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PUBLISHER: The Insight Partners | PRODUCT CODE: 1562425

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PUBLISHER: The Insight Partners | PRODUCT CODE: 1562425

South & Central America Digital English Language Learning Market Forecast to 2030 - Regional Analysis - by Product Type (Cloud and On-Premise), Business Type (B2B and B2C), and End User (Non-Academic Learners and Academic Learners)

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The South & Central America digital English language learning market was valued at US$ 408.96 million in 2022 and is expected to reach US$ 1,575.76 million by 2030; it is estimated to register a CAGR of 18.4% from 2022 to 2030 .

Increasing Use of Virtual Reality and Augmented Reality Fuels South & Central America Digital English Language Learning Market

As the world continues to embrace technologies, various regions, such as North America, Europe, Asia Pacific, Middle East & Africa and South & Central America are significantly using virtual reality (VR) and augmented reality (AR) technologies. These regions are also attracting entrepreneurs, educational firms, experts, and businesses from all over the world, aiming to use these technologies. Various companies, such as VirtualSpeech, Engage VR, ClassVR, Mondly VR, VRChat, Language Lab, ImmerseMe, and Fulldive, are providing VR tools to explore the world of English learning. There are more opportunities for language learning due to the incorporation of AR and VR. The use of VR and AR technologies can place students in virtual worlds where they can engage with people who speak English. For instance, students can practice placing food orders in an English-speaking restaurant or take virtual city tours, giving them a realistic setting to learn the language. Therefore, the increasing use of AR and VR is anticipated to be a significant trend in the digital English language learning market.

South & Central America Digital English Language Learning Market Overview

The South & Central America digital English language learning market is segmented into Brazil, Argentina, and the Rest of South & Central America. The increasing digitalization in the region is accelerating the growth of digital English language learning platforms. Various companies are offering new digital language learning platforms in South America. For instance, in August 2023, Open English, a global leader in online English education in South America, chose Richarlison, a player on the Brazilian national team, as its ambassador and new student. Known as "Pombo," Richarlison continues his language-learning journey with Open English. The collaboration will also provide English language learning opportunities to disadvantaged youth in Brazil. This, in turn, will help accelerate the adoption of digital English language platforms in the region.

A highly competitive job market further persuades students of all ages to develop several competencies, creating a demand for institutions and educational technology to transform South & Central America digitally. EdTech uptake among young adults is growing faster in South & Central America than in other regions of the world. A recent survey conducted by Economist Impact found that 86% of Brazilian youth had joined online education or courses to improve their professional and English language skills. Therefore, the demand for English language learning platforms is increasing in South & Central America.

South & Central America Digital English Language Learning Market Revenue and Forecast to 2030 (US$ Million)

South & Central America Digital English Language Learning Market Segmentation

The South & Central America digital English language learning market is categorized into product type, business type, end user, and country.

Based on product type, the South & Central America digital English language learning market is bifurcated into cloud and on-premise. The cloud segment held a larger market share in 2022.

By business type, the South & Central America digital English language learning market is divided into B2B and B2C. The B2B segment held a larger share of South & Central America digital English language learning market in 2022.

In terms of end user, the South & Central America digital English language learning market is bifurcated into non-academic learners and academic learners. The academic learners segment held a larger share of South & Central America digital English language learning market in 2022. Furthermore, the non-academic learners segment is subcategorized into corporate, private language schools, and direct to consumer. Additionally, the direct-to-consumer segment is subcategorized into TOEFL, TOEIC, Cambridge business English certificate, IELTS, and others. Furthermore, the academic learners segment is subcategorized into 0 - 5, 6 - 11, 12 - 16, 17 - 30, and 30 Above.

Based on country, the South & Central America digital English language learning market is categorized into Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the South & Central America digital English language learning market share in 2022.

EF EDUCATION FIRST, MACMILLAN, OXFORD UNIVERSITY PRESS, Pearson Plc, and Chegg Inc, INLINGUA INTERNATIONAL LTD. are among the leading companies operating in the South & Central America Digital English Language Learning market.

Product Code: BMIRE00030568

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. Digital English Language Learning Market Landscape

  • 4.1 Overview
  • 4.2 Ecosystem Analysis
    • 4.2.1 List of Vendors in the Value Chain

5. South & Central America Digital English Language Learning Market - Key Market Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Rising Digitalization in Educational Sector
    • 5.1.2 Increasing Gamification of Language Learning Platforms
  • 5.2 Market Restraints
    • 5.2.1 Data Security Risks
  • 5.3 Market Opportunities
    • 5.3.1 Governmental Initiatives
    • 5.3.2 Use of Artificial Intelligence in English Language Learning Platforms
  • 5.4 Future Trends
    • 5.4.1 Increasing Use of Virtual Reality and Augmented Reality
  • 5.5 Impact of Drivers and Restraints:

6. Digital English Language Learning Market - South & Central America Market Analysis

  • 6.1 Overview
  • 6.2 Digital English Language Learning Market Revenue (US$ Million), 2020-2030
  • 6.3 Digital English Language Learning Market Forecast Analysis

7. South & Central America Digital English Language Learning Market Analysis - by Product Type

  • 7.1 Cloud
    • 7.1.1 Overview
    • 7.1.2 Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.2 On-Premise
    • 7.2.1 Overview
    • 7.2.2 On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)

8. South & Central America Digital English Language Learning Market Analysis - by Business Type

  • 8.1 B2B
    • 8.1.1 Overview
    • 8.1.2 B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • 8.2 B2C
    • 8.2.1 Overview
    • 8.2.2 B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)

9. South & Central America Digital English Language Learning Market Analysis - by End User

  • 9.1 Non-Academic Learners
    • 9.1.1 Overview
    • 9.1.2 Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.1.2.1 Corporate
        • 9.1.2.1.1 Overview
        • 9.1.2.1.2 Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.1.2.2 Private Language Schools
        • 9.1.2.2.1 Overview
        • 9.1.2.2.2 Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.1.2.3 Direct to Consumer
        • 9.1.2.3.1 Overview
        • 9.1.2.3.2 Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.2.3.2.1 TOEFL
        • 9.1.2.3.2.1.1 TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.2.3.2.2 TOEIC
        • 9.1.2.3.2.2.1 TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.2.3.2.3 Cambridge Business English Certificate
        • 9.1.2.3.2.3.1 Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.2.3.2.4 IELTS
        • 9.1.2.3.2.4.1 IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.2.3.2.5 Others
        • 9.1.2.3.2.5.1 Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • 9.2 Academic Learners
    • 9.2.1 Overview
    • 9.2.2 Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.2.2.1 0 to 5
        • 9.2.2.1.1 Overview
        • 9.2.2.1.2 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.2.2.2 6 to 11
        • 9.2.2.2.1 Overview
        • 9.2.2.2.2 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.2.2.3 12 to 16
        • 9.2.2.3.1 Overview
        • 9.2.2.3.2 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.2.2.4 17 to 30
        • 9.2.2.4.1 Overview
        • 9.2.2.4.2 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
      • 9.2.2.5 30 Above
        • 9.2.2.5.1 Overview
        • 9.2.2.5.2 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)

10. South & Central America Digital English Language Learning Market - Country Analysis

  • 10.1 South & Central America Market Overview
    • 10.1.1 South & Central America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
    • 10.1.2 South & Central America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
      • 10.1.2.1 South & Central America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
      • 10.1.2.2 Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.2.2.1 Brazil: Digital English Language Learning Market Breakdown, by Product Type
        • 10.1.2.2.2 Brazil: Digital English Language Learning Market Breakdown, by Business Type
        • 10.1.2.2.3 Brazil: Digital English Language Learning Market Breakdown, by End User
        • 10.1.2.2.3.1 Brazil: Digital English Language Learning Market Breakdown, by Non-academic Learners
        • 10.1.2.2.3.1.1 Brazil: Digital English Language Learning Market Breakdown, by Direct to Consumer
        • 10.1.2.2.3.2 Brazil: Digital English Language Learning Market Breakdown, by Academic Learners
      • 10.1.2.3 Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.2.3.1 Argentina: Digital English Language Learning Market Breakdown, by Product Type
        • 10.1.2.3.2 Argentina: Digital English Language Learning Market Breakdown, by Business Type
        • 10.1.2.3.3 Argentina: Digital English Language Learning Market Breakdown, by End User
        • 10.1.2.3.3.1 Argentina: Digital English Language Learning Market Breakdown, by Non-academic Learners
        • 10.1.2.3.3.1.1 Argentina: Digital English Language Learning Market Breakdown, by Direct to Consumer
        • 10.1.2.3.3.2 Argentina: Digital English Language Learning Market Breakdown, by Academic Learners
      • 10.1.2.4 Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.2.4.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Product Type
        • 10.1.2.4.2 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Business Type
        • 10.1.2.4.3 Rest of South & Central America: Digital English Language Learning Market Breakdown, by End User
        • 10.1.2.4.3.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Non-academic Learners
        • 10.1.2.4.3.1.1 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Direct to Consumer
        • 10.1.2.4.3.2 Rest of South & Central America: Digital English Language Learning Market Breakdown, by Academic Learners

11. Industry Landscape

  • 11.1 Overview
  • 11.2 Market Initiative
  • 11.3 New Product Development
  • 11.4 Merger and Acquisition

12. Company Profiles

  • 12.1 EF EDUCATION FIRST
    • 12.1.1 Key Facts
    • 12.1.2 Business Description
    • 12.1.3 Products and Services
    • 12.1.4 Financial Overview
    • 12.1.5 SWOT Analysis
    • 12.1.6 Key Developments
  • 12.2 MACMILLAN
    • 12.2.1 Key Facts
    • 12.2.2 Business Description
    • 12.2.3 Products and Services
    • 12.2.4 Financial Overview
    • 12.2.5 SWOT Analysis
    • 12.2.6 Key Developments
  • 12.3 OXFORD UNIVERSITY PRESS
    • 12.3.1 Key Facts
    • 12.3.2 Business Description
    • 12.3.3 Products and Services
    • 12.3.4 Financial Overview
    • 12.3.5 SWOT Analysis
    • 12.3.6 Key Developments
  • 12.4 Pearson Plc
    • 12.4.1 Key Facts
    • 12.4.2 Business Description
    • 12.4.3 Products and Services
    • 12.4.4 Financial Overview
    • 12.4.5 SWOT Analysis
    • 12.4.6 Key Developments
  • 12.5 Chegg Inc
    • 12.5.1 Key Facts
    • 12.5.2 Business Description
    • 12.5.3 Products and Services
    • 12.5.4 Financial Overview
    • 12.5.5 SWOT Analysis
    • 12.5.6 Key Developments
  • 12.6 INLINGUA INTERNATIONAL LTD.
    • 12.6.1 Key Facts
    • 12.6.2 Business Description
    • 12.6.3 Products and Services
    • 12.6.4 Financial Overview
    • 12.6.5 SWOT Analysis
    • 12.6.6 Key Developments

13. Appendix

  • 13.1 About the Insight Partners
Product Code: BMIRE00030568

List Of Tables

  • Table 1. Digital English Language Learning Market Segmentation
  • Table 2. List of Vendors
  • Table 3. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Table 4. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Product Type
  • Table 5. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Business Type
  • Table 6. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by End User
  • Table 7. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Non-academic Learners
  • Table 8. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Direct to Consumer
  • Table 9. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Academic Learners
  • Table 10. South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Country
  • Table 11. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
  • Table 12. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
  • Table 13. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
  • Table 14. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
  • Table 15. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
  • Table 16. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
  • Table 17. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
  • Table 18. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
  • Table 19. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
  • Table 20. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
  • Table 21. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
  • Table 22. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
  • Table 23. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
  • Table 24. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
  • Table 25. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
  • Table 26. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
  • Table 27. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
  • Table 28. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners

List Of Figures

  • Figure 1. Digital English Language Learning Market Segmentation, by Country
  • Figure 2. Ecosystem Analysis
  • Figure 3. Digital English Language Learning Market - Key Market Dynamics
  • Figure 4. Impact Analysis of Drivers and Restraints
  • Figure 5. Digital English Language Learning Market Revenue (US$ Million), 2020-2030
  • Figure 6. Digital English Language Learning Market Share (%) - by Product Type (2022 and 2030)
  • Figure 7. Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 8. On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 9. Digital English Language Learning Market Share (%) - by Business Type (2022 and 2030)
  • Figure 10. B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 11. B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 12. Digital English Language Learning Market Share (%) - by End User (2022 and 2030)
  • Figure 13. Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 14. Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 15. Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 16. Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 17. TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 18. TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 19. Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 20. IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 21. Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 22. Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 23. 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 24. 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 25. 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 26. 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 27. 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 28. South & Central America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
  • Figure 29. South & Central America: Digital English Language Learning Market Breakdown, by Key Countries, 2022 and 2030 (%)
  • Figure 30. Brazil: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
  • Figure 31. Argentina: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
  • Figure 32. Rest of South & Central America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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