Generative AI Global Market Report 2025

Description

Generative AI is a type of artificial intelligence system that produces new outputs based on data and can generate diverse content such as text, images, audio, and synthetic data. It processes vast amounts of data and generates unique outputs using unsupervised or semi-supervised learning techniques.

Generative AI components include software and services. Generative AI software aids developers in implementing machine learning models quickly and efficiently. Offerings may involve image, video, speech, and other types, utilizing technologies such as generative adversarial networks (GANs), transformers, variational autoencoders, and diffusion networks. End-users of generative AI span media and entertainment, BFSI (banking, financial services, and insurance), IT and telecom, healthcare, automotive and transportation, among others.

The generative AI market research report is one of a series of new reports from The Business Research Company that provides generative AI market statistics, including generative AI industry global market size, regional shares, competitors with a generative AI market share, detailed generative AI market segments, market trends and opportunities, and any further data you may need to thrive in the generative AI industry. This generative AI market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The generative AI market size has grown exponentially in recent years. It will grow from $23.18 billion in 2024 to $34.45 billion in 2025 at a compound annual growth rate (CAGR) of 48.6%. The growth in the historic period can be attributed to computing power advancements, data availability, research and development, industry applications, deep learning breakthroughs.

The generative AI market size is expected to see exponential growth in the next few years. It will grow to $113.42 billion in 2029 at a compound annual growth rate (CAGR) of 34.7%. The growth in the forecast period can be attributed to AI hardware innovations, cross-industry integration, ethical AI considerations, autonomous systems, edge computing adoption. Major trends in the forecast period include ai-generated content proliferation, customization and personalization, cross-domain applications, ethical AI and bias mitigation, human-AI collaboration.

The growing adoption of artificial intelligence is anticipated to drive the expansion of the generative AI market in the coming years. Artificial intelligence (AI) refers to the emulation of human intelligence by machines, particularly through computer systems and other advanced tools and software. Generative AI enables the automatic creation of highly realistic and interactive virtual environments, reducing the time and effort needed to produce these environments while enhancing their realism and engagement. For example, according to the European Commission, a government body in Europe, the percentage of enterprises utilizing AI technologies was projected to rise from 28.4% in 2021 to 30.4% in 2023. Consequently, the growing demand for virtual world creation is fueling the growth of the generative AI market.

The surge in gaming activities is set to propel the growth of the generative AI market. Gaming involves playing electronic or tabletop games for entertainment, competition, or skill development. Generative AI plays a crucial role in creating dynamic and adaptive game content, including characters, environments, and narratives, enhancing player experiences through personalized and evolving gameplay elements. As of May 2023, Uswitch Limited reported approximately 3.2 billion online gamers worldwide in 2022, with predictions indicating a further increase to 5.7 billion in 2032, representing a 44% growth compared to 2022. Consequently, the rising prominence of gaming activities is a significant factor driving the generative AI market.

Technological advancement is a dominant trend. Major companies are actively developing new technologies to stay at the forefront of the market. In January 2023, NVIDIA Corporation, a US-based technology company, introduced new metaverse technologies for enterprises, featuring a suite of generative AI tools. Notable additions include Audio2Face, Audio2Gesture, and Audio2Emotion, allowing 3D artists to animate characters through innovative generative AI techniques. These tools offer functionalities such as creating facial expressions, emotions, and gestures based on audio inputs, enhancing the capabilities for producers in the evolving field of generative AI.

Major companies are focused on developing innovative solutions such as business chatbots to gain a competitive advantage. Business chatbots are AI-driven software designed for conversational interactions within a business context. Amazon, a U.S.-based technology company, launched Q in November 2023, a business chatbot powered by generative AI. Q aims to streamline communications and assist employees in tasks such as generating blog posts, utilizing generative AI to synthesize content and enhance day-to-day interactions within a business context.

In February 2023, Google, a US-based technology company, made a $300 million investment to acquire a stake in Anthropic PBC. This strategic move enables Anthropic to utilize the funds for purchasing computing resources from Google's cloud computing division. With Google's support, Anthropic aims to continue exploring and developing generative AI technology. Anthropic PBC, a US-based generative AI company, entered into this partnership with Google through the acquisition of a stake amounting to approximately 10%.

Major companies operating in the generative ai market include Alphabet Inc., Microsoft Corporation, Meta Platforms Inc., Dell Technologies Inc., Amazon Web Services Inc., Siemens AG, General Electric Company, Intel Corporation, Lenovo Group Ltd., International Business Machines Corporation, Cisco Systems Inc., Oracle Corporation, SAP SE, Tata Consultancy Services Limited, NVIDIA Corporation, Salesforce Inc., Adobe Inc., Wipro Limited, VEESUAL, OpenAI LP, Larsen & Toubro Technology Services Limited, iGenie, Paige AI Inc., Synthesia, Inworld AI, Ordaos Bio, Rephrase.ai, D-ID, Mostly AI

