Category Management Software Global Market Report 2025

Description

Category management software encompasses specialized tools tailored to assist businesses in effectively managing and optimizing their product categories. These software solutions empower businesses to gain valuable insights into their product categories, comprehend customer preferences, spot trends, and make data-driven decisions aimed at maximizing sales and profitability.

The primary components of category management software include solutions and services. Solutions refer to the software systems or tools engineered to tackle specific challenges or requirements within a given domain. They can be deployed either on-premises or in the cloud, catering to organizations of varying sizes, ranging from small and medium enterprises to large enterprises. These solutions find applications across diverse sectors, including retail, distribution, and consumer packaged goods.

The category management software market research report is one of a series of new reports from The Business Research Company that provides category management software market statistics, including category management software industry global market size, regional shares, competitors with a category management software market share, detailed category management software market segments, market trends and opportunities, and any further data you may need to thrive in the category management software industry. This category management software market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The category management software market size has grown rapidly in recent years. It will grow from $2.16 billion in 2024 to $2.47 billion in 2025 at a compound annual growth rate (CAGR) of 14.3%. The growth in the historic period can be attributed to growing demand for data-driven decision-making, rising competition in the retail sector, expansion of e-commerce, complexity in managing large product assortments, emergence of big data analytics.

The category management software market size is expected to see rapid growth in the next few years. It will grow to $4.16 billion in 2029 at a compound annual growth rate (CAGR) of 13.9%. The growth in the forecast period can be attributed to integration of IoT devices for real-time inventory tracking, focus on sustainability, shift towards dynamic pricing strategies, emphasis on supply chain resilience, increasing importance of shopper loyalty. Major trends in the forecast period include cloud-based solutions, real-time data analytics, mobile-friendly solutions, personalization and customization, supply chain visibility.

The surge in the number of retail stores is poised to propel the growth of the category management software market in the foreseeable future. Retail stores, whether physical or online, serve as establishments where businesses directly sell goods and services to consumers. This increase in retail store numbers is attributed to growing consumer demand for convenient shopping options and retailers' endeavors to expand their presence and penetrate new markets. Category management software plays a pivotal role in streamlining inventory, establishing competitive prices, and optimizing store layouts, thereby driving enhanced sales and profitability for retail stores. For example, as per a report published by the National Association of Convenience Stores, a US-based trade association, in January 2024, convenience stores in the United States experienced a 1.5% uptick, reaching a total count of 152,396 in 2024 compared to the previous year. Consequently, the proliferation of retail stores is a key factor fueling the growth of category management software.

Leading companies in the category management software market are strategically focusing on integrating artificial intelligence (AI) to develop AI-powered category management software, aiming to bolster efficiency and optimize decision-making processes. AI-powered category management software leverages artificial intelligence algorithms and techniques to enhance the category management process in retail settings. For instance, in January 2024, Symphony Innovation LLC, an India-based provider of predictive intelligence software solutions, unveiled the category manager copilot system in collaboration with the Microsoft Azure Open AI service. This system employs both text and graphics to swiftly analyze user queries and pinpoint performance-affecting factors within a product category. Serving as a virtual assistant, the copilot empowers category managers to expedite tasks, simplifying processes and enabling a focus on high-value strategic activities instead of mundane operational tasks.

In January 2024, ITONICS GmbH, a Germany-based SaaS provider specializing in systematic innovation management, acquired Braineet for an undisclosed sum. This strategic acquisition positions ITONICS to enhance its innovative management capabilities by integrating Braineet's expertise in crowdsourcing and innovation portfolio management. The acquisition also aims to establish a comprehensive platform offering cutting-edge tools for open innovation, strategy development, and digital transformation. Braineet, based in France, specializes in offering category management software solutions, further enriching ITONICS' product portfolio and expanding its market reach.

Major companies operating in the category management software market are International Business Machines Corporation, Oracle Corporation, SAP SE, Capgemini SE, Cognizant, Zebra Technologies Corporation, Nielsen Holdings plc, SAS Institute Inc., ID Logistics Group, PTC Inc., Acosta Inc., Teradata Corporation, Information Resources Inc., Epicor Software Corporation, Manhattan Associates Inc., Qlik Technologies Inc., Anaplan Inc., MicroStrategy Incorporated, Aptos LLC, Vistex Inc., AFS Technologies, JDA Software, Jagger LLC, Velocity Financial Inc.

