Online education refers to the delivery of learning and training through digital platforms over the internet. It enables students, professionals and learners of all ages to access educational content remotely, breaking down the traditional barriers of time and location associated with in-person learning. Online education is utilized by a wide range of users, from students pursuing formal education to professionals seeking skill development or certifications and individuals interested in casual learning such as language acquisition or personal enrichment. This form of education can be synchronous, where learners participate in live sessions, or asynchronous, allowing them to learn at their own pace using pre-recorded materials or interactive content.
The online education market consists of sales, by entities (organizations, sole traders and partnerships), of online education services that are used across various educational contexts, including formal academic settings such as primary, secondary and higher education institutions, corporate training environments and government training programs.
The global online education market was valued at $17,989.16 million in 2018 which grew till 2023 at a compound annual growth rate (CAGR) of more than 25.00%.
Increased Consumer Preference For Online Education
The increased consumer preference for online education propelled the growth of the online education market in the historic period. Online education enables learners to access courses from any location, eliminating geographical constraints associated with traditional education. This flexibility has expanded accessibility to a broader audience, including working professionals, international students and individuals in remote regions. For instance, according to the World Economic Forum, a Switzerland-based non-governmental organization, online education enrollment figures surged in 2020, more than doubling, and then experienced another substantial increase of 32% the subsequent year, reaching a peak of 189 million in 2021. Therefore, the increased consumer preference for online education drove the growth of the online education market.
Revolutionizing Virtual Classrooms With Interactive Learning Environments
Online education-providing companies are revolutionizing virtual classrooms with interactive learning environments. This personalization enhances engagement, as learners are more inclined to participate actively when they can relate to their digital representation. For instance, in October 2024, Edverse, an India-based innovative metaverse platform, announced the launch of LearnSpace, a pioneering initiative designed to transform virtual classrooms into interactive learning environments. LearnSpace enables users to create customizable avatars, enhancing participation and engagement in virtual settings. The platform supports dynamic presentations, interactive simulations and 3D models, allowing educators to convey complex topics compellingly. By leveraging advanced technologies such as machine learning and augmented reality, LearnSpace seeks to provide a more immersive educational experience at a lower cost than traditional methods. This launch underscores Edverse's commitment to making education more accessible and effective in the rapidly evolving digital landscape.
Blackboard Inc (now Anthology Inc.) was the largest competitor with a 2.29% share of the market, followed by McGraw-Hill Education Inc. and Stride Inc.
Online Education Global Market Opportunities And Strategies To 2033 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the global online education market as it emerges from the COVID-19 shut down.
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Where is the largest and fastest-growing market for online education? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The online education market global report from The Business Research Company answers all these questions and many more.
The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider online education market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by category, by device, by end user and by technology.
- Key Trends- Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Macro-Economic Scenario- The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on global and regional markets, providing strategic insights for businesses in the online education market.
- Global Market Size And Growth- Global historic (2018-2023) and forecast (2023-2028, 2033F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional And Country Analysis- Historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison by region and country.
- Market Segmentation- Contains the market values (2018-2023) (2023-2028, 2033F) and analysis for each segment by category, by device, by end user and by technology in the market. Historic (2018-2023) and forecast (2023-2028) and (2028-2033) market values and growth and market share comparison by region market.
- Regional Market Size and Growth- Regional market size (2023), historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies- Details on the company profiles of other major and innovative companies.
- Competitive Dashboard- Briefs on competitive dashboard of major players.
- Competitive Benchmarking- Briefs on the financials comparison between major players in the market.
- Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Market Opportunities And Strategies- Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations- This section includes recommendations for online education providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
- 1) By Category: Primary And Secondary Supplemental Education; Higher Education; Test Preparation; Reskilling And Online Certification; Language And Casual Learning
- 2) By Device: Laptop; Mobile; Personal Computer
- 3) By End User: Academic; Corporate; Government
- 4) By Technology: Mobile E-Learning; Learning Management System; Application Simulation Tool; Rapid E-Learning; Podcast; Virtual Classroom
- Companies Mentioned: Blackboard Inc (now Anthology Inc.); McGraw-Hill Education Inc.; Stride Inc.; TAL Education Group; 2U, Inc.
- Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; Italy; Spain; UK; Russia
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time-series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; online education indicators comparison.
- Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.