PUBLISHER: The Business Research Company | PRODUCT CODE: 1678248
PUBLISHER: The Business Research Company | PRODUCT CODE: 1678248
Point of sale displays refers to a type of printed promotional material strategically placed by retailers at or near the point of sale. Serving as a sales promotion tool, the point of sale (POS) display is positioned next to the merchandise it promotes, offering customers a visual representation of items and aiding in their recognition and appeal.
The main varieties of point-of-sale displays include floor displays, freestanding displays, countertop displays, and other formats. A floor display creates a physical retail space to showcase products for consumer shopping. These displays find applications in mobile and fixed point-of-sale systems used across various industries such as restaurants, retail, healthcare, warehouse, entertainment, and hospitality.
The point of sale displays market research report is one of a series of new reports from The Business Research Company that provides a point of sale displays market statistics, including point of sale displays industry global market size, regional shares, competitors with a point of sale displays market share, detailed point of sale displays market segments, point of sale displays market trends and opportunities, and any further data you may need to thrive in the point of sale displays industry. This point of sale displays a market research report that delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The point of sale display market size has grown strongly in recent years. It will grow from $12.57 billion in 2024 to $13.63 billion in 2025 at a compound annual growth rate (CAGR) of 8.4%. The growth in the historic period can be attributed to retail merchandising strategies, product launches and promotions, influence on consumer behavior, inventory management, brand visibility.
The point of sale display market size is expected to see strong growth in the next few years. It will grow to $18.81 billion in 2029 at a compound annual growth rate (CAGR) of 8.4%. The growth in the forecast period can be attributed to sustainability concerns, e-commerce integration, regulatory compliance, dynamic supply chains, globalization of retail, visual merchandising evolution. Major trends in the forecast period include digital signage solutions, customization for targeted marketing, advanced analytics and data insight, touchscreen technologies, mobile point of sale (mPOS) systems.
The anticipated growth in the point of sale display market is expected to be fueled by the expansion of retail chains. Retail chains, comprising a network of outlets under a common brand with centralized management, benefit from point of sale displays in stimulating impulsive purchases among customers. As an illustration, the retail sector in India is projected to reach $1.5 trillion by 2030, a substantial increase from $0.8 trillion in 2020, as reported by the India Brand Equity Foundation, a government export promotion agency. Consequently, the growing expansion of retail chains is a driving force behind the point of sale display market.
The growth of the e-commerce industry is anticipated to drive the expansion of the point of sale display market in the future. E-commerce refers to the buying and selling of goods and services over the Internet. In the context of point of sale displays, e-commerce enables businesses to manage both their physical and online stores through a unified system, allowing for real-time inventory tracking across online and offline channels and centralizing all customer data in one location. For example, in May 2024, the Census Bureau, a US-based government agency, reported that e-commerce sales rose by 8.5% in the first quarter of 2024 compared to the same period in 2023, accounting for 15.6% of total retail sales, which saw a year-over-year increase of 2.8%. Consequently, the expansion of the e-commerce industry is a key factor driving the growth of the point of sale display market.
Major companies in the point of sale display market are concentrating on the development of marketing displays to enhance product visibility, effectively engage customers, and drive sales by creating visually appealing and interactive experiences that influence consumer purchasing decisions at the point of sale. These marketing displays offer improved image quality, enabling clear visibility of small text and QR codes, which enhances the viewer's ability to interact with the displayed content. For example, in May 2023, Wi-Charge Ltd, an Israel-based company, introduced the Wi-Spot 7' retail marketing display. This display supports cloud-based content management system (CMS) solutions, allowing for easy updates across multiple screens remotely. This flexibility enables retailers to manage their marketing content efficiently. Additionally, built-in sensors collect valuable data on shopper behavior, such as aisle traffic and dwell time, providing retailers with insights to optimize their marketing strategies.
Major players in the point-of-sale display market are intensifying their focus on introducing innovative solutions, including the implementation of point-of-sale platforms, to gain a competitive edge. A point-of-sale (POS) platform, a combination of hardware and software, serves to simplify and streamline the transaction process for both businesses and customers. In August 2022, Dutchie, a US-based company, launched Dutchie POS, a new cannabis point-of-sale platform. This robust and compliant system offers full customization for cannabis retail, featuring built-in traceability, advanced reporting, and integrated support for various legal markets and payment methods. The platform also enhances the checkout experience with a dual-screen terminal, providing a 15-inch screen for the budtender and a 10-inch screen for the customer.
In August 2023, Capital Group LLC, a US-based company, acquired Diebold Nixdorf Inc. for an undisclosed amount. This acquisition enables Capital Group to expand its portfolio by leveraging Diebold Nixdorf's expertise in providing point of sale (POS) displays. Diebold Nixdorf Inc. is also a US-based company specializing in POS display solutions.
Major companies operating in the point of sale display market include WestRock Company, Smurfit Kappa Group plc, DS Smith Plc, Pratt Industries Inc., INDEVCO Group, Menasha Packaging Company LLC, MBC Signs, Great Northern Corporation, The Royal Group, InnoMark Communications, Rapid Displays Inc., Bay Cities Inc., United Displaycraft, Wright Global Graphics, Creative Displays Now, Vanguard Protex Global Ltd., Easternpak Ltd., Interstate Display & Packaging Inc., Retail Resource Group LLC, Southern Imperial, Unipak Inc., Excel Display & Packaging, Stirling Promotions, Clear Packaging Inc., ColorPoint International LLC, Popco Inc., RICH LTD., Product Display Solutions, Northern Products Incorporated, Marvolus Manufacturing
North America was the largest region in the point of sale display market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the point of sale display market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the point of sale display market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The point of sale (POS) display market consists of sales of point of sale (POS) display including dump bins, display cubes, and shelf edging, among others. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Point of Sale Display Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on point of sale display market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for point of sale display ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The point of sale display market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.