North America was the largest region in the generative AI market in 2024. The regions covered in the generative ai market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the generative ai market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The generative AI market consists of revenues earned by entities by providing services such as customer data analysis, generation of personalized product recommendations, curation of custom journeys, and other related services. The market value includes the value of related goods sold by the service provider or included within the service offering. The generative AI market also includes sales of image generators, video generators, design generators, voice generators, text generators, code generators products. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Generative AI Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on generative ai market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for generative ai ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The generative ai market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Component: Software; Services
2) By Offering Type: Image; Video; Speech; Other Offering Types
3) By Technology: Generative Adversarial Networks (GANs); Transformer; Variational Autoencoder (VAE); Diffusion Networks
4) By End-User: Media And Entertainment; BFSI (Banking, Financial Services And Insurance); IT And Telecom; Healthcare; Automotive And Transportation; Other End-Users
Subsegments:
1) By Software: AI Model Frameworks; Text Generation Tools; Image And Video Generation Software; Code Generation Tools; Design And Creative Tools
2) By Services: Consulting Services For AI Implementation; Managed Services For AI Operations; Training And Support Services; Custom AI Model Development; API Integration Services
Companies Mentioned: Alphabet Inc.; Microsoft Corporation; Meta Platforms Inc.; Dell Technologies Inc.; Amazon Web Services Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r26509

1. Executive Summary

2. Generative AI Market Characteristics

3. Generative AI Market Trends And Strategies

4. Generative AI Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global Generative AI Growth Analysis And Strategic Analysis Framework

5.1. Global Generative AI PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Generative AI Market Growth Rate Analysis
5.4. Global Generative AI Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Generative AI Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Generative AI Total Addressable Market (TAM)

6. Generative AI Market Segmentation

6.1. Global Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Software
Services
6.2. Global Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Image
Video
Speech
Other Offering Types
6.3. Global Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Generative Adversarial Networks (GANs)
Transformer
Variational Autoencoder (VAE)
Diffusion Networks
6.4. Global Generative AI Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Media And Entertainment
BFSI (Banking, Financial Services And Insurance)
IT And Telecom
Healthcare
Automotive And Transportation
Other End-Users
6.5. Global Generative AI Market, Sub-Segmentation Of Software, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
AI Model Frameworks
Text Generation Tools
Image And Video Generation Software
Code Generation Tools
Design And Creative Tools
6.6. Global Generative AI Market, Sub-Segmentation Of Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consulting Services For AI Implementation
Managed Services For AI Operations
Training And Support Services
Custom AI Model Development
API Integration Services

7. Generative AI Market Regional And Country Analysis

7.1. Global Generative AI Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Generative AI Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Generative AI Market

8.1. Asia-Pacific Generative AI Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Generative AI Market

9.1. China Generative AI Market Overview
9.2. China Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Generative AI Market

10.1. India Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Generative AI Market

11.1. Japan Generative AI Market Overview
11.2. Japan Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Generative AI Market

12.1. Australia Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Generative AI Market

13.1. Indonesia Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Generative AI Market

14.1. South Korea Generative AI Market Overview
14.2. South Korea Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Generative AI Market

15.1. Western Europe Generative AI Market Overview
15.2. Western Europe Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Generative AI Market

16.1. UK Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Generative AI Market

17.1. Germany Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Generative AI Market

18.1. France Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Generative AI Market

19.1. Italy Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Generative AI Market

20.1. Spain Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Generative AI Market

21.1. Eastern Europe Generative AI Market Overview
21.2. Eastern Europe Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Generative AI Market

22.1. Russia Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Generative AI Market

23.1. North America Generative AI Market Overview
23.2. North America Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Generative AI Market

24.1. USA Generative AI Market Overview
24.2. USA Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Generative AI Market

25.1. Canada Generative AI Market Overview
25.2. Canada Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Generative AI Market

26.1. South America Generative AI Market Overview
26.2. South America Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Generative AI Market

27.1. Brazil Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Generative AI Market

28.1. Middle East Generative AI Market Overview
28.2. Middle East Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Generative AI Market

29.1. Africa Generative AI Market Overview
29.2. Africa Generative AI Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Generative AI Market, Segmentation By Offering Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Generative AI Market, Segmentation By Technology, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Generative AI Market Competitive Landscape And Company Profiles

30.1. Generative AI Market Competitive Landscape
30.2. Generative AI Market Company Profiles
- 30.2.1. Alphabet Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Dell Technologies Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Amazon Web Services Inc. Overview, Products and Services, Strategy and Financial Analysis

31. Generative AI Market Other Major And Innovative Companies

31.1. Siemens AG
31.2. General Electric Company
31.3. Intel Corporation
31.4. Lenovo Group Ltd.
31.5. International Business Machines Corporation
31.6. Cisco Systems Inc.
31.7. Oracle Corporation
31.8. SAP SE
31.9. Tata Consultancy Services Limited
31.10. NVIDIA Corporation
31.11. Salesforce Inc.
31.12. Adobe Inc.
31.13. Wipro Limited
31.14. VEESUAL
31.15. OpenAI LP

32. Global Generative AI Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Generative AI Market

34. Recent Developments In The Generative AI Market

35. Generative AI Market High Potential Countries, Segments and Strategies

35.1 Generative AI Market In 2029 - Countries Offering Most New Opportunities
35.2 Generative AI Market In 2029 - Segments Offering Most New Opportunities
35.3 Generative AI Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer