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PUBLISHER: The Insight Partners | PRODUCT CODE: 1562414

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PUBLISHER: The Insight Partners | PRODUCT CODE: 1562414

North America Icing and Frosting Market Forecast to 2030 - Regional Analysis - by Type (Icing and Frosting), Category (Gluten-Free and Conventional), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

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The North America icing and frosting market was valued at US$ 1,454.81 million in 2022 and is expected to reach US$ 1,921.25 million by 2030; it is estimated to register a CAGR of 3.5% from 2022 to 2030.

Rise in Interest in Home Baking Fuels North America Icing and Frosting Market

The growing interest in home baking has emerged as a significant driver for the icing and frostings market, catalyzing the demand for diverse, high-quality products. The rise of home baking is intricately tied to a broader cultural shift toward culinary creativity and do-it-yourself experiences. Inspired by popular baking shows and online tutorials, consumers are increasingly taking up baking as a recreational activity. This has led to a surge in demand for premium icing and frostings as home bakers seek to enhance their homemade treats' visual appeal and flavor complexity.

Moreover, the therapeutic and stress-relieving aspects of home baking have contributed to the surge in interest. Many individuals turned to baking for relaxation and creative expression during lockdowns and social distancing. This surge in baking as a therapeutic hobby has translated into a heightened demand for icing and frostings, as consumers aim to create visually appealing and indulgent desserts to share with family and friends. The desire for an enjoyable and fulfilling baking experience has driven consumers to explore various icing options, including unique flavors and decorative techniques.

The influence of social media platforms has played a pivotal role in the rising interest in home baking and, consequently, the demand for icing and frostings. The sharing culture on platforms such as Instagram and Pinterest has fueled a desire for aesthetically pleasing baked goods. Home bakers are motivated to experiment with different icing techniques to create visually stunning treats worthy of sharing online. This social media-driven trend has created a demand for premium and innovative icing products as consumers seek to replicate or create unique, shareable desserts.

Additionally, the personalization trend in home baking has significantly impacted the icing and frosting market. Home bakers increasingly seek customizable options to add a personal touch to their creations. This demand for tailor-made and unique icing solutions has prompted manufacturers to diversify their product offerings, providing a range of flavors, textures, and colors to cater to the varied preferences of home bakers. The desire for personalized baking experiences has thus become a driving force behind the increasing demand for icing and frostings, as consumers seek products that align with their specific creative visions and tastes.

North America Icing and Frosting Market Overview

The surge in demand for icing and frosting in North America can be attributed to several factors, including the growing trend of home baking and the increasing popularity of baking as a hobby. With more people spending time at home, especially during the COVID-19 pandemic, individuals turned to baking as a creative and comforting activity. This has increased demand for baking ingredients such as icing and frosting to enhance the visual appeal and taste of homemade treats.

The rise of social media platforms has fueled a culture of sharing aesthetically pleasing food content. Home bakers, influenced by the visually stunning creations shared on platforms like Instagram and Pinterest, seek high-quality and diverse icing and frosting options to elevate the presentation of their baked goods. This has spurred a demand for innovative and decorative icing products that cater to consumers' evolving tastes who want to showcase their culinary skills online.

The food industry has a broader trend toward premiumization, with consumers preferring higher-quality and artisanal products. This extends to baked goods, where individuals are willing to invest in premium ingredients, including specialized icing and frosting, to create a superior and indulgent culinary experience. Manufacturers and suppliers are responding to this demand by offering a more comprehensive range of premium and unique icing and frosting options in the North America market.

The North America market has witnessed a surge in interest in health-conscious and alternative baking. Consumers are exploring gluten-free, vegan, and low-sugar baking options, leading to a demand for icing and frosting products that align with these dietary preferences. Additionally, there is a focus on nostalgic and retro-inspired baking, with classic flavors and designs making a comeback. This combination of traditional and innovative baking trends contributes to North America's increasing demand for various icing and frosting options.

North America Icing and Frosting Market Revenue and Forecast to 2030 (US$ Million)

North America Icing and Frosting Market Segmentation

The North America icing and frosting market is categorized into type, category, distribution channel, and country.

Based on type, the North America icing and frosting market is bifurcated into icing and frosting. The frosting segment held a larger North America icing and frosting market share in 2022.

In terms of category, the North America icing and frosting market is bifurcated into gluten-free and conventional. The conventional segment held a larger North America icing and frosting market share in 2022.

By distribution channel, the North America icing and frosting market is divided into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment held the largest North America icing and frosting market share in 2022.

By country, the North America icing and frosting market is segmented into the US, Canada, and Mexico. The US dominated the North America icing and frosting market share in 2022.

Wilton Brands LLC, Wilton Brands LLC, Conagra Brands Inc, Dr. Oetker (UK) Ltd, Dixie's Cakes and More Inc, Cake Craft Factory LLC, The Pillsbury Co LLC, Rich Products Corp, The Purple Mixer Inc, and The Simple Kitchen Oakville Inc. are some of the leading companies operating in the North America icing and frosting market.

Product Code: BMIRE00030500

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Market Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. North America Icing and Frosting Market Landscape

  • 4.1 Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Ecosystem Analysis
    • 4.3.1 Raw Material Suppliers
    • 4.3.2 Manufacturers
    • 4.3.3 Distributors or Suppliers
    • 4.3.4 Distribution Channel
  • 4.4 List of Vendors in the Value Chain

5. North America Icing and Frosting Market - Key Market Dynamics

  • 5.1 North America Icing and Frosting Market - Key Market Dynamics
  • 5.2 Market Drivers
    • 5.2.1 Rise in Interest in Home Baking
    • 5.2.2 Culinary Exploration and Globalization
  • 5.3 Market Restraints
    • 5.3.1 Increase in Sales of Bakery Products from Restaurants and Bakery Stores
  • 5.4 Market Opportunities
    • 5.4.1 Expansion of E-Commerce
  • 5.5 Future Trends
    • 5.5.1 Rise of Premium and Artisanal Offerings
  • 5.6 Impact of Drivers and Restraints:

6. Icing and Frosting Market - North America Market Analysis

  • 6.1 North America Icing and Frosting Market Revenue (US$ Million), 2020-2030
  • 6.2 North America Icing and Frosting Market Forecast Analysis

7. North America Icing and Frosting Market Analysis - by Type

  • 7.1 Icing
    • 7.1.1 Overview
    • 7.1.2 Icing: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.2 Frosting
    • 7.2.1 Overview
    • 7.2.2 Frosting: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)

8. North America Icing and Frosting Market Analysis - by Category

  • 8.1 Gluten-Free
    • 8.1.1 Overview
    • 8.1.2 Gluten-Free: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • 8.2 Conventional
    • 8.2.1 Overview
    • 8.2.2 Conventional: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)

9. North America Icing and Frosting Market Analysis - by Distribution Channel

  • 9.1 Supermarkets and Hypermarkets
    • 9.1.1 Overview
    • 9.1.2 Supermarkets and Hypermarkets: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • 9.2 Convenience Stores
    • 9.2.1 Overview
    • 9.2.2 Convenience Stores: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • 9.3 Online Retail
    • 9.3.1 Overview
    • 9.3.2 Online Retail: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • 9.4 Others
    • 9.4.1 Overview
    • 9.4.2 Others: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)

10. North America Icing and Frosting Market - Country Analysis

  • 10.1 North America
    • 10.1.1 North America: Icing and Frosting Market - Revenue and Forecast Analysis - by Country
      • 10.1.1.1 North America: Icing and Frosting Market - Revenue and Forecast Analysis - by Country
      • 10.1.1.2 United States: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.1.2.1 United States: Icing and Frosting Market Breakdown, by Type
        • 10.1.1.2.2 United States: Icing and Frosting Market Breakdown, by Category
        • 10.1.1.2.3 United States: Icing and Frosting Market Breakdown, by Distribution Channel
      • 10.1.1.3 Canada: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.1.3.1 Canada: Icing and Frosting Market Breakdown, by Type
        • 10.1.1.3.2 Canada: Icing and Frosting Market Breakdown, by Category
        • 10.1.1.3.3 Canada: Icing and Frosting Market Breakdown, by Distribution Channel
      • 10.1.1.4 Mexico: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
        • 10.1.1.4.1 Mexico: Icing and Frosting Market Breakdown, by Type
        • 10.1.1.4.2 Mexico: Icing and Frosting Market Breakdown, by Category
        • 10.1.1.4.3 Mexico: Icing and Frosting Market Breakdown, by Distribution Channel

11. Competitive Landscape

  • 11.1 Heat Map Analysis by Key Players
  • 11.2 Company Positioning & Concentration

12. Industry Landscape

  • 12.1 Overview
  • 12.2 New Product Development
  • 12.3 Partnerships

13. Company Profiles

  • 13.1 Wilton Brands LLC
    • 13.1.1 Key Facts
    • 13.1.2 Business Description
    • 13.1.3 Products and Services
    • 13.1.4 Financial Overview
    • 13.1.5 SWOT Analysis
    • 13.1.6 Key Developments
  • 13.2 General Mills Inc
    • 13.2.1 Key Facts
    • 13.2.2 Business Description
    • 13.2.3 Products and Services
    • 13.2.4 Financial Overview
    • 13.2.5 SWOT Analysis
    • 13.2.6 Key Developments
  • 13.3 Conagra Brands Inc
    • 13.3.1 Key Facts
    • 13.3.2 Business Description
    • 13.3.3 Products and Services
    • 13.3.4 Financial Overview
    • 13.3.5 SWOT Analysis
    • 13.3.6 Key Developments
  • 13.4 Dr. Oetker (UK) Ltd
    • 13.4.1 Key Facts
    • 13.4.2 Business Description
    • 13.4.3 Products and Services
    • 13.4.4 Financial Overview
    • 13.4.5 SWOT Analysis
    • 13.4.6 Key Developments
  • 13.5 Dixie's Cakes and More Inc
    • 13.5.1 Key Facts
    • 13.5.2 Business Description
    • 13.5.3 Products and Services
    • 13.5.4 Financial Overview
    • 13.5.5 SWOT Analysis
    • 13.5.6 Key Developments
  • 13.6 Cake Craft Factory LLC
    • 13.6.1 Key Facts
    • 13.6.2 Business Description
    • 13.6.3 Products and Services
    • 13.6.4 Financial Overview
    • 13.6.5 SWOT Analysis
    • 13.6.6 Key Developments
  • 13.7 The Pillsbury Co LLC
    • 13.7.1 Key Facts
    • 13.7.2 Business Description
    • 13.7.3 Products and Services
    • 13.7.4 Financial Overview
    • 13.7.5 SWOT Analysis
    • 13.7.6 Key Developments
  • 13.8 Rich Products Corp
    • 13.8.1 Key Facts
    • 13.8.2 Business Description
    • 13.8.3 Products and Services
    • 13.8.4 Financial Overview
    • 13.8.5 SWOT Analysis
    • 13.8.6 Key Developments
  • 13.9 The Purple Mixer Inc
    • 13.9.1 Key Facts
    • 13.9.2 Business Description
    • 13.9.3 Products and Services
    • 13.9.4 Financial Overview
    • 13.9.5 SWOT Analysis
    • 13.9.6 Key Developments
  • 13.10 The Simple Kitchen Oakville Inc
    • 13.10.1 Key Facts
    • 13.10.2 Business Description
    • 13.10.3 Products and Services
    • 13.10.4 Financial Overview
    • 13.10.5 SWOT Analysis
    • 13.10.6 Key Developments

14. Appendix

  • 14.1 About The Insight Partners
Product Code: BMIRE00030500

List Of Tables

  • Table 1. North America Icing and Frosting Market Segmentation
  • Table 2. List of Vendors
  • Table 3. North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Table 4. North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Type
  • Table 5. North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Category
  • Table 6. North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Distribution Channel
  • Table 7. North America: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Country
  • Table 8. United States: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Type
  • Table 9. United States: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Category
  • Table 10. United States: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Distribution Channel
  • Table 11. Canada: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Type
  • Table 12. Canada: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Category
  • Table 13. Canada: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Distribution Channel
  • Table 14. Mexico: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Type
  • Table 15. Mexico: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Category
  • Table 16. Mexico: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million) - by Distribution Channel
  • Table 17. Heat Map Analysis by Key Players

List Of Figures

  • Figure 1. North America Icing and Frosting Market Segmentation, by Country
  • Figure 2. North America Icing and Frosting Market - Porter's Analysis
  • Figure 3. Ecosystem: Icing and Frosting Market
  • Figure 4. Impact Analysis of Drivers and Restraints
  • Figure 5. North America Icing and Frosting Market Revenue (US$ Million), 2020-2030
  • Figure 6. North America Icing and Frosting Market Share (%) - by Type (2022 and 2030)
  • Figure 7. Icing: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 8. Frosting: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 9. North America Icing and Frosting Market Share (%) - by Category (2022 and 2030)
  • Figure 10. Gluten-Free: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 11. Conventional: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 12. North America Icing and Frosting Market Share (%) - by Distribution Channel (2022 and 2030)
  • Figure 13. Supermarkets and Hypermarkets: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 14. Convenience Stores: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 15. Online Retail: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 16. Others: North America Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 17. North America: Icing and Frosting Market Revenue, by Key Countries, (2022)(US$ Mn)
  • Figure 18. North America: Icing and Frosting Market Breakdown, by Key Countries, 2022 and 2030 (%)
  • Figure 19. United States: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 20. Canada: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 21. Mexico: Icing and Frosting Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 22. Company Positioning & Concentration
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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