PUBLISHER: The Business Research Company | PRODUCT CODE: 1675943
PUBLISHER: The Business Research Company | PRODUCT CODE: 1675943
Lip care products are employed to enhance the condition of lips by moisturizing, protecting, and promoting healing. These products are utilized to nourish lips throughout the night, leaving them more pliable and less prone to chapping.
The primary products within the lip care market include lip balm, lip butter, lip conditioner, lip scrub, and other variants. Lip balm is a wax-such as substance applied externally to the lips to smoothen, moisturize, and address issues such as rough or dry lips, angular cheilitis, cold sores, or stomatitis. Both females and males use these products, and they are available in packaging such as sticks, tubes, cosmetics, and other formats. Distribution channels encompass hypermarkets, supermarkets, pharmacies, drug stores, specialty outlets, online platforms, and other channels.
The lip care product market research report is one of a series of new reports from The Business Research Company that provides lip care product market statistics, including global market size, regional shares, competitors with a lip care product global market share, detailed lip care product market segments, market trends and opportunities, and any further data you may need to thrive in the lip care product industry. This lip care product market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future state of the industry.
The lip care product market size has grown strongly in recent years. It will grow from $2.48 billion in 2024 to $2.65 billion in 2025 at a compound annual growth rate (CAGR) of 7.0%. The growth in the historic period can be attributed to aging population and anti-aging products, beauty and cosmetics trends, natural and organic product demand, seasonal variations and weather conditions, influence of fashion and trends.
The lip care product market size is expected to see strong growth in the next few years. It will grow to $3.66 billion in 2029 at a compound annual growth rate (CAGR) of 8.3%. The growth in the forecast period can be attributed to health-conscious consumer base, shift in beauty standards and fashion, expansion into emerging markets, influence of social media and influencers, focus on sun protection. Major trends in the forecast period include portable and on-the-go solutions, inclusive beauty and diverse representation, advent of multi-functional lip products, influence of influencers and social media, focus on lip treatments and overnight masks.
The increasing trend of urbanization worldwide is anticipated to drive the growth of the lip care product market in the future. Urbanization refers to the migration of individuals from rural areas to urban centers and the rise in population densities within cities. This growth in urbanization is leading to a heightened focus on personal care, body image, beauty, and health awareness, which will further stimulate the growth of the lip care product market. For example, in April 2023, data published by the World Bank, a US-based international financial institution, indicated that approximately 4.4 billion people, or 56% of the global population, currently live in urban areas. By 2050, it is projected that about 7 out of 10 individuals will reside in cities, with the urban population expected to more than double from its current size. Therefore, the rise in urbanization is propelling the growth of the lip care products market.
The rising demand for personal care and services is likely to enhance the growth of the lip care product market moving forward. Personal care and services encompass a wide array of activities and products aimed at improving hygiene, appearance, and overall well-being. These offerings play a crucial role in creating a demand for lip care products by shaping consumer preferences, encouraging self-care practices, and promoting the adoption of specialized lip care solutions within the broader beauty and wellness landscape. For instance, in August 2024, the Bureau of Labor Statistics, a US-based federal agency, projected that employment in personal care and service occupations would grow at a faster-than-average rate from 2023 to 2033, with about 794,500 annual job openings arising from growth and workforce replacement needs. Therefore, the increasing demand for personal care and services is driving the expansion of the lip care product market.
Product innovations are emerging as a significant trend in the lip care product market. Leading companies in this sector are concentrating on creating innovative products to establish their dominance in the market. For example, in September 2024, Aquaphor, a US-based skincare brand, introduced the Aquaphor Lip Repair Stick, available in two formulations: one with coconut oil for long-lasting moisture for sensitive lips and another with aloe vera to alleviate dryness and soothe chapped, cracked lips.
Major companies in the lip care product market are intensifying their focus on the introduction of eco-friendly lip liners, exemplified by products such as PowerUpYourPout, as a strategic move to gain a competitive advantage. Eco-friendly lip liners are cosmetic items designed to define and outline the lips, incorporating sustainable and environmentally conscious features. For example, in November 2023, Schwan Cosmetics, a Germany-based cosmetic company, unveiled a new eco-friendly mechanical lip liner named PowerUpYourPout. Distinguished by its refillable design and formulation with skin-friendly ingredients, this lip liner underscores the brand's dedication to sustainability and environmentally conscious consumers. PowerUpYourPout is engineered to be long-lasting, offering a smooth and precise application.
In March 2022, Cosmetic Solutions, LLC, a US-based company specializing in turnkey private label skincare manufacturing and renowned for custom formulation of personal care products, completed the acquisition of Private Label Select for an undisclosed sum. Through this strategic move, Cosmetic Solutions aims to broaden its existing range of products and enhance capabilities by incorporating organic and anhydrous personal care items. Private Label Select, a US-based firm, is recognized for manufacturing personal care products and organic cosmetics.
Major companies operating in the lip care product market include Johnson and Johnson, LVMH Moet Hennessy Louis Vuitton, The Procter & Gamble Company, Unilever PLC, L'Oreal Groupe, The Colgate-Palmolive Company, The Estee Lauder Companies Inc., Kao Corporation, Jack Black LLC, Beiersdorf AG, Neutrogena, Avon Products Inc., Revlon Inc., Kiehl's LLC, Bioderma, Burt's Bees, Maybelline, Carma Labs Inc., Blistex, Forest Essentials, EOS Products LLC, La Roche-Posay, Aquaphor, ChapStick, Vaseline, Fresh Inc., Glossier, Bite Beauty, Laneige, Tatcha LLC
Asia-Pacific was the largest region in the lip care product market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the lip care product market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the lip care product market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The lip care product market consists of sales of lip care products such as lip gloss and lip oil. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Lip Care Product Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on lip care product market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for lip care product ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The lip care product market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.