Online gambling refers to gambling activities, whereby players wager something of value on an uncertain event or game, with the possibility of winning something else of value, that are conducted over the internet, with users participating through mobile devices, desktop and others.
The online gambling market consists of sales of gambling activities on the internet by entities (organizations, sole traders or partnerships) that operate online gambling facilities to allow the users to wager real time money while playing remotely or from any location in the world.
The global online gambling market was valued at $54,000.0 million in 2018 which grew till 2023 at a compound annual growth rate (CAGR) of more than 10.0%.
Legalization Of Gambling
During the historic period, the legalization of gambling drove the growth of the online gambling market. The legalization of gambling refers to the process by which a government or regulatory authority permits certain forms of gambling activities within a specific jurisdiction, subject to regulations and oversight. The legalization of online gambling can bring significant benefits for governments, players and society at large, provided that it is implemented with appropriate regulations, oversight and responsible gambling measures. For instance, in September 2020, the German government announced its decision to allow online casino games in the country within a strict regulatory framework, the Glucksspielneuregulierungsstaatsvertrag (GluneuRStV). The regulation came into force in July 2021. The Law Commission of India has urged the government of India to legalize sports betting in the country. Therefore, the legalization of gambling drove the growth of the online gambling market.
Launch Of New Online Sports Betting Brands
Companies operating in the online gambling market are focusing on launching new online sports betting brands to strengthen their position in the market. An online sports betting brand refers to a company or platform that offers digital services for individuals to place bets on various sports events through the Internet. For instance, in August 2023, MGM Resorts International, a US-based entertainment company, launched its BetMGM iGaming and online sports betting brands. The launch leverages the technology and platform of LeoVegas, which MGM Resorts acquired last year, providing a reliable and robust foundation for its UK operations. The new offering provides customers with exciting new product features, such as large-scale and frequent jackpots, loyalty rewards, unique and compelling sports promotions and exclusive slots, enhancing the overall user experience.
The global online gambling market is fairly fragmented, with a large number of small players operating in the market. The top ten competitors in the market made up to 22.6% of the total market in 2022.
Online Gambling Global Market Opportunities And Strategies To 2033 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the global online gambling market as it emerges from the COVID-19 shut down.
Reasons to Purchase
- Gain a truly global perspective with the most comprehensive report available on this market covering 19 geographies.
- Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market research findings.
- Benchmark performance against key competitors.
- Utilize the relationships between key data sets for superior strategizing.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis.
Where is the largest and fastest-growing market for online gambling? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The online gambling market global report from The Business Research Company answers all these questions and many more.
The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider online gambling market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by game type and by device.
- Key Trends- Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Macro-Economic Scenario- The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on global and regional markets, providing strategic insights for businesses in the online gambling market.
- Global Market Size And Growth- Global historic (2018-2023) and forecast (2023-2028, 2033F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional And Country Analysis- Historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison by region and country.
- Market Segmentation- Contains the market values (2018-2023) (2023-2028, 2033F) and analysis for each segment by game type and by device in the market. Historic (2018-2023) and forecast (2023-2028) and (2028-2033) market values and growth and market share comparison by region market.
- Regional Market Size and Growth- Regional market size (2023), historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies- Details on the company profiles of other major and innovative companies in the market
- Competitive Benchmarking- Briefs on the financials comparison between major players in the market.
- Competitive Dashboard- Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Market Opportunities And Strategies- Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations- This section includes recommendations for online gambling providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
- 1) By Game Type: Betting; Casino; Lottery; Poker; Bingo; Other Game Types
- 2) By Device: Desktop; Mobile; Other Devices
- Companies Mentioned: Flutter Entertainment Plc; Bet365 Group Ltd.; Entain Plc; Kindred Group PLC; Betfred
- Countries: China; Australia; India; Japan; South Korea; USA; Canada; Brazil; Belgium; France; Germany; Italy; Netherlands; Spain; UK; Sweden; Switzerland; Romania; Greece
- Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
- Time-series: Five years historic and ten years forecast.
- Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; online gambling indicators comparison.
- Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
- Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.