. Market Share & Forecast
- 9.2.1. By Type Market Share Analysis
- 9.2.2. By Size Market Share Analysis
- 9.2.3. By End Use Market Share Analysis
- 9.2.4. By Country Market Share Analysis
9.3. South America: Country Analysis
- 9.3.1. Argentina Laser TV Market Outlook
  - 9.3.1.1. Market Size & Forecast
    - 9.3.1.1.1. By Value
  - 9.3.1.2. Market Share & Forecast
    - 9.3.1.2.1. By Type Market Share Analysis
    - 9.3.1.2.2. By Size Market Share Analysis
    - 9.3.1.2.3. By End Use Market Share Analysis
- 9.3.2. Colombia Laser TV Market Outlook
  - 9.3.2.1. Market Size & Forecast
    - 9.3.2.1.1. By Value
  - 9.3.2.2. Market Share & Forecast
    - 9.3.2.2.1. By Type Market Share Analysis
    - 9.3.2.2.2. By Size Market Share Analysis
    - 9.3.2.2.3. By End Use Market Share Analysis
- 9.3.3. Brazil Laser TV Market Outlook
  - 9.3.3.1. Market Size & Forecast
    - 9.3.3.1.1. By Value
  - 9.3.3.2. Market Share & Forecast
    - 9.3.3.2.1. By Type Market Share Analysis
    - 9.3.3.2.2. By Size Market Share Analysis
    - 9.3.3.2.3. By End Use Market Share Analysis

10. Middle East & Africa Laser TV Market Outlook

10.1. Market Size & Forecast
- 10.1.1. By Value
10.2. Market Share & Forecast
- 10.2.1. By Type Market Share Analysis
- 10.2.2. By Size Market Share Analysis
- 10.2.3. By End Use Market Share Analysis
- 10.2.4. By Country Market Share Analysis
10.3. Middle East & Africa: Country Analysis
- 10.3.1. South Africa Laser TV Market Outlook
  - 10.3.1.1. Market Size & Forecast
    - 10.3.1.1.1. By Value
  - 10.3.1.2. Market Share & Forecast
    - 10.3.1.2.1. By Type Market Share Analysis
    - 10.3.1.2.2. By Size Market Share Analysis
    - 10.3.1.2.3. By End Use Market Share Analysis
- 10.3.2. Saudi Arabia Laser TV Market Outlook
  - 10.3.2.1. Market Size & Forecast
    - 10.3.2.1.1. By Value
  - 10.3.2.2. Market Share & Forecast
    - 10.3.2.2.1. By Type Market Share Analysis
    - 10.3.2.2.2. By Size Market Share Analysis
    - 10.3.2.2.3. By End Use Market Share Analysis
- 10.3.3. UAE Laser TV Market Outlook
  - 10.3.3.1. Market Size & Forecast
    - 10.3.3.1.1. By Value
  - 10.3.3.2. Market Share & Forecast
    - 10.3.3.2.1. By Type Market Share Analysis
    - 10.3.3.2.2. By Size Market Share Analysis
    - 10.3.3.2.3. By End Use Market Share Analysis
- 10.3.4. Turkey Laser TV Market Outlook
  - 10.3.4.1. Market Size & Forecast
    - 10.3.4.1.1. By Value
  - 10.3.4.2. Market Share & Forecast
    - 10.3.4.2.1. By Type Market Share Analysis
    - 10.3.4.2.2. By Size Market Share Analysis
    - 10.3.4.2.3. By End Use Market Share Analysis

11. Market Dynamics

11.1. Drivers
11.2. Challenges

12. Impact of COVID-19 on Global Laser TV Market

12.1. Impact Assessment Model
- 12.1.1. Key Segments Impacted
- 12.1.2. Key Region Impacted
- 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

14.1. Company Profiles
- 14.1.1. Xiaomi Corporation
  - 14.1.1.1. Company Details
  - 14.1.1.2. Products
  - 14.1.1.3. Financials (As Per Availability)
  - 14.1.1.4. Key Market Focus & Geographical Presence
  - 14.1.1.5. Recent Developments
  - 14.1.1.6. Key Management Personnel
- 14.1.2. Hisense International Co., Ltd.
  - 14.1.2.1. Company Details
  - 14.1.2.2. Products
  - 14.1.2.3. Financials (As Per Availability)
  - 14.1.2.4. Key Market Focus & Geographical Presence
  - 14.1.2.5. Recent Developments
  - 14.1.2.6. Key Management Personnel
- 14.1.3. Sony Corporation
  - 14.1.3.1. Company Details
  - 14.1.3.2. Products
  - 14.1.3.3. Financials (As Per Availability)
  - 14.1.3.4. Key Market Focus & Geographical Presence
  - 14.1.3.5. Recent Developments
  - 14.1.3.6. Key Management Personnel
- 14.1.4. Appotronics Corporation Ltd.
  - 14.1.4.1. Company Details
  - 14.1.4.2. Products
  - 14.1.4.3. Financials (As Per Availability)
  - 14.1.4.4. Key Market Focus & Geographical Presence
  - 14.1.4.5. Recent Developments
  - 14.1.4.6. Key Management Personnel
- 14.1.5. VAVA
  - 14.1.5.1. Company Details
  - 14.1.5.2. Products
  - 14.1.5.3. Financials (As Per Availability)
  - 14.1.5.4. Key Market Focus & Geographical Presence
  - 14.1.5.5. Recent Developments
  - 14.1.5.6. Key Management Personnel
- 14.1.6. Toshiba Corporation
  - 14.1.6.1. Company Details
  - 14.1.6.2. Products
  - 14.1.6.3. Financials (As Per Availability)
  - 14.1.6.4. Key Market Focus & Geographical Presence
  - 14.1.6.5. Recent Developments
  - 14.1.6.6. Key Management Personnel
- 14.1.7. BenQ Corporation
  - 14.1.7.1. Company Details
  - 14.1.7.2. Products
  - 14.1.7.3. Financials (As Per Availability)
  - 14.1.7.4. Key Market Focus & Geographical Presence
  - 14.1.7.5. Recent Developments
  - 14.1.7.6. Key Management Personnel
- 14.1.8. Bomaker
  - 14.1.8.1. Company Details
  - 14.1.8.2. Products
  - 14.1.8.3. Financials (As Per Availability)
  - 14.1.8.4. Key Market Focus & Geographical Presence
  - 14.1.8.5. Recent Developments
  - 14.1.8.6. Key Management Personnel
- 14.1.9. Optoma Group Ltd
  - 14.1.9.1. Company Details
  - 14.1.9.2. Products
  - 14.1.9.3. Financials (As Per Availability)
  - 14.1.9.4. Key Market Focus & Geographical Presence
  - 14.1.9.5. Recent Developments
  - 14.1.9.6. Key Management Personnel
- 14.1.10. XGIMI Technology Co., Ltd.
  - 14.1.10.1. Company Details
  - 14.1.10.2. Products
  - 14.1.10.3. Financials (As Per Availability)
  - 14.1.10.4. Key Market Focus & Geographical Presence
  - 14.1.10.5. Recent Developments
  - 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

15.1. Key Focus Areas
15.2. Target By Size
15.3. Target By End Use