Europe was the largest region in the category management software market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the category management software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the category management software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The category management software market consists of revenues earned by entities providing services such as data analysis and insights, strategic planning, procurement optimization, and inventory management, which are used to streamline and enhance processes related to category management. The market value includes the value of related goods sold by the service provider or included within the service offering. The category management software market also includes sales of servers, storage solutions, software licenses, and networking components that are used in providing category management software services. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Category Management Software Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on category management software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for category management software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The category management software market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Component: Solution; Service
2) By Deployment: On-Premises; Cloud-Based
3) By Organization Size: Small And Medium Enterprises; Large Enterprises
4) By Application: Retail; Distribution; Consumer Packaged Goods
Subsegments:
1) By Solution: On-Premise Solutions; Cloud-Based Solutions
2) By Service: Implementation And Integration Services; Support And Maintenance Services; Consulting Services
Companies Mentioned: International Business Machines Corporation; Oracle Corporation; SAP SE; Capgemini SE; Cognizant
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r27637

1. Executive Summary

2. Category Management Software Market Characteristics

3. Category Management Software Market Trends And Strategies

4. Category Management Software Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Category Management Software Growth Analysis And Strategic Analysis Framework

5.1. Global Category Management Software PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Category Management Software Market Growth Rate Analysis
5.4. Global Category Management Software Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Category Management Software Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Category Management Software Total Addressable Market (TAM)

6. Category Management Software Market Segmentation

6.1. Global Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Solution
Service
6.2. Global Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
On-Premises
Cloud-Based
6.3. Global Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Small And Medium Enterprises
Large Enterprises
6.4. Global Category Management Software Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Retail
Distribution
Consumer Packaged Goods
6.5. Global Category Management Software Market, Sub-Segmentation Of Solution, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
On-Premise Solutions
Cloud-Based Solutions
6.6. Global Category Management Software Market, Sub-Segmentation Of Service, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Implementation And Integration Services
Support And Maintenance Services
Consulting Services

7. Category Management Software Market Regional And Country Analysis

7.1. Global Category Management Software Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Category Management Software Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Category Management Software Market

8.1. Asia-Pacific Category Management Software Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Category Management Software Market

9.1. China Category Management Software Market Overview
9.2. China Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Category Management Software Market

10.1. India Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Category Management Software Market

11.1. Japan Category Management Software Market Overview
11.2. Japan Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Category Management Software Market

12.1. Australia Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Category Management Software Market

13.1. Indonesia Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Category Management Software Market

14.1. South Korea Category Management Software Market Overview
14.2. South Korea Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Category Management Software Market

15.1. Western Europe Category Management Software Market Overview
15.2. Western Europe Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Category Management Software Market

16.1. UK Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Category Management Software Market

17.1. Germany Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Category Management Software Market

18.1. France Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Category Management Software Market

19.1. Italy Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Category Management Software Market

20.1. Spain Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Category Management Software Market

21.1. Eastern Europe Category Management Software Market Overview
21.2. Eastern Europe Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Category Management Software Market

22.1. Russia Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Category Management Software Market

23.1. North America Category Management Software Market Overview
23.2. North America Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Category Management Software Market

24.1. USA Category Management Software Market Overview
24.2. USA Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Category Management Software Market

25.1. Canada Category Management Software Market Overview
25.2. Canada Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Category Management Software Market

26.1. South America Category Management Software Market Overview
26.2. South America Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Category Management Software Market

27.1. Brazil Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Category Management Software Market

28.1. Middle East Category Management Software Market Overview
28.2. Middle East Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Category Management Software Market

29.1. Africa Category Management Software Market Overview
29.2. Africa Category Management Software Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Category Management Software Market, Segmentation By Deployment, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Category Management Software Market, Segmentation By Organization Size, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Category Management Software Market Competitive Landscape And Company Profiles

30.1. Category Management Software Market Competitive Landscape
30.2. Category Management Software Market Company Profiles
- 30.2.1. International Business Machines Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. SAP SE Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Capgemini SE Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Cognizant Overview, Products and Services, Strategy and Financial Analysis

31. Category Management Software Market Other Major And Innovative Companies

31.1. Zebra Technologies Corporation
31.2. Nielsen Holdings plc
31.3. SAS Institute Inc
31.4. ID Logistics Group
31.5. PTC Inc
31.6. Acosta Inc
31.7. Teradata Corporation
31.8. Information Resources Inc
31.9. Epicor Software Corporation
31.10. Manhattan Associates Inc
31.11. Qlik Technologies Inc
31.12. Anaplan Inc
31.13. MicroStrategy Incorporated
31.14. Aptos LLC
31.15. Vistex Inc

32. Global Category Management Software Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Category Management Software Market

34. Recent Developments In The Category Management Software Market

35. Category Management Software Market High Potential Countries, Segments and Strategies

35.1 Category Management Software Market In 2029 - Countries Offering Most New Opportunities
35.2 Category Management Software Market In 2029 - Segments Offering Most New Opportunities
35.3 Category Management Software Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer