PUBLISHER: The Business Research Company | PRODUCT CODE: 1539789
PUBLISHER: The Business Research Company | PRODUCT CODE: 1539789
Sexual wellness pertains to the overall condition of physical, emotional, mental, and social well-being concerning sexuality. It encompasses various elements such as sexual health, satisfaction, and relationships, focusing on both the prevention of illness and the promotion of positive, respectful, and fulfilling experiences in sexual interactions and relationships.
The primary categories of products in sexual wellness include antifungal agents, sex toys or vibrators, condoms and female contraceptives, personal lubricants, erotic lingerie, pregnancy testing products, and others. Antifungal agents are medications or substances utilized to treat fungal infections in humans, animals, or plants. These products are packaged in blister packs, bottles and dispensers, clamshell packaging, tubes, cardboard boxes, jars, sachets, and pump bottles tailored for both men and women. They are available through various channels such as modern trade, convenience stores, department stores, specialty stores, mono-brand outlets, online retailers, and drug stores.
The sexual wellness market research report is one of a series of new reports from The Business Research Company that provides sexual wellness market statistics, including sexual wellness industry global market size, regional shares, competitors with a sexual wellness market share, detailed sexual wellness market segments, market trends and opportunities, and any further data you may need to thrive in the sexual wellness industry. This sexual wellness market research report delivers a complete perspective on everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The sexual wellness market size has grown strongly in recent years. It will grow from $43.44 billion in 2023 to $47.27 billion in 2024 at a compound annual growth rate (CAGR) of 8.8%. The growth observed in the historical period can be attributed to shifts in societal attitudes towards sex and sexual health, an increased focus on overall health and well-being, advancements in sexual education, and greater acceptance of sexual wellness products and practices.
The sexual wellness market size is expected to see strong growth in the next few years. It will grow to $66.52 billion in 2028 at a compound annual growth rate (CAGR) of 8.9%. The anticipated growth in the forecast period can be attributed to several factors, a rising prevalence of STDs, increasing acceptance and openness in discussions about sexuality, a broader range of product offerings, expanding online shopping options with discreet purchasing choices, and enhanced marketing strategies. Key trends expected during this period include the integration of IoT technology in sexual wellness products, smart sex toys, the application of VR technology to enhance immersive sexual experiences, AI-powered advancements in sex toys, and the adoption of teledildonics.
The sexual wellness market is experiencing growth due to the rising prevalence of sexually transmitted diseases (STDs). These diseases, transmitted through sexual contact and caused by bacteria, viruses, or parasites, are on the rise primarily due to high-risk behaviors and insufficient awareness about prevention methods. This trend underscores the importance of sexual wellness, which encourages proactive approaches to sexual health. By empowering individuals to make informed decisions and adopt safer behaviors, sexual wellness initiatives aim to minimize the risk of STDs while promoting overall well-being.
Major companies in the sexual wellness sector are focusing on developing innovative products to meet consumer demand. For example, desire-boost gummies have emerged as popular dietary supplements designed to enhance libido and sexual desire. These gummies contain a blend of ingredients such as vitamins, minerals, herbal extracts, and amino acids known for their support of sexual health and vitality. Companies such as Setu Nutrition Private Limited have launched products such as Desire Boost gummies, formulated with clinically-backed, plant-derived ingredients such as Ashwagandha, Gokshura, Korean Ginseng, Shatavari, L-Arginine, and L-Citrulline. These gummies are caffeine-free, GMO-free, and designed for daily use without side effects, catering to the growing demand for natural solutions promoting sexual health.
In May 2023, Sirona Hygiene, known for its sanitary and menstrual hygiene products, acquired Bleu, an India-based company specializing in sexual wellness products, including vegan condoms made from natural latex. This acquisition allows Sirona to expand its product portfolio into the sexual wellness category, leveraging Bleu's innovative offerings to complement its existing feminine care products.
Major companies operating in the sexual wellness market are Reckitt Benckiser Group plc, Okamoto Industries Inc., LELO, Mankind Pharma, Doc Johnson Enterprises, Karex Berhad, Tenga Co. Ltd., California Exotic Novelties LLC, Veru Inc., Blush Novelties Inc., OhMiBod LLC, LifeStyles Healthcare Pte. Ltd., AdvaCare Pharma, BioFilm Inc., Pjur Group Luxembourg S.A., Wicked Sensual Care, HLL Lifecare Limited (HLL), Church & Dwight, Bijoux Indiscrets SL, CC Wellness, Hot Octopuss, Satisfyer (EIS GmbH), Womanizer Group Management GmbH, Humanwell Group
North America was the largest region in the sexual wellness market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sexual wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the sexual wellness market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The sexual wellness market includes revenues earned by entities by providing services such as sexual health education, contraceptive counseling, sex therapy, and relationship counseling. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Sexual Wellness Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on sexual wellness market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for sexual wellness ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The sexual wellness market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
The impact of higher inflation in many countries and the resulting spike in interest rates.
The continued but declining impact of COVID-19 on supply chains and consumption patterns.