PUBLISHER: The Business Research Company | PRODUCT CODE: 1704619
PUBLISHER: The Business Research Company | PRODUCT CODE: 1704619
Instant tea premixes are convenient powder or granule formulations designed for quick tea preparation by simply adding hot water. These premixes dissolve easily, ensuring a consistent tea flavor without the need for brewing tea leaves.
The main types of instant tea premix include cardamom, ginger, masala, lemon, plain, and lemongrass. Cardamom tea premixes combine tea powder or granules with ground cardamom for swift preparation of cardamom-flavored tea. They are available in various forms such as powder, paste, and granules, catering to both organic and conventional preferences. These products are distributed through channels such as hypermarkets, supermarkets, convenience stores, drug stores, specialty stores, traditional grocery stores, and online platforms, serving residential and commercial applications.
The instant tea premix market research report is one of a series of new reports from The Business Research Company that provides instant tea premix market statistics, including instant tea premix industry global market size, regional shares, competitors with an instant tea premix market share, detailed instant tea premix market segments, market trends, and opportunities, and any further data you may need to thrive in the instant tea premix industry. This instant tea premix market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The instant tea premix market size has grown strongly in recent years. It will grow from $1.6 billion in 2024 to $1.73 billion in 2025 at a compound annual growth rate (CAGR) of 7.8%. The growth in the historic period can be attributed to increased focus on low-calorie beverage, increase in the trend of coffee consumption and fluctuating prices, increase in disposable income, increased demand for ready-mixed beverages, and increase in health awareness and a surge in disposable income.
The instant tea premix market size is expected to see strong growth in the next few years. It will grow to $2.31 billion in 2029 at a compound annual growth rate (CAGR) of 7.5%. The growth in the forecast period can be attributed to growing preference for ready-to-drink, rising disposable incomes, rising health consciousness, increasingly focused on producing instant tea powder, and increasing trends towards vegetarian and vegan foods to push demanding. Major trends in the forecast period include product innovation and differentiation, introduction of new flavors, increasing packaging innovations, increasing demand for organic and natural ingredients, and innovations of new flavors with variations.
The growing preference for ready-to-drink beverages is poised to drive the expansion of the instant tea premix market. These beverages are packaged for immediate consumption, requiring no preparation, and are available in bottles, cans, or cartons at chilled or room temperature, providing instant refreshment on the go. This preference reflects a broader trend towards convenience, health-consciousness, and quality in consumer decision-making. Tea premixes play a crucial role in enhancing the ready-to-drink beverage market by offering a convenient, consistent, and adaptable base for creating a diverse range of tea-based drinks that meet consumer expectations for flavor, health benefits, and convenience. In December 2022, non-alcoholic beverage exports from the United States increased to $13.6 million, marking a 20% rise, according to the United States Department of Agriculture. Similarly, a report by the Distilled Spirits Council in September 2022 highlighted increased sales and volume of spirits-based ready-to-drink (RTD) beverages. Supplier revenue for premixed cocktails or spirits-based RTDs surged by 42.3% to $1.6 billion in 2021, with volume growing by 56%, selling 13.1 million more cases than in 2020. These trends underscore the rising demand for health and wellness products, which is a key driver for the instant tea premix market.
Leading companies in the instant tea premix market are developing health-conscious RTD options to meet consumer needs and preferences, including specific dietary requirements. For example, Tata Tea, an India-based consumer goods company, launched Tata Tea Gold Care in November 2023. This instant tea premix is enriched with Ayurvedic ingredients and essential vitamins D, B12, B6, and B9, offering additional nutritional benefits. This launch aims to provide consumers with a convenient and enjoyable way to incorporate essential vitamins into their daily routines, beyond traditional supplements.
In May 2024, Browns Investments PLC, a Sri Lanka-based strategic investment arm of Browns Group, acquired Lipton Teas for an undisclosed amount. This acquisition supports Browns Investments' objective of becoming the world's largest tea producer, with an emphasis on improving quality, promoting sustainability, and supporting community welfare in East Africa. Lipton Teas and Infusions, a Netherlands-based company specializing in black, green, and plant-based teas, also offers instant tea premix products.
Major companies operating in the instant tea premix market are Nestle S.A., Tata Consumer Products Limited, Bigelow Tea, Dilmah Ceylon Tea Company PLC, Whittard of Chelsea, Typhoo Tea Ltd., Yogi Tea, Kusmi Tea, Clipper Teas, Society Tea, Lipton, Tetley, Dammann Freres, Mariage Freres, Wissotzky Tea, Tenzo Matcha, Wagh Bakri Tea Group, Ito En Ltd., TGL Co., Samaara Tea
North America was the largest region in the instant tea premix market in 2024. The regions covered in the instant tea premix market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the instant tea premix market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The instant tea premix consists of sales of traditional tea blends, specialty tea blends, herbal tea blends, functional tea blends, and instant iced tea powders. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Instant Tea Premix Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on instant tea premix market